The MotUS Edge
The MotUS Edge Podcast is where cheer, dance, and youth sports business leaders come to learn, grow, and be inspired. Hosted by Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker, this podcast dives deep into the world of competitive cheerleading, dance studios, and youth sports gyms. Each week we bring you real conversations with gym owners, industry experts, and business leaders who share strategies on leadership, growth, marketing, athlete development, and building sustainable programs. Whether you run an all star cheer gym, manage a dance studio, or lead a youth sports program, you’ll find actionable insights and motivation to take your business to the next level. From behind-the-scenes stories to proven business tactics, The MotUS Edge Podcast is your go-to resource for the cheer, dance, and youth sports community.
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Burn the Boats: How Mindset, Choice, and Pain Create Real Power
01/21/2026
Burn the Boats: How Mindset, Choice, and Pain Create Real Power
In this powerful MotUS Edge Podcast episode, Stacy Rowe and Casey Jones sit down with motivational speaker David Solomon of David Power Talk to unpack how pain can become purpose. From childhood trauma and addiction to burning the boats and choosing growth, David shares raw stories and practical mindset shifts that help leaders, gym owners, and everyday grinders reclaim their power. This episode dives deep into choice, resilience, leadership, mental health, and why mindset truly is everything. If you’re ready to stop surviving and start leading—with clarity, courage, and conviction—this conversation is your wake-up call. ******************************************* David’s Website: Follow David on Social Media: @davidpowertalk ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Prime Alliance Facebook | Instagram | @theoneprimefinals ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Alex Gaggiolo - the brains behind Cheer Theory
01/14/2026
Alex Gaggiolo - the brains behind Cheer Theory
In this MotUS Edge Podcast, Stacy Rowe and Kevin Brubaker sit down with Alex Gaggioli, founder of Cheer Theory, to unpack the data-driven backbone of All Star cheerleading. From tracking over 1,300 competitions a season to understanding industry trends, scoring transparency, and the evolution of Worlds teams, Alex shares how Cheer Theory became the go-to resource for coaches, gym owners, and fans. This candid conversation covers cheer history, technology, positivity in coverage, and what it will take for cheerleading to truly grow as a sport ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Prime Alliance Facebook | Instagram | @theoneprimefinals ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, Cheer Theory, Alex Gaggioli, all star cheerleading, cheerleading data, cheerleading trends, cheer competitions, Worlds bids, cheerleading scoring, gym owners podcast, cheer industry insights, cheerleading analytics, cheerleading media, cheerleading business, cheerleading growth, cheerleading history, positive cheer coverage
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One Year In: Celebrating Wins, Lessons & What’s Next on The MotUS Edge
01/07/2026
One Year In: Celebrating Wins, Lessons & What’s Next on The MotUS Edge
In this milestone episode of the MotUS Edge Podcast, Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker celebrate one full year behind the mic and reflect on the wins, challenges, and growth of 2025. From business expansions, mergers, book launches, and leadership lessons to balance, health, family, and bold plans for 2026, this episode is equal parts reflection and forward momentum. Honest insights, real talk, dad jokes, and rapid-fire questions make this a must-listen for gym owners and industry leaders ready to build smarter and lead stronger into the new year. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Prime Alliance Facebook | Instagram | @theoneprimefinals ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, gym owner podcast, cheer gym leadership, business reflection podcast, end of year business review, Stacy Rowe podcast, Casey Jones cheer, Cole Stott leadership, Kevin Brubaker gym owner, cheer industry podcast, sports business podcast, leadership lessons 2025, gym growth strategies, cheerleading business, MotUS community, entrepreneur podcast, year in review podcast
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🎄 Christmas Traditions, Laughs & Cheer: A MotUS Edge Holiday Mini Episode
12/24/2025
🎄 Christmas Traditions, Laughs & Cheer: A MotUS Edge Holiday Mini Episode
In this festive MotUS Edge Mini Christmas Podcast, Stacy Rowe, Casey Jones, and Kevin Brubaker swap holiday traditions, favorite Christmas movies, family memories, and a perfectly groan-worthy dad joke. From Italian Christmas Eve feasts and potluck breakfasts to Santa visits, candlelight services, and Die Hard debates, this lighthearted episode is a reminder to slow down, laugh often, and cherish the season. A warm, witty holiday sendoff from the MotUS Edge crew before the new year kicks in. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, Christmas podcast episode, holiday mini podcast, gym owner podcast, Stacy Rowe podcast, Casey Jones MotUS, Kevin Brubaker podcast, Christmas traditions podcast, holiday leadership podcast, business owners Christmas episode, festive podcast episode, Christmas humor podcast, family traditions Christmas, end of year reflection podcast, MotUS Edge Mini Christmas
