Newsroom to Boardroom: Emmy Award Winning Journalist Michelle Rupp on Helping Businesses Drive Valuable Earned Media
Release Date: 04/29/2025
Salon to Software: Entrepreneur Erin Mills on When to Walk Away and Build Something Better
Wings of Inspired Business
Erin Mills is a visionary serial entrepreneur, salon owner, and advocate for women’s healing and empowerment, driven by a mission to create spaces where safety, growth, and authenticity thrive. From real estate to salon stylist, Erin built her salon business, Theory Salons, to challenge the male-dominated salon industry and its often-unsafe environments, before walking away from all but one of her locations to reinvent herself as a software entrepreneur with a new technology, Flamingo Salon Software, launching later this year. Her journey of reinvention also inspired her to create the Be...
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Personalized Ayurvedic Wellness: Serial Entrepreneur Arjita Sehti on Revenue, Resilience and AI Ethics
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Arjita Sethi is a serial entrepreneur, physical therapist, certified yoga teacher, Ayurveda practitioner, and meditation expert, recognized as a leading voice at the intersection of AI and wellbeing. She is the founder of Shaanti, an AI-powered wellness platform creating personalized rituals rooted in Ayurveda, and New Founder School, which equips entrepreneurs with practical strategies to launch and grow sustainably. Arjita sits on the advisory board of the NASDAQ Entrepreneurial Center, teaches entrepreneurship at San Francisco State University, and has impacted hundreds of thousands of...
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Fear to Freedom: Transformation Coach Martine Cohen on Mastering Aligned and Authentic Entrepreneurship
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Martine Cohen is a transformative coach and former corporate attorney dedicated to empowering individuals to lead themselves authentically, separate their identity from their emotions and thoughts, and make choices from a place of deep inner awareness and alignment. Author of No More Layers: Discover Your Inner Power and Reclaim True Freedom From the Inside Out, Martine believes that true success comes from within, and she is passionate about guiding others to find ease, joy, and fulfillment by removing the layers that obscure their inner light. As both a lawyer and corporate leadership...
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Plateaus to Profits: Entrepreneur Celi Arias on Scaling With the “Grown Ass Business” Method
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Celi Arias is the CEO and Founder of The Grown Ass Business, where she guides entrepreneurs through her proprietary methodology, Key Growth Systems, to build strong business foundations. Recognized as a top coach by The Upside in 2024, Celi helps clients break free from revenue plateaus and burnout by focusing on core business principles over quick fixes. Her approach emphasizes clarity and control, optimizing essential business departments to ensure solid foundations for scaling up to seven figures and beyond. She’s busy building software to scale her own business, now in beta at Get Scale....
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Red Carpets to Rest Wear: Celebrity Stylist and Entrepreneur Engie Hassan on Building Community for Women
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Engie Hassan is a celebrated red-carpet fashion stylist turned CEO and Founder of The Revelist, a membership community to help women in midlife feel better about themselves. An alum of Vogue, French Vogue, Teen Vogue and Numero, Engie is a sought-after arbiter of taste and a go-to connector, helping clients broker meaningful alliances with the who’s who of the fashion industry in the U.S., Europe and across the Arab world. Tastemakers such as Anna Wintour have lauded Engie for her vision for clients and the late Karl Lagerfeld singled out her eye for accessories. From The Oscars to the SAG...
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Scaling Pediatric Therapy: Entrepreneur Luba Patlakh on Resilience and Navigating Uncertain Times
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Luba Patlakh, a passionate and dedicated speech language pathologist, is the founder and director of Kidology, Inc., a pediatric practice specializing in speech, occupational therapy, physical therapy, and ABA services. With over 15 years of experience in the field, Luba's expertise and compassion have shaped her approach to child development. She has built a thriving private practice over the past decade, where her innovative and client-centered approach has empowered families to help their children achieve significant milestones in speech and development. Her deep commitment to fostering...
