Why Wine. Why Email. And Document, Don't Create.
wineryemailmarketing's podcast
If you don't see wine being an important part of your winery's business model then you might consider listening to this episode. Otherwise it's mostly preaching to the choir. I buried a few useful tidbits though. Thanks for listening.
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3 Email Segments to Treat Differently
wineryemailmarketing's podcast
Here's the trick on how you segment out and tailor your message at the most basic level. No need to get complicated. Just do it. Use the 80/20 principle with your winery email communications and you will win.
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Matching the Tone of Your Winery. Not Saucy Sally
wineryemailmarketing's podcast
In this episode you'll hear mostly about what not to do. And what to do.
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Introduction and DNS Authentication
wineryemailmarketing's podcast
Introduction so that you know the deal. Plus, I recorded how to Authenticate to your email service provider. I tell you where to go to watch the tutorial in the podcast. Although... you probably already found it. Send it.
info_outlineHere's the trick on how you segment out and tailor your message at the most basic level. No need to get complicated. Just do it. Use the 80/20 principle with your winery email communications and you will win.