Tia Newcomer | CEO of CaringBridge | Leading with Heart in the For-Impact World
Release Date: 10/29/2025
Christine Dold | Owner of The Bakery on the Corner | Craftsmanship, Community, and the Joy of Meaningful Work
The Wow Factor
Christine Dold | Owner of The Bakery on the Corner | Craftsmanship, Community, and the Joy of Meaningful Work Christine Dold is the owner of The Bakery on the Corner in Hart, Michigan, a beloved small-town bakery that has been serving the community for generations. After an unexpected career path led her into the baking industry, Christine and her husband, Greg, purchased the historic bakery in 2017 and have continued its nearly century-long tradition of handcrafted donuts, fresh-baked bread, and exceptional customer service. Through countless...
info_outline
Tim Eaton | Founder & CEO of NutraMedix | Stewardship, Natural Health, and Building a Business That Gives Back
The Wow Factor
Tim Eaton is the Founder and CEO of , a company dedicated to developing plant-based nutritional supplements while operating from a mission far greater than business success. A former missionary pilot in Peru, Tim's journey took him from flying supplies into remote villages to learning about medicinal plants from indigenous communities, ultimately leading him to build a company centered on helping people pursue better health while giving generously to ministries around the world. His story is one of faith, stewardship, and a lifelong commitment to serving others. Tim joins me today to...
info_outline
Lee Greenwood | Grammy Award-Winning Artist and Creator of “God Bless the USA” | How Faith, Hard Work, and Gratitude Shape a Life of Purpose
The Wow Factor
Lee Greenwood is an award-winning recording artist, songwriter, and American icon best known for writing and performing “,” one of the most recognized patriotic songs in American history. With a career spanning decades, Lee has earned numerous industry honors, including multiple Male Vocalist of the Year awards, while using his platform to celebrate faith, family, freedom, and service. From his early days growing up on a sharecropper’s farm to performing for presidents and supporting America’s military families, Lee’s journey is a testament to perseverance, gratitude, and the power...
info_outline
Bob Woodson | Founder and President of The Woodson Center and 1776 Unites | How To Focus on Solutions Instead of Fixating on Problems
The Wow Factor
In honor of the life and legacy of Bob Woodson, we are re-airing this special conversation. Bob, Founder and President of the and , dedicated his life to poverty alleviation and empowering disadvantaged communities to become agents of their own uplift. His decades of service, wisdom, and commitment to helping communities discover their own solutions left a lasting impact on countless lives. Bob Woodson was an influential leader on issues of poverty alleviation and empowering disadvantaged communities to become agents of their own uplift. Woodson was a frequent advisor to local, state and...
info_outline
Reigniting the American Dream Through Faith, Family, and Leadership | Governor Kevin Stitt on Hope, Service, and Building a Stronger Future
The Wow Factor
is the 28th Governor of Oklahoma, entrepreneur, business leader, husband, and father of six. Before entering public service, Governor Stitt founded Gateway Mortgage with just $1,000 and a computer, growing it into a nationwide financial services company with more than 1,000 employees. Guided by his faith, commitment to family, and belief in the American Dream, Governor Stitt has focused his leadership on creating opportunity, strengthening communities, and encouraging the next generation to pursue their God-given potential. In this episode, Brad and Governor Kevin Stitt explore the connection...
info_outline
From Brokenness to Blessing in a Blended Family | Ines Franklin on Healing, Grace, and Redemption
The Wow Factor
is a teaching pastor, speaker, and author of and Uncharted: Navigating Your Unique Journey of Faith. Originally from Puerto Rico, Ines has experienced firsthand the complexities of brokenness, blended family life, redemption, and restoration. Through her writing and ministry, she helps families navigate difficult seasons with honesty, grace, and a faith-centered perspective rooted in the teachings of Jesus. In this episode, Brad and Ines Franklin explore the realities of blended family life, the emotional weight of divorce and rebuilding trust, and the ways God brings healing through...
info_outline
Leading With Grace Through Prison Fellowship | Heather Rice-Minus on Justice, Purpose, and Restoring Hope
The Wow Factor
is the President and CEO of , the nation’s largest ministry serving those impacted by incarceration. With a background in law, public policy, and justice reform, Heather has dedicated her career to helping people encounter hope, dignity, and restoration through faith and community. Through her leadership, Prison Fellowship continues to expand its mission of supporting incarcerated individuals, their families, and the churches and volunteers who walk alongside them. In this episode, Brad and Heather Rice-Minus explore the mission and impact of Prison Fellowship, the organization founded by ...
