Design Business Freedom
What if you had a business coach who was a creative just like you, and could ask them about how they built a successful business they love? That’s what we do each week on Design Business Freedom. Hosted by Melissa Galt –– award winning business coach, marketing consultant, and interior designer with over 3 decades of creative experience –– every episode is an in-depth look at how to create systems and processes, increase your confidence, and build a quality team to support you. The goal is to give you the information and resources you need to avoid being overworked and undervalued, and help you earn more in less time with less stress.
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149: Skip the Scope Creep: The Design Agreement that Safeguards Your Sanity
07/28/2025
149: Skip the Scope Creep: The Design Agreement that Safeguards Your Sanity
Believe it or not, I see so many designers flying without a net, which is what I call it when you work without a letter of agreement or with one that has absolutely no protection for you in it. A letter of agreement is just another word for a contract, but it sounds much friendlier. Most importantly, a letter of agreement will outline all stipulations, clauses, and information that you and your client need to set up a positive and professional project timeline. Your business needs to have a document that provides protection for your profits and peace of mind for you as the principal of the firm while at the same time providing clarity and confidence to your client. And even though this is so important, the legalese that most contracts are written in often makes both designers and clients uncomfortable and overwhelmed. My attorney-approved letter of agreement template is written in plain English and covers everything needed for protection from any snafus that may arise. And in today’s episode, I will walk you through my process of creating the right letter of agreement that is not going to overwhelm you or your clients but will still provide all of the clarity, confidence, and cohesiveness needed for your next project. In this episode, you will hear: How to craft a thorough and protective letter of agreement in plain English that will be easy for you and your clients to navigate Which clauses to walk your clients through when reviewing your Letter of Agreement The importance of presentation and ease of information when crafting your letter Subscribe and Review Have you subscribed to our podcast? We’d love to welcome you to our creative community, if you haven’t yet subscribed. We’d truly appreciate it if you drop a review or 5-star rating over on . Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and spreads the word about the podcast Supporting Resources: View my Letter of Agreement template - For more information about The Affluent Creative, check out my website Follow me on Instagram, Facebook, LinkedIn, and TikTok @MelissaGalt Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at . Let them know we sent you.
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148: Speak The Language of Luxury Design to Attract Top Clients
07/21/2025
148: Speak The Language of Luxury Design to Attract Top Clients
What if I told you that the words you choose can have an impact on your bottom line? One of the best ways to attract affluent clients is by choosing the right words–words that not only magnify the worth of your work but sow the seeds of success. That means discarding limiting words like "expensive" and "cheap" and embracing empowering language that reflects the true value of your projects and services. But, that’s not to say that this is an easy fix! Amending how you use and choose words in your vocabulary can be one of the most difficult changes you can make because the way we speak is so patterned and ingrained in our minds. But, if you can make the changes with fidelity in all aspects of your life–even behind the scenes–you will shift your world and your worth. Join me in today’s episode for my suggestions for the words you need to eliminate and those you should adopt to sound more on-brand for your affluent clients and support your bottom line on the way. In this episode, you will hear: How word choices can increase the worth of your projects and attract affluent clients The impact of client language on the perception of design services and projects. Words to avoid to help you step away from perpetuating limiting beliefs Suggestions for using more creative, empowering language and replacing cliched or negative phrasing Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on . Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Get the Book: For more information about The Affluent Creative, check out my website Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at Let them know we sent you.
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147: Charge Your Worth in Interior Design, Without Apology
07/14/2025
147: Charge Your Worth in Interior Design, Without Apology
When was the last time that you evaluated how you are compensated for your creative services? The last time that you raised your rates to reflect your experience and value? You know what I’m about to tell you: it’s time, in fact, you’re overdue! Today we’re diving into how to accurately charge for your services based on your value rather than your worth. You’ll learn how the solutions that you provide to the three universal problems every client has–health, wealth, and relationships–are your greatest advantage in accurately pricing your services. You’ll understand why it’s so important to adjust your fees based on the return on investment that your services give to clients, rather than on the amount of time it took for you to complete. Remember, you only get paid for your work once, even though it will be enjoyed by your clients for years to come. It’s crucial to learn how to harness and embed your value into your pricing, so that your business can stay lucrative and you don’t burn yourself out. Fortunately, I have key strategies for you to get the most out of your service pricing without discounting your own worth. Tune into today’s episode to hear my proven tips on how to ask for everything you deserve: because you don’t get what you don’t ask for. In this episode, you will hear: How to solve the three universal problems that all clients have. How to move your client from need (logic and their head) to want (emotion and their heart) to increase their investment in your services The importance of pricing your services based on outcome value rather than on time How to get yourself out of the hourly trap Subscribe and Review Have you subscribed to our podcast? We’d love to welcome you to our creative community, if you haven’t yet subscribed. We’d truly appreciate it if you drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website Follow me on Instagram, Facebook, LinkedIn, and TikTok @MelissaGalt Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
