Episode_71: Why "Pay to Play" is not a Viable "Place" for Your #VO Business
voiceovermarketingpodcast's podcast
Release Date: 02/12/2020
Episode_77_Rick Lance The Voice of Americana
voiceovermarketingpodcast's podcast
How can your clients Guide you in your voice over business? You'll want to take notes on this episode! John Melley sits down with Rick Lance - The Voice of Americana to discuss how he took what his clients told him and how he parlayed it into a successful Voice Over Career.
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Episode 76 The Membership Millionaire and Doing Good
voiceovermarketingpodcast's podcast
John speaks with Mara Glazer about her new book and how to incorporate a membership program in your voice over business. They also discuss how "Doing Good" for others means doing good for your customers and your business!
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Episode 75 Lau Lapides and the New England Voice Over Summit
voiceovermarketingpodcast's podcast
Lau Lapides and John Melley discuss "getting in the Voice Over Zone" and the You can Support the by donating and supporting
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Episode_074 Artificial Intelligence AI and Voice Over
voiceovermarketingpodcast's podcast
Will Artificial Intelligence AI kill the Voice Over Industry, or is it part of the constantly changing way of doing business, like a VO Style that' becomes all the rage, or the required Home Studio? VOXtra.com's John Florian and John Melley discuss the impact AI is having and how to prepare and protect your business in this Artificial World.
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Episode 73 The Trials Triumphs Fails Embarrassments and Tools for Surviving the Last 3 Years
voiceovermarketingpodcast's podcast
It's been 3 years since the last episode of the . In this episode I explain my time away from the mic and how I weathered the Pandemic. How the show was never far from my mind, but didn't feel like doing it. How I overcame my reluctance to publish (would anyone care?) and some lessons on Stoicism from Marcus Aurelius are mixed in for fun. Give a listen.
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Episode_72: How Do Your Prices Affect YOUR Work?
voiceovermarketingpodcast's podcast
Seller's Remorse? Ever quote a price on a VO Gig only to regret it later? Did that mindset cause you to think something like: "Heck, I'm only getting $XXX for it and have spent too much time on it already?" Ring a bell? In I discuss why solid fees are important for our attitudes and our mindset s we approach and work on the projects we get hired for.
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Episode_71: Why "Pay to Play" is not a Viable "Place" for Your #VO Business
voiceovermarketingpodcast's podcast
Don't be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same "Place" where everyone else offers those same services? I use a fun example of Coffee Cahe and QVC discuss the importance of "Place" and how selecting where you do business has dramatic effects on price and your clients' resistance to price. Be where No One Else Is
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Episode_70: Be Careful of Who You Take Advice From
voiceovermarketingpodcast's podcast
I take on the Voice Over Demo Mills and the Voice Over Commodity Marketplaces. I use a recent coaching call with a listener as my outline for this episode.
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Episode_69: Getting Out of A Rut
voiceovermarketingpodcast's podcast
I interviewed my friend and business coach Rob Berkley shortly before he was diagnosed with cancer about how to get out of a funk, rut, groove, inertia, etc. Something that I have been in for various reasons Unfortunately, Rob passed away in December of 2018. I wanted our interview to be the next episode of the podcast. It has taken a while to get here. Rob's last words to me on our final coaching call were: "John, you're a 'Finisher.' Finish what you start." Well, I've started a lot of things, this podcast being one of them. I guess I'm not finished with it yet. There are a lot of...
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Episode_68: True Confessions & Your Questions Answered
voiceovermarketingpodcast's podcast
info_outlineDon't be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same "Place" where everyone else offers those same services?
In Episode 71 I use a fun example of Coffee Cahe and QVC discuss the importance of "Place" and how selecting where you do business has dramatic effects on price and your clients' resistance to price.
Be where No One Else Is