Waldron Career Conversation with Joel Meek & Preena Shroff '26

Preena Shroff, a third-year student at Northwestern, hosts the “Weinberg in the World” podcast and interviews Joel Meek, a 2001 graduate. Joel, who recently served as VP of finance and operations at Reddit, discusses how his studies in economics and mathematical methods shaped his career. He emphasizes the value of a broad education, mentioning impactful classes in astronomy, psychology, and Japanese. Preena and Joel highlight how Northwestern’s interdisciplinary approach teaches students to think critically and approach problems creatively.

Transcript:

Preena Shroff:
Welcome to Weinberg in the World podcast where we bring stories of interdisciplinary thinking in today's complex world. My name is Preena Shroff, and I'm your student host of this special Weinberg in the World episode. I'm a third year student majoring in neuroscience and global health with a minor in data science, and today I have the pleasure of speaking with Joel Meek, who graduated from Weinberg College in 2001 with a bachelor of arts in economics and mathematical methods in the social sciences. Joel most recently was the VP of finance and operations at Reddit, a community platform where users submit content and share advice for other members. Throughout his technology career, Joel has led functions across sales, operations, business development and finance. Joel, thank you so much for being here with us today.

Joel Meek:
Very excited to be here. Thanks for having me.

Preena Shroff:
We are so excited to learn about your work in technology, but would love to start out with how your career path was shaped by your time at Northwestern. So maybe if you can tell us more about your undergraduate experience. What were some impactful classes, extracurriculars or maybe even mentorship experiences that you had, which impacted your postgraduate career?

Joel Meek:
Of course. Yeah, so I think as you mentioned, my major at Northwestern was economics and mathematical methods in the social sciences. I'll start with the economics. Actually, it was really helpful for me in studying both macro and microeconomics to just get a broad view of how the economy works. How does things like the money supply affect inflation, employment, GDP growth? Why are some industries more fragmented than others like the restaurant industry or why are some products more price sensitive than others? I can't say that I use sort of economic theory directly in my day-to-day career, but it definitely shaped my perspective when thinking about different business challenges in my business career. And then with mathematical methods in social sciences, this is really a very data centric major where you're looking to apply your knowledge of math to a social science. And so actually my senior year I did a thesis that was similar to the movie Moneyball with Brad Pitt and I looked at which baseball players yielded the best bang for the buck.
So really bringing that sort of background to the business world and being able to break down problems was really helpful. And then I think last, just being part of the College of Arts and Sciences, it was awesome to really just get a broad exposure to a wide array of topics. I still remember taking my astronomy class and just learning about the universe and how it was formed or taking a psychology class, which has helped me better understand the inner workings of the mind and how people work. And I took Japanese, which eventually led me to go living in Japan for a year after college. So I think in total, when I really think back about Northwestern, it was building that curiosity and that love of learning that's really helped me take on new challenges once I graduated.

Preena Shroff:
Wow. Yeah. Thank you. And I think something that a lot of students here at Northwestern maybe aren't able to experience just yet but kind of have an idea is that these classes are teaching students how to think as opposed to exactly what you're going to require in your career. It's more about how to approach problems and how to develop from that. So thank you for sharing that.

Joel Meek:
Of course.

Preena Shroff:
So now moving forward a little bit beyond Northwestern, what led you on your career path? So which skills would that be, interactions or experiences that you were able to build up that have been critical in your field today?

Joel Meek:
Yeah, so when I graduated Northwestern, I honestly didn't really know. I knew I wanted to do business, but I didn't really know what type of business I wanted to do. So I ended up choosing banking and consulting as my first two jobs out of college. And it was actually a really good first couple jobs to do out of college because you really get a 30,000-foot view of the business world. I got to work across a ton of different industries and work on a ton of different problems, and I learned a lot about myself. I learned that I really liked numbers and finance, but I wasn't really into the 80-hour weeks of the finance world.
In consulting I loved the business problem solving of consulting, but I really wanted to be the decision maker actually owning the decisions. And so I ended up transitioning into technology, which was really exciting because all the innovation that was happening, and I moved into more of an operator role, which I ended up doing for the past 16, 17 years in technology. I think the skill that was probably most important that I got from Northwestern that I was able to apply to my career was really just, I mean you mentioned it, just problem solving. In the technology space in particular, things are moving very quickly and often there is not a blueprint for how to solve a problem because it maybe hasn't been solved before.
I can think of a time when I was at Pinterest and we had millions of users on the site and we had a challenge with a lot of spammy content on the site, people that were trying to get click baited into clicking through the links and then trying to take advantage of people. And so we only had a small team because Pinterest was, when I joined, was still less than a hundred people, and we had to figure out how to clean up this site that had millions of users so that they didn't have a bad experience. So there was really no playbook for how to do that, and you just had to really approach the problem from first principles and break it down. And I think that building that skill set through really helped me later on in my career.

