Wade Borth - Sage Wealth Strategy
Executive Summary Wade Borth revisits Robert Kiyosaki's Cashflow Quadrants and picks up a thread the book never finishes: every quadrant, employee, self-employed, business owner, or investor, still depends on a bank. Wade argues the real shift isn't earning more new money, it's taking permanent control of the old money already flowing through your life. He lays out how a properly structured whole life policy lets you step into the banking function yourself. Key Takeaways Every side of Kiyosaki's Cashflow Quadrant, employee, self-employed, business owner, or investor, still runs...
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Summary Recorded from the lake, Wade Borth uses a fishing analogy to talk about goal-setting and purpose: you won't catch fish by dropping the boat in the water and drifting, you have to start the motor and steer toward a specific spot. The same is true for financial and professional success. Wade explains why so many agents and clients have never been asked to define success, encourages listeners to set specific, time-bound goals, and reminds them the path will shift along the way. He frames his own role as a "problem identifier" who empowers people once they know what they're aiming for, and...
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Summary Wade Borth is recording from the lake this week, and it gets him thinking about purpose, patience, and where people store their money. He shares a story about fishing with his son Josh and compares the pressure to fish once you’ve made the trip to the pressure people feel to invest cash the moment it’s sitting in a bank account. Wade introduces the “boat lift” analogy: money in a properly funded whole life policy is sheltered, growing, and protected, so you’re never forced to deploy it before the timing is right. He walks through the guaranteed death benefit, tax advantages,...
info_outlineWade Borth - Sage Wealth Strategy
SUMMARY Robert Kiyosaki's Cashflow Quadrant maps out four types of people in the money game: employees, self-employed workers, business owners, and investors. It's a powerful framework, but Wade Borth argues it's missing one critical player: the banker. In this episode, Wade breaks down who actually controls the money game. No matter which quadrant someone occupies, they all need access to liquidity. The person providing that liquidity, whether it's Wells Fargo or a private individual with a pool of capital, holds the real power. Wade explains how anyone can begin building their own banking...
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Summary Wade Borth takes listeners inside a recent Tough Money live event, using real data to show what financial life actually looks like for a top 10% household earning $150,000 per year. The numbers may surprise you, starting with the size of the average family's liquidity bucket. The episode builds to a direct challenge: if you are already aware of the problem, if you have been educated on solutions, what is holding you back from taking action? Wade argues that inaction is not neutral. It carries a real cost, one that your family, your business, and your legacy will ultimately pay. Key...
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Summary Most people know Medicare costs money in retirement, but few understand how much their income level affects what they actually pay. In this episode, Wade Borth unpacks IRMAA, the income-related surcharge that can quietly add $162 to $650 or more per month to your Medicare premiums, depending on what you earn. Wade walks through who gets hit, what counts as income in the calculation (including surprises like municipal bond interest and Social Security), and how a single dollar over the threshold can cost you hundreds of thousands of dollars over time. He also explains how properly...
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Summary This is part 3 of our series. What if your quarterly tax bill could become a retirement engine? In this episode, Wade sits down with Rohit Punyani, founder of The Owner's Asset, to unpack the pension strategy most business owners and their advisors overlook. The conversation covers the sequence of financial planning, the psychology of guaranteed income, and how to combine IBC with a defined benefit pension to fund whole life insurance and annuities at wholesale pricing through tax deductions. Ro and Wade also break down who qualifies, what the first conversation looks like, and how a...
info_outlineWade Borth - Sage Wealth Strategy
Summary In part 1 Wade Borth and Rohit Punyani, founder of The Owner's Asset, explore how small business owners can use a cash balance plan to capture six-figure tax deductions while building a seven-figure guaranteed retirement. Rohit walks through the two schools of retirement thought, the mechanics of a pension compared to a 401(k), and the compelling opportunity to purchase whole life insurance inside a pension using pre-tax dollars. If you have been writing painful tax checks without a clear strategy, this conversation shows you where that money could go instead. We continue this episode...
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Summary Most business owners know that taxes are their biggest expense. Fewer know there is a legal, IRS-approved way to redirect that money into a guaranteed retirement asset. In this episode, Wade sits down with Rohit Punyani of The Owner's Asset to walk through cash balance plans, the modern business owner's version of a pension. Rohit explains how owners with active income can take deductions of up to $300,000 per year, how whole life insurance can be purchased inside the plan with pre-tax dollars, and how the plan can eventually feed an infinite banking strategy. If you are tired of...
info_outlineWade Borth - Sage Wealth Strategy
Episode Summary In this episode of Wade Borth Podcast, Wade Borth and Beth Reich tackle one of the most common reactions people have when they first hear about Infinite Banking and whole life insurance strategies: “This sounds too good to be true.” Wade breaks down why skepticism around alternative financial strategies is natural, while also challenging listeners to examine the traditional banking and retirement systems with the same level of scrutiny. The conversation explores the difference between guaranteed assets and speculative investments, the role of liquidity during economic...
info_outline🎙️ Episode Summary
Have you ever felt like everyone else is getting the best investment opportunities — except you?
Market downturns happen. Crypto dips. Real estate deals surface.
And somehow… you’re watching from the sidelines.
In this episode, Wade Borth explains why.
It’s not because others have a secret playbook.
It’s not because you’re not smart enough.
It’s not even about access.
It’s about liquidity and framework.
The difference between chaos and opportunity is often one thing: access to cash with a plan.
Wade shares a client story about a disciplined saver who had built significant reserves — yet still felt financial pressure. The problem wasn’t a lack of money. It was a lack of clarity about how much was enough.
Once they defined his burn rate and established a one-year liquidity target, everything changed.
He didn’t just feel safe.
He felt free.
This episode is about building a structure that protects your family first — and gives you a permission slip to invest second.
đź”— Links & Resources
🔑 Keywords
Liquidity
Burn Rate
Investment Framework
Financial Certainty
Cash Access
Opportunity Investing
Market Downturn Strategy
Wealth Building
Financial Freedom
Permission Slip Investing
Emergency Fund Strategy
Scarcity vs Abundance
Real Estate Investing
Crypto Investing
Financial Confidence
🔥 Episode Highlights
00:00–00:30 – Why it feels like everyone else gets the deals
00:00:46–00:01:08 – The difference between opportunity and chaos
00:01:26–00:01:50 – Why most people feel financial anxiety
00:02:06–00:02:26 – The two-step solution: security first, opportunity second
00:02:41–00:03:21 – Client story: disciplined saver with financial pressure
00:03:21–00:03:58 – Determining how many days of liquidity are enough
00:04:15–00:04:33 – Realizing he had twice the liquidity he needed
00:04:33–00:04:50 – The “permission slip” to invest
00:05:08–00:05:26 – Building investment criteria around personal values
00:06:19–00:06:37 – The life jacket analogy: protect first, prosper second
00:06:59–00:07:13 – When accumulation becomes clarity