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146: Your Interior Design Freedom Starts Here
07/07/2025
146: Your Interior Design Freedom Starts Here
Melissa delivers a heartfelt reminder that the real freedom you crave in your design business—and your life—starts within. She walks you through a powerful, affirming list of freedoms you’re entitled to claim, from releasing self-doubt and shame to designing a business that truly lights you up. This is your invitation to step into your full brilliance and own every part of your creative journey. Whether you’re tuning in post-Independence Day or just need a reset, this short and powerful episode serves as a soul-boosting guide. Melissa's affirmations are designed to help you realign with your purpose, release the noise that holds you back, and build a business that fuels your most extraordinary life. IN THIS EPISODE, YOU WILL HEAR: (01:24) Claim your freedom from blame, self-sabotage, and the fear of future mistakes (02:30) Break free from overwhelm and learn to ask for support unapologetically (02:49) Let go of draining clients and embrace working only with those who energize and respect you (03:32) Discover the power in breaking molds and creating your own rhythm in business (04:16) Step into your confidence, claim your abundance, and stop playing small (05:18) Own the freedom to be exactly who you are and fall back in love with your work When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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145: How to Leverage Every Project for Future Profit
06/30/2025
145: How to Leverage Every Project for Future Profit
If you’ve ever found yourself wishing that the stellar work on the latest design project you’ve been devoting your time to would definitively translate into sustained growth even after that project is over…well, you’re in for a treat this episode. There are three specific ways to guarantee that you will grow your business with every project that you take on. Today, I am deep-diving into each method to ensure you get the most bang from each project you take on. I’m walking you through the art of amplifying your brand's credibility using client testimonials, underscoring the value of top-notch photography, and sharing the savoir-faire of securing referrals that will blossom into your dream client list. These tips will make it so that you won’t have to wonder where your next project will spring from–instead, you’ll have a steady stream of ideal clientele looking to work with you. I'll take you through the process of getting your projects published utilizing Amy Flurry's coveted recipe for press and tapping into her digital media list. Discover how to deepen client relationships with personalized touches, ensuring your work remains etched in their memory. Plus, I’ll share my secret weapon for seeking referrals that reflect your past triumphs and set the stage for a thriving future filled with projects you adore. Prepare to elevate your presence in the industry with strategies that do more than just showcase your talent! So tune in and let's ensure your client list is as curated and impactful as the work you put out into the world. In this episode, you will hear: How to deepen client relationships and leverage client testimonials effectively to enhance your brand’s credibility The significance of professional photography in showcasing projects to grow your client base Techniques for acquiring client referrals that align with your desired project types and clientele Strategies for getting your work published in both digital and print media Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on . Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach
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144: Bootstrapping Your Interior Design Business: My Start Up Story
06/23/2025
144: Bootstrapping Your Interior Design Business: My Start Up Story
In this powerful solo episode, Melissa shares the raw and real story of how she launched her interior design business with no funding, a mountain of debt, and sheer determination. You’ll hear her journey from a corporate hospitality career to her first design roles, and ultimately to bootstrapping her own design firm against all odds. This is not just a nostalgic look back—it's a blueprint for how you can start from zero and build a thriving business in the design world today. Melissa walks you through the pivotal moments, gritty lessons, and the massive mindset shifts that made all the difference. From working side gigs and teaching evening classes to identifying ideal clients and finally breaking free from overwork, this episode is packed with inspiration and tactical takeaways for anyone starting or scaling an interior design business. If you're in the messy middle or just getting started, Melissa’s journey proves that you absolutely can create a successful, fulfilling business on your terms. IN THIS EPISODE, YOU WILL HEAR: (02:29) How Melissa’s early career in hospitality became the perfect foundation for sourcing and procurement in design (05:14) Why she walked away from corporate success to pursue interior design full time (09:58) The financial hole she had to climb out of—and the personal struggle behind it (12:57) How teaching evening classes helped her land her first design clients (19:27) The game-changing client avatar discovery that doubled her revenue and halved her workload (24:51) The mindset that fueled her success—and why failure was never an option SUPPORTING RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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143: From Employee to Entrepreneur: Launching Your Own Interior Design Firm
06/16/2025
143: From Employee to Entrepreneur: Launching Your Own Interior Design Firm
