loader from loading.io

I Was Spinning, Not Marketing: Katie Gilbertson on Mental Hustle, Sliding Scales & Financial Wake-Up Calls.

The Money Sessions

Release Date: 10/13/2025

This Is How AI Replaces You in 2026 show art This Is How AI Replaces You in 2026

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ leaninmakebank.com/free If your marketing stopped working… If your phone stopped ringing… If you’re on insurance panels and still can’t fill your practice… You are not imagining it. And you are not doing anything wrong. The ground has shifted under our industry — and almost no one is telling therapists the truth about what’s actually happening. In this episode, Tiffany names the uncomfortable reality: what worked in 2019–2022 will not save your practice in 2026....

info_outline
From the System to Sovereignty – Emma Summer’s Leap into Premium Private Practice show art From the System to Sovereignty – Emma Summer’s Leap into Premium Private Practice

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. šŸŽ Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ https://www.leaninmakebank.com/free When Emma Summer realized the system was never going to reward her for overgiving, she stopped waiting for permission and built a premium-fee, cash-pay practice on her own terms. Emma shares what it took to confront the fears around leaving agency work, raise her fees, and redefine what ā€œhelping peopleā€ actually means. In this episode, Emma shares: How she went from burnout to balance by charging her true worth The moment she...

info_outline
The Myth of the Black Box — The Exclusive Marketing Cabal (and How to Get Access) show art The Myth of the Black Box — The Exclusive Marketing Cabal (and How to Get Access)

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ You’ve seen the posts. Therapists charging $300, $350, $400 per session—booked out, spacious schedules, fully off insurance—and you’re wondering: ā€œWhat the hell are they doing that I’m not?ā€ It feels like there’s a secret marketing cabal that no one told you about—some hidden door that only the elite therapists get to walk through. In this episode, Tiffany is pulling back the curtain. She exposes the myth of the ā€œblack boxā€ and shows you exactly why your...

info_outline
From Agency Leadership to $320 Freedom – Amanda Starfield on Leaving the System to Serve with Integrity show art From Agency Leadership to $320 Freedom – Amanda Starfield on Leaving the System to Serve with Integrity

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. šŸŽ Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ https://www.leaninmakebank.com/free In this episode, Tiffany sits down with Amanda Starfield, a Massachusetts-based therapist and former clinical director who walked away from 15 years in agency leadership to build a sustainable, premium-fee private practice. Amanda gets real about the internal war between wanting to serve others and realizing she couldn’t keep doing it from a system built on exploitation. When she left her ā€œsecureā€ job, she didn’t take insurance...

info_outline
Scammed?! How Do I Know If a Business Program Is Legit? — Stop Asking About Success Rates (You’re Not Average) show art Scammed?! How Do I Know If a Business Program Is Legit? — Stop Asking About Success Rates (You’re Not Average)

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ You’ve seen the posts. The ads. The ā€œsix-figure coachā€ promises. And you’re thinking: ā€œIs this legit… or am I about to get scammed?ā€ You’re not alone. Every week, Tiffany talks to therapists who are terrified of wasting money on a business program that doesn’t deliver. But here’s the truth: you’re asking the wrong question. In this episode, Tiffany flips the script on how to evaluate whether a business program is worth your investment—and she calls out...

info_outline
Breaking the Chains – How Sara Champie Went from 24 Clients on Medi-Cal to $250 Sessions and Peace show art Breaking the Chains – How Sara Champie Went from 24 Clients on Medi-Cal to $250 Sessions and Peace

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. šŸŽ Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ https://www.leaninmakebank.com/free From seeing 24 clients a week on Medi-Cal to working 12-14 hours at $250 per session — Sara Champie’s story is the revolution therapists need to hear. As a primary breadwinner, Sara used to believe she had to grind herself to dust to prove she cared. But when resentment, exhaustion, and rage began to spill into her marriage and motherhood, she realized: staying small wasn’t noble — it was self-betrayal. Through her LIMB journey,...