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Leading Without the Jackassery: Hard Truths from Tilmer Wright
12/17/2025
Leading Without the Jackassery: Hard Truths from Tilmer Wright
In this power-packed episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with leadership truth-teller and author Tilmer Wright to unpack his hit book How to Manage Without Being a Jackass. From the sacred duty of leading humans to the messy art of honest feedback, the trio dives into real-life stories, hard-won lessons, and the humanity at the heart of great leadership. If you’ve ever wondered whether you might be part of the problem—or how to avoid becoming the kind of boss people dodge in the hallway—this episode delivers the clarity, humor, and gut-checks you need. Tilmer’s Website: Social Media: @tilmerwrightjr Get Tilmer’s Book Here: Social Media: @tilmerwrightjr ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: leadership tips, Tilmer Wright, how to manage without being a jackass, MotUS Edge Podcast, management mistakes, leadership skills, coaching employees, honest feedback, leadership growth, gym owner leadership, workplace culture, people management, leadership development, business leadership advice
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Building a Budget: Business and Life Lessons from The MotUS Edge
12/10/2025
Building a Budget: Business and Life Lessons from The MotUS Edge
Stacy Rowe, Casey Jones, Cole Stott, and Kevin Brubaker tackle one of the most essential—and misunderstood—topics in business and life: budgeting. From running a profitable gym to managing personal finances, the crew dives into how to build a budget that’s not a restriction but a roadmap to freedom. They share hard-earned lessons, common mistakes, and tips on balancing financial discipline with life experiences—all wrapped in classic MotUS humor and honesty. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: business budgeting, personal finance, gym ownership, budgeting tips, MODUS Edge Podcast, Stacy Rowe, Casey Jones, Kevin Brubaker, Cole Stott, business advice, small business finances, cheer gym budgeting, financial planning, entrepreneurship, money management, budgeting for success, financial freedom, MODUS Vault, CheerFest, gym owner podcast, business growth
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🎶 From Brain Surgery to Business Strategy: Carmine Silano on CheerSounds, Innovation & Resilience
12/03/2025
🎶 From Brain Surgery to Business Strategy: Carmine Silano on CheerSounds, Innovation & Resilience
In this powerful episode of The MotUS Edge Podcast, Stacy Rowe, Casey Jones, and Cole Stott sit down with Carmine Silano, founder of CheerSounds, to talk about transforming cheer music, scaling a business with tech, and overcoming life’s toughest challenges. Carmine shares his journey from computer science to cheerleading, the creation of CheerSounds’ groundbreaking music platform, and how he rebuilt his business while facing brain surgery. He also dives into the future of AI in cheer music, the importance of processes like OKRs, and why giving every team—big or small—the best service matters. Packed with inspiration, entrepreneurship lessons, and industry insights, this is a must-listen for gym owners, leaders, and anyone chasing innovation. CheerSounds Website: Follow on Social Media: @cheersounds ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, Carmine Silano, CheerSounds, cheerleading music, cheer music industry, cheer music mixes, AI in cheer music, entrepreneurship in cheer, business resilience, overcoming brain surgery, gym owner business strategies, OKR business process, cheerleading innovation, custom cheer music, all star cheer, high school cheer music, cheerleading technology, cheer business growth, MotUS community
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Climbing 29,029 Feet Together: The Jones Family’s Everesting Journey
11/26/2025
Climbing 29,029 Feet Together: The Jones Family’s Everesting Journey
The Jones family takes us inside their grueling 29029 Everesting adventure — eight climbs, 36 hours, no excuses. Stacy and Casey sit down with Heather and Emily Jones to unpack the training, the fear, the grit, and the life-changing triumph of summiting again and again. From near-quitting moments to powerful family breakthroughs, this unforgettable story shows what happens when ordinary people choose an extraordinary challenge. Perfect for athletes, coaches, parents, and anyone hungry for a spark of courage. 29029 Eversting Website: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: 29029 Everesting, endurance challenge, family endurance story, Heather Jones, Emily Jones, Casey Jones, Stacy Rowe podcast, MotUS Edge Podcast, Whistler Everesting, mountain endurance event, fitness mindset, mental toughness, training for Everesting, cheer community, athlete motivation, extreme endurance, personal growth challenge, inspirational family story, hiking challenge, Everesting Whistler, 29029 recap