In this inspiring episode of Design Business Freedom, Melissa Galt speaks directly to designers ready to make the transition from working for others to building their own thriving interior design firm. Whether you're still at a big-box retailer or have already made the leap, this episode gives you the mindset shifts, tactical steps, and real-world advice to create success on your own terms. Melissa unpacks the fears, challenges, and opportunities that come with stepping into your role as a business owner and principal designer. She offers practical strategies—from crafting your vision and choosing services to setting your pricing model and marketing yourself effectively. Through personal stories and client examples, you'll learn how to leverage your past experience, take bold action, and launch with confidence. IN THIS EPISODE, YOU WILL HEAR: (01:43) The identity shift needed when going from employee to CEO of your own firm (06:55) Tactical steps to take before and after leaving your design job (11:22) How to set your pricing model and why flat fees beat hourly billing (14:25) Realistic math to help you hit six figures and beyond (22:01) How to recognize and overcome fear through consistent action (28:02) Building a portfolio before you have clients using real, strategic options SUPPORTING RESOURCES: Design Agreement Template: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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142: Break the Bottleneck in Your Interior Design Business
06/09/2025
142: Break the Bottleneck in Your Interior Design Business
If you find yourself constantly pulled into the weeds of your own design business—reviewing invoices, managing installs, fixing mistakes, and replying to every text and call—this episode is for you. Melissa dives deep into why so many interior designers unknowingly become the bottleneck in their own firm and how you can flip the script to reclaim your role as the strategic visionary and principal creative. It's not just about doing less, it's about doing what only you can do—and empowering others to do the rest. You'll learn how to identify your true zone of genius, the one that fuels your creativity and drives your business forward. Melissa shares actionable steps to delegate with purpose, create effective systems, and carve out dedicated CEO time to dream and strategize. If you're tired of hustle and grind and ready to lead with clarity, confidence, and creativity, this episode is your blueprint. IN THIS EPISODE, YOU WILL HEAR: (02:48) Why staying in the weeds is sabotaging your growth—and how to break free. (08:15) The 3-part criteria to define your true zone of genius. (13:54) How to build a detailed delegation list that leads to effective job descriptions. (18:19) Why and how to create SOPs—even if you’ve been “winging it” until now. (24:03) The power of quarterly retreats and why finding a vista can supercharge your vision. (28:41) How being a “control enthusiast” is holding you back—and how to let go. SUPPORTING RESOURCES: Idiogram: MidJourney: Sora by OpenAI: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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141: The Interior Designer's Secret Weapon to Q4 Success
06/02/2025
141: The Interior Designer's Secret Weapon to Q4 Success
In this energizing episode, you're challenged to shift your mindset about the summer season in your interior design business. Host Melissa Gault shares how this often-overlooked stretch can actually be your most strategic and profitable time of year. If you’ve ever slowed down in the summer thinking “it’s just the season,” you’ll walk away with a completely different outlook and a toolkit of actionable strategies to seize the opportunity and set up a stellar Q4. Melissa dives into the specific steps you can take right now—from refreshing your portfolio to reconnecting with past clients and batching your content—to leverage the quieter summer months. You’ll learn how to turn this time into your secret weapon, setting the stage not only for a high-revenue fourth quarter but also a powerful start to the new year. IN THIS EPISODE, YOU WILL HEAR: (02:28) Why successful designers treat summer as a business-building season—not a slowdown (03:12) How using fixed deadlines (like the holidays) can increase client urgency and your profits (07:56) The 5 smart summer strategies to prep for a powerful Q4 (09:35) The simple client touchpoints that can reignite past relationships and drive fall projects (15:43) How batching content now creates freedom and flow later in the year (21:35) Why summer is ideal for refining systems and offloading tasks to reclaim your time When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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140: From Poverty to Limitless Profit: Your Interior Designer Mindset
05/26/2025
140: From Poverty to Limitless Profit: Your Interior Designer Mindset
In this episode, Melissa dives deep into the subconscious money beliefs that are silently shaping your design business—from the way you price your services to the clients you attract. If you've ever found yourself undercharging, over-delivering, or justifying your rates with “I’m not experienced enough,” this episode is your wake-up call. You’ll learn how your inherited and unexamined beliefs are costing you profit, energy, and growth, and how to reprogram those thoughts for wealth and worthiness. Melissa walks you through not only the common money myths that plague interior designers, but also practical, mindset-based strategies to flip your internal script. She shares actionable steps to help you increase your income by expanding your belief in your value and capacity. You’ll finish this episode equipped with tools to align your business mindset with your financial goals—and to confidently own your worth as a designer and leader. IN THIS EPISODE, YOU WILL HEAR: (01:26) Why “money doesn’t grow on trees” and other inherited beliefs are keeping you small (03:37) How broadcasting your “newness” as a designer can sabotage trust with potential clients (06:20) The fear of outgrowing your circle—and how to choose expansion over playing small (12:13) The hidden cost of undercharging and over-delivering: up to 50% profit left behind (17:54) A powerful exercise to expand your capacity and reframe your financial potential (26:14) The mantra that changes everything: “The right client values the transformation we deliver” SUPPORTING RESOURCES: Juliana Garcia: DM Melissa on Instagram: _ Melissa's Email: [email protected] When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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139: The High Cost of Waiting for Interior Design Success
05/19/2025
139: The High Cost of Waiting for Interior Design Success