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Living Longer, Better: Longevity Entrepreneur Leslie Kenny on Innovating the Anti-Aging Vitamin Primeadine
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Leslie Kenny is the CEO and founder of Oxford Healthspan, an innovative longevity company with a game-changing supplement called Primeadine. An Oxford-based longevity expert and Harvard alum, Leslie founded Oxford Healthspan after reversing her own Lupus, Rheumatoid Arthritis, and infertility and giving birth naturally at 43. Now 60, with a biological age of 21, she’s committed to helping others optimize their health span. Leslie is also co-founder of the Oxford Longevity Project, a nonprofit dedicated to public education on aging smarter with science-backed strategies. 🔑Key Takeaways🔑...
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Real Estate Empire: “Selling the Hamptons” Bianca D’Alessio on Resilience, Confidence and Mastering Sales
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Bianca D’Alessio, star of HBO Max’s acclaimed series Selling The Hamptons, is recognized as the top real estate broker in both New York City and New York state. Bianca founded one of the top real estate brokerage teams in the United States, where she manages a $10 billion international real estate portfolio. Having rebuilt her career through adversity, Bianca attributes her success to the art of mastering intention. Author of Mastering Intentions: 10 Practices to Amplify Power and Lead with Lasting Impact, she emphasizes the vital synergy between personal branding and business culture,...
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Authenticity in an AI World: PR Maven Nicole Rodrigues on Building a Trustworthy Brand in a Polarized, Uncertain Times
Wings of Inspired Business
Nicole Rodrigues is the CEO and Founder of NRPR Group, the Beverly Bills public relations and marketing machine serving game changing companies from entertainment to tech around the world. NRPR focuses on building relationships that build long-lasting ties between clients, the media and their audiences. From startups to Fortune 500 companies within consumer tech, FinTech, HealthTech, enterprise, mobile, digital entertainment, lifestyle, sports, and consumer products, NRPR prides itself on a high-touch, results-focused approach to boost their clients’ bottom line. 🔑Key Takeaways🔑 🔥...
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Gratitude & Giving Back: Winery Entrepreneur Maria Castellucci Moore on Navigating Change and Uncertainty
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Maria Castellucci Moore is the founder of the boutique winery and real estate business, Castellucci Napa Valley. She’s also a multi-award-winning author of the children’s book series Traveling Mindfulness, including Vivian in Paris and Sophia in Rome, and winner of the Gold Mom's Choice Award. First-generation American and mother to four children, Maria is also a board member of the San Francisco Opera Guild and Napa Valley's Ambassador to Charitable nonprofit organization, Roots of Peace— an organization that demines war torn lands and plants fruit orchards and vineyards worldwide....
info_outlineMichelle Rupp, an Emmy Award winning broadcast journalist, is the Founder and CEO of Memorable Results Media, a boutique agency dedicated to helping small and medium-sized businesses gain earned media coverage on local and regional television. With a background in news production and a passion for empowering business owners, Michelle uses her 25 years of experience in broadcasting to deliver tangible results. Her clients frequently see increased revenue, sold-out events and elevated visibility in their communities, with many attributing significant business growth to her media strategies.
🔑Key Takeaways🔑
🎯 🤟Mastering the Art of Earned Media: Learn how best to pitch your expertise, leverage timely news pegs and capitalize on relationships with journalists.
💡💪Start With Clarity: Before you think about generating TV segments or magazine articles to highlight your business, get clear on what results you want.
📝 🚀Understand What Makes News: Learn how to tie your pitches to timely events, community relevance, and what journalists (not just you) consider newsworthy.
👥 ❤️Build Relationships: Learn what makes journalists tick, what they are looking for, and then always be responsive because opportunities often come to those who are top-of-mind and quick to act.
🔥🛠️Start Before You’re “Ready”: There isn’t a perfect moment to launch or pivot. Learn why waiting for the “right time” is a waste of time.
💬⭐ Journalistic Skills Are Entrepreneurial Assets: Daily deadlines, thinking on your feet, and creative storytelling all translate beautifully from journalism to entrepreneurship. If you’re a natural creator or storyteller, you’re already ahead!
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More about Michelle at Memorable Results Media