Feeding Hope: Blue Ridge Area Food Bank's Fight Against Hunger
The Valley Today
As the last day of Week dawns, Janet Michael, host of "," welcomes listeners with a call to action: the bus is ready to collect donations for those in need. This annual event, hosted by , not only gathers food and funds but also shines a spotlight on the ongoing issue of food insecurity in the community. In a heartfelt conversation, Janet talks with Les Sinclair, Communications and PR Manager for the Blue Ridge Area Food Bank, to discuss the challenges, triumphs, and the power of community support. Navigating Uncertainty: The Lingering Impact of Crisis The conversation quickly turns to the...
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Beyond the Hospital: Valley Health’s Mission to Nourish and Heal
The Valley Today
On a brisk morning in the Valley, the Bus sits parked at Royal Plaza Shopping Center, buzzing with activity. host Janet Michael welcomes listeners to a special conversation with Jason Craig, Senior Director of . Together, they broadcast live from the heart of a community initiative that’s more than just a food drive—it’s a movement to address hunger, health, and hope. Connecting Food, Health, and Community As donations pour in—bags of groceries, checks, and even children learning the value of giving—Janet and Jason dive into the complex web of factors that shape community health....
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Beyond the Backpack: Bright Futures Frederick/Winchester
The Valley Today
In a recent episode of , host Janet Michael welcomes Elise Stine Dolinar, the driving force behind Bright Futures Frederick/Winchester. Their conversation, happening against the backdrop of the annual "" week, delves into the heart of a community initiative that goes far beyond simply filling backpacks with food. Bright Futures, as Elise passionately explains, is dedicated to ensuring that every student—regardless of circumstance—has access to the essentials they need to succeed in school and in life. The Weekend Food Pack Program: Logistics and Love At the core of Bright Futures’...
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Beyond the Food Pantry: The Many Faces of Winchester CCAP
The Valley Today
As Week sweeps through Warren County, the spirit of giving is palpable. Yet, for organizations like , the need for support extends far beyond a single week. In this episode of “,” host Janet Michael sits down with Andrea Cosans, Executive Director of Winchester CCAP, to shed light on the organization’s tireless efforts to combat food insecurity and support local families. Meeting the Rising Demand From the outset, Andrea paints a vivid picture of the growing challenges facing the community. “Our reception area is not that large,” she explains, “but this morning I came in and there...
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From Crisis to Connection: How United Way NSV and 211 Are Making a Difference
The Valley Today
As the kicks off Week, host Janet Michael sets the stage for a conversation that goes beyond food drives and donation bins. This annual initiative, anchored by the ’s bus parked at Royal Plaza Shopping Center, mobilizes the community to support those facing food insecurity. However, as Janet welcomes Andy Gail, CEO of , it becomes clear that the need extends far beyond canned goods and non-perishable donations. Dialing for Help: The Power of 2-1-1 Andy wastes no time introducing listeners to the 2-1-1 resource line—a statewide service that connects Virginians to a wide array of essential...
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Turkey Talk: Avoiding Foodborne Illness This Thanksgiving
The Valley Today
As the holiday season approaches, families gather around tables filled with delicious food and festive cheer. However, amidst the laughter and celebration, food safety often takes a back seat—until someone gets sick. In this episode of “,” host Janet Michael talks with , a food, nutrition, and health extension agent, to discuss how you can keep your holiday meals both tasty and safe. Thawing the Turkey: Plan Ahead for Safety Amanda wastes no time addressing one of the most common holiday pitfalls: thawing the turkey. She urges listeners to plan ahead, explaining that the safest way to...
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Laurel Ridge Community College: Jeff Sinclair’s Path from Army to Pharmacy
The Valley Today
As the Shenandoah Valley turns golden with autumn, host Janet Michael, joins ’s Director of PR and Special Events, , and , an Army veteran whose educational journey has inspired many. Their conversation—timed perfectly for Veterans Week—offers a heartfelt look at how one man’s post-military path leads from uncertainty to academic success and a future in pharmacy. From Service to Self-Discovery After leaving the Army, Jeff Sinclair admits he needed time to decompress. “The military was all I ever thought about,” he shares. With no clear direction, he decides to enroll at...
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Planning for Tomorrow: Top of VA Regional Chamber’s Economic Summit
The Valley Today
The Shenandoah Valley is gearing up for its fourth annual , and this year’s event promises to be more impactful than ever. In this episode of “,” host Janet Michael talks with Kaleigh Fincham, Director of Events for the , and Scott Harvard, CEO of , to discuss what makes this summit a must-attend for business leaders, students, and community members alike. Bridging Local and National Perspectives From the outset, the conversation highlights the summit’s unique approach: blending high-level economic analysis with on-the-ground realities. Scott, a long-time supporter and moderator of the...
