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EP37: Facebook Marketing Strategy with Sherri-Lee Woycik

Video Marketing For Business Podcast

Release Date: 09/07/2021

EP52: What is Micro-Content? And How to Repurpose it. show art EP52: What is Micro-Content? And How to Repurpose it.

Video Marketing For Business Podcast

What is Micro-Content? And How to Repurpose it. Looking to expand your reach and engage with different industries and audiences? Micro-content is a fantastic way to do it! In this video, we'll show you how to repurpose your podcast into TikTok videos, YouTube shorts, meta stories, and Instagram reels. To get started, consider these three things. First, make sure your micro-content is educational and provides valuable, teachable moments for your audience. Second, provide value by selecting relevant, enjoyable points from your repurposed podcast to capture your audience's attention. And third,...

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EP51: How to Repurpose Your Podcast to Create Engaging Posts show art EP51: How to Repurpose Your Podcast to Create Engaging Posts

Video Marketing For Business Podcast

How to Repurpose Your Podcast to Create Engaging Posts Looking to create engaging social media posts that resonate with your audience? In this video, we'll show you how to repurpose your podcast into graphics for social media. First, transcribe your podcast episode using tools like Rev or Otter.ai. Next, review the copy and highlight the most thought-provoking, educational, or inspirational areas. Then, using graphic design apps like Canva, you can quickly create compelling graphics, including quotes, tips, and thumbnails that pop, or ask questions to create a unique polling experience for...

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Video Marketing For Business Podcast

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Video Marketing For Business Podcast

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EP48: Instagram Recommendations show art EP48: Instagram Recommendations

Video Marketing For Business Podcast

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EP47: Why Avoid Engagement Groups show art EP47: Why Avoid Engagement Groups

Video Marketing For Business Podcast

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Video Marketing For Business Podcast

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EP45: Women in NFTs with Lee Richter  show art EP45: Women in NFTs with Lee Richter

Video Marketing For Business Podcast

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Video Marketing For Business Podcast

In 2022, interactive content will be the biggest thing. Our audience craves human connection now more than ever. We must take this at the forefront in strategizing how we bring our brands closer to those we need to serve by maximizing the trends and creating an interactive experience via social media.  Key points covered in this episode: ✔️ Engage with POLLS. People like to click on the YES and NO options. What's unique about it now is you can create those polls and put different words in there that get them thinking or reacting to a particular question. Whether it's with your...

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Video Marketing For Business Podcast

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Are you still not utilizing Facebook Live yet for your business? How about repurposing videos into bite-sized appealing content? Or maximizing FB Groups to sell successfully? We got you covered as we talk all about Facebook Marketing Strategy with expert Sherri-Lee Woycik.

Key points covered in this episode:

✔️ Facebook is the big daddy of social media platforms. It's a tremendous opportunity to promote your business virtually free and not have to pay for anything if you don't want to. The key is to get visible on that platform that marks 3.5 billion active users.

✔️ Facebook Live helps with visibility the most, especially with an infamous algorithm.  Facebook loves video, and the Live feature is number 1. Sherri-Lee teaches a whole strategy around getting traction for your video and getting a lot of engagement, likes, comments and shares.

✔️ As long as you've got the strategy, you can execute FB Ads with ten dollars a day. "I say to people now; I prefer a minimum of about a thousand dollars a month. It just gives you enough wiggle room to do enough testing. Things are changing every day, but especially this year, Facebook ads have been changing a ton."

✔️ Your Facebook Page is at the top of your funnel. "That's the place Facebook created for you where you can reach an unlimited number of people on Facebook. From your Page through your FB Live, you can use those to segment people, get some onto your email list, get some people on to discovery calls, and grow your FB Group."

✔️ FB GROUPS is a great place to build your rapport with people,  position yourself as the expert & share nuggets of your expertise. "Facebook's just been releasing some cool tools that help you invite people directly from your page into your group so that your groups can grow quicker with really targeted people".

 

Sherri-Lee Woycik is a Facebook Marketing Expert, Speaker, Strategist, Trainer and Homeschooling Mum. She teaches and provides social media services to business owners who want to use Facebook to reach a steady stream of dream customers and clients. 

Join us for her virtual workshop coming Sept 23-24th, don't miss out on the opportunity.

Sign up: https://socialmediaminder.thinkific.com/courses/soldoutprogramsworkshop?ref=e30cdb

50% off with code: tamara

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