Preena Shroff:
Yeah, absolutely. And I think actually I wanted to ask you for a follow-up on your discussion about that pivot point from investment banking into the tech industry. I know students nowadays go in with a mindset of whichever career they're looking to get into, they want to make sure they're very well-prepared beforehand. And sometimes I guess a pivot isn't something you can always plan for. My question is, do you think a student today who might encounter this sort of pivot or maybe is trying to plan one thing and ends up might changing? Do you think it's still possible to have that kind of career switch today? Or what advice would you give to a student who's maybe unsure about that decision?

Joel Meek:
You can definitely make career switches. I probably made four or five career switches in my career from right out of college. I was in banking, then I went to consulting. I ended up jumping to work for Google where I worked in their Google cloud division when cloud computing was taking hold in an operational role. And then my boss gave me an opportunity to move into sales, and then I jumped into some startups. I went to Pinterest, I went to Reddit, eventually ended up running finance at Reddit, was my last job. I would say that if I think about just my path, I would do a lot of moonlighting. I would do a lot of just researching the place where I wanted to go or the new function I wanted to go into. I would meet with people, I would just try to be a sponge and soak things up as much as possible.
And what I learned was that it can be difficult to make a career switch, because people will look at your background and say, "Well, how are you relevant for this job?" But what I learned is it only takes one. You only need one person to be willing to give you a chance. And I was fortunate to have a few moments in my career where someone was willing to take a chance on me, and then it's up to you to prove that you can do it. So I definitely would not hesitate if you're interested in making a career change. Just go for it. Just start learning as much as you can about that path that you want to go. Eventually, if you keep trying, you'll get there.

Preena Shroff:
Yeah, thank you. That's great advice. And I know you brought up Pinterest and Google. I actually wanted to ask you, having been closely involved with building up a developing company or at least a department within each of these last three companies, Google, Pinterest, and Reddit, how do you manage conflicting priorities between growth and sustainability? So by that I mean just company growth and also making sure it's economically stable, everything's on track.

Joel Meek:
Yeah, it's a great question. I think it's really going to be very company dependent, and it's also probably going to be dependent upon the stage of the industry in which the company operates in. I can start off with Google. I joined in 2007, and this is when cloud computing was the buzzword. Before that everyone was using Microsoft Office, Windows, Excel, PowerPoint on a desktop, and we were providing that all in the cloud at a much more affordable price. And we knew we had a critical window where we could get market share. And so really the focus was really on, at that point, growth. We had our eye on profitability and sustainability always, but really we felt like this was important enough for Google as a company that we wanted to grab market share.
When I was at Pinterest, I joined in 2012. Again, it was about less than a hundred people at the time, the giants were Facebook and Twitter, and they had many more users, a lot more employees, a lot more capital. And we knew, again, we had a short window to get market share. And so our focus was really on growing our users and growing our revenue. We had our eye on the unit economics and we wanted to make sure that we could get there and we knew we did, but we were willing to pull forward some investment and be less profitable in the short term to get growth in the longer term. And I'd say the same thing was true at my experience at Reddit as well. So in all three of my experiences, it was really around growth in the short term and then flipping the profitability in the long term.

Preena Shroff:
Okay. Yeah, for sure. And thinking about how would you make that kind of decision? What about a company and where it is in development lets you decide between profit and making that shift?

Joel Meek:
Yeah, I think it's going to be a function of the industry that you're in. What is the competitive landscape look like and how important is scale? And we knew that it was only going to be a handful of players in this cloud computing space really serving these wholesale applications like email, docs and calendar. And so it was our moment to really sort be that option that people went to, and then if we didn't, someone else was going to go there first. So I think in other industries, maybe it's more fragmented, maybe there's less competition. Maybe you have a competitive advantage over the competition where you're able to charge more and you can focus a little bit more on profitability. But it's just going to be, I think, specific to each company and industry that they're in.

Preena Shroff:
Is there any job that you've felt gave you a full circle moment back to your time at Northwestern? Maybe any experiences like that?

Joel Meek:
Yeah. When I was at Google, one of the first things I was asked to do is to help bring Gmail calendar, Google Docs to the universities throughout the United States.

Preena Shroff:
Oh, wow.

Joel Meek:
And so we were looking for a few brave souls to be some of our initial customers. And actually Northwestern was one, I think maybe the first university, if not one of the first five universities to use Gmail calendar and Docs. I remember we had a whole campaign to get the students motivated to switch over. We called it Kid on the Bus and we painted a school bus and we drove it to Evanston and I sat, I think in front of the Rock, it was handing out flyers to tell people all about Gmail calendar and docs. Credit to Northwestern. They were pioneers in adopting new technology. And that was a really cool full circle moment to bring that stuff that I was passionate about back to the campus.

