Cyber PR Music Podcast
Dispatches for the new music business. Hosted by Ariel Hyatt founder of Cyber PR, music publicist, strategist, and author. Features interviews with music and non-music business experts to help musicians get ahead in the music business. Plus, Ariel muses about music industry marketing and independent artist development trends as well as help you keep your wits about you with practical mindset advice.
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Episode 8: Building a Sustainable Music Career with Emily White
06/13/2026
Episode 8: Building a Sustainable Music Career with Emily White
Ariel Hyatt sits down with author, entrepreneur, and music industry expert Emily White to unpack the first steps of the Bond Marketing Funnel—a powerful framework for helping artists move beyond chasing visibility and start building lasting relationships with fans who genuinely support their work. Emily shares why artists must stop relying on algorithms and social platforms alone and instead focus on owning their audience through direct connections, email lists, text messaging, meaningful experiences, and authentic communication. The conversation covers everything from artist identity and fan relationships to creating fan sanctuaries, building repeatable systems, and monetising music in a way that feels genuine and sustainable.
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Episode 7: Capture Buckets: How Artists Build Real Fan Ownership
06/06/2026
Episode 7: Capture Buckets: How Artists Build Real Fan Ownership
Most artists have one capture bucket. Maybe. And they're bleeding potential fans every single day because of it. In this solo episode, Ariel Hyatt breaks down Step 3 of the Bond Marketing Funnel: Capture Buckets. This is the framework she uses with every Cyber PR client to help artists stop depending on Zuckerberg and Ek to hold their audience, and start building something they actually own. You'll learn the seven types of capture buckets, why most artists are invisible to their own fans, and what it actually takes to turn a moment of attention into a lasting relationship. In this episode: Why attention is not the goal, ownership is The Buzz Marketing Danger Loop that's costing you real fans The "pouring rain" metaphor that reframes your entire capture strategy Your Big Fat Juicy Bribe: what it is and how to design one for your ideal fan persona Why 22 social media icons on your website is killing your conversions The highest-conversion moment you're probably wasting (hint: it's live) Why physical address capture is old school and exactly why it works The Voice alumni with four record deals and zero email list (and what happened next) The seven capture buckets covered in this episode: Website email capture The exclusive offer (your Big Fat Juicy Bribe) Social media capture Pre-save capture Real-world, in-real-life capture Text and SMS capture Physical address capture Resources mentioned: Free Buzz to Bond Webinar: Buzz to Bond 7-Week Mastermind: From Buzz to Bond (the book): 300+ free music marketing articles:
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Episode 6: Creativity, Courage, and Collaboration with Cassandra Kubinski
05/30/2026
Episode 6: Creativity, Courage, and Collaboration with Cassandra Kubinski
Are you an independent artist who feels exhausted, overwhelmed, and like you're constantly doing everything right but still going nowhere? This episode is for you. Ariel Hyatt sits down with singer-songwriter, artist coach, and Buzz to Bond Mastermind participant Cassandra Kubinski for one of the most honest and wide-ranging conversations of the season. Cassandra has worked with the Goo Dolls, collaborated with Billy Joel, placed songs on Lifetime TV's Dance Moms, and built a decades-long career on her own terms. She is the real deal, and she holds nothing back. In this episode you will learn: Why most independent artists waste enormous energy chasing what everyone else is doing, and what to do instead How collaboration became the single biggest shift in Cassandra's career and how you can apply it to yours The honest truth about why buzz marketing feeds your ego but starves your career How to build repeatable strategies that actually grow your fan base over time Why brand pillars feel impossible for so many artists, and how to finally get out of your own head What it means to build a music career from your true north instead of the culture's noise The one calendar habit that keeps Cassandra consistent with her fans every single month Whether you are just starting out or have been at this for years, Cassandra's philosophy of moving from fear to freedom will shift the way you think about building your career. This episode connects directly to the Bond Marketing Funnel, the framework at the heart of Ariel's book From Buzz to Bond and the Buzz to Bond 7-Week Mastermind. Ready to stop spinning your wheels and start building real fan relationships? Watch the FREE Buzz to Bond Webinar: Join the Buzz to Bond 7-Week Mastermind: Get the book From Buzz to Bond: Book a Private Strategy Session: Ariel Hyatt Cyber PR