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United We Rise: Inside the ONE Prime Finals Merger
11/24/2025
United We Rise: Inside the ONE Prime Finals Merger
In this special bonus episode, Stacy Rowe sits down with Cole Stott and Ann Lehrmann to unpack the historic merger between The ONE and Prime All-Star Finale. They dive into how the ONE Prime Finals came to be, what this united vision means for gyms, athletes, parents, and EPs, and why this partnership might just reshape the cheer and dance postseason forever. Fresh clarity, big-picture strategy, and a whole lot of heart—straight from the leaders making it happen. Press Release: Instagram: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: ONE Prime Finals, cheerleading finals merger, Prime All-Star Finale, The ONE cheer event, postseason cheer events, cheer bid events, Modus Prime Alliance, cheer industry news, Stacy Rowe podcast, Cole Stott, Ann Lehrmann, cheerleading end of season events, cheer event producers, all star cheer finals, cheer competition merger
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From Cheer to Leadership: Tara Harris on Growth, Mentorship, and the Future of MotUS
11/19/2025
From Cheer to Leadership: Tara Harris on Growth, Mentorship, and the Future of MotUS
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones welcome Tara Harris—Prime All-Star Finale Executive Director and Chief Sales Officer for MotUS and CX Brands. Tara shares her incredible journey from gymnast to collegiate cheerleader to industry leader, reflecting on her early days at GymTyme with James Speed, lessons from Jamfest, and her philosophy on transformational leadership. Tune in for inspiring stories, industry insights, and a look at how MotUS is driving growth and innovation in the all-star cheer community. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: Tara Harris, MotUS Edge Podcast, Stacy Rowe, Casey Jones, Prime All-Star Finale, MotUS, CX Brands, cheerleading leadership, all star cheer, Jamfest, GymTyme, James Speed, cheer industry, cheer business, mentorship in cheer, transformational leadership, cheer coach motivation, cheer industry growth, cheer competition, cheer camp, CheerFest, leadership in sports, gym owner resources, MotUS membership, cheer podcast
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Miami Metal Pro Cheer Team member, Team USA, Instructor Cheerfest camps, coach at Top Gun Miami
11/12/2025
Miami Metal Pro Cheer Team member, Team USA, Instructor Cheerfest camps, coach at Top Gun Miami
In this inspiring episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with world champion cheerleader Liam Potolsky to talk about his journey from middle school cheer to Weber State and the Pro Cheer League. Liam opens up about perseverance, creativity, and redefining what it means to win in cheerleading. Tune in for insight, motivation, and laughs from one of cheer’s most talented and humble athletes. Follow Liam Here: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: Liam Potolsky, cheerleading, Weber State cheer, Pro Cheer League, all star cheer, The MotUS Edge Podcast, Casey Jones, Stacy Rowe, Kevin Brubaker, cheer tumbling, cheer motivation, cheer athlete interview, CheerFest, Top Gun cheer, cheer mindset, cheer coaching, all star cheerleader, competitive cheer, cheer podcast
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From Rolodex to Revolution: How Chris McNabb Built iClassPro into a Global Powerhouse
11/05/2025
From Rolodex to Revolution: How Chris McNabb Built iClassPro into a Global Powerhouse
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with iClassPro founder Chris McNabb to talk about his incredible journey from a power tumbler and gym owner to the creator of one of the most trusted software systems in the cheer, gymnastics, swim, and youth sports industries. Chris shares how a simple Rolodex inspired iClassPro, the lessons learned through two decades of entrepreneurship, and why passion—not profit—drives true success. Packed with insights for gym owners, coaches, and business leaders, this episode dives deep into innovation, leadership, and the technology shaping the future of youth sports. iClassPro Website: Follow iClassPro here: @iclasspro ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: iClassPro, Chris McNabb, gym management software, cheerleading business, gymnastics software, swim school software, youth sports technology, MotUS Edge Podcast, Stacy Rowe, Casey Jones, cheer gym owners, gymnastics business tools, cheerleading industry, sports entrepreneurship, class management system, gym management solutions, cheer business growth, software for cheer gyms, all-star cheer business, leadership in sports business, tech innovation in youth sports
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Going All Out: How Passion and People Built a Cheer Empire
10/29/2025
Going All Out: How Passion and People Built a Cheer Empire