This episode of Design Business Freedom is all about facing a hard truth: waiting for the “right time” in your interior design business is costing you dearly. Melissa shares from the heart—and with personal stories, coaching wins, and actionable insight—how fear disguised as patience is sabotaging your growth, your profits, and your dreams. Whether you're hesitating to raise your rates, unsure about coaching, or stuck in a cycle of overwork and undercharging, this episode brings clarity to what’s really at stake. Melissa pulls back the curtain on what happens when you stop waiting and start moving, even when you're not "ready." You’ll hear inspiring client success stories, a strong case for coaching, and real talk about the emotional and financial costs of delay. If you’re longing for more time, more income, and more joy from your business, Melissa offers a compelling roadmap to help you reclaim it all—starting now. IN THIS EPISODE, YOU WILL HEAR: (02:10) Why waiting is the ultimate “bank breaker and profit stealer”—and how to move past it. (04:39) The fears designers face around success and failure—and how to reframe them. (07:35) How underquoting costs you more than you realize—and what to do about it. (10:39) Why “ready” is a myth—and how two designers stayed stuck at $300K for years. (17:52) The difference between true business success and burnout masked as hustle. (25:26) How waiting impacts your profits, peace of mind, and personal life every single month. SUPPORTING RESOURCES: Melissa’s free resource: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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138: Delegate to Elevate: How Interior Designers Can Get More Done
05/12/2025
138: Delegate to Elevate: How Interior Designers Can Get More Done
In this powerful and practical episode of Design Business Freedom, Melissa dives deep into the mindset and mechanics of effective delegation. As an interior designer, you're likely juggling dozens of tasks—but not all of them need to be on your plate. Melissa shares her personal journey with hiring, including the lessons learned (and a few funny stories), and unpacks exactly how you can delegate with clarity, confidence, and purpose to grow your business without burnout. You’ll discover the strategic approach to offloading tasks that drain your energy and how to identify what truly belongs in your zone of genius. Melissa walks you through not just what to delegate and to whom, but how to do it well—without losing control or compromising your vision. Plus, she reveals how to leverage AI and outsourcing as part of your team for even more freedom. IN THIS EPISODE, YOU WILL HEAR: (01:33) Why starting with an intern can be a smart first step—and how it changed Melissa’s business. (04:00) The real value of your time and why hiring before you feel ready is often essential. (09:12) How to identify your zone of genius with three simple questions. (14:07) What to delegate first: the repetitive, admin, and energy-draining tasks. (27:22) The exact framework Melissa uses to delegate effectively—including examples, deadlines, and check-ins. (46:08) Why every hire is an “explore the fit” period and how to confidently catch and release if it’s not working. SUPPORTING RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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137: When MORE Is NOT the Answer
05/05/2025
137: When MORE Is NOT the Answer
In this insightful episode, Melissa Gault takes you deep into the often-overlooked question of "why" in your interior design business. She challenges the assumption that bigger is always better, highlighting the hidden costs and emotional toll that can come with growing a large team or expanding operations. Through personal stories, coaching examples, and real-life experiences, Melissa helps you explore whether what you really need is more, or simply different—and more aligned with what truly matters to you. You’ll hear how letting go of the hustle and embracing a leaner, more intentional business model can actually lead to higher profits, more creativity, and greater personal satisfaction. Whether you’re just starting out or decades into your design journey, this episode invites you to pause, reflect, and make sure your business is built to serve your goals—not someone else’s idea of success. IN THIS EPISODE, YOU WILL HEAR: (02:23) Why one Scottsdale designer let go of her entire team and became more profitable and fulfilled (04:13) The truth about million-dollar revenue firms that don’t deliver six-figure personal incomes (07:01) The hidden costs of large teams and how overhead can eat away at your profit (13:32) How digital tools and remote contractors can help you scale smartly without growing payroll (24:18) The hard truths Melissa learned running her own retail store—and why a pop-up may be the smarter move (33:33) Why knowing what you want to do with your income will help you achieve it faster SUPPORTING RESOURCES: to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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136: Attracting High End Interior Design Clients Authentically
04/28/2025
136: Attracting High End Interior Design Clients Authentically
In this episode of Design Business Freedom, you’ll discover how to authentically attract luxury-level clients without losing your voice, your sanity, or your sense of purpose. Melissa Gault dives deep into what high-end clients truly value—not just lavish finishes and designer names, but the refined, discreet experience you provide and the confidence you bring to your process. Melissa redefines luxury from a mindset perspective, explaining how to position your interior design brand to stand out in the exclusive world of high net worth and ultra high net worth clients. From messaging to client management, you'll learn what it takes to be referred within tight circles and the surprising compromises you may need to make. This episode is a reality check and roadmap for designers who are ready to elevate and lead with authenticity. IN THIS EPISODE, YOU WILL HEAR: (01:09) Why luxury is more about experience and clarity than high-end materials (02:24) The importance of discretion and low visibility for many ultra-high net worth clients (04:35) Lessons from Inventing Anna on navigating elite circles (without the fraud!) (07:25) What affluent clients actually want: tested processes, boundaries, and trust (08:12) The photography and testimonial restrictions you may face—and how to navigate them (18:22) Key red flags to avoid when working with high-end clients (like apologizing for your rates) SUPPORTING RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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135: Interior Design Marketing that Works in 2025
04/21/2025
135: Interior Design Marketing that Works in 2025