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Episode 5: Social Media & Online Tuneup
05/23/2026
Episode 5: Social Media & Online Tuneup
Social Media & Online Tuneup | Cyber PR Music Podcast Ep. 5 | Buzz to Bond Season Most artists are leaking fans every single day and they don't even know it. Someone hears your music on Spotify. They get curious. They click your profile. There's no link to Instagram. No link to anything. Fan journey: dead. Someone Googles a lyric. They actually find you. They land on your website. The song those lyrics belong to isn't even there. Dead fan journey. In this episode, I'm walking you through Step 2 of the Bond Marketing Funnel: the Social Media and Website Tuneup. This is what my agency Cyber PR has done for artists for years, and it is the foundation everything else is built on. In this episode you'll learn: → Why your fan journey is probably broken right now (and how to fix it) → The simple discovery, interest, action, fan framework every artist needs → Why your website is the only thing online you actually own → How to audit your social media profiles starting with a Google of yourself → The one link rule and why too many choices lose fans fast → How to turn your email list into a warm invitation, not a junk mail trap → Why asking friends to Google you is one of the most useful things you can do This is not glamorous work. But it is the work that makes everything else in your marketing actually function. Clean up your digital house. Make everything match. Make everything flow. Ask yourself: if I found me today, would I know what to do next? Ready to go deeper? The Buzz to Bond 7-Week Mastermind launches July 13, 2026. Small group, live, step by step. We build your entire fan system together. Watch the free Buzz to Bond Webinar first: Or grab the book: Subscribe to the Cyber PR Music Podcast: Apple Podcasts: Spotify: Visit Cyber PR Music for 300+ articles and strategies for today's music business: #MusicMarketing #IndieMusician #MusicBusiness #BuzzToBond #FanJourney #MusicCareer #IndependentArtist #CyberPR
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Episode 4: How to Craft an Artists' Story: The Art of the Perfect Bio for Musicians
05/16/2026
Episode 4: How to Craft an Artists' Story: The Art of the Perfect Bio for Musicians
Join Ariel Hyatt on the CyberPR Music Podcast as she discusses the importance of creating a compelling artist bio with extraordinary bio writer and long-time friend, Lauren Bearman. They dive into why your signature story is crucial for connecting with fans, especially in today's crowded music market, and how to authentically present yourself, regardless of age or experience. Learn the mistakes to avoid, how to find your voice, and why humanness is one thing AI can't replace.
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Episode 3: Brand Pillars, Fan Personas, and Voice — Step 1 of the Bond Marketing Funnel
05/09/2026
Episode 3: Brand Pillars, Fan Personas, and Voice — Step 1 of the Bond Marketing Funnel
Most artists skip this step entirely. They jump straight to posting, promoting, and chasing Spotify plays without ever asking the most important question first: who are you, who are you for, and how do you actually sound? In this solo episode, Ariel walks through Step 1 of the Bond Marketing Funnel — Brand Pillars, Fan Personas, and Voice — and explains why everything else you do in your music career depends on getting this right first. What you'll learn in this episode: Why most artists go straight to content before they have clarity — and why that is exactly backwards. What brand pillars actually are and why they are your silent true north, not something you announce to a room. How to define your fan personas so you stop trying to talk to everyone and start connecting with the right people. Why your voice has nothing to do with your singing voice or production style — and everything to do with how people experience you before they even hear your music. Why vague does not convert and safe does not sell. How clarity creates connection and connection creates income. Why your story is your biggest asset — especially if you are an older artist or an introvert. The anchor lines from this episode: "Your voice is how people recognize you before they even hear your music." "If you sound like everyone, you connect with no one." "People don't buy music. They buy connection." "Clarity creates connection. Connection creates income." Resources mentioned in this episode: From Buzz to Bond by Ariel Hyatt — available at: The Buzz to Bond 7-Week Mastermind — next cohort launches July 13, 2026: Watch the Free Buzz to Bond Webinar: Get Invited to a Private Mastermind Session:
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Episode 2: Getting Your Mindset Right with Julie Flanders
05/02/2026
Episode 2: Getting Your Mindset Right with Julie Flanders
Episode 2: Getting Your Mindset Right with Julie Flanders Before you can build a fanbase, you have to get your head straight. In this episode, Ariel sits down with her longtime mentor, musician, and October Project founder Julie Flanders — a woman who has lived every version of a music career, from signing with Sony to making music in her living room. Julie brings something no marketing strategy can replace: the mindset work that has to come before any of it. This conversation will stop you in your tracks. What you'll learn in this episode: Why burnout is a signal, not a badge of honor — and what it's actually telling you about your career choices. Why "how do you want to feel" is the most important question any artist can ask — and how to use it as a compass for every decision. Why self-validation is the secret weapon most artists overlook — and why the artists who have it attract more external validation than those desperately chasing it. Why your record label can amplify what you do but will never give you what you haven't already given yourself. How October Project built a real fanbase before anyone had a name for it — and what bond marketing looked like before social media existed. Why putting marketing before creativity is the fastest path to falling out of love with your career. Resources mentioned in this episode: From Buzz to Bond by Ariel Hyatt — grab your copy on Amazon: The Buzz to Bond 7-Week Mastermind — a small group live experience where you build your entire fan system step by step over 7 weeks. Next cohort launches July 13, 2026: Watch the Free Buzz to Bond Webinar — the full system in 45 minutes, no hype: Get Invited to a Private Mastermind Session — come meet us before you commit:
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Episode 1: The Music Industry Has Been Lying to You About Success
04/25/2026
Episode 1: The Music Industry Has Been Lying to You About Success
After 30 years helping independent artists, Ariel Hyatt is back — and she's fired up. In this season premiere, Ariel exposes why streams, followers, and viral moments aren't building music careers — and introduces the Bond Marketing Funnel: her proven system for moving artists from chasing buzz to building real fans who actually show up, come back, and pay you. If you've been doing everything right and still feel like something is broken — this episode is for you. Watch the Free Buzz to Bond Webinar: Get Invited to a Private Mastermind Session: The Buzz to Bond 7-Week Mastermind (launches July 13): Get the book From Buzz to Bond: Follow Ariel on LinkedIn: Follow CyberPR on Instagram:
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Playlisting Prowess: Pushing Playlist Potential with AI
11/07/2023
Playlisting Prowess: Pushing Playlist Potential with AI
In this episode, I sit down with Playlist expert Mike Warner to delve into the fascinating world of targeted advertising, the challenges of music promotion, and the powerful role that AI can play in your playlist strategy. Mike warns about the dangers of targeting the wrong audience and emphasizes the importance of considering an artist's genre when reaching out to potential fans. He also shares personal anecdotes, including a friend's experience with directing family and friends to their music under a new name. Discover how text and visuals can influence listeners' decision to press play, and why catching people's attention within a fraction of a second is crucial in today's social media scrolling culture. From the struggles and challenges faced during the creative process to the innovative use of AI in crafting effective song descriptions and pitches, Mike offers invaluable insights and practical advice to aspiring musicians and industry professionals. Tune in as Mike uncovers the potential of AI tools like Chat GPT in revolutionizing the way we promote music and connect with audiences. With a treasure trove of tips on filling out submission forms, curating playlists, and making the most of streaming platforms, this episode is a must-listen for anyone looking to navigate the ever-evolving landscape of the music industry. Artificial intelligence is shaping the landscape of music promotion, and musicians can take advantage of AI-driven tools for various tasks. Warner discusses the benefits of Chat GPT in writing engaging pitches, improving communication with recipients, and streamlining the workflow. Although AI has its limitations and requires fine-tuning, it can be a valuable partner in the music