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Kevin Brubaker sit down with James Kersey and Emilee Fenn from All Out Brands to talk about their journey through cheer to founding one of the most respected independent event brands in all-star cheerleading. They share how All Out Championships began, the challenges of building a company during the rise of The Summit, and their mission to create top-tier events that truly serve coaches, athletes, and parents. Plus, hear their take on what’s changed most in today’s youth and why understanding people is the heart of good business. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: All Out Brands, All Out Championships, cheerleading events, all star cheer, cheer competitions Florida, Spirit Cheer, cheer business, James Kersey, Emilee Fenn, cheer industry, The MotUS Edge Podcast, youth sports, cheer entrepreneurs, Prime Alliance, cheer event producers, Florida cheer events, cheer coaching, leadership in cheer, cheer event logistics, cheer competition management, cheer gym owners, cheer industry podcast, cheerleading business insights
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Inside the Cheer Industry’s Future — Live from the MotUS Business Expo with Aaron Flaker, Kari Pickering, and Sean TimmonsS
10/24/2025
Inside the Cheer Industry’s Future — Live from the MotUS Business Expo with Aaron Flaker, Kari Pickering, and Sean TimmonsS
In this MotUS Edge Podcast bonus episode, host Casey Jones sits down live at the MotUS Business Expo with keynote speaker Aaron Flaker, Kari Pickering from iClassPro, and Sean Timmons from Nfinity. Together, they discuss the evolution of the cheer industry, leadership lessons, entrepreneurship, and the importance of athlete experience in All Star cheer. From the early days of JAMBrands to the next generation of event innovation, this episode is full of inspiration, nostalgia, and insight for gym owners and youth sports professionals alike. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, MotUS Business Expo, Aaron Flaker, Kari Pickering, Sean Timmons, iClassPro, Infinity Cheer, JAM Brands, All Star Cheer, cheerleading business, cheer industry, cheer event producers, youth sports leadership, cheer gym owners, athlete experience, cheer entrepreneurship, cheer podcast, cheer business tips, All Star cheer insights, cheer industry growth, live from Nashville
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The Edge of Success: How to Ace Your Season Opener with Stacy Rowe and Kevin Brubaker
10/22/2025
The Edge of Success: How to Ace Your Season Opener with Stacy Rowe and Kevin Brubaker
In this episode of The MotUS Edge Podcast, Stacy Rowe and Kevin Brubaker dive into the keys for starting cheer competition season strong. From setting realistic expectations with athletes, parents, and coaches to building confidence through consistent training, they share strategies that help programs thrive under pressure. Stacy and Kevin discuss the importance of communication before and after events, balancing enthusiasm with high standards, and keeping the athlete experience at the center of every decision. Whether you’re a gym owner, coach, or cheer parent, this conversation will help you navigate the highs and lows of competition season with clarity and purpose ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: cheer competition season preparation, cheerleading expectations for athletes, communication for gym owners, building athlete confidence in cheer, cheerleading parent communication, cheerleading coach strategies, competition season tips for cheer gyms, balancing expectations in cheer, preparing athletes for first competition, MotUS Edge Podcast cheerleading, Stacy Rowe, Kevin Brubaker
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Live from the MotUS Business Expo with our Affilaites
10/17/2025
Live from the MotUS Business Expo with our Affilaites
In this special MotUS Edge Podcast bonus episode, host Casey Jones goes live from the MotUS Business Expo with some of the biggest names in the cheer and dance event world — All Out Brands, American Spirit Championships, Choice Events, and World Cheer Co. Hear powerful insights from James Kersey, Paul Skinner, Dennis Worley, and Jabreel Rayam as they share stories of innovation, collaboration, and community in the all star cheer industry. From building gyms to shaping the future of competition, this episode highlights the leaders driving growth and connection in youth sports. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Surviving Competition Season: Gym Owner Stories, Leadership Lessons & Fall Fun on The MotUS Edge
10/15/2025
Surviving Competition Season: Gym Owner Stories, Leadership Lessons & Fall Fun on The MotUS Edge
On this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, Kevin Brubaker, and Cole Stott share their funniest and most chaotic competition season stories—from missing team music at CHEERSPORT to building haunted house backdrops that nearly collapsed. Beyond the laughs, they dive into real strategies for gym owners: setting clear expectations with athletes and parents, improving competition communication, preparing classes for the new year, and defining what growth really means for your business. With dad joke face-offs, football talk, and practical advice, this episode blends humor with leadership lessons every gym owner can use. ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: competition season cheerleading, gym owner stories cheer, surviving cheer competitions, leadership lessons for gym owners, cheerleading communication tips, cheer class planning new year, defining success in cheerleading, cheerleading program growth, business growth for gyms, MotUS Edge Podcast cheerleading, Stacy Rowe, Casey Jones, Kevin Brubaker, Cole Stott
