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Episode 528: Is Your Business Model Maturing With Your Client Avatar?
03/20/2026
Episode 528: Is Your Business Model Maturing With Your Client Avatar?
This episode is brought to you by PushPress, an AI-powered gym management platform built for owners who actually run their gym like a business. They bring everything into one place — billing, scheduling, lead management, marketing automation, websites, and member training — so you spend less time juggling software and more time growing your gym. They are offering Business for Unicorns members 30% off PushPress Core and 30% off Grow, their marketing CRM built specifically for gyms. Head to the link in our show notes or mention that you are BFU member when you meet with the team: About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets Follow BFU on Instagram Subscribe to MF's YouTube Channel Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call .
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