Innovation with a Shopify Managing Director with Lynsey Thorton
Release Date: 07/15/2021
294. The Big Secret: Test and Try
The Product Boss Podcast
We reveal the different ways we test products, marketing, and sales platform strategies, and how you can experiment with your business like an entrepreneur.
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293. Rock Your Holiday Promotions Challenge Day 1: Important Holiday Dates for Every Product-Based Business
The Product Boss Podcast
We outline the key dates for the holiday season so you can prepare for your most profitable year yet.
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292. You've Made a Product, Now What?
The Product Boss Podcast
We reveal the questions and steps you need to ask yourself once you’ve created a product and want to turn it into a business.
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290. The 80/20 Rule for Product-Based Business
The Product Boss Podcast
We explain the 80/20 principle and show you how focusing on 20% of inputs can create 80% of revenue for your product-based business.
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289. Case Studies of Scaling Product Businesses: For Makers, Manufacturers & Retailers
The Product Boss Podcast
We exhibit successful case studies on how to scale your business from makers, manufacturers, and retailers in our community.
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288. Imposter Syndrome and How to Keep Your Blinders On
The Product Boss Podcast
We talk about the different ways you can focus your business objectives and make decisions independently without comparing yourself to the competition.
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287. Debunking the Myths Behind Makers Scaling Their Business
The Product Boss Podcast
50% of our audience are makers, so we thought we’d dedicate an episode to debunking the myths around scalability and success. Here’s how becoming a product boss can make you millions.
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286. How to Keep Your Head on Straight This Holiday Season
The Product Boss Podcast
We reveal the ways to keep your eyes on the prize during the holiday season and make the right decisions that will help you fulfill your goals.
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285. The Product Bosses Guide to Getting Holiday Ready
The Product Boss Podcast
We talk about the free workshops we designed to get your business holiday ready so it can be your most profitable year yet.
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284. Why We Spent 100k on the Small Business Shopping Directory and Shop 1 in 5 Pledge
The Product Boss Podcast
We walk you through our journey creating, investing, and marketing the Small Business Shopping Directory and Shop 1 in 5 Pledge, and explore the fantastic benefits we're giving to our clients and their customers.
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Our special guest today is Lynsey Thornton, Managing Director of US West @ Shopify. With a background in design, project management, and business, she focuses on building high capacity, cross-functional teams in growing tech companies. She created the first-ever UX Research team and as her focus shifted, she moved into the role of General Manager for Core Product, building the company’s flagship product along the way. She is currently focused on scaling Shopify in the United States by enabling independence and success for entrepreneurs in the entire Region.
Lynsey discusses how listening to the Shopify audience and innovating early in the Pandemic not only assisted countless businesses to get online for the first time but further solidified the Shopify brand by supporting small and local businesses. From showing up for your audience to pivoting and providing a better experience than Amazon, to continuing to invest to remove any obstacles that your consumers face. Listen in, you'll want to hear how you can innovate and better connect with your audience.
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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!
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Thank you so much! xo, Jacqueline and Minna