info_outline
Why You Keep Yourself Broke — Being Broke Is Not Your Problem (It’s Your Solution) show art Why You Keep Yourself Broke — Being Broke Is Not Your Problem (It’s Your Solution)

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ You say you want to make more money. You say you want freedom. You say you want to stop taking insurance and finally charge what you’re worth. But you don’t. You keep yourself broke. In this raw and deeply honest episode, Tiffany unpacks the truth most therapists never want to face: being broke isn’t your problem—it’s your solution. When your bank account is empty, you don’t have to take risks. You don’t have to be visible. You don’t have to disappoint anyone....

info_outline
Committing to $185 – Peer Counselor Jessica Scalzo is Creating a Movement show art Committing to $185 – Peer Counselor Jessica Scalzo is Creating a Movement

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. šŸŽ Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ https://www.leaninmakebank.com/free What happens when someone without a therapy license decides to build a premium-fee practice anyway? Meet Jessica Scalzo, a professional Peer Counselor and retired competitive runner who turned her lived experience with overtraining and eating disorders into a thriving private practice charging $185 per session. Jessica was charging $45 when she joined LIMB. Today, she’s a pioneer — redefining what’s possible for peer counselors,...

info_outline
Your Low Fees Are Out of Integrity — Why You Can’t Build an Honest Practice on a Lie show art Your Low Fees Are Out of Integrity — Why You Can’t Build an Honest Practice on a Lie

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½ This is your unpopular opinion alert—but someone needs to say it. If you’re taking insurance or charging low fees that don’t allow you to pay your bills, take care of your kids, and save for retirement, your practice is out of integrity. You’re modeling a lie—both to your clients and to yourself. In this fiery, no-fluff episode, Tiffany dismantles the illusion that therapists can do high-quality, transformative work while chronically undercharging. She shows you...

info_outline
From Nonprofit Burnout to $275 Sessions – Angelina Miceli on Finally Choosing Herself show art From Nonprofit Burnout to $275 Sessions – Angelina Miceli on Finally Choosing Herself

The Money Sessions

Ready to set your fee? You choose the dream, we’ll do the math. šŸŽ Download our FREE Fun with Fees Calculator šŸ‘‰šŸ½   After helping build a 12-clinician nonprofit from the ground up, Angelina Miceli, LCSW, realized she’d built everything — except her own joy. She was burnt out, resentful, and quietly crumbling. In 2024, she joined LIMB, left her director role, and went all in on private practice. Today, she’s charging $275 per session and $300 per intake — and loving every minute of it. If you’re scared to leave your ā€œsecureā€ job, Angelina’s story is your...

info_outline
 
More Episodes

Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator here šŸ‘‰šŸ½ https://www.leaninmakebank.com/free

 

In this episode, we’re speaking with Katie Gilbertson, a Washington-based therapist who was working three days a week—but still couldn’t take a vacation or contribute to retirement. 

She thought she had created a dream schedule. 

What she hadn’t created was financial freedom.

Katie walks us through what it took to finally stop tweaking her website at 10PM and start building a premium-fee practice rooted in clarity, ownership, and ease.

 

In this episode, Katie shares:

How charging $150–$160—with half her caseload on sliding scale—left her spinning and anxious;

Why ā€œhaving timeā€ didn’t mean having freedom;

The guilt and fear she carried about raising fees on long-term clients;

The moment she stopped waiting for a second job and invested in her own business;

What changed when she stopped managing clients’ finances—and started managing her own.

Resources mentioned:

LIMB Academy

FWF Calculator

Katie’s Website

Katie’s TikTok

 

More about Katie:



Katie Gilbertson is a Licensed Mental Health Counselor in Washington State. She helps anxious women who people-please & over accommodate, heal attachment wounds, set guilt-free boundaries, and prioritize their needs.