The Next Chapter at Amarillo Area Foundation with Keralee Clay
Release Date: 01/11/2026
A Mindful Place: Supporting Mental Health in the Panhandle
This is the Panhandle
In this episode, Raul Rodarte Shuto sits down with Julie Winters, Executive Director of Aspire: A Mindful Place, to discuss the growing need for accessible mental health support in rural Texas Panhandle communities. Julie shares her journey through years of service with Hutchinson County United Way, the personal experiences that shaped her passion for this work, and how Aspire is helping bring compassionate behavioral health services closer to home. Together, they explore the realities of rural mental health, the importance of community collaboration, and how Aspire is working to create new...
info_outline
Finding Purpose After Service: BOOM Adventures with Blake Siebrecht
This is the Panhandle
In this episode of This is the Panhandle, host Raul Rodarte Soto sits down with Blake Siebrecht of BOOM Adventures (Brothers of Our Military Adventures) to explore how the organization is creating purpose, connection, and healing for veterans, first responders, and their families across the Texas Panhandle. Blake shares how transitioning out of service can leave many searching for identity and mission, and how BOOM Adventures helps fill that gap through outdoor experiences, community events, and peer-to-peer connection. The organization serves not only veterans and first responders but also...
info_outline
Rising From the Ashes: Brandi Reed on Healing, Hope, and Family Support Services
This is the Panhandle
In this episode, Broc Carter sits down with Brandi Reed, the CEO of Family Support Services, to talk about the life experiences that shaped her leadership—and the critical, behind-the-scenes work Family Support Services provides across the Texas Panhandle. Brandi shares her journey from being born in Fresno, California, to growing up in tiny Logan, New Mexico, before moving to Amarillo to attend West Texas A&M University. After earning her degree in mass communications, she spent years serving others—working everywhere from nonprofit and community service roles to mission-driven work...
info_outline
The Next Chapter at Amarillo Area Foundation with Keralee Clay
This is the Panhandle
In this special edition of This Is the Panhandle, Broc Carter sits down with Amarillo Area Foundation CEO Keralee Clay for a wide-ranging conversation about her “long and windy road” back to the Texas Panhandle—and the leadership journey that brought her to the Foundation’s top role. Keralee shares her deep Panhandle roots, her unexpected pivot into vocal performance and opera, and the steep learning curves that shaped her: managing the Amarillo Civic Center at a young age, moving to New York City with everything she owned in a Ryder truck, and building a career that blended...
info_outline
From Florida to the Panhandle: Getting to Know Dr. Jamelle Connor
This is the Panhandle
Guest: Dr. Jamelle Connor, President of Amarillo College Host: Kimberly Anderson, Amarillo Area Foundation Episode summary: Kimberly sits down with Dr. Jamelle Connor to meet the person behind the title. Jamelle shares her Florida upbringing (yes, baton twirling and boat days!), how high-school band shaped her life, and the long-story-short of finally dating and marrying her husband, Martin. She introduces us to their three very different (and very close) daughters, talks about falling in love with Amarillo’s hidden-gem culture—from Comic Con to the symphony—and dishes restaurant...
info_outline
Adoption, Accounting, and Amarillo: A Conversation with Laura Storrs
This is the Panhandle
In this episode of This is the Panhandle, host Kimberly Anderson sits down with Laura Storrs, CFO of the City of Amarillo, to uncover the person behind the title. Born and raised in Amarillo, Laura shares stories of her childhood, the influence of her parents, and how she discovered her passion for accounting. She opens up about her journey into motherhood through adoption, the blessings and challenges of raising a blended family, and the unique connection her husband—also adopted—brings to their home. Laura also reflects on her deep ties to community, from Rotary traditions to her new...
