How To Joy Success Cycle | Kevin Surace | ROI Podcast™ ep. 501 | Law Smith & Eric Readinger
Release Date: 01/09/2026
ROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
John Krotec is a U.S. Army veteran, visionary entrepreneur and founder of NeoMasculinity Solutions—a movement that helps men and women reclaim purpose, live through truth and lead with clarity. After surviving a traumatic brain injury and confronting long‑buried trauma, he transformed adversity into a mission by founding The Brainary and writing The Sentinel Handbook, a practical tool for self‑leadership. He delivers riveting keynotes and workshops on leadership, critical thinking, emotional resilience and self‑agency. With over 40 years in business, his journey spans high‑altitude...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
Jodi Scott is the CEO and co‑founder of Green Goo by Spry Life, a plant‑based first aid company that started the way a lot of real businesses do: out of necessity, frustration, and a kitchen that slowly turned into a production facility. What began with homemade remedies and mason jars eventually grew into a nationally distributed brand, but not without detours, hard lessons, and a few moments where the easy path would have cost the company its soul. Jodi’s story is not a clean, linear founder arc. She built Green Goo from the ground up, sold the company, and then made the rare and...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
ROI Podcast™ — the No. 1 business‑comedy podcast on Earth — welcomes Kevin Surace, Silicon‑Valley innovator, futurist and author of The Joy Success Cycle, for an energizing conversation about AI, joy and success. Surace, a technology innovator with 93 patents and the CTO of Appvance, is best known as the father of the virtual assistant. He helped develop the first large‑scale voice interface at General Magic and led the team that created the OnStar Virtual Advisor. Inc. Magazine named him Entrepreneur of the Year (2009), and he invented QuietRock soundproof drywall. Surace...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
Episode 500 of ROI Podcast®! Who better than the CEO and Owner of Dugout Mugs®, Kris Dehnert, the entrepreneur behind a wildly successful physical product brand built on craftsmanship, storytelling, and relentless customer focus. Kris breaks down how he scaled a novelty idea into tens of millions in revenue without relying on a traditional sales team, why product quality is still the most underrated growth lever, and how listening to customers drives smarter product expansion. We get into licensing strategy, corporate gifting, surviving hypergrowth, and the mental frameworks required to...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
John J. Murray is a stand-up comedian, host of Something Planet @somethingplanet, a 500+ episode podcast featuring conversations with guests and co-hosts Jerod Walker and Brad Gilmore. Known for his blue-collar whitetrash humor style, Murray has performed extensively throughout the country's comedy scene. His comedy special "Rhinoceros" is on Amazon Prime Video. ROI Podcast™ gets down on what's actually happening with UFO disclosure - going hard in the paint past the headlines and into the insider stories: government whistleblowers, classified Senate briefings, Men in Black oddities,...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
Tim Rexius is a serial entrepreneur, speaker, DILF, GILF and President and CEO of Rexius Nutrition Inc., which is one of the fastest growing retail nutritional supplement chains in the United States, with over 25 locations across 10 states. Additionally, he is co-owner of Iron Heaven Gyms in Omaha, Nebraska, and founder and co-owner of VHI Supps and Omaha Protein Popcorn Company—a wholesale supplement brand. Tim also runs Rexius Business Consulting, helping coach and mentor business owners globally. Tim is known not only for his business acumen but also for his passion for...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
"Magnifying glass examining colorful crypto coins labelled ‘Ponzi,’ one golden Bitcoin standing out as genuine, cautionary warning icons..." ROI Podcast® episode 496! In this episode, entrepreneur and writer Alexander Svetsky shares stories from his wild ride through the crypto world. He talks about co‑founding one of the first Bitcoin‑only savings/exchange platforms and why dealing with regulators made him say “never again.” Alexander also explains why he’s building Satlantis, a Bitcoin‑powered ticketing app, and how his writing on economics and philosophy has influenced his...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
ROI Podcast—the business show that doubles as a comedy roast—returns with Law Smith and Eric Readinger riffing on TikTok, attention spans, and why horoscopes are basically astrology’s version of fantasy football. This episode tackles: TikTok’s addictive algorithm vs. China’s “education-only” version. Why social media feels like narco-terrorism for your brain. The trader who used TikTok comments to turn $84K into $42M. Comedy, drag shows, group dances, and why dudes just don’t vibe with them. A DIY college fantasy football league idea that could flip into billions. ...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
Level up your business without the MBA price tag (or the LinkedIn humblebrag post). In this episode of the ROI Podcast®, Law Smith and Eric Readinger sit down with business coach and strategist John Whitt to break down the moves that actually scale a business. Think less "inspirational fluff" and more chess-master strategy meets real-world execution. From hiring A-level players and building trust-driven leadership, to ditching the myth of work-life balance in favor of work-life harmony, John reveals how to align your business so it fuels your actual life—not the other way around. Plus, we...
info_outlineROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
Jermaine Cheathem, an entrepreneur in the equipment finance niche, discusses his journey from starting in the industry to building a successful brokerage. He emphasizes the importance of leveraging networks and relationships, particularly with equipment sellers, to secure deals. Jermaine has traveled extensively, working from various countries, and highlights the challenges and benefits of a remote, lifestyle business. He advocates for the four-hour workday and shares his philosophy on entrepreneurship, stressing the need for resilience and self-reliance. Jermaine also touches on the...
info_outlineROI Podcast™ — the No. 1 business‑comedy podcast on Earth — welcomes Kevin Surace, Silicon‑Valley innovator, futurist and author of The Joy Success Cycle, for an energizing conversation about AI, joy and success.
Surace, a technology innovator with 93 patents and the CTO of Appvance, is best known as the father of the virtual assistant. He helped develop the first large‑scale voice interface at General Magic and led the team that created the OnStar Virtual Advisor. Inc. Magazine named him Entrepreneur of the Year (2009), and he invented QuietRock soundproof drywall. Surace explains the difference between real AI and simple automation, shares stories of building the first virtual assistant, and demonstrates how large language models can transform business operations and even compose music. But this episode isn’t just about technology. Surace introduces his Joy Success Cycle philosophy and shows how joy fuels sustainable success. He explains why reframing daily tasks with joy leads to better outcomes, how to move the success marker to avoid the hedonistic treadmill, and how to find a sense of purpose by limiting complaints and focusing on meaningful goals. He also offers practical advice on removing toxic influences, getting out of ruts and not worrying about AI “taking over”.
Join Law Smith, Eric Readinger and our guest for an upbeat, hilarious and actionable discussion that blends comedy with deep insight. Subscribe to ROI Podcast on YouTube, leave a comment (good or bad — we’ll read it on air), and check out the links below for sponsor deals and to get Kevin Surace’s book. Ready to unlock joy and success? Hit play to hear about Kevin Surace, ROI Podcast, Joy Success Cycle, AI podcast, artificial intelligence, generative AI, virtual assistant, machine learning, patents, business comedy, motivation, productivity, sense of purpose, overcoming ruts, keynote speaker, music and AI, large language models, entrepreneurship, innovation, QuietRock and more!
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