Pet Sitter Confessional

Pet Sitter Confessional is the go-to podcast for pet sitters who want to grow, learn, and feel seen. Having run a pet sitting and dog walking business since 2012, Meghan and Collin share the real, behind-the-scenes life of professional pet sitting—from funny mishaps and tough lessons to business insights and personal stories. Each week, they also interview fellow sitters and industry pros to explore what it really takes to thrive in pet care. Whether you’re just starting out or a seasoned pro, you’ll find support, inspiration, and a community that truly gets it. Your story belongs here, too!

727: From Founder to Future with Kaz Kelly 08/19/2026

727: From Founder to Future with Kaz Kelly What would happen to your pet care business if you needed (or wanted) to step away? Collin speaks with Kaz Kelly, founder of Founder to Future Consulting, about preparing a business for sale long before an exit becomes urgent. Kaz explains why annual exit-readiness audits, documented systems, independent teams, and clear financial boundaries make a business more attractive to potential buyers. They also explore the emotional realities of selling, including releasing control, redefining your identity, protecting yourself during due diligence, and accepting that a buyer is not responsible for preserving your legacy. Whether retirement is approaching or selling has never crossed your mind, this conversation will help you build a healthier, more transferable business today. Main topics: Preparing Before Selling Begins Auditing Through Buyer Eyes Separating Founder From Business Navigating Sale Emotions Successfully Planning Life After Ownership Main takeaway: “We don’t know what we don’t know, and having someone that has been through the process of what you want to walk through, is invaluable.” That is especially true when we try to evaluate a business we have spent years building from the inside. The passwords stored in our heads, the clients who call our personal phones, and the decisions only we know how to make may feel normal—but they can become serious obstacles when it is time to step away. Kaz Kelly encourages owners to look at their businesses through a buyer’s eyes before an exit becomes urgent. An annual exit-readiness audit can reveal the systems, boundaries, financial clarity, and team development needed to make the business healthier and more transferable. You may not be ready to sell today, but preparing now gives you more choices when the time eventually comes. About our guest: Kaz Kelly is the founder of Founder to Future Consulting, where she helps female founders prepare themselves and their businesses for succession, sale, or a step back from daily operations. Before entering consulting, Kaz built and sold a successful enrichment-based dog daycare, grooming, and training facility in Queensland, Australia. Her background also includes working as a detector dog handler for the Australian Border Force and investigating animal cruelty cases for the RSPCA. Drawing from her own experience as an exited founder, Kaz helps business owners navigate both the operational demands and emotional realities of leaving a company they built. Links: Founder to Future Consulting: ⁠ Founder to Future Consulting on Instagram: ⁠ Kaz Kelly on Instagram: ⁠ Kaz Kelly on LinkedIn: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42483435

726: What to Do When Your Business Feels Stuck 08/17/2026

726: What to Do When Your Business Feels Stuck What do we do when working harder stops producing better results in our business? We explore how to recognize when we’ve genuinely hit a limit rather than simply experiencing a temporary slow season. We talk about separating what we can control from what we can’t, managing the frustration that comes with feeling stuck, and treating a plateau as useful information instead of personal failure. We also break down practical ways to move forward by retiring tactics that aren’t working, asking for outside help, and turning big problems into small, measurable experiments. Most importantly, we’re reminded that being stuck is temporary, but how we respond while we’re there determines what kind of business owner we’ll be when things start moving again. Main topics: Recognizing When You’re Stuck Separating Control From Frustration Retiring Tactics That Fail Running Small Business Experiments Creating Momentum While Waiting Main takeaway: “Being stuck means that we’ve reached the edge of what we currently know how to do.” That doesn’t mean we’ve failed. It means the strategies, habits, knowledge, and effort that got us here may not be enough to get us to the next place. The temptation is to respond by working harder—posting more, pushing more, trying the same hiring strategy again, or simply telling ourselves to keep grinding. But when more effort keeps producing the same result, the answer may not be more effort. It may be time for new information, a different perspective, or a small experiment. Being stuck gives us information. The question is what we’re going to do with it. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters International Visit: Code: PSC15 Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42464215

