The $300 Breakthrough: How Vicky Truong Raised Her Fee Without Selling Out Her Culture.
Release Date: 08/04/2025
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In this episode, weâre speaking with Vicky Truong, a trauma and couples therapist who now charges $300/session and specializes in adult children of immigrants.
From full-time legal work to burnout in a group practice to thriving in her own premium-fee private practiceâVickyâs story will challenge everything you think you know about what's possible in this field.
If youâve ever believed your ideal clients âcanât affordâ therapyâor worried about being a good enough therapist to charge premium ratesâVicky is about to flip the script.
In this episode, Vicky shares:
What it looked like to work full-time in the legal field while getting her PhD and pre-licensed therapy hours on nights and weekends;
Why charging $70/session on Open Path almost wrecked her health and clinical confidence;
The moment she realized she was jealous of her clientsâand how that became a wake-up call;
Her tender truth about being too tired to show up for her daughterâand the dream that pushed her to change it all;
How she raised her rates to $300/sessionâand booked two clients at that rate in a single day.
Resources mentioned:
More about Vicky:
Vicky Truong, LMFT, Ph.D., (she/her) is a certified EMDR and couples therapist for children of immigrants. She helps individuals and couples transform painful patterns into deeper connection and emotional safety and create sustainable change. Her private practice is in the heart of Tustin, CA. With a background in the legal sector, she also helps clients communicate and advocate for themselves more powerfully in the legal system.
Learn more at www.vickytruongtherapy.com.