Fans First! with sports marketing pioneer Jesse Cole!
Release Date: 04/30/2021
Creating the Active Bands success story with Adam Bishop from Aths Aus
The Sport Experience Show
The purpose of the Sport Experience Show is to help you evolve the experiences you provide in your sport, and progress with the influence we can have in today’s ever-changing world. And so I’m really pleased to share this chat with Adam Bishop from Athletics Australia, a brilliant example of someone who is thinking differently about how we engage with our audiences, how we can grow within a sport, but at the same time embrace the wider active world and the opportunities that can bring. And while we are looking at experiences across all the layers of the sport and physical activity, this...
info_outline
The Aus Open Event Show + Sport Experience Show
The Sport Experience Show
We thought this Event Show would be so valuable and interesting to our Sport Experience Design community, we wanted to share this with you here. And in this new series of the Event Show we were lucky to speak with leaders in the world of major events, as we enter an exciting window of opportunity across our industry. The purpose of the show is to give a voice to our industry, to hear from influential leaders as to how they are going about their work, and so we can take things away and apply it in our world. So in this chat, I’m joined by a popular figure in our industry, who has been heavily...
info_outline
Creating Active Experiences @ Bodhi & RIDE with Michaela Fellner
The Sport Experience Show
The purpose of the Sport Experience Show is to help you harness the power of the experiences you provide in your sport, and so I’m really pleased to share this chat with Michaela Fellner, the founder of Bodhi & RIDE, a brilliant example of someone who is building a community through the power of the experience. And we are focused on the experience as while we all have a lot of things to achieve, and lots of ways to do it, THE EXPERIENCE you provide will ultimately decide whether people want to sign up and show up, or not. While the 'SX Show' is about experiences across all the layers of...
info_outline
The Sport Experience Show - More People, More Active with Dr Erica Randle
The Sport Experience Show
Brilliant to share this chat with Dr Erica Randle, a highly regarded expert in sport and physical activity, having led some brilliant research projects across the active world. We were very lucky to tap into her wealth of experiences - to see how you can apply them in the design of your sports and activities.
info_outline
Sport Experience Design with world-leading expert Professor Daniel Funk
The Sport Experience Show
This show features a true world-leading expert in all aspects of sport – and a pioneer in sport experience design - Daniel Funk, a prodigious professor based Temple University his work has provided essential insights for many across our industry, and we explore the role that ‘the experience’ plays in sport – for the fans, for the active participants, and for us as providers.
info_outline
A parkrun journey - the influential participant experience with Tim Oberg
The Sport Experience Show
This chat with Tim Oberg, the man who brought a global success story, parkrun, to this part of the world is a great opportunity to understand the experience that parkrun provides, and how it goes about providing it.
info_outline
The Value of Experiences in our Lives - and our Sport - with James Wallman
The Sport Experience Show
Our 'Sport Experience' show is speaking with world-leading experts, to help you design experiences that will capture the hearts and minds of your audiences.
info_outline
Fans First! with sports marketing pioneer Jesse Cole!
The Sport Experience Show
I’m super excited to share this discussion I had with the Yellow Tux guy, aka Jesse Cole, Founder of the Savanna Bananas and Fans First Entertainment is a really valuable chat on many levels, in that what we do is all about how we make people feel. The EXPERIENCE we provide to our people, will determine how successful you are, and, what you get back from your work.
info_outline
The Influence of Live Experiences with Mat Johnson
The Sport Experience Show
I am super excited to share this discussion I had with Mat Johnson, who is without doubt one of the leading thinkers I have had the pleasure of working with, and pioneered the design and oversaw the delivery of some of the most influential global ‘live experience’ campaigns in recent times.
info_outline
The NEW Sport Experience Show
The Sport Experience Show
Welcome to the Sport Experience show, where we are speaking with some of the world’s leading experts in sport and live experience design.
info_outlineThis series is exploring new ways to design our sport experiences, so I’m super excited to share this discussion I had on The Event Show with the Yellow Tux guy, aka Jesse Cole, Founder of the Savanna Bananas and Fans First Entertainment.
Jesse was a brilliant guest for many reasons, he has been achieving some amazing things, attracting millions of fans, creating an award-winning and inspired team, and now owns one of America’s fastest-growing businesses.
So I think this a really valuable chat on many levels giving us all something important to things think about, as you look to design, or redesign your fan, or participant, or any customer experiences.
And to me, if there is one thing that stands out from Jesse’s brilliant mantras, is the belief that I share, in that what we do is all about how we make people feel.
The EXPERIENCE we provide to our people, fans, participants, sponsors, or our team and everyone behind the scenes, is what will determine how successful you are, and, what you get back from your work.
There was so, soooo much to take away from this show... I do hope you enjoy this chat with Jesse.
For more info on Jesse, check out findyouryellowtux.com & his Business Done Differently podcast.
And, as you rebuild your Sports Fan or Participant experiences, please touch base at [email protected]