Marketing in the interior design industry has undergone a massive transformation, and in this powerful episode, Melissa dives into exactly what’s working in 2025 and how you can implement these strategies to attract high-quality, ready-to-invest clients. From shifting buyer behaviors and updated marketing platforms to creating a consistent and personal digital presence, you’ll learn the current must-dos and must-avoids to market your design business with confidence. Melissa walks you through the core marketing channels making the biggest impact today—SEO, Pinterest, email, and strategic partnerships—and shares actionable insights on how to optimize your marketing with minimal overwhelm. Whether you're a seasoned designer or scaling your studio, this episode delivers a clear, strategic roadmap to help you get found by your dream clients, nurture them through your pipeline, and build a sustainable business you love. IN THIS EPISODE, YOU WILL HEAR: (01:25) Why today's design clients care more about your process and values than just your portfolio (03:00) The importance of Google My Business and how to use it without breaking the bank (05:21) Why Pinterest has long-term marketing value—and how Melissa is doubling her traffic with minimal time (16:24) Using Instagram strategically through stories and DMs to show your vibe and attract ideal clients (19:00) A simple monthly email newsletter strategy that keeps leads warm without taking days to create (25:48) How one designer transformed her entire business through a builder partnership—and what you can learn from it SUPPORTING RESOURCES: Shawn Joshi for Google My Business Optimization: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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134: From Interior Design Inquiry to Raving Fan — Creating a Seamless Client Journey
04/14/2025
134: From Interior Design Inquiry to Raving Fan — Creating a Seamless Client Journey
Building an unforgettable client journey is one of the most powerful ways to boost your design firm's reputation and success. In this episode, you’ll learn how to create an experience that feels as luxurious and thoughtful as the spaces you design. Melissa walks you through the entire client journey, from the first website click to the final reveal, and shares how to transform your leads into loyal, raving fans. You’ll discover how to attract your ideal clients, onboard them with intention, and keep them delighted every step of the way. Plus, Melissa offers real-world tips for clear communication, milestone celebrations, and gathering feedback that can skyrocket your brand’s buzz. If you’re ready to turn every project into a lasting relationship (and a referral engine), this episode is packed with the strategies you need! IN THIS EPISODE, YOU WILL HEAR: (00:55) Why your client journey is your brand in action — not just your workflow (04:08) How to ensure your website attracts (and qualifies) your ideal clients (09:45) Why setting expectations early prevents client frustrations later (19:02) The magic of a tangible welcome packet and why digital alone isn’t enough (23:45) How regular client updates slash random calls and build massive trust (28:03) Creating WOW moments along the project timeline to counteract "whoa" moments SUPPORTING RESOURCES: Join the When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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133: Smart Pricing Strategies for Interior Designers
04/07/2025
133: Smart Pricing Strategies for Interior Designers
In this must-listen episode of Design Business Freedom, you’ll dive deep into one of the trickiest topics in your design business—pricing. Whether you’re just getting started or you’ve been in the industry for years and still feel uneasy when talking numbers, this episode will help you shift your mindset, clean up your pricing structure, and finally charge what you’re worth with confidence. Melissa shares real-world examples, outlines the costly mistakes many designers make, and shows you how to approach pricing conversations with the ease of passing the salt at dinner. You’ll also discover why using flat fees can change your business, how to package your services for greater profit, and when (and how) you should raise your rates. Plus, you’ll learn why specializing can fast-track your success and how letting go of the wrong clients opens the door to building a business that truly lights you up. IN THIS EPISODE, YOU WILL HEAR: (01:23) Why pricing by the square foot can set you up for failure—and how you can avoid it (06:00) How to treat money conversations like “pass the salt” moments so you stay confident and unattached (14:34) The three pricing models you need to know (and why hourly is the one you should ditch) (21:20) Why knowing your profit margins empowers you and helps you grow faster (27:49) How specializing in a niche can help you attract more of your dream clients (41:49) Why you need to raise your rates every single year—and how to do it without fear SUPPORTING RESOURCES: Join the Design Business Freedom Facebook Group: Book a Call: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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132: 5 Surefire Steps to MORE Design Success
03/31/2025
132: 5 Surefire Steps to MORE Design Success
Feeling like you've veered off your design path? This episode is your lifeline back to clarity, purpose, and unstoppable success. Melissa Galt shares five transformative steps that successful designers use to create intentional, profitable, and fulfilling businesses. These are not just ideas—they're actionable practices that will shift your mindset and business trajectory starting today. From setting a powerful daily intention to surrounding yourself with the right people, you'll discover how simple shifts can unlock massive results. Melissa brings inspiring stories of real designers who’ve walked these steps and achieved major wins. Whether you’re in a slow season or simply craving more alignment and flow, this episode is packed with the insights you need to move forward with purpose. IN THIS EPISODE, YOU WILL HEAR: (02:16) Why setting a daily intention changes everything—even on your busiest days (05:50) How to release doubt and anticipate good results to manifest what you want (09:42) The power of patience and persistence: real stories of designers landing dream clients (13:46) How leading with daily gratitude fuels both happiness and profitability (19:27) Why every challenge comes with a lesson—and how the pandemic reshaped the design world (22:29) The impact of your inner circle on your business success and emotional wellbeing SUPPORTING RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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131: 7 Low Cost, Quick Strategies to Get Design Clients