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Building Champions in Cheer and Business with Orson Sykes of Twist and Shout
10/08/2025
Building Champions in Cheer and Business with Orson Sykes of Twist and Shout
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with Orson Sykes, the visionary founder of Twist and Shout. Orson shares his journey from NCAA gymnastics champion to one of the most respected leaders in All Star cheer. He opens up about starting his gym, the challenges of hiring and retention, building strong athlete foundations, and navigating parent expectations. The conversation dives into when to push or pull back on skill progression, the future of All Star cheer, and the business lessons that have shaped his success over nearly three decades. Packed with wisdom, laughs, and a few dad jokes, this is a must-listen for gym owners, coaches, and cheer enthusiasts. Shouter Spirit Website: Follow Orson on Social Media: ******************************************* Connect with the MotUS Team: Online | www.joinmotus.com Email | info@joinmotus.com Facebook | www.facebook.com/joinmotus Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • www.srfabrico.com Cheerfest • www.cheerfest.com The CheerExpo • www.thecheerexpo.com Stage 8 Dance Brands - www.stage8dancebrands.com ******************************************* Production by Clanton Creative www.clantoncreative.com Custom Music through CheerSounds ******************************************* Keywords: MotUS Edge Podcast, Orson Sykes Twist and Shout, all star cheerleading podcast, cheerleading business advice, gym owner tips cheer, athlete skill progression cheer, cheerleading coaching strategies, cheerleading parent expectations, future of all star cheer, Twist and Shout cheer gym, Stacy Rowe, Casey Jones, Kevin Brubaker
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Recorded Live from the 2025 MotUS Business Expo!
10/01/2025
Recorded Live from the 2025 MotUS Business Expo!
The first podcast where the gang is all together in person - Join Stacy, Casey, and Cole from the 2025 Business Expo as they get ready to kick off this year’s event. Enjoy clips from some of the guests that have joined the expo in making it our largest and best yet! ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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From All-Star Cheerleader to Yankees & Hornets Internships: Jenna Kennedy’s Journey to MotUS & CX Brands
09/24/2025
From All-Star Cheerleader to Yankees & Hornets Internships: Jenna Kennedy’s Journey to MotUS & CX Brands
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe, Casey Jones, and Kevin Brubaker sit down with special guest Jenna Kennedy to unpack her inspiring journey through cheerleading, sports, and business. Jenna shares how she grew up in all-star cheer, earned life-changing opportunities with the New York Yankees and Charlotte Hornets, and eventually found her way back to the cheer world through MotUS and CX Brands. From coaching athletes to helping build national cheer events, Jenna opens up about her career, lessons learned, and the friendships that fuel her success. Plus, you’ll hear plenty of laughs, inside stories, and even a dad joke or two. For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: Jenna Kennedy cheerleading journey, all-star cheerleader career, cheerleading to New York Yankees internship, Charlotte Hornets internship sports management, cheer coach career path, MotUS Edge Podcast guest Jenna Kennedy, CX Brands cheerleading events, leadership in cheer gyms, building a career in sports business, cheerleading coaching stories, Stacy Rowe, Casey Jones, Kevin Brubaker
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From Podcasting to Publishing: Jason Larkins on Let’s Talk Cheer and Upside Down and Back Again
09/17/2025
From Podcasting to Publishing: Jason Larkins on Let’s Talk Cheer and Upside Down and Back Again
In this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Casey Jones sit down with Jason Larkins, and host of Let’s Talk Cheer Podcast. Jason shares how he launched his show during COVID, the hurdles he overcame, and the lessons he’s learned about transparency and leadership in the cheer industry. He also gives us a behind-the-scenes look at his brand-new book, Upside Down and Back Again: A Parent’s Guide to All-Star Cheerleading, offering invaluable insights for parents navigating the All-Star cheer world. Packed with inspiration, laughter, and even a dad joke challenge, this episode is a must-listen for gym owners, parents, and cheer fans everywhere. For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: MotUS Edge Podcast, Jason Larkins, Let’s Talk Cheer Podcast, American Cheer, All Star Cheer, cheerleading podcast, cheerleading parents guide, Upside Down and Back Again book, cheerleading advice for parents, cheerleading transparency, cheerleading podcast interview, cheerleading coach insights, all star cheer parents, cheer gym owners, cheerleading business, cheerleading leadership, starting a cheerleading podcast, cheer director insights, all star cheerleading journey
