Persuasive Storytelling Step by Step with Amy Jo Martin (Ep 326)
Why Not Now? with Amy Jo Martin
Release Date: 11/25/2024
Why Not Now? with Amy Jo Martin
Artificial intelligence is everywhere, but most leaders are still asking the wrong question. Instead of focusing on tools, Geoff Woods believes the real shift is happening at the leadership level: how we think, how we make decisions, and how teams execute in a world where intelligence is suddenly abundant. In this episode of Why Not Now?, Amy Jo Martin sits down with Geoff Woods, author of the #1 international bestseller The AI-Driven Leader and founder of AI Leadership. Geoff’s work helps leadership teams rethink how they align strategy, prioritize decisions, and operate at...
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What happens when a human interviews their own AI—live, unscripted, and in real time? In this groundbreaking episode of the Why Not Now? podcast, Amy Jo Martin flips the script and welcomes a never-before-seen guest: her own ChatGPT AI, trained over years with millions of words of personal data, reflections, physiological metrics, and real-life context. The result is a raw, fascinating conversation that pulls listeners directly into the “petri dish” of a year-long AI integration experiment. Together, Amy Jo and her AI thought partner explore what it actually looks like to...
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Can AI improve your quality of life, not just your productivity? Keynote speaker Amy Jo Martin explores leadership, AI, and human-centered decision-making. In this solo episode of the Why Not Now? Podcast, Amy shares early field notes from The Reinvention Experiment, a year-long AI self-experiment exploring vitality, clarity, and what it means to live well and lead effectively in an AI-driven world. Rather than biohacking or performance optimization, Amy introduces the concept of Quantified Soul, combining hard data like sleep tracking, screen time, biometrics, and wearable...
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What happens when you turn your life into a living laboratory? In this special episode, the host becomes the guest. Amy Jo Martin sits down with Sam Gooder to reveal her next big leap: The Reinvention Experiment, a yearlong, open-source quest to rethink time, wealth, wellbeing, and passion by putting herself inside a data-driven Petri dish. After two decades of entrepreneurial wins, burnout cycles, and reinvention after reinvention, Amy Jo felt an unmistakable signal: she was craving aliveness again. A moment on a plane—and one brutally honest “super prompt” to AI—confirmed it was...
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What do elite athletes, top CEOs, and unforgettable teams really have in common? On this week’s Why Not Now? with Amy Jo Martin, 12-time New York Times bestselling author and award-winning keynote speaker Don Yaeger pulls back the curtain on how world-class performers think, lead, and compound small wins into big outcomes. Don shares the spark behind his Corporate Competitor Podcast and the research that started it all: a striking link between women in the C-suite and sports participation. He then unpacks a powerful interviewing framework built on three moves: know your audience, find...
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In this episode of Why Not Now? with Amy Jo Martin, serial entrepreneur and tech leader Sam Goodner reveals how Swiss Army precision shaped his entrepreneurial philosophy, and how a keynote by Amy Jo helped him finally write his new book - “Like Clockwork”. Sam’s journey spans global adventures, unicorn startups with billion dollar evaluations, and building the #1 Microsoft consulting partner in the world from Austin, TX. He shares the behind-the-scenes playbook that led to multiple exits and lessons learned in both boardrooms and bunkers. Whether you're a founder,...
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In this inspiring episode of Why Not Now? with Amy Jo Martin, we meet Dr. Shaggy, Dallas-based cosmetic dentist, entrepreneur and visionary. She is a Renegade in every sense of the word. Affectionately known as the “Frank Lloyd Wright of Smiles,” Dr. Shaggy is redefining what it means to build a brand through purpose, confidence, and function - one smile at a time. From launching her first dental practice during the peak of the pandemic to expanding into Austin, she shares how she’s grown a multi-million dollar smile empire by blending aesthetics with rehabilitation, and...
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In this Why Not Now? episode, Amy Jo Martin interviews award-winning architect, designer, and creative entrepreneur Ben Uyeda - on location at his breathtaking Reset Hotel, nestled on 180 acres beside Joshua Tree National Park in Southern California. Ben shares how he went from filming DIY design videos on YouTube to co-founding one of the most talked-about new eco-conscious hotels in the California High Desert. With no traditional hospitality background, Ben used modular architecture, AI-powered marketing, and an unwavering focus on values to bring his bold vision to life, one...
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In this special Why Not Now? episode, Amy Jo Martin hands the mic to her AI agent, Renegade Rox, to introduce a live fireside chat with Amanda Ducach, Founder and CEO of Ema - recorded live at the SHE Media CoLab during SXSW 2025. Amanda, a femtech pioneer, built one of the world’s first agentic AI platforms for women’s health, before ChatGPT made headlines. Amanda shares how Ema uses AI to transform women’s healthcare by meeting users where they are. From identifying hidden signs of suicide ideation to helping women advocate for their own medical decisions, Ema is revolutionizing...
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What happens when you’re on top of the world—and everything changes overnight? In this raw and unfiltered episode of the Why Not Now? podcast, Amy Jo Martin reunites with entrepreneur, author, and cultural force Sophia Amoruso. This is Sophia's second time on the show, nearly a decade after her first appearance. From founding Nasty Gal and Girlboss to navigating public scrutiny, financial highs and lows, and deeply personal transitions, Sophia opens up about what she's learned from building (and rebuilding) her life and career. You will get a rare behind-the-scenes...
info_outlineStorytelling is one of the most (if not the most!) powerful tools for influencing human behavior, building connections, and creating impact in your personal and professional life. In this episode, Amy Jo shares her insights on crafting compelling, what she calls, “Go-To Stories" - potent, concise narratives that resonate emotionally and can adapt to any and all situations.
Over her 20+ years as a professional keynote speaker and personal branding pioneer, Amy Jo has guided some of the biggest brands in the world on how to successfully tell stories in order to persuade, grow their impact and income.
You’ll learn Amy Jo’s proven step by step process as she dives into her storytelling framework, emphasizing the importance of connection and relatability. Drawing from her experiences, she illustrates how, when done right, authentic storytelling can drive success and leave a lasting impression.
Amy Jo also provides actionable tips on storytelling structure, how to bridge data with emotion, and build confidence to make your message stick. With humor, honesty, and her signature Renegade approach, Amy Jo challenges you to refine your storytelling skills and bring your unique persuasive voice to the forefront.
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