Data Skeptic

Machine learning, AI, and data science explored through interviews with experts, explainer episodes, and a broad survey of how technology is changing our world.

Designing Recommender Systems for Digital Humanities 11/23/2025

Designing Recommender Systems for Digital Humanities In this episode of Data Skeptic, we explore the fascinating intersection of recommender systems and digital humanities with guest Florian Atzenhofer-Baumgartner, a PhD student at Graz University of Technology. Florian is working on , Europe's largest online collection of historical charters, containing millions of medieval and early modern documents from across the continent. The conversation delves into why traditional recommender systems fall short in the digital humanities space, where users range from expert historians and genealogists to art historians and linguists, each with unique research needs and information-seeking behaviors. Florian explains the technical challenges of building a recommender system for cultural heritage materials, including dealing with sparse user-item interaction matrices, the cold start problem, and the need for multi-modal similarity approaches that can handle text, images, metadata, and historical context. The platform leverages various embedding techniques and gives users control over weighting different modalities—whether they're searching based on text similarity, visual imagery, or diplomatic features like issuers and receivers. A key insight from Florian's research is the importance of balancing serendipity with utility, collection representation to prevent bias, and system explainability while maintaining effectiveness. The discussion also touches on unique evaluation challenges in non-commercial recommendation contexts, including Florian's "research funnel" framework that considers discovery, interaction, integration, and impact stages. Looking ahead, Florian envisions recommendation systems becoming standard tools for exploration across digital archives and cultural heritage repositories throughout Europe, potentially transforming how researchers discover and engage with historical materials. The new version of , set to launch with enhanced semantic search and recommendation features, represents an important step toward making cultural heritage more accessible and discoverable for everyone. /episode/index/show/dataskeptic/id/39139150

DataRec Library for Reproducible in Recommend Systems 11/13/2025

Shilling Attacks on Recommender Systems 11/05/2025

Shilling Attacks on Recommender Systems In this episode of Data Skeptic's Recommender Systems series, Kyle sits down with Aditya Chichani, a senior machine learning engineer at Walmart, to explore the darker side of recommendation algorithms. The conversation centers on shilling attacks—a form of manipulation where malicious actors create multiple fake profiles to game recommender systems, either to promote specific items or sabotage competitors. Aditya, who researched these attacks during his undergraduate studies at SPIT before completing his master's in computer science with a data science specialization at UC Berkeley, explains how these vulnerabilities emerge particularly in collaborative filtering systems. From promoting a friend's ska band on Spotify to inflating product ratings on e-commerce platforms, shilling attacks represent a significant threat in an industry where approximately 4% of reviews are fake, translating to $800 billion in annual sales in the US alone. The discussion delves deep into collaborative filtering, explaining both user-user and item-item approaches that create similarity matrices to predict user preferences. However, these systems face various shilling attacks of increasing sophistication: random attacks use minimal information with average ratings, while segmented attacks strategically target popular items (like Taylor Swift albums) to build credibility before promoting target items. Bandwagon attacks focus on highly popular items to connect with genuine users, and average attacks leverage item rating knowledge to appear authentic. User-user collaborative filtering proves particularly vulnerable, requiring as few as 500 fake profiles to impact recommendations, while item-item filtering demands significantly more resources. Aditya addresses detection through machine learning techniques that analyze behavioral patterns using methods like PCA to identify profiles with unusually high correlation and suspicious rating consistency. However, this remains an evolving challenge as attackers adapt strategies, now using large language models to generate more authentic-seeming fake reviews. His research with the MovieLens dataset tested detection algorithms against synthetic attacks, highlighting how these concerns extend to modern e-commerce systems. While companies rarely share attack and detection data publicly to avoid giving attackers advantages, academic research continues advancing both offensive and defensive strategies in recommender systems security. /episode/index/show/dataskeptic/id/38923335