Ep. 351 WHAT IS YOUR HEARTSET?
Unforgettable Presentations
Much has been said about having the right mindset before a presentation. Today, Mark and Darren discuss the right HEARTSET, and they share both how and why the right heartset can help to make you unforgettable. SNIPPETS: • Heartset heavily focuses on audience outcomes • Be in the moment • Hiccups happen, don’t get flustered • Your heartset impacts your brand • Go all in • Bring your entire being to every presentation • Heartset shows up before your presentation • Heartset asks, “What’s best for the EVENT?” •...
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Ep. 350 WHAT’S A PACE ELEMENT?
Unforgettable Presentations
It’s important to keep your audience engaged, and the key to doing so lies in a simple but powerful concept. Today Darren and Mark define and discuss PACE ELEMENTS, sharing how they can help you to deliver an unforgettable presentation. SNIPPETS: • Engagement is important • Keeping your audience engaged during a virtual presentation is critical • Pace Elements engage the brain in different ways • Change Pace Elements every 2-3 minutes 1. Talking Head (Back and forth with your co-presenter) 2. Well-told stories (About you, your clients or case...
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Ep. 349 “I WAS GONNA SAY THAT!”
Unforgettable Presentations
You’re in the audience, listening the speaker before you, and you hear them make a point, tell an anecdote, or use language that makes you think, “I was gonna say that!” How do you respond? Can you avoid this? In today’s episode, Mark and Darren answer these questions and more as they share recent experiences and offer solutions. SNIPPETS: • Don’t panic • Be unique • Avoid ‘stock’ material from the Internet or AI • Avoid plagiarism • Research the previous speaker’s material if possible • Collaborate with the previous speaker if...
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Ep. 348 - GO BACK TO YOUR WELL?
Unforgettable Presentations
It’s not unusual for presenters to ‘move on’ from past presentations. Toastmasters is a good example. Today, Darren and Mark encourage you to ‘go back to the well’ and revisit old presentations. They may hold new value today. SNIPPETS: • Maintain a story folder; an old story may have new significance • Don’t discard/delete ‘old’ material • “Unearth the old, uncover the GOLD” – Mark Brown • Revisit old presentations • Look for new value in old presentations • Review, revise, rework, reinvent • Enlist your list to...
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Ep. 347 YOU DON’T KNOW?
Unforgettable Presentations
Can you ever truly know the full impact of your presentations? Today, Mark and Darren provide the answer by sharing anecdotes, experiences, and insight gained from their combined 60 years on the platform. SNIPPETS: • The vast majority of your audience will never tell us how we impacted them • You get only one shot at that audience • Seek to grow continually • When competing, focus more on your message than on the trophy • Dollars follow impact • Go all-in on your message • Strive for more • Have a meaningful ‘heartset;’...
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Ep. 346 - THE TWO BIGGEST PROBLEMS?
Unforgettable Presentations
Speakers must exude confidence to inform, inspire, and influence. However, EGO and SELF-DOUBT can have a significant impact on us and our audiences. Darren and Mark offer advice on how to effectively manage both and serve our audiences well. SNIPPETS: • Don’t undervalue your experiences • “You are uniquely qualified to serve the person you once were.” - Rory Vaden • “One man’s mundane is another man’s magnificent.’ – Mark Brown • Your life story can inspire and give hope • Someone in your audience will relate to your...
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Ep. 345 - YOU? YOUR?
Unforgettable Presentations
Our messages must serve our audiences, and two words are most helpful in achieving that goal. Darren and Mark expound on the power and value of the words ‘YOU’ and ‘YOUR,’ as well as their unforgettable impact on our audiences. SNIPPETS: • ‘YOU’ and ‘YOUR’ are enormously powerful words • Examine your ‘I/YOU Ratio’ • These words draw audiences in • Usage makes our content relatable and relevant • They engage people’s brains • Put your audience in your story • Change ‘I’ to ‘YOU’ in stories...
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Ep. 344 YOUR RELATIONSHIPS?
Unforgettable Presentations
The concept of relationship selling is not uncommon, but today, Mark and Darren go beyond selling to explore the greater value of building relationships. SNIPPETS: • Build relationships beyond the booking • Use relationships to recommend others • Relationships provide opportunities to serve • A relationship may not bear fruit immediately • Seek to give before seeking to get • Bring you and your personality to every assignment • Ask yourself: What do others think of you • A ‘no’ can be beneficial when you...
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Ep. 343 SUCCESS BACKWARDS?
Unforgettable Presentations
There’s a story behind every booking. Today Mark and Darren examine how our ‘booking stories’ can reveal what is necessary to get more bookings now. SNIPPETS: • Go back to the well • Revisit the decisions that led to previous bookings • Trace the full path of the booking • Identify people who could help lead to your next booking • Ask: “What was I doing back then, that I need to start doing again?” • Recover abandoned tools, tips, and techniques • Apply new technology to ‘old school’ principles • Go...
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Ep. 342 NERVOUS? INSECURE? PERFECT!
Unforgettable Presentations
Feeling nervous before a presentation or feeling insecure when facing an intimidating audience can be positive. That may seem counterintuitive, but Mark and Darren clarify in today’s episode. Drawing on their combined 60+ years of lessons learned, they provide advice and specific techniques for using nervousness to your advantage. SNIPPETS: • Being a little nervous can be a good thing • Use nervous energy to fuel additional preparation • Let no one out-prepare you • Research: get more than you need, to give what they need • Get over...
info_outlineThe concept of relationship selling is not uncommon, but today, Mark and Darren go beyond selling to explore the greater value of building relationships.
SNIPPETS:
• Build relationships beyond the booking
• Use relationships to recommend others
• Relationships provide opportunities to serve
• A relationship may not bear fruit immediately
• Seek to give before seeking to get
• Bring you and your personality to every assignment
• Ask yourself: What do others think of you
• A ‘no’ can be beneficial when you maintain a relationship
• Be the client’s favorite
• Show genuine interest in your client beyond the business relationship
• Analyze your ‘failures;’ a lack of success may have led to success