Reair: Why Holiday Content is Different Than Any Other Time of Year
Release Date: 07/22/2021
The Product Boss Podcast
We reveal the different ways we test products, marketing, and sales platform strategies, and how you can experiment with your business like an entrepreneur.
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We outline the key dates for the holiday season so you can prepare for your most profitable year yet.
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We reveal the questions and steps you need to ask yourself once you’ve created a product and want to turn it into a business.
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We explain the 80/20 principle and show you how focusing on 20% of inputs can create 80% of revenue for your product-based business.
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We exhibit successful case studies on how to scale your business from makers, manufacturers, and retailers in our community.
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We talk about the different ways you can focus your business objectives and make decisions independently without comparing yourself to the competition.
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50% of our audience are makers, so we thought we’d dedicate an episode to debunking the myths around scalability and success. Here’s how becoming a product boss can make you millions.
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We reveal the ways to keep your eyes on the prize during the holiday season and make the right decisions that will help you fulfill your goals.
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We talk about the free workshops we designed to get your business holiday ready so it can be your most profitable year yet.
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We walk you through our journey creating, investing, and marketing the Small Business Shopping Directory and Shop 1 in 5 Pledge, and explore the fantastic benefits we're giving to our clients and their customers.
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Christmas in July? Yes, it's time to start thinking about the holiday season! We are re-airing one of our favorite episodes today and while you'll hear us refer to 2020, the takeaways and a-ha's still ring true and will help you make an impact this year. We answer some of your holiday content questions like "How do I engage with my customers without sounding sales-y?" "How do I connect with my customer's needs this holiday season?" and "How can I make the holiday season different this year?". Grab your pen, notebook, and PSL because today we're talking all about what makes holiday content so unique!
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Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!
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Thank you so much! xo, Jacqueline and Minna