03/24/2025
131: 7 Low Cost, Quick Strategies to Get Design Clients
If you're struggling with a lack of new leads or clients, you're not alone. Economic uncertainty and industry shifts can make client acquisition feel like an uphill battle. But the good news? You have the power to take control and create your own economy. In this episode, Melissa shares seven actionable, cost-effective strategies to attract new clients and keep your pipeline full—without breaking the bank. From leveraging past clients and using local networking apps to tapping into everyday activities and forming strategic partnerships, these tactics are designed to be implemented immediately. Plus, Melissa reveals long-term strategies that, while requiring patience and consistency, can yield significant results over time. If you’re ready to get proactive and see real results in your design business, this episode is for you! IN THIS EPISODE, YOU WILL HEAR: (03:23) Back to the Future: Mining the gold in past clients—why staying in touch matters (12:46) In Your Own Backyard: Leveraging Nextdoor and similar apps to attract local clients (15:30) Ordinary Delivers Clients: How hobbies like Pilates, tennis, or lunch outings can bring in new business (18:32) Fortune Follows Fun: Turning social events like tailgates and supper clubs into client opportunities (27:35) Where Clients Gather: Should you explore platforms like Houzz, Bark, and Thumbtack? (35:30) Profit Partners: Unconventional referral partners who can connect you with high-end clients (40:09) Long-Term Strategies: SEO, social media, and business networking—what really works When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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130: The Cure for Uncertain Times in Interior Design
03/17/2025
130: The Cure for Uncertain Times in Interior Design
Uncertain times can make you feel like business is out of your control, but the truth is, you have the power to create your own economy. In this episode, you’ll learn how to navigate economic uncertainty with confidence, stay profitable, and continue growing your interior design business. Whether it’s a shift in consumer spending, changes in regulations, or industry slowdowns, you’ll discover proven strategies to keep your business thriving. We walk through ten powerful strategies (plus a few bonus tips!) to help you take control of your mindset, manage your expenses, assess your team, and uncover new revenue streams. You’ll also explore ways to stay proactive and take advantage of unexpected opportunities, so you can move forward with clarity and success—no matter what’s happening in the market. IN THIS EPISODE, YOU WILL HEAR: (03:24) – How to shift your mindset and take control of uncertainty (07:450 – The impact of the company you keep and why it matters for your success (10:02) – Why now is the perfect time to evaluate your overhead and expenses (16:09) – How to assess your team and make necessary changes for efficiency (20:03) – The importance of building an emergency fund (and how to start today) (26:34) – Smart ways to seek growth opportunities even in uncertain times SUPPORTING RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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129: Is this the Interior Design Business Solution You Need?
03/10/2025
129: Is this the Interior Design Business Solution You Need?
Are you considering coaching for your interior design business but unsure what to expect? In this episode, we break down what coaching is, what it isn’t, and the key questions you need to ask yourself before making a commitment. Coaching isn’t a magic pill, but with the right strategy, mindset, and implementation, it can transform your business, revenue, and lifestyle. Discover how coaching provides tailored strategies, proven processes, and expert support to help you scale your firm, increase profitability, and create a thriving design practice without the sacrifice. Whether you’re exploring private or group coaching, this episode will give you clarity on what coaching can do for you and your business. IN THIS EPISODE, YOU WILL HEAR: (02:24) The essential questions to ask yourself before investing in coaching (07:20) The mindset shift that makes the biggest difference in coaching success (10:09) The identity shift required to step into your next level of success (17:15) The stacking effect of coaching: why results build over time (19:11) How mindset impacts every aspect of your business and profitability (27:05) Proven processes for marketing, PR, pricing, and business growth (31:30) Why accountability is key to getting faster and stronger results SUPPORTING RESOURCES: Schedule Your Complimentary Design Business Assessment – Get clarity on your business and discover the next steps for growth. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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128: Your Design High Point Market Planner, Inside Now
03/03/2025
128: Your Design High Point Market Planner, Inside Now
Are you ready to make the most of High Point Market Spring 2025? In this episode, we dive into everything you need to know to plan a seamless and successful market experience. From mapping out your showroom visits to securing the best dining spots, we’re covering all the essential strategies to maximize your time, energy, and business opportunities at Market. Discover how to navigate over 180 buildings, 12 million square feet of showroom space, and 2,000+ manufacturers, all while making meaningful connections and avoiding common pitfalls. Whether you’re a first-time attendee or a seasoned pro, this episode is packed with expert tips to help you create a high-impact Market plan. IN THIS EPISODE, YOU WILL HEAR: (02:00) Why planning your High Point Market experience is essential (03:58) How to structure your showroom visits and avoid decision fatigue (04:28) The must-see temporary vendors for unique, customizable finds (07:15) Creating a schedule that balances structure with flexibility (08:08) Booking flights, hotels, and Airbnbs early to avoid last-minute stress (12:55) Why Uber and Lyft aren’t reliable at Market—and better transportation options (15:49) The Go Anywhere shuttle that can save you when you’re lost (19:48) Why business cards still matter and how to impress with your design (22:09) Top educational sessions and must-attend events at Market (24:58) The best showrooms for food, drinks, and after-hours events (28:22) What to wear: balancing comfort, style, and function (31:35) Why you should pack a rain tote (not just an umbrella) for Market (32:05) How to maximize networking and in-person connections SPONSOR LINKS: VIP Designer Tour at High Point Market – Join us for a private, full-day designer tour on Friday, April 25th. Travel in style with a curated itinerary, exclusive vendor visits, a delicious lunch, and festive beverages. Use coupon code podcastlove to save $100. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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127: Boost Profitability Today With Design Sponsorship