industry. AI not only aids in overcoming writer's block but also enhances the effectiveness of promotional efforts. In an era where music promotion requires a multi-faceted approach, the insights shared by Mike Warner offer valuable guidance for musicians. From targeting the right audience and harnessing the power of words to understanding the nuances of music streaming platforms and embracing AI-driven tools, artists have an array of strategies at their disposal. By staying informed and adapting to the ever-evolving digital landscape, musicians can maximize their reach, engage their fan base, and elevate their music careers to new heights. Key topics in this Podcast - Targeting the Right Audience for Music Ads - Importance of Text in Music Promotion - Challenges in Creating and Describing Music - AI Tools for Music Promotion - Manipulation and Consequences in Music Streaming Platforms - Utilizing Submission Forms for Music Platforms - Using Chat GPT for Writing Pitches - Playlists and Other Opportunities for Music Promotion - AI as a Partner in the Music Industry Works - Documenting and Sharing Experiences in the Music Industry About my Guest: Mike Warner Australian-born Mike Warner is one of the leading experts in the world of streaming music. Mike has held many roles in music over the past 20 years. Currently, he is the Head of Editorial Marketing Partnerships, in North America with global music distributor Believe. Prior to this, he was the Director of Artist Relations at Chartmetric.As a true wearer of many hats, he is also a best-selling self-published author as well as a public speaker, Mike has shared his insights on every stage, from guest starring on numerous podcasts and appearing live on CNBC to speaking at the music industry's largest conferences including SXSW, NAMM and Music Biz. Based on the success of the first two editions of Work Hard Playlist Hard, Mike has expanded the world of WHPH into a full online blog and a podcast series. He also collaborated with industry friend Erika Parr to translate the book into Spanish. Mike has gained an audience on LinkedIn, with his informative and entertaining posts earning him the title as one of LinkedIn’s 2023 Top Voices in Music. An independent artist himself, Mike understands the challenges facing artists today better than anyone. A bit of a rebel and an obstinate supporter of independent artists, Mike continues to be unrelentingly passionate about empowering musicians with the tools they need to succeed. As an educator, author, speaker, executive, and leader, Mike's work has gained him recognition among his peers as the go-to authority at the forefront of the digital music world. Featured Links and Deeper Dives: - Head to your on Home in the Spotify mobile app on your iOS or Android device, tap Play on the DJ card, and let Spotify do the rest! - Mike's awesome blog. - Describe what you want to listen to and AI will make you the perfect mix.
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Consent, Collaboration, and Caution: Web 3.0, The Metaverse and AI
09/29/2023
Consent, Collaboration, and Caution: Web 3.0, The Metaverse and AI
In episode 6, I sat down with extraordinary visual artist, musician, and Metaverse expert Carrie Able, to discuss the fascinating intersection of AI, art, and the future of music. Throughout the episode, Carrie shares insightful perspectives on the unique art that we all know and love (like the art you can visit in museums) and how AI falls short in replicating its depth and creativity. She also delves into her exciting journey of creating standalone music that inspires art. We discuss the potential risks and benefits of AI in the art industry. Carrie emphasizes the need for regulation and consent in using people's data and imagery for training AI systems. We cover inspiring examples of breaking genre boundaries, such as the Barbie movie, which exemplifies that AI is not yet capable of replicating the creative spark that comes from human imagination. She shares her personal journey as an artist, from being an apprentice to a portrait painter at a young age to embracing tech-related art and becoming an artist in residence at a VR studio. Then she swings into her collaboration and the exciting future possibilities of augmented reality and VR technology. This technology is important to pay attention to because Carrie thinks it could revolutionize the way we experience art and music, similar to how the iPhone revolutionized the industry. Carrie sheds light on the importance of artists owning their own data, creativity, and online assets in virtual worlds, emphasizing the potential of Web 3.0, crypto NFTs, and the Metaverse for artists. Overall, this episode is a treasure trove of insights and ideas that will leave you excited about the future of music, art, and technology.