info_outline
Building Wealth Beyond Retirement | Derek Coburn on Purpose, Planning, and Redefining the Future
The Wow Factor
is a financial advisor, entrepreneur, and author of Let’s Retire Retirement, a book that challenges the traditional idea of retirement and encourages people to think more intentionally about wealth, work, purpose, and the future. Through his work, Derek helps leaders and families rethink what it means to plan well, live generously, and build a meaningful life beyond financial success. In this episode, Brad and Derek Coburn explore why the old model of retirement may no longer serve people well and how a more purposeful approach can lead to greater fulfillment. Derek shares his perspective...
info_outline
From Dairy Farm Roots to Purpose-Driven Business | Jennie Groff on Entrepreneurship, Community, and Impact
The Wow Factor
Jennie Groff is a co-founder and leader behind , a purpose-driven business rooted in Lancaster, Pennsylvania, that creates handcrafted stroopwafels while providing meaningful employment opportunities for resettled refugee women. Raised on a dairy farm, Jennie’s journey into entrepreneurship wasn’t traditional, but through faith, persistence, and a deep commitment to community, she and her husband transformed a simple idea into a growing business that blends quality products with real human impact. In this episode, Brad and Jennie Groff explore the story behind Stroopies beginnings,...
info_outline
From Rock Bottom to Rewriting Health | Steve Hochman on Purpose, Discipline, and Reversing Diabetes
The Wow Factor
Steve Hochman is a fitness entrepreneur, coach, and international bestselling author of , known for helping thousands achieve lasting fat loss and improved health without restrictive dieting. As the founder of OC Fit Body, a multi-location fitness and coaching business, Steve has spent over two decades helping clients transform their bodies and reverse chronic conditions like type 2 diabetes through simple, science-backed methods. In this episode, Brad and Steve Hochman unpack a powerful journey of adversity, breakthrough, and purpose-driven work. Steve shares his early struggles with...
info_outlineTia Newcomer is the CEO of CaringBridge, a nonprofit providing a vital digital platform where families can communicate, receive support, and rally their communities during health journeys. With a career that spans Revlon, PepsiCo., Hewlett-Packard, and multiple health tech ventures, Tia brings a rich background from the for-profit world into the heart of the nonprofit sector, or as she prefers to call it, the for-impact space.
In this episode of The Wow Factor, Brad sits down with Tia to unpack her career journey across four pivotal pillars, from consumer goods to tech, healthcare, and now mission-driven leadership. She shares how personal experiences, including her husband’s fight with cancer and her own sense of purpose, led her to take a surprising leap into nonprofit leadership. Tia discusses the real-world impact of CaringBridge on hundreds of thousands of families every day, the technology powering it, and how “ministry pace” just won’t cut it when the stakes are this high. She also dives deep into why entrepreneurial thinking, business rigor, and cross-sector collaboration are essential in the nonprofit space.
“The difference between nonprofit and for-profit is a tax status. The skillset? It’s the same.” – Tia Newcomer
“In moments of crisis, people don’t need ‘let me know how I can help.’ They need tangible action.” – Tia Newcomer
“If I’m spending the majority of my time working, it better be fulfilling. That’s the leap I made.” – Tia Newcomer
This Week on The Wow Factor:
-
Tia’s four career pillars: Consumer Goods, Technology, Women’s Health, and Nonprofit
-
Why leaving HP was her wake-up call to find purpose in her work
-
Her perspective on for-impact vs. nonprofit leadership
-
How CaringBridge grew to 300,000 daily users with only 40 employees
-
The real story behind the CaringBridge platform and its founder
-
Why technology for good is more essential than ever
-
The burden of “just let me know how I can help” and what to say instead
-
The power of one person raising their hand to share updates and mobilize care
-
Partnering with GoFundMe to raise over $10M directly for patients and families
-
The role of generosity, from emotional support to meals, transportation, and funds
Tia Newcomer’s Word of Wisdom:
Leadership is about building something that matters and having the courage to follow the nudge, even when it’s outside your comfort zone.
Connect With CaringBridge: