Unleash YES (Your Entrepreneurial Spirit) with Tom Schimmer & Natalie Vardabasso — Business, Education, Mindset
Do you feel like you're meant for more than your current job? Then Tom Schimmer and Natalie Vardabasso want to help you unleash your entrepreneurial spirit and taste the freedom of becoming your own boss. Both are former educational leaders turned full-time speakers, authors, online course creators, and entrepreneurs. In each episode, they'll break down their lessons learned, from finally finding the courage to quit to figuring out how to build a learning-based business that quickly replaced their former incomes. If Tom and Nat can leave education with zero business experience and find success, you can too. Your journey starts here!
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09 — Nurturing a Healthy Money Mindset
10/14/2024
09 — Nurturing a Healthy Money Mindset
Are you someone who gets uncomfortable talking about money? Would you just rather…not? In this episode, Tom & Nat dive deep into transforming how you think about money. 💡 You’ll Learn How To: Shift from scarcity to abundance thinking. View money as a tool for creating greater impact. Treat money as an energy that fuels your business. Let go of limiting beliefs that hinder financial freedom. Whether you want just to be comfortable with money, period, or stretch yourself towards more abundance than you’ve ever imagined possible, this episode is for you! Links mentioned in this episode: >> Tom Schimmer and Natalie Vardabasso specialize in helping educators launch and grow a learning-based business. Connect with Tom & Nat: >> >> Send an email to
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08 — 4 Immediate Confidence Boosters
09/30/2024
08 — 4 Immediate Confidence Boosters
Feeling stuck before you even start? Overwhelmed by self-doubt? You’re not alone. In this episode, Tom & Nat are tackling that dreaded inertia head-on with 4 immediate confidence boosters designed specifically for educators like YOU, ready to launch a learning-based business. We’ll help you shake off the overwhelm and kickstart your entrepreneurial journey with actionable strategies to power up your confidence. It’s time to get out of your head and into the game—your freedom is waiting! 🔑 What You’ll Learn: How to create a support system that fuels your confidence. Quick, daily wins to build momentum before your launch. An inspiring way to tap into the power of visualization. The ONE thing you can do to determine how valuable you really are. Say goodbye to the second-guessing and hello to your bold, confident YES! Links mentioned in this episode: >> Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> to learn more about how they can help you. >> Send an email to
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07 — How to Sell Without Selling
09/16/2024
07 — How to Sell Without Selling
In this essential episode of Unleash YES, Tom & Nat reveal how you can "sell without selling." Selling is often a four-letter word to educators. We all have the caricature of the used-car salesperson or some sleezy trickery-based approach. This creates an aversion that many educators can’t overcome. However, this episode reveals the mindsets and strategies that turn sales into an empathy-based process that allows your business offering to serve an authentic need in the market. There is no business without sales, but sales don’t have to involve "selling." Are you ready to transform your fear of selling into THE driver of your success? Tune in for practical insights and actionable steps that will make you proud to say, "I'm a salesperson!" Resources mentioned in this episode: >> >> Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> >> Send an email to
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06 — Conquer Self Doubt: A Psychological Framework to Silence Your Inner Critic
08/30/2024
06 — Conquer Self Doubt: A Psychological Framework to Silence Your Inner Critic
Join Tom and Nat on this transformative episode of Unleash YES as they dive into powerful psychological tools to silence your inner critic. Designed specifically for educators, this episode unveils strategies to conquer self-doubt and ignite the courage to launch your learning-based business. Ready to turn fear into confidence and make your entrepreneurial dreams a reality? Tune in for practical insights and actionable steps that will empower you to take the leap and unleash your full potential! Links + resources mentioned in this episode: >> ; only 3 spots left! >> Drop us a review, take a screenshot, and send it to us; we will send you a business book that has been pivotal in our journey! Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> >> Email them at
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05 — The SECRET to Becoming an Author
08/16/2024
05 — The SECRET to Becoming an Author
In this episode, Tom and Nat reveal the secret ingredients to becoming a successful author, including a viral topic, attracting a publisher, and producing a final manuscript. Links mentioned in this episode: >> >> Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> >> Send an email to
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04 — Finding Your Niche Market
08/02/2024
04 — Finding Your Niche Market
First of all, the pronunciation is NEESH (it’s French, people). In this episode, you’ll learn the definition of a niche, why it’s important (especially in marketing), how niche is too niche, and two powerful strategies to start finding one of your own. Links mentioned in this episode: >> >> Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> >> Send an email to
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Why a Niche Market is Important (and How to Find Your Own!)