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Digital Dexterity: Decoding the AI Musicians' Maze By Testing Tools, Apps & Sites
07/18/2023
Digital Dexterity: Decoding the AI Musicians' Maze By Testing Tools, Apps & Sites
In this episode, we dive into the world of AI music-making tools and their rising popularity. My guest, Kristin Juel, did extensive research for Water & Music and had a LOT to say about why it is critical to get proactively out in front of all the AI tools that are coming to market and why it is empowering for artists to test and understand what’s available. This not only alleviates the fear of the unknown but also as Kristin says “Don't wait for it to become something that's a nuisance. Get in the mindset, and start looking at the opportunities.” Different types of people, from hobbyists to professional musicians, are utilizing these AI music-making tools. While initially concerned about the future of humanity with the rise of technology, Kristin emphasizes that human creativity remains essential and that humans ultimately control the conversation. We also explore the possibility of AI influencing the creation of hit songs instead of completely writing them, the importance of people feeling capable and able to express themselves and we highlight the challenges and blessings of putting yourself at the forefront of innovation in the music industry. List of tools, sites, and AI apps mentioned in the episode: Boomy - - Create original songs in seconds, even if you've never made music before Grimes AI Voice Tool - Magenta Studio: Free AI tools for Ableton Live Abelton’s amazing AI Tool Blog Post - Mentions dozens of tools to know about - Never Before Heard Sounds - Midjourney - Use for story boards when creating music videos, or EP, and single covers Landr - - Create, collaborate, master, distribute and promote your music all in one place.
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Maximizing Music Marketing with ChatGPT and AI
06/08/2023
Maximizing Music Marketing with ChatGPT and AI
On this episode of The Cyber PR Music Podcast, Ariel chats with an old friend and colleague. John Oszajca, a musician and digital marketer, and he shares his insights into using AI language models like Chat GPT for music marketing, emphasizing the importance of having a human-derived game plan and not solely relying on AI. He also shares his thoughts on the singularity and what it means for AI's potential future. Lastly, the podcast touches on the strengths and limitations of AI in music marketing, and how musicians can complement their talents with AI tools. Overall, this episode explores how AI language models can be used as effective tools in music marketing, while still understanding the value of human touch and authenticity.
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Rhythm & Reflection: Why Musicians Need an AI Point Of View
06/01/2023
Rhythm & Reflection: Why Musicians Need an AI Point Of View
On this episode of The Cyber PR Music Podcast, host Ariel Hyatt speaks with software engineer and Myxt co-founder Chris Wetherell about AI in music and the need for a cultural understanding around technology. Wetherell shares insights on his current work in mastering, audio pattern detection, and transcription services, as well as the breakthrough in AI language translation that happened in 2017. He also discusses his concerns about government understanding of technology and the weaponization of social media, a topic he knows a LOT about as he had a front-row seat at Twitter. Key takeaways include the importance of musicians developing a point of view on AI in music, the potential impact on vocalists and instrumentalists, and the need for early conversation around the cultural impact of technology. About Chris Wetherell Chris Wetherell is a musician turned Co-Founder and Chief Executive Officer of Myxt. An early engineer at Google, Chris started the popular Google Reader app used by millions worldwide. Chris then went on to work at Twitter as the lead on implementing its Retweet feature. He also started Thing Labs, Avocado Software, and was most recently the Chief Product Officer of the geographic data analysis platform, Tierra. Chris attended University of California, Berkeley where he studied Computer Science and Music. Link About it: Myxt - Eleven Labs - Key takeaways: - Musicians should develop a point of view on AI in music to prepare for its impact on the industry. - Vocalists should take action to own the transformation of their own voice with AI. - There are concerns about the weaponization of social media and how AI can facilitate language generation. - There is a prediction of a new development in the music industry that will likely create a new business model. - The conversation around the cultural impact of technology should be held early on in its development.