02/24/2025
127: Boost Profitability Today With Design Sponsorship
Are you leaving money on the table by not leveraging sponsorships and co-branding opportunities in your design business? In this episode, we dive into the power of design sponsorships, how they elevate your brand visibility, and the strategic ways to integrate them into your business for higher profitability. From partnering with builders and contractors to sponsoring community events and aligning with philanthropic causes, we explore how sponsorships can expand your reach, generate leads, and create a positive impact in your market. IN THIS EPISODE, YOU WILL HEAR: (02:29) The difference between sponsorship, co-branding, and profit partnerships (03:00) How to co-brand with builders, contractors, and architects for credibility and visibility (07:17) Using your marketing expertise to support builder partnerships (09:09) Sponsoring kids' activities and leveraging local community events (12:27) Why showing up and engaging makes sponsorships more powerful (14:25) How to sponsor adult sports, charity events, and fundraisers (19:58) Turning sponsorships into lead generation opportunities (22:42) Highlighting your philanthropic contributions on your website (27:34) Becoming a B Corporation (B-Corp) and what it means for your brand (35:15) The best way to get PR and recognition from sponsorships SPONSOR LINKS: VIP Designer Tour at High Point Market – Join us for a private, full-day designer tour on Friday, April 25th. Travel in style with a curated itinerary, exclusive vendor visits, a delicious lunch, and festive beverages. Use coupon code podcastlove to save $100. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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126: How to Grow Your Interior Design Practice with Profit Partners
02/17/2025
126: How to Grow Your Interior Design Practice with Profit Partners
Are you leveraging the power of strategic partnerships to grow your design business? In this episode, we explore profit partners—collaborations with businesses that already serve your ideal clients but don’t compete with you. These partnerships create organic referral opportunities, increase revenue, and help you establish a stronger presence in your market. From hosting exclusive events to tapping into high-end newsletters, we break down how to identify, approach, and nurture relationships with the right partners to grow your business without constantly chasing leads. IN THIS EPISODE, YOU WILL HEAR: (02:05) How profit partners help you move beyond transactions to transformation (03:03) Creative ways to collaborate with wine shops, coffee houses, and luxury events (07:19) The value of a project minimum for high-end clients (09:15) Why newsletter swaps can expand your reach and attract more ideal clients (12:10) The three categories of partners—before, during, and after your services (14:35) How car dealerships, real estate agents, and personal trainers can be key referral sources (18:24) Hosting small, exclusive events with high-value partners (23:33) How to approach architects, builders, and contractors without pitching (29:58) Leveraging alumni connections and industry networks for hidden opportunities SPONSOR LINKS: VIP Designer Tour at High Point Market – Join us for a private, full-day designer tour on Friday, April 25th. Travel in style with a curated itinerary, exclusive vendor visits, a delicious lunch, and festive beverages. Use coupon code podcastlove to save $100. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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125: Upscale Your Interior Design Lifestyle for MORE Ideal Clients
02/10/2025
125: Upscale Your Interior Design Lifestyle for MORE Ideal Clients
Are you ready to attract more high-end clients by strategically elevating your lifestyle? In this episode, we explore how making intentional choices about where you spend your time can put you in front of the right people—without breaking the bank. Learn how to position yourself in social and business settings where ideal clients naturally gather. From country clubs and exclusive events to art openings and tailored meetups, we share practical ways to integrate networking into your daily life. Discover how upscaling your surroundings leads to meaningful connections that translate into premium design projects. IN THIS EPISODE, YOU WILL HEAR: (02:42) Why meeting clients where they play leads to high-value projects (03:09) The benefits of social clubs, business clubs, and invited clubs (07:30) Why auctions are prime opportunities for luxury connections (09:57) How art events and gallery relationships can bring in referrals (11:24) Using Meetup.com to find exclusive, upscale networking groups (15:13) How sporting events and tailgating lead to unexpected client relationships (19:40) Finding the best times and locations for high-level networking (26:59) How book clubs, fitness classes, and travel elevate your brand SPONSOR LINKS: VIP Designer Tour at High Point Market – Join us for a private, full-day designer tour on Friday, April 25th. Travel in style with a curated itinerary, exclusive vendor visits, a delicious lunch, and festive beverages. Use coupon code podcastlove to save $100. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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124: 5 Interior Design Marketing Essentials for More Clients, NOW
02/03/2025
124: 5 Interior Design Marketing Essentials for More Clients, NOW
