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Wine Road Podcast - Episode 239 - Jacob Mounts

Wine Road: The Wine, When, and Where of Northern Sonoma County.

Release Date: 11/06/2025

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Welcome to Wine Road, hosted by Marcy Gordon and Beth Costa. Thanks to Ron Rubin and River Road Family Vineyards for supporting the podcast. Check out RiverRoadVineyards.com for their Chardonnay and Pinot Noir.

(0:49 - 1:37)
Episode 239 features Jacob Mounts, Winery and Vineyard Manager at Mounts Family Winery. Jacob, 25, represents the new generation of winemakers. His mother suggested he join the show to share insights from a younger perspective.

(1:38 - 2:48)
Jacob introduces the 2022 Italian Affair, a blend of Barbera and Teroldego. The unique combination offers juiciness and balance. The name stems from his father’s decision to plant Italian varietals, which his mother jokingly called "cheating" on their Rhone roots.

(2:49 - 5:25)
Mounts Family Winery grows 35 varietals, including Rhone, Italian, Spanish, and Bordeaux grapes. Jacob explains the importance of experimenting with heat-tolerant varietals like Tempranillo and Touriga Nacional to adapt to climate change and appeal to younger wine drinkers.

(5:26 - 7:08)
Jacob emphasizes the importance of balance in winemaking, crediting his father’s skill. He shares his passion for structured wines and his desire to expand the winery’s production.

(7:09 - 9:14)
Jacob reflects on leaving the wine industry at 18 to explore other careers, including mechanics and commercial fishing in Alaska. His time away gave him a renewed appreciation for winemaking and the natural beauty of vineyards.

(9:15 - 12:21)
Jacob discusses the challenges of engaging younger wine drinkers, citing high tasting fees and lack of approachability. He advocates for making wine fun and accessible, encouraging people to enjoy it however they like.

(12:22 - 14:45)
The conversation shifts to the importance of storytelling in wine. Jacob believes sharing the history and personal stories behind a bottle creates a deeper connection for consumers, especially younger generations.

(14:46 - 18:07)
Jacob shares how introducing wine to friends in Alaska sparked their interest. He highlights the role of peer influence in making wine more appealing to younger audiences.

(18:08 - 21:06)
Jacob talks about his family’s Rhone roots and their Viognier, which expresses stone fruit and honeysuckle notes. He also praises Grenache and Cab Franc as standout varietals in their portfolio.

(21:07 - 24:00)
Mounts Family Winery is open for tastings by appointment during the week and walk-ins on weekends. Jacob and his mother personally host tastings, offering a welcoming and intimate experience.

(24:01 - 28:07)
Jacob shares his passion for brandy and distilled spirits, mentioning his first barrel of brandy aging for 10 years. He enjoys exploring local artisanal producers and learning from their craft.

(28:08 - 33:32)
The hosts praise the winery’s scenic location and encourage listeners to visit. Jacob highlights their new label designs, which represent their evolving portfolio.

(33:33 - 37:53)
The discussion touches on the beauty of Sonoma County year-round and the importance of slowing down to enjoy the scenery. Jacob expresses gratitude for being part of the wine community.

(37:54 - 42:07)
Beth promotes upcoming Wine Road events, including Winter Wineland and the Holiday Wine Trail, which supports the Redwood Empire Food Bank. She encourages listeners to explore the auction on wineroad.com.

(42:08 - 44:32)
Jacob thanks the hosts for the opportunity to share his story. The hosts commend his passion and authenticity, encouraging him to continue inspiring younger generations.

 

Links:

River Road Family Vineyards & Winery

Mounts Family Winery

Winter Wineland

Holiday Wine Trail + Market

Redwood Empire Food Bank