info_outline
Opportunity Youth: Building Pathways in the Panhandle
This is the Panhandle
In this episode of This is the Panhandle, Broc sits down with colleague Beth Gunn, Grant Program Officer at the Amarillo Area Foundation. Beth shares her personal journey—from starting with the foundation through CYD, to leading scholarship programs, and now focusing on education grants. Together, they explore the concept of Opportunity Youth—young people ages 16–24 who are disconnected from education or the workforce—and why addressing their needs is critical for the future of the Texas Panhandle. Beth unpacks local research, the challenges of tracking this population, and the...
info_outline
More Than a Superintendent: The Life and Leadership of Dr. Deidre Parish
This is the Panhandle
In this inspiring episode of This is the Panhandle, host Kimberly Anderson sits down with Dr. Deidre Parish, the new superintendent of Amarillo ISD. While many know her for her impressive career in education—including two doctorates and leadership roles from rural districts to large urban schools—this conversation goes deeper, uncovering the personal side of Dr. Parish. From her Lubbock roots to her early teaching days, Dr. Parish shares the winding path that led her from biology research labs to public school classrooms, and eventually to district leadership. Along the way, she opens up...
info_outline
Mother-Daughter Strength: Amy & MK Lovell’s Story
This is the Panhandle
🎙️ This is the Panhandle — In this very special episode, host Broc Carter sits down with Amy Lovell and her daughter Mattie Kate (MK) Lovell for the first-ever mother-daughter conversation on This is the Panhandle. Amy and MK share a deeply personal story about facing Amy’s unexpected breast cancer diagnosis and the journey that followed — one marked by early detection, tough choices, family support, and hard-won hope. Amy, a longtime advocate for nonprofits and co-founder of The Panhandle Gives, opens up about her life in the Panhandle, her work, and how a routine mammogram...
info_outline
From Spearman to Spain: A Fulbright Story with Filiberto “Fili” Avila
This is the Panhandle
In this inspiring episode, Broc Carter sits down with Filiberto Avila—known to many as Fili—a Spearman, Texas native currently wrapping up a Fulbright fellowship in Madrid, Spain. Fili shares his incredible journey from growing up in a rural Panhandle town to becoming student body president at West Texas A&M University, participating in the Rogers LEAD program, and ultimately teaching university-level students in Spain. Fili reflects on: His academic and leadership experiences at WTAMU The impact of the Rogers LEAD program and student government Helping launch the Market on...
info_outlineIn this special edition of This Is the Panhandle, Broc Carter sits down with Amarillo Area Foundation CEO Keralee Clay for a wide-ranging conversation about her “long and windy road” back to the Texas Panhandle—and the leadership journey that brought her to the Foundation’s top role. Keralee shares her deep Panhandle roots, her unexpected pivot into vocal performance and opera, and the steep learning curves that shaped her: managing the Amarillo Civic Center at a young age, moving to New York City with everything she owned in a Ryder truck, and building a career that blended leadership, HR, operations, IT, and people development.
Keralee reflects on living in New York through 9/11 and how that season strengthened her belief in shared humanity—something she also sees in the Panhandle during disasters and hard times. After starting a family, she and her husband made the “step-down” move from NYC to Denver, then home to Amarillo for community, quality of life, and the support of family (and affordable childcare realities).
Back in Amarillo, Keralee returned to the Civic Center before receiving a call from Clay Stribling that changed her path: joining the Amarillo Area Foundation first as Director of Operations, then advancing into senior leadership and ultimately CEO. She credits Clay with seeing potential in people and stretching them into new leadership spaces—something Keralee now aims to continue through culture-building, collaboration, and long-term systems work.
The conversation also highlights the Foundation’s strategic shift toward big, complex quality-of-life challenges like broadband access/digital equity and childcare as infrastructure. Keralee explains why these aren’t problems you can “grant-cycle” your way out of—and why convening, partnerships, and systemic change are essential. Looking ahead, she shares her priorities as CEO: listening, questioning assumptions, strengthening the Foundation’s role across all 26 counties, and helping donors build place-based philanthropic legacies—especially as the “transfer of wealth” becomes a daily reality for many families.