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Melodies in the Machine: Legal Landmines of AI-Generated Music with Ryan Kairalla, Music Attorney & Break The Business Podcast Host
05/24/2023
Melodies in the Machine: Legal Landmines of AI-Generated Music with Ryan Kairalla, Music Attorney & Break The Business Podcast Host
On episode 2 of The Cyber PR Music Podcast, AI Season we dive into the world of AI and creativity. The music industry is facing a new challenge that requires attention from lawyers and lawmakers to create new laws that fit the existing landscape and address the rise of AI. However, the potential of AI in the music industry is enormous, allowing artists to create work more easily and more effectively. First, we discuss the legal challenges surrounding AI-generated content after the much covered AI debacle with fake Drake and The Weeknd, causing DSPs to take down the song. Then, we explore how AI, specifically Chat GPT, can help creators with the tedious and less enjoyable parts of content creation, such as writing blog posts or generating musical ideas. Ryan emphasizes how AI can help save time and allow for more human-oriented creativity, but we must ensure human involvement to prevent AI from pushing fans away. We also discuss AI collabs with artists and the importance of being transparent with fans about AI's use in the creative process. Tune in to discover the exciting possibilities of AI in the music industry from the perspective of an entertainment attorney. “ Using AI to collaborate with artists requires legal precautions. Trademark and rights of publicity issues arise when using a celebrity's name or likeness, but general templates of terms of service with legal waivers can protect both parties. Grimes' collaborative model of allowing her voice to be used with clear disclaimers and legal protection can be a possible solution.” - Ryan Kairalla, Music attorney and Break The Business Podcast Host
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Metadata, Music Discovery & Musicians AI with Hazel Savage, Co-founder Musiio by SoundCloud
05/17/2023
Metadata, Music Discovery & Musicians AI with Hazel Savage, Co-founder Musiio by SoundCloud
The newest season of the Cyber PR Music Podcast is all about AI Music Marketing and the brilliant Hazel Savage, co-founder of Musiio by SoundCloud kicks it off from London. Hazel talks about the role of AI in music creation. While the use of AI can be seen as a "freak show" to some, it can also be an opportunity for artists like Grimes to explore a new branch of creativity. She touches on the history of technology in the music industry, and how the industry will continue to find ways to value artists while not stifling creativity. She speaks candidly about her personal experience of struggling to find inspiring female bosses early in her career and emphasizes the importance of being vulnerable and open about limitations for women in the workplace. She takes us through the AI technology behind Musiio, which is primarily a B2B company however all indie artists can use it for free (and they should - we explain why!). In seconds Musiio adds metadata to tracks, and will reveal things you may not know about your own musical creations which can help you with marketing and play;lisy placements. Hazel explains the differences between ML and AI and she discusses and explores the possibilities of AI-assisted music creation. We both encourage the use of assistive technologies for individuals working as a team of one and share some fun experiments with AI-generated selfies and more. Tune in to learn more about the intersection of technology and music! Key topics in this Podcast The difference between AI (artificial Intelligence and ML (machine learning) The importance of humans in content creation (AI is NOT coming to replace you!) Different perspectives on AI-generated music (freak show vs. creativity) Assistive AI technologies for individual musicians and teams Adding rich metadata to tracks to improve playlists, search functionality, and music discovery How independent artists can use Musiio to add metadata to their tracks or get a second opinion on their music for richer marketing experiences Featured Links: Musiio by SoundCloud - Musiio is a free AI tagging too that all indie artists should try. Audio Shake - AudioShake's AI technology makes it easy to upload a song and begin breaking it down into its individual stems. Measure of Music - Free annual online music industry Conference. Watch all replays and sign up on the site.