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When There's No Right Answer
09/10/2025
When There's No Right Answer
In this short but powerful episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones dive into the challenge of making tough decisions when there’s no perfect answer. From navigating life-changing choices during COVID to handling emergency situations in the gym, they share real strategies on gathering input, trusting your instincts, and knowing when to pivot. They also discuss the importance of emergency action plans, mentorship, and sticking to your principles—even when it’s hard. Whether you’re a gym owner, coach, or business leader, this conversation will help you build confidence in decision-making and leadership. For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: making tough decisions, leadership in cheer gyms, gym owner decision making, business leadership strategies, handling emergencies in gyms, crisis management for coaches, mentorship in cheerleading, COVID business decisions, leadership under pressure, emergency action plans for gyms, sticking to principles in leadership, MotUS Edge Podcast, Stacy Rowe, Casey Jones
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Leadership Loading: How to Build Your Pipeline for the Future
09/03/2025
Leadership Loading: How to Build Your Pipeline for the Future
On this episode of The MotUS Edge Podcast, hosts Stacy Rowe and Kevin Brubaker dive into the importance of building a leadership pipeline inside your gym. From junior coaching programs to developing directors and future owners, they share real stories of how athletes can grow into strong staff members and leaders. Stacy and Kevin unpack the traits that make a great leader, the role of mentorship, and the difference between managing and leading. Whether you’re a gym owner, coach, or athlete, this episode will inspire you to create systems that grow people, strengthen culture, and set your program up for long-term success For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: leadership pipeline in gyms, building leaders in cheerleading, junior coaching programs, developing gym staff, cheer gym leadership strategies, coaching development in cheerleading, mentorship for coaches, management vs leadership in gyms, traits of great leaders in cheer, leadership culture in sports, staff development for cheer gyms, MotUS Edge Podcast leadership, Stacy Rowe, Kevin Brubaker
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Pro Cheer League Unveiled: Varsity’s Vision for Professional Cheerleading with Seely & Newby
08/27/2025
Pro Cheer League Unveiled: Varsity’s Vision for Professional Cheerleading with Seely & Newby
In this special episode of The MotUS Edge Podcast, hosts Stacy Rowe, Cole Stott, and Kevin Brubaker welcome Varsity’s Bill Seely and John Newby to reveal the launch of the Pro Cheer League. From tryouts and team selection to league expansion and athlete pay, they unpack everything about this groundbreaking step toward a professional cheerleading path. Hear how Pro Cheer League combines the best of all-star, stunt, and collegiate cheer, what cities will host the inaugural season, and why this bold vision could transform the future of cheerleading for athletes, gyms, and fans alike. Plus, get a dose of laughs with dad jokes and granddad jokes from the guests themselves. Pro Cheer League Website: For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds ******************************************* 🔑 Keywords: Pro Cheer League, Varsity, professional cheerleading, Bill Seely, John Newby, cheerleading tryouts, cheerleading draft system, cheerleading teams, Miami Metal, Atlanta Air, Dallas Drive, Golden State Grit, cheerleading careers, future of cheerleading, professional cheer league launch, cheerleading business opportunitie,s MotUS Edge Podcas,t Stacy Rowe, Cole Stott, Kevin Brubaker, Casey Jones
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Stacy's Writing Journey: From Award Winning Novelist to The Pioneers of All Star Cheer
08/20/2025
Stacy's Writing Journey: From Award Winning Novelist to The Pioneers of All Star Cheer
Join Casey, Cole, and Kevin as they dive deep into co-host Stacy's incredible writing career! From her four published novels to her latest passion project, "The Pioneers of All Star Cheer," Stacy shares how her fiction writing background led her to tackle the untold history of the All Star cheerleading sport. Discover the extensive research process that involved interviewing over 100 pioneers and industry leaders to piece together this comprehensive tribute to the sport's founding figures. Stacy opens up about the challenges of transitioning from fiction to non-fiction, the emotional weight of preserving these stories, and the unforgettable book launch celebration that brought the cheer community together. Whether you're a writer, a cheer enthusiast, or just love hearing about passion projects that make a difference, this episode showcases the dedication it takes to honor a sport's legacy and the people who built it from the ground up. Get ready to be inspired by the power of storytelling and community! For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Level Up: Mastering the Leadership Transition