08/01/2024
Why a Niche Market is Important (and How to Find Your Own!)
First of all, the pronunciation is NEESH (it’s French, people). In this episode, you’ll learn the definition of a niche, why it’s important (especially in marketing), how niche is too niche, and two powerful strategies to start finding one of your own. >> Listen to this blog post as a podcast episode! Tom Schimmer and Natalie Vardabasso specialize in helping educators to launch and grow their learning-based business. Connect with Tom & Nat: >> >> Send an email to What is the definition of a niche market? A niche is a specific segment of a market that your business focuses on, distinguished by particular needs, interests, or characteristics. It's a specialized area where you can target a distinct group of customers and offer tailored solutions or products that meet their unique needs. For instance, rather than saying, “I’m a change catalyst who is transforming K-12 education,” someone who has “niched down” would say, “I help high school Math teachers implement engaging coding programs.” Why is a niche important? In today's world, having a clear niche is even more important as we are constantly bombarded with information. Many marketing experts are adamant that a niche helps to cut through the noise online because it increases clarity and consistency. Donald Miller, the founder of a company called has created the company mantra, “if you confuse, you'll lose,” to help his employees remember the power of a clear niche. How niche is too niche? If trying to find your niche is causing you to feel analysis paralysis, stop. There is value in starting broad and narrowing down your niche once you start working with your first clients. However, there is also value in starting with a narrow niche and expanding out from there. For instance, someone who wants to transform literacy education in America might start with their local schools before expanding to their state and then the country. The key either way is to start working with real human beings as quickly as possible. That is the fastest way to find a niche you’re both passionate about and able to get results in. How do I find my niche? Here are two strategies to find your unique niche market for a learning-based business. >> Reflect on the following questions and look for a theme amongst your answers: 1. What is the hardest thing I ever overcame? What did it teach me? 2. What am I passionate about? 3. What am I really good at? >> Ask five people who know you well, either personally or professionally, to answer the following questions. Again, look for themes and cross-reference with your answers. 1. What is something I’ve done that inspires you? 2. What would you come to me for advice about? 3. What do you see as my unique genius? Do you want some help finding your niche market? Then with Tom & Nat today.
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03 — What is a Learning-Based Business?
07/19/2024
03 — What is a Learning-Based Business?
In this episode, Tom and Nat break down six models that your learning-based business can use to turn your expertise into income; three of the models are in-person, and three are fully online. Links: -->> take this 3-minute clarity quiz to learn which learning-based business model is aligned with your strengths: unleashyes.org/quiz Connect: Tom on + Nat on + Email: [email protected]
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02 — Five Lies That Stalled Our Success
07/06/2024
02 — Five Lies That Stalled Our Success
Tom and Nat discuss the stories they used to tell themselves when they first embarked on becoming a solopreneur and discuss how they learned their beliefs were not true. For each limiting belief, they offer a mindset reframe based on their experiences so that you can gain the mental clarity to accelerate your success. ‼️Grab our free starter guide to begin building your business as a full-time speaker, coach, and online course creator: Connect with Tom + Nat: Tom on Nat on Email: [email protected]
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01 — Welcome to Unleash YES!
06/21/2024
01 — Welcome to Unleash YES!
Learn more about Tom and Natalie's journey from employee to entrepreneur, why they made this podcast, and who it's for (and NOT for). → Subscribe to our email list to receive new episodes directly to your inbox:
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Introducing...Unleash YES with Tom & Nat!
06/13/2024
Introducing...Unleash YES with Tom & Nat!
A new podcast to help you find the courage to quit your job and launch a learning-based business! Hosted by two former educational leaders turned full-time speakers, authors, and online course creators.
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