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The Ultimate Guide to Music Publicity
08/13/2021
The Ultimate Guide to Music Publicity
In this episode Ariel discusses: The struggle she went through to release this book Exclusive Q&As with some of the amazing independent artists and industry professionals who are featured in The Ultimate Guide to Music Publicity Music release strategies and how to get featured on blogs and playlists
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Growing Patreon With Your Superfans w/ Heather Mae
01/20/2021
Growing Patreon With Your Superfans w/ Heather Mae
In this epsiode, Heather & Ariel discuss: How to engage and establish your fanbase Finding your Super Fans Turning your Super Fans into Patreon subscribers Using Patreon to connect further with your fans
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Monetizing Zoom Concerts and Hangouts w/ Dan Mangan
01/04/2021
Monetizing Zoom Concerts and Hangouts w/ Dan Mangan
In this episode, Dan & Ariel discuss: The state of live music during a pandemic Livestreaming Virtual Concerts Using StageDoor
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How to Grow A Massive Fanbase with Michael Walker
11/19/2020
How to Grow A Massive Fanbase with Michael Walker
In this episode, Michael & Ariel discuss: Engaging your audience Creating real connections with your fans Getting in the right mindset Leveraging social media
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Music Marketing 101 with Bryan Calhoun
09/04/2020
Music Marketing 101 with Bryan Calhoun
In this episode, Bryan and Ariel discuss: His impressive roster of working with G-Eazy, Drake, Kanye and Lil Wayne (to name a few) Why vanity metrics don’t really matter The difference between social media management and marketing plans The self-service tools different platforms offer that you want to make sure you’re taking advantage of Where to spend your money if you’re getting into music marketing for the first time How you can engage and interact with your fans across all platforms and discover look-a-like fans Music Business Toolbox - what it is and where it’s headed!
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Creating Community With Ashley Kervabon
07/31/2020
Creating Community With Ashley Kervabon
In this episode, Ashley and Ariel discuss: What #WomenCrushMusic is, Why it began, and how it spread to 16 cities in their first year How #WCM has gone virtual during the COVID crisis Why connection and community are the most important things in this industry Surprise wins that #WCM has experienced as a result of the Digital transition What #WCM is planning for the future Why getting vulnerable and being real with your fans is important for your career How musicians can work on bouncing back from this pandemic
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Beat Your Inner Critic with Angela Beeching
06/12/2020
Beat Your Inner Critic with Angela Beeching
In this episode Angela and Ariel discuss: How Angela helps transform musicians' careers The importance of creating authentic fan connections especially during quarantine The Hero's Journey and how it relates to your career What your musician's bio should actually say How to overcome your inner critic Real exercises you can do today to break down your hurdles and gain momentum as an artist
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Fighting COVID Through Connection
05/29/2020
Fighting COVID Through Connection
In this episode Ariel discusses: How to communicate with your audience during this time Why you can foster deeper connections with your fans more than ever before The reasons you should continue to release music throughout this pandemic
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Breaking Down The Business with Ryan Kairalla
05/05/2020
Breaking Down The Business with Ryan Kairalla
In this episode Ryan and Ariel discuss: The importance of not taking any shortcuts when building your career Resources for legal advice for every budget Why meeting the "right person" won't make your career take off Why copyrights are the most important thing you can do for yourself in your career Some dangerous documents that might be disguised as your “big break” Why you should focus more on building your career as an independent artist as opposed to seeking a record deal
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Twitch for Musicians Pt. 2 with Karen Allen
03/27/2020
Twitch for Musicians Pt. 2 with Karen Allen
In this episode Karen and Ariel discuss: Twitch and the audience in depth What tools you need to stream on Twitch How to produce a stream on Twitch Levels of Twitch users and their differences How to make money on Twitch before you qualify for monetization If you're interested in Karen's book, Twitch for Musicians you can purchase it . If you'd like to sign up for her online course, click and use the code CYBERPR30 for 30% off!
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Twitch for Musicians Pt. 1 with Karen Allen
03/27/2020
Twitch for Musicians Pt. 1 with Karen Allen
The Cyber PR Music Podcast
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Why Authenticity is Key with Emily White
03/10/2020
Why Authenticity is Key with Emily White
The Cyber PR Music Podcast
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Bandsintown, The Indie Artist's Best Friend
01/30/2020
Bandsintown, The Indie Artist's Best Friend
The Cyber PR Music Podcast
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Women In Music 2020 and Beyond
01/14/2020
Women In Music 2020 and Beyond
The Cyber PR Music Podcast
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Full Time Music is Possible
10/09/2019
Full Time Music is Possible
The Cyber PR Music Podcast
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