Are you tired of the revenue rollercoaster in your design business? If you're relying solely on word-of-mouth referrals and the occasional DM inquiry, it’s time to take control of your marketing. In this episode, we share five essential marketing strategies to consistently attract more clients, fill your pipeline, and create a steady flow of business. From leveraging landscape signage to sending personal outreach to your ideal clients, these proven tactics will help you stand out, stay top of mind, and build a thriving design practice with ease. IN THIS EPISODE, YOU WILL HEAR: (02:34) Why relying only on word-of-mouth creates a revenue rollercoaster (04:55) The power of landscape signage and how to implement it effectively (10:03) Crafting a simple, impactful monthly email newsletter (19:38) Why sending snail mail works better than digital outreach (23:30) The importance of a website and social media audit (26:50) How to optimize your Instagram to attract ideal clients (30:41) Proactively targeting your dream projects using Zillow and Realtor.com (40:27) Action steps to implement these strategies and grow your business SPONSOR LINKS: VIP Designer Tour at High Point Market – Join us for a private, full-day designer tour on Friday, April 25th. Travel in style with a curated itinerary, exclusive vendor visits, a delicious lunch, and festive beverages. Use coupon code podcastlove to save $100. When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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123: 7 Essential Criteria for Selecting Your Next Design Project
01/27/2025
123: 7 Essential Criteria for Selecting Your Next Design Project
Are you saying "yes" to every project inquiry without evaluating its true fit for your design business? In this episode, we share seven essential criteria to help you select projects that align with your goals, enhance your portfolio, and drive profitability. Learn how to make intentional, strategic decisions that save you time and energy while positioning your business for sustainable success. From evaluating the scope of work to identifying referral opportunities, these practical guidelines will empower you to choose projects that deliver maximum results without unnecessary stress. It's time to stop settling and start selecting with confidence. IN THIS EPISODE, YOU WILL HEAR: (02:13) The importance of being selective to avoid burnout and analysis paralysis (02:43) Evaluating the financial impact of a project: good money vs. bad money (07:34) Assessing a project's portfolio value and ensuring photography investment (09:30) Determining the scope of work and avoiding "scrambled egg" projects (14:26) Why setting minimum design fees and project investments is essential (22:46) Evaluating a project's location and its impact on your brand (28:37) Identifying referral opportunities and leveraging high-profile clients (31:02) Deciding whether to work with previous great clients or release the rest RESOURCES: When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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122: Dissolve Your Design Business Fears
01/20/2025
122: Dissolve Your Design Business Fears
Are your fears holding you back from fully realizing your potential in your design business? In this episode, we explore how fear shows up in different aspects of your life and business and how to transform it into a driving force for success. From identifying limiting beliefs to embracing confidence, we share actionable strategies to help you move past fear and take bold steps toward achieving your goals. Discover the tools and techniques to quiet your inner critic, embrace possibilities, and reframe fear as an opportunity for growth. This episode will empower you to rewrite the narrative in your design business and step into a future driven by faith and creativity. IN THIS EPISODE, YOU WILL HEAR: (01:25) Recognizing how fear impacts your mindset and results (03:14) Real-life success stories of designers overcoming fear (07:38) Breaking through plateaus to achieve growth (08:05) Pushing past your comfort zone to unlock potential (09:33) Practical ways to challenge fear and reframe your mindset (17:20) How your internal narrative feeds or fights fear (23:07) Writing down your fears to uncover hidden solutions (30:32) Feeding the positive “wolf” within for lasting confidence When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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121: 21 Mindset Hacks to Drive Interior Design Success
01/13/2025
121: 21 Mindset Hacks to Drive Interior Design Success
Are you ready to take your interior design business to the next level? In this episode, we explore 21 mindset hacks that will help you define success, overcome obstacles, and create a thriving design practice. These strategies are designed to inspire and empower you to achieve your highest potential, both personally and professionally. Discover how to define your vision, master the art of connection, and embrace an abundance mentality. Each mindset shift is crafted to help you build confidence, improve productivity, and create a more fulfilling design business. IN THIS EPISODE, YOU WILL HEAR: (02:22) Defining your vision of success and creating a vision board (03:52) Setting ambitious goals with measurable milestones (05:16) The importance of visualization in achieving your dreams (08:38) Harnessing your superpowers and outsourcing tasks (10:05) Asking for guidance and leveraging mentors and coaches (14:26) Designing work-life harmony for a fulfilling lifestyle (17:42) Building a dream team to support your growth (21:29) Adopting an abundance mentality to fuel collaboration (26:32) Zooming out to see the big picture for creative inspiration (35:18) Staying curious and committed to lifelong learning When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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120: What's Your Word of the Year?
01/06/2025
120: What's Your Word of the Year?
Do you have a word that will guide and inspire you throughout 2025? In this episode, we explore the transformative power of choosing a single word to set the tone for the year ahead. Learn how a word can help you focus your energy, clarify your goals, and create meaningful changes in both your business and personal life. We share practical strategies for selecting your word, defining its impact, and using it as a catalyst for growth. Discover how your word can become a powerful tool for transformation and intention as you move into the new year. IN THIS EPISODE, YOU WILL HEAR: (02:09) The importance of choosing a word for the year (03:32) How Melissa's 2025 word, "release," is transforming her life (07:17) Why releasing creates space for new opportunities (09:10) How to identify a word that resonates with your goals (15:14) Writing down your word's impact to embody its meaning (22:12) Releasing outdated habits, tools, and relationships (31:19) Welcoming space for imagination and creativity (45:55) The value of a word-driven mindset for personal and professional growth When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, , with a solid plan, proven process, and smart strategies.
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