08/13/2025
Level Up: Mastering the Leadership Transition
Join Casey and Stacy on The MotUS Edge Podcast this week as they dive deep into the transition from coach to director or owner. In this insightful episode, they explore the key mindset shifts required to move from being an individual contributor to becoming an effective leader. Learn how to build your business acumen without losing your passion for coaching, navigate the delicate balance of managing former peers, and establish credibility in your new leadership role. In addition, Casey and Stacy answer some fantastic listener questions, offering practical tips and real-world advice. And don't worry—they've included some dad jokes guaranteed to keep you laughing until next week's episode! Tune in and level up your leadership game! For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Squad Safe & Coach Strong: A New Leadership Model
08/06/2025
Squad Safe & Coach Strong: A New Leadership Model
In this powerful episode of The MotUS Edge Podcast, Stacy and Casey sit down with Joey Gamper Cuthbert, author of Squad Safe, to talk about creating real change in the culture of cheerleading. From moving past performance-at-all-costs mindsets to fostering environments where athlete wellbeing, transparency, and mental health come first, Joey shares practical strategies that empower coaches and uplift entire programs. We explore what safeguarding really looks like in action, how to support athletes without overstepping as a coach, and why investing in coach development is key to retention and success. As always, we sprinkle in some dad jokes and dig into our weekly inspiration quote—don’t miss this one! Joey’s Social Media Instagram: @joannagampercuthbert_author LinkedIn: Joanna Gamper Cuthbert Twitter/X: @GamperJoanna Website: For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Looking Ahead: Preparing for Another Amazing Season
07/30/2025
Looking Ahead: Preparing for Another Amazing Season
Summer's ending with a bang in the All Star cheer world, and Stacy, Casey, and Kevin are here to share all the chaos! From wrapping up the summer season to pivoting into back-to-school mode, this trio dives into the whirlwind that is gym life during transition time. Fair warning: they rarely stick to the script in this one, veering off into hilarious stories and uncontrollable laughter that'll have you cracking up right along with them. Of course, no episode would be complete without Casey's legendary dad joke of the day – and this one's a doozy. They also get serious (briefly!) about the nuts and bolts of staff training, covering not just the how-to but why it's absolutely crucial for your gym's success. Whether you're managing the summer-to-school transition or just need a good laugh, this episode delivers both the laughs and the insights you need. For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Respect Matters: The Foundation You Can't Ignore
07/23/2025
Respect Matters: The Foundation You Can't Ignore
Join hosts Stacy and Cole as they dive into the essential role of respect in achieving success. In this episode, they explore how respect is a two-way street—something you must give freely while also earning from others. Through their signature banter and dad jokes that'll make you groan (in the best way possible), Stacy and Cole break down why respect forms the cornerstone of meaningful professional relationships and personal achievement. Tune in for laughs, insights, and practical wisdom about building the respect that takes your success to the edge! For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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Multiply Your Success: Smart Diversification & Delegation Strategies
07/16/2025
Multiply Your Success: Smart Diversification & Delegation Strategies
Join Casey and Stacy on today's episode of The MotUS Edge podcast as they dive into the game-changing strategy of business diversification! 🔍 Discover why expanding your business offerings can be the key to long-term stability and growth 💡 Get actionable strategies for identifying new revenue streams that align with your core business 🚀 Explore creative diversification ideas you might never have considered ⏰ Learn the art of effective delegation - because you can't (and shouldn't!) do it all yourself As always, we share our signature dad joke that'll make you groan and an inspirational quote to fuel your entrepreneurial fire! Whether you're just starting out or looking to take your established business to the next level, this episode is packed with insights to help you build a more resilient and profitable business. For More information on The MotUS Business Expo: ******************************************* Connect with the MotUS Team: Online | Email | Facebook | Instagram | @joinmotus ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • Cheerfest • The CheerExpo • Stage 8 Dance Brands - ******************************************* Production by Clanton Creative Custom Music through CheerSounds
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