Preena Shroff:
That's a great memory. And I know you mentioned earlier that you wanted to get or be more of the decision maker in your role. And so I was wondering, since Northwestern from graduating from Northwestern to all the way to today, how has your leadership style evolved over time, whether it be decision making or just working in a group setting?

Joel Meek:
So directly out of college, I think I was much more of an informal leader. I was an individual contributor. So it was more about leading through example, working hard, being a part of a team, prioritizing integrity in everything that I did. It wasn't really until I entered the tech industry that I became more of a formal leader. I was actually quite fortunate. The division in Google I joined was led by Sheryl Sandberg, who later became the chief operating officer at Facebook. And she placed a really high premium on attracting talented leaders as well as investing in leadership training for junior managers like myself. So it was really valuable. I got frameworks around how do you hire A players, how do you organize and structure your team? How do you set strategy and goals? How do you execute? How do you run one-on-ones, deliver feedback, how do you promote, how do you fire people?
I didn't know any of that. And I got a really good education in my first job in technology at Google. And then through that, I over time learned what kind of leader I was. I learned about what I was good at, and actually I learned about what I was not good at. And from there I learned to play to my strengths and then build a team around me where I was weaker. For example, I was always really good at structuring problems and creating process for us to scale things to really, really large numbers. But I wasn't the most creative person in the world, so I'd always make sure there was people on my team that would be able to bring new ideas. I think it's really when I understood who I was as a leader and what I was good at, that's when I was actually most successful in my career.

Preena Shroff:
And I think it's really incredible that you've been able to find so many mentors along the way. And even within Northwestern, I know students are always seeking mentorship, whether that be from alumni, their professors, anyone in the industry they're interested in. Do you have any advice for finding mentorship or is it something you seek out or something that can just develop over time?

Joel Meek:
Whenever I was choosing a new job, whether it was in banking or in technology at Google, Pinterest or Reddit, I was not just looking at the job I was going to be taking, but I was looking at who I'd be working for because your boss is someone you're going to spend a lot of time with. And I was very fortunate to have a few really great bosses across my time at specifically Google, Pinterest, and Reddit. And I learned a ton from them, and it really shaped who I was as a leader. So I would just say as you're jumping into the working world, have a really focused eye for who your boss is going to be. Make sure that you gel with that person. Make sure you think about, "Okay, what can I learn from this person? How can I grow with that person?" That will be almost as important as the job that you pick.

Preena Shroff:
Okay. Yeah, for sure. And then taking a pivot here, I guess for those of our listeners who are interested in working in the tech industry, what is the common misconception about working in the industry that you would like to debunk?

Joel Meek:
Maybe a common misperception is that either it's like everyone's working on the next big thing or everyone's going to get rich quick. The reality is that even for the next big thing, there is a lot of very routine day-to-day mundane stuff that's required to make that happen. And it ends up adding up to something amazing, but it's just like every other job, there's going to be that methodical day-to-day work that you got to do. And then in getting rich quick, most companies, most startups don't succeed just statistically speaking. And so I think it's an amazing experience. It's where I've pursued most of my career, but I think if you're doing it just for the money alone, it's probably not going to work out. You got to really just love technology and love being a part of that startup culture. I think that's going to probably breed more success than just going there to try to make money.

Preena Shroff:
Yes, for sure. That's great advice. And then I actually have one more question and then I might do some follow-ups based on everything. But I guess in terms of career overall, are there any obstacles or challenges that you've overcome? I remember you mentioned in Pinterest there was difficulty dealing with scammers or something like that. So anything like that, like a challenge, an obstacle, and then did your time at Northwestern impact your approach to solving this problem?

Joel Meek:
Yeah, honestly, I would speak to my career. I think the biggest obstacle really was just getting doors opened. And I still remember at Northwestern, applying for those, for example, banking and consulting jobs. Thankfully there was an amazing career center at Northwestern, but I think I ended up doing 30 to 40 interviews. And I can't say that my success rate was good, but it only takes one. And thankfully I was able to get the job that I eventually took and had a good experience from that. So I would just say be very entrepreneurial and opportunistic about going for the thing that you really want. And I think building up an ability to take rejection is actually a really important skill because I probably was rejected way more times than I was accepted to things. But what I found was whatever the next thing I wanted to do in my career is that as long as I kept swinging, eventually a door would open and I'd be able to jump through it and have success.

Preena Shroff:
Yeah, it seems like a theme. Only one door, only one person, and then you can get to where you are.

Joel Meek:
Exactly.

Preena Shroff:
Yeah. No, that's really great, and this is really insightful and super helpful I'm sure to all the students who are a little bit nervous about starting their careers as I am in my third year, just kind of looking towards the future. It's very daunting just to be like, "It's about to happen now." So it was really nice speaking with you about that.

Joel Meek:
Thank you. It was really nice talking with you as well.

Preena Shroff:
Thanks so much for joining us today. Have a wonderful day, everyone. Thank you for tuning in to this episode of Weinberg in the World.