725: Building Your Succession Plan with Sativa Boatman 08/12/2026

725: Building Your Succession Plan with Sativa Boatman What would happen to your pet care business if you suddenly could not run it? Attorney and business owner Sativa Boatman joins Collin to explain why wills, trusts, powers of attorney, and succession planning matter long before retirement. They discuss the risks of allowing a business to pass through probate and the operational gap that can leave employees, clients, and family members without anyone authorized to act. Sativa encourages owners to recognize their businesses as valuable assets and clearly communicate whether those businesses should continue, be sold, or be responsibly closed. This conversation offers a practical starting point for protecting what you have built while giving the people around you greater clarity and peace. Main topics: Avoiding Probate for Businesses Trusts and Ownership Transfers Planning for Owner Incapacity Choosing a Business Successor Treating Business as Assets Main takeaway: “You do not want your business to be run through probate court if you die.” That statement may feel uncomfortable, but avoiding the conversation does not protect the business you have worked so hard to build. Without the proper legal structure, there may be no one immediately authorized to sign payroll, access critical accounts, manage contracts, or make decisions for your company. Your employees, clients, family, and community could all be affected while the courts determine who has the authority to act. Planning does not mean that you expect the worst to happen tomorrow. It means recognizing that your business is an asset worthy of protection. A thoughtful succession plan can provide clear instructions for whether the business should continue, be sold, or be responsibly closed. In this episode, Sativa Boatman helps us begin asking the difficult—but necessary—questions that create clarity and peace for everyone involved. About our guest: Sativa Boatman is an attorney and business owner with Assertion Law Firm LLC, a Missouri transactional law firm serving families and businesses throughout the state. Her practice includes estate planning, elder law, probate and trust administration, business matters, and real estate. She focuses on helping clients understand complicated legal decisions and create plans tailored to their assets, families, businesses, and long-term goals. Through her work, Sativa seeks to educate and empower clients so they can move forward with greater confidence and peace of mind. () Links: Assertion Law Firm provides legal services involving estate planning, probate and trust administration, real estate, and business law throughout Missouri. The firm’s business-law services include entity setup, contracts, business purchases, succession planning, and business transitions. () Phone: 888-887-4170 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Tiny Paws Bookkeeping - visit to start putting profit first! /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42386460

724: The Long Term Cost of Short Sighted Solutions 08/10/2026

724: The Long Term Cost of Short Sighted Solutions What if some of the decisions that feel most responsible today are quietly creating bigger problems for your business tomorrow? We explore how avoiding immediate discomfort can show up in our pricing, hiring, marketing, client policies, documentation, and willingness to delegate. We discuss why doing everything ourselves, tolerating mediocre performance, underpricing services, and saying yes to every client can eventually limit the business we actually want to build. We also look at how stronger systems, better documentation, consistent marketing, clear contracts, and intentional team development give us more options instead of fewer. Ultimately, we challenge ourselves to accept a little discomfort today so that our future selves inherit a business instead of simply another job. Main topics: Escaping the knowledge trap Building intentional team culture Pricing for sustainable growth Creating better client boundaries Choosing long-term business thinking Main takeaway: “Long-term thinking is really about willingness to feel a little discomfort today, so that future you inherits a business instead of a job” It can be tempting to make the decision that feels easiest right now. Keep the price where it is. Do the difficult visit yourself. Skip documenting the process. Say yes to the client even though you know they are outside your boundaries. The uncomfortable conversation, price increase, new SOP, hiring standard, marketing investment, or boundary you establish today may be exactly what gives you more freedom tomorrow. You don’t have to fix everything at once, but you can identify one area where “just for now” has quietly become the permanent way you operate. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: to turn insights into action. Use ‘PSC20’ for 20% off your first three months Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42374080

723: Don’t Just Go for “Okay” with Dave Peterson 08/05/2026

723: Don’t Just Go for “Okay” with Dave Peterson What does it take to rebuild a pet care business without losing sight of why it matters? Collin talks with Dave Peterson of Bethesda Dog Walkers about buying into a family business, rebranding, changing operations, and learning to lead through uncomfortable seasons of growth. Dave shares how marketing, client trust, reviews, onboarding, and consistency all work together to create a premium client experience. They also discuss why doing the simple things well can be more powerful than constantly trying to go above and beyond. This conversation is a reminder that long-term businesses are built through service, clarity, and a willingness to do hard things for the right reasons. Main topics: Client confidence through clarity Rebranding after business acquisition Premium service without desperation Systems that support growth Long-term service business mindset Main takeaway: “Just keep doing the right thing, and the money will happen.” It’s easy to become distracted by growth, revenue, and the next marketing tactic. But lasting businesses aren’t built on shortcuts—they’re built through thousands of consistent moments of serving clients well. Dave Peterson shares how focusing on people instead of chasing numbers completely changed the way he approaches business. Success isn’t about going viral. It’s about earning trust every single day. That’s the kind of business worth building. About our guest: Dave Peterson is the owner of Bethesda Dog Walkers, a professional dog walking company serving the Bethesda, Maryland area. After a career that included music, marketing, and creative work, Dave stepped into the pet care industry by taking over the business originally started by his mother and her business partner. Since then, he has focused on rebranding, improving client onboarding, strengthening operations, and building a company rooted in consistency and long-term trust. Dave brings a thoughtful, entrepreneurial perspective to what it means to grow a service business well. Links: Bethesda Dog Walkers: Instagram: @bethesdadogwalkers Dave’s personal Instagram: @davidfeff Email mentioned: Book mentioned: Pre-Suasion by Robert Cialdini Codie Sanchez - 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Pet Sitters International Visit: Code: PSC15 /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42313245

722: The Missing Link Between Employee Retention and Client Loyalty 08/03/2026

722: The Missing Link Between Employee Retention and Client Loyalty What if the biggest reason clients and employees stay has nothing to do with pricing, pay, or perks? In this episode, we explore how understanding why each visit matters transforms ordinary pet care into meaningful service. We discuss the difference between simply completing tasks and delivering genuine care, and how giving your team client context changes the way they show up. We also share two practical systems that strengthen both employee engagement and client retention. Together, we’ll discover how purpose and feedback create a healthier business for everyone involved. Main topics: Finding purpose behind visits Task quality versus care Client context for teams Feedback strengthens retention Building meaningful systems Main takeaway: “The walk is just the delivery mechanism. The freedom we give families is the product.” We’re not simply walking dogs or scooping litter boxes. We’re giving someone the confidence to travel, attend a wedding, recover from surgery, work a long shift, or finally take the vacation they’ve been putting off. Every visit represents a person who is trusting us with something deeply important. When our teams understand why they’re showing up—not just what they’re supposed to do—the quality of care naturally changes. And when we consistently share client feedback with the people who earned it, purpose becomes something they can see, not just hear about. Purpose creates better care. Better care creates stronger relationships. And stronger relationships build businesses that last. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42277310

721: Rebranding For the Clients You Want with Rebecca Thompson 07/29/2026

721: Rebranding For the Clients You Want with Rebecca Thompson What happens when your business changes faster than your brand does? Collin talks with Rebecca Thompson of Skyline Dog Walkers about rebranding, shifting toward dog walking, and learning how to communicate what makes a business different. Rebecca shares how she moved from teaching into pet care, built a team-based service model, and began using data alongside instinct to make stronger decisions. They also discuss visibility, social media, client acquisition, and the challenge of leading a team through change. This conversation is a reminder that growth requires clarity, consistency, and the courage to keep showing up. Main topics: Client acquisition through visibility Rebranding with business clarity Team-based dog walking systems Balancing data and instinct Creating emotional client connection Main takeaway: “We cannot live on vibes alone.” That line from Rebecca Thompson is such a powerful reminder for pet care business owners. Our instincts matter, especially when we know our clients, our team, and our service deeply. But if we only make decisions based on how things feel, we can miss what the data is actually telling us. Growth often happens when we combine our gut with real information: revenue trends, client behavior, service demand, team capacity, and marketing results. That is where we start making decisions with both confidence and clarity. About our guest: Rebecca Thompson is the owner of Skyline Dog Walkers in Houston, Texas. After leaving the classroom as a teacher, she built a pet care business that has shifted heavily toward dog walking and team-based service. Rebecca recently led her company through a rebrand to better reflect the elevated, reliable, and relationship-focused experience her team provides. She is passionate about building systems that support clients, pets, and employees while continuing to grow as a business owner. Links: Skyline Dog Walkers: Instagram: @skylinedogwalkers Email: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42246920

720: What Does Your Company Say About You? 07/27/2026

720: What Does Your Company Say About You? What if the biggest influence on your business isn’t your marketing, your policies, or even your employees, but you? In this episode, we explore how every business gradually becomes a reflection of its owner’s values, standards, and daily actions. We discuss why professionalism, integrity, education, and accountability must be modeled before they can be expected from a team. We also examine how culture is created through what leaders reward, tolerate, and consistently reinforce. Finally, we challenge you to identify the values you want your business to embody and evaluate whether your systems and leadership truly support them. Main topics: Leadership shapes company culture Professionalism beyond appearances Teaching values through actions Integrity under difficult circumstances Building lasting business culture Main takeaway: “The question really isn’t what kind of business do I want to build. The question is, what kind of leader would build that business?” The business you’re building is becoming a reflection of you, whether you realize it or not. Clients don’t just experience your logo or your website. They experience your values through every phone call, every visit, every report, and every interaction your team has with them. If you want your business to become more trustworthy, more professional, or more compassionate, it starts with becoming that kind of leader yourself. The culture of your business isn’t created by what’s written in your handbook, it’s created by what you consistently live out every day. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42222990

719: Hard Conversations Build Better Businesses with Whitney Guison 07/22/2026

719: Hard Conversations Build Better Businesses with Whitney Guison What if better communication was less about winning arguments and more about building stronger relationships? Whitney Guison, President/CEO of the Nixa Area Chamber of Commerce, talks about hard conversations, community involvement, and why business owners need shared language with their teams. Whitney explains how clear expectations, defined policies, and immediate feedback can prevent unnecessary conflict. They also discuss how chambers of commerce can help pet care businesses build legitimacy, relationships, and local trust. This conversation is a practical reminder that pet care may start with animals, but it grows through people. Main topics: Clear communication in business Handling hard conversations well Building shared team language Chamber involvement for growth Community trust and legitimacy Main takeaway: “It’s not about winning arguments. It’s about winning people.” This is the heart of what strong communication is really about. In pet care, hard conversations are unavoidable — with clients, employees, contractors, community partners, and sometimes even ourselves. But the goal should not be to bulldoze our way to the end or prove that we were right. The goal is to build enough clarity, trust, and shared language that the relationship is stronger on the other side. Better communication helps us lead better, serve better, and create businesses people can trust. About our guest: Whitney Guison is the President/CEO of the Nixa Area Chamber of Commerce and a keynote speaker focused on leadership, communication, and conflict resolution. She holds both a bachelor’s and master’s degree in Communication, with an emphasis in conflict resolution, and is a trained mediator. Whitney works with leaders and teams to help them approach hard conversations with clarity, humor, and practical tools. Her work centers on helping people turn conflict into stronger relationships. Links: Whitney Guison website: Nixa Area Chamber of Commerce: LinkedIn: Facebook: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42176710

