The Sport Experience Show
Welcome to The Pathway... the podcast that explores the transformative power of youth sports. The series is inspired by an upcoming book by Andrew O’Loughlin, who got curious about the best ways to navigate through the tests, trials and triumphs of his own kids sport, and what would be the best tips for us as providers at clubs, or as a guide for parents, and, most importantly, for the kids. In each episode, we dive into the Hero’s Journey of young athletes, uncovering the lessons, challenges, and triumphs that shape who they are - and who they’re becoming. In this episode, we are...
info_outline The Pathway - The Refusal of the CallThe Sport Experience Show
Welcome to The Pathway... the podcast that explores the transformative power of youth sports. The series is inspired by an upcoming book by Andrew O’Loughlin, who got curious about the best ways to navigate through the tests, trials and triumphs of his own kids sport, and what would be the best tips for us as providers at clubs, or as a guide for parents, and, most importantly, for the kids. In each episode, we dive into the Hero’s Journey of young athletes, uncovering the lessons, challenges, and triumphs that shape who they are - and who they’re becoming. This episode explores the...
info_outline The Pathway - The Call to AdventureThe Sport Experience Show
Welcome to The Pathway... the podcast that explores the transformative power of youth sports. The series is inspired by an upcoming book by Andrew O’Loughlin, who got curious about the best ways to navigate through the tests, trials and triumphs of his own kids sport, and what would be the best tips for us as providers at clubs, or as a guide for parents, and, most importantly, for the kids. In each episode, we dive into the Hero’s Journey of young athletes, uncovering the lessons, challenges, and triumphs that shape who they are - and who they’re becoming. We also address those...
info_outline SHORTS - Are you having a good impact? Or a bad one?The Sport Experience Show
Hello and welcome to another short Sport Experience design blog, hopefully helping you get more people, more involved in your sport, for longer! This is an audio version of the blog we shared recently, simply asking, are we having a good impact, or a bad one? You can check that out at or follow along on LinkedIn at Please do let me know what you think, just drop me an email at [email protected] - it would be great to hear from you! And please, if you do think someone might find this useful, we’d love you to share it with them. Thank you!
info_outline Creating the Active Bands success story with Adam Bishop from Aths AusThe Sport Experience Show
The purpose of the Sport Experience Show is to help you evolve the experiences you provide in your sport, and progress with the influence we can have in today’s ever-changing world. And so I’m really pleased to share this chat with Adam Bishop from Athletics Australia, a brilliant example of someone who is thinking differently about how we engage with our audiences, how we can grow within a sport, but at the same time embrace the wider active world and the opportunities that can bring. And while we are looking at experiences across all the layers of the sport and physical activity, this...
info_outline The Aus Open Event Show + Sport Experience ShowThe Sport Experience Show
We thought this Event Show would be so valuable and interesting to our Sport Experience Design community, we wanted to share this with you here. And in this new series of the Event Show we were lucky to speak with leaders in the world of major events, as we enter an exciting window of opportunity across our industry. The purpose of the show is to give a voice to our industry, to hear from influential leaders as to how they are going about their work, and so we can take things away and apply it in our world. So in this chat, I’m joined by a popular figure in our industry, who has been heavily...
info_outline Creating Active Experiences @ Bodhi & RIDE with Michaela FellnerThe Sport Experience Show
The purpose of the Sport Experience Show is to help you harness the power of the experiences you provide in your sport, and so I’m really pleased to share this chat with Michaela Fellner, the founder of Bodhi & RIDE, a brilliant example of someone who is building a community through the power of the experience. And we are focused on the experience as while we all have a lot of things to achieve, and lots of ways to do it, THE EXPERIENCE you provide will ultimately decide whether people want to sign up and show up, or not. While the 'SX Show' is about experiences across all the layers of...
info_outline The Sport Experience Show - More People, More Active with Dr Erica RandleThe Sport Experience Show
Brilliant to share this chat with Dr Erica Randle, a highly regarded expert in sport and physical activity, having led some brilliant research projects across the active world. We were very lucky to tap into her wealth of experiences - to see how you can apply them in the design of your sports and activities.
info_outline Sport Experience Design with world-leading expert Professor Daniel FunkThe Sport Experience Show
This show features a true world-leading expert in all aspects of sport – and a pioneer in sport experience design - Daniel Funk, a prodigious professor based Temple University his work has provided essential insights for many across our industry, and we explore the role that ‘the experience’ plays in sport – for the fans, for the active participants, and for us as providers.
info_outline A parkrun journey - the influential participant experience with Tim ObergThe Sport Experience Show
This chat with Tim Oberg, the man who brought a global success story, parkrun, to this part of the world is a great opportunity to understand the experience that parkrun provides, and how it goes about providing it.
info_outlineWe thought this Event Show would be so valuable and interesting to our Sport Experience Design community, we wanted to share this with you here.
And in this new series of the Event Show we were lucky to speak with leaders in the world of major events, as we enter an exciting window of opportunity across our industry.
The purpose of the show is to give a voice to our industry, to hear from influential leaders as to how they are going about their work, and so we can take things away and apply it in our world.
So in this chat, I’m joined by a popular figure in our industry, who has been heavily involved in an event most of us will know.
Karen Clydesdale is 'Head of Customer Experience and Customer Relationship Management’ at Tennis Australia, leading a team that has been producing amazing things at the Australian Open, and also across the many events and experiences that they provide.
This is an extremely interesting chat as Karen has been leading the way with many new ways of working, how experiences are designed and delivered, and how to keep evolving what they do.
We cover the importance of ‘the experience’, and having a very strong vision, strategic pillars and guiding principles to guide what you are focusing on.
We also talk about the ongoing evolution of the Aus Open, in providing experiences for different groups of people, the customers, the fans/patrons, the players, participants, and partners, and also the workforce - and why that is important.
We even touch on all the levels of value, for before, during and after an event, with the critical physical and digital interactions.
We also learn how Karen’s team measure progress and applies the insights from these measures.
We also hear some of Karen's valuable personal experiences, including some really practical and important tips and tricks we can all use!
So there is so much to take away from this chat, from a strategic level, through to the day-to-day ways of working.
Karen has a wealth of experience and is using that to make a real difference in the experiences she provides.
We do hope you enjoy the Show, and as always please drop me a line at [email protected] to see if I can help you with the design or redesign of your event experiences, or in developing the strategy that will make your event, the most valuable experience it can be, for your audiences, and for you.
But for now please enjoy this special show, with the amazing Karen Clydesdale from Tennis Australia…
For more info please jump on to
And some more of the Event Show...
https://www.andrewoloughlin.com/the-event-show-podcast