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A Shopper’s Wonderland: Kris Kringle Market at Belle Grove
The Valley Today
As the holiday season approaches, prepares to host its much-anticipated Kris Kringle Market. In a recent episode of “,” host Janet Michael talks with Kristen Laise, Executive Director, and Paige Ulevich, Festivals Coordinator, to offer listeners an exclusive look at this festive event. Their conversation reveals how the market has evolved into a cherished community tradition, blending local craftsmanship, culinary delights, and family fun. From Pandemic Brainstorm to Annual Favorite The Kris Kringle Market began as a creative response to the challenges of 2020. Kristen recalls how the...
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Celebrating the Holidays with Luray/Page Chamber
The Valley Today
As the holiday season approaches, Page County residents eagerly anticipate the 10th annual , a beloved event that has grown from a modest community open house into a vibrant celebration. In this episode of "," host Janet Michael talks with Gina Hilliard, president of the , to discuss the festival’s evolution and the many ways it brings the community together. From Humble Beginnings to a Holiday Extravaganza Initially, the festival offered little more than photos with Santa and a few cookies at the Chamber’s visitor center. However, over the past decade, it has blossomed into a large-scale...
info_outlineIn this episode of “The Valley Today,” host Janet Michael talks with Patrick Barker, Executive Director of the Frederick County Economic Development Authority, to discuss the launch and evolution of LiveLoveShenandoah.com. This innovative website aims to serve as a one-stop resource for residents, newcomers, and employers in the Northern Shenandoah Valley. Patrick, who has long championed regional collaboration, explains how the site was born out of a need to not only attract new businesses but also to retain and engage the people who call the Valley home.
From Concept to Community Hub
Initially, the idea for LiveLoveShenandoah.com emerged during the pandemic, when localities recognized the importance of “chasing people” as much as “chasing companies.” Working with partners across the region, the Economic Development Authority set out to create a platform that would showcase the unique stories, opportunities, and lifestyle benefits of the area. The result is a dynamic, interactive website that goes far beyond a typical municipal portal.
Unique Tools for Modern Living
What sets LiveLoveShenandoah.com apart are its practical, user-friendly tools. The site features a cost-of-living calculator, allowing prospective residents to compare expenses and salaries with other regions. Additionally, a regional event calendar consolidates activities from six jurisdictions, making it easy for users to find things to do across the Valley. Perhaps most notably, the job board aggregates listings from major platforms and local employers, providing real-time access to opportunities in a wide range of industries—from healthcare to manufacturing to financial services.
Empowering Residents and Employers
Patrick emphasizes that the website is designed to serve both individuals and businesses. For job seekers, the platform offers a comprehensive view of available positions, while employers can direct candidates to a third-party resource that highlights the area’s advantages. The site also supports local HR and talent departments by providing up-to-date data and tools for recruitment and relocation.
A Resource for All Stages of Life
The conversation highlights how LiveLoveShenandoah.com addresses the needs of various audiences. Parents can use the site to encourage college graduates to return home, while newcomers can explore everything from housing and healthcare to outdoor recreation and arts. The platform’s newsletter keeps users informed about job fairs, new employers, and community events, ensuring that both current and prospective residents stay connected.
Harnessing Technology for Regional Growth
Janet and Patrick agree that the website’s technological capabilities are a game-changer. By automating job and event listings, the platform saves time and ensures information remains current. Moreover, the site’s analytics provide valuable insights into user interests and migration trends, enabling targeted outreach and smarter economic development strategies.
Telling the Valley’s Story
Ultimately, LiveLoveShenandoah.com is about more than data and listings—it’s about storytelling. Through behind-the-scenes features on local companies and personal narratives from residents, the site paints a vivid picture of life in the Valley. As Patrick notes, the more the community can personalize the experience and share authentic stories, the more likely people are to see the Shenandoah Valley as a place to live, work, and thrive.
Conclusion: A Call to Explore
As the conversation wraps up, Patrick encourages listeners to visit LiveLoveShenandoah.com, sign up for the newsletter, and take advantage of the site’s many resources. Whether you’re a lifelong resident, a returning graduate, or someone considering a move, the platform offers a welcoming gateway to all that the Northern Shenandoah Valley has to offer.