718: There’s No Easy Button 07/20/2026

718: There’s No Easy Button What easy button are we hoping will finally solve everything in our business? We examine why more clients, another employee, new software, AI, additional services, or a manager may create new challenges instead of eliminating our existing ones. We discuss how instant gratification and shiny object syndrome can distract us from the consistent, sometimes boring work that builds a dependable pet care company. We also explain why tools, systems, and advice only become valuable when we understand the real problem and possess the discipline to implement the solution. Ultimately, we encourage pet sitters to stop searching for a silver bullet and commit to executing the fundamentals extraordinarily well. Main topics: Chasing Business Quick Fixes Hiring Without Proper Systems Tools Versus Operational Discipline Testing New Business Solutions Consistency Over Shiny Objects Main takeaway: “Most of us don’t need another strategy. We need about six months more of execution on the one that we said that we would do in the first place.” It is tempting to believe that new software, another employee, a rebrand, a manager, or an AI tool will finally make business ownership easier. Sometimes those tools genuinely help, but they cannot replace clear systems, thoughtful implementation, and consistent execution. Before moving on to the next exciting solution, consider whether you have given your current strategy enough time and attention to work. The strongest businesses are rarely built through one dramatic breakthrough. They are built by owners and teams who keep showing up, refining their processes, serving clients well, and doing the fundamentals consistently. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42146545

717: Building a Nonprofit From Grief, Love, and Service with Janelle Vargas 07/15/2026

717: Building a Nonprofit From Grief, Love, and Service with Janelle Vargas What happens to a family’s pets when cancer treatments consume their time, energy, and finances? Janelle Vargas joins Collin to share how losing her mother, Wilma, inspired her to create Wilma’s Wags, a nonprofit providing pet food and pet-care assistance to families affected by cancer. She explains how the organization supports patients and caregivers, develops community partnerships, and delivers practical help directly to families. Janelle also discusses the realities of starting a nonprofit, raising funds, documenting assistance, and building a mission that can grow sustainably. Janelle’s story is a reminder that your work serves people as much as it serves pets and that pain can become a powerful source of purpose. Main topics: Supporting Families Battling Cancer Turning Grief Into Purpose Starting a Pet Nonprofit Building Community Business Partnerships Providing Practical Pet Assistance Main takeaway: “You’re turning something so painful that is unimaginable, but you’re giving it a new life. You’re turning it into a purpose.” After losing her mother, Wilma, to cancer, Janelle Vargas knew she wanted to create something that would support other families facing the same overwhelming journey. Wilma’s Wags now provides pet food and pet-care assistance to cancer patients and caregivers who may be spending long days at hospitals, managing treatment expenses, or struggling to meet their pets’ needs. Her story is an important reminder that the entire family is affected by cancer—including the animals who depend on them. It also shows how you can use your experience, relationships, and resources to meet needs that might otherwise go unnoticed. Pain does not disappear when we give it purpose, but it can become the beginning of something that brings comfort, dignity, and hope to others. About our guest: Janelle Vargas is the founder of Wilma’s Wags, a nonprofit providing pet food and pet-care assistance to families affected by cancer. She is also the owner of Pup and Away Premium Dog Services in Palm Beach County, Florida. Janelle created Wilma’s Wags in memory of her mother, Wilma, after experiencing firsthand the challenges of caring for a loved one while also managing the needs of a pet at home. Through community partnerships, fundraising events, and direct family assistance, she is working to create a nationwide support network for cancer patients and caregivers. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42070590

716: Before You Spend Another Dollar on Marketing, Calculate This! 07/13/2026

716: Before You Spend Another Dollar on Marketing, Calculate This! Have you ever wondered whether a marketing expense is actually worth the money? In this episode, we explore three financial metrics every pet care business owner should understand before making decisions: client lifetime value, profit margin, and cost per visit. We discuss how these numbers remove guesswork from marketing, pricing, hiring, and growth decisions. We also explain how operational efficiency directly impacts profitability and long-term sustainability. By the end, we encourage you to calculate just one of these metrics so you can begin making more confident, data-driven decisions in your business. Main topics: Calculating client lifetime value Understanding profit margin percentages Measuring cost per visit Smarter marketing investment decisions Improving operational efficiency Main takeaway: “If you’re not profitable at one visit, you won’t be profitable at a thousand visits.” Growth doesn’t solve broken systems—it amplifies them. Before chasing more clients, more employees, or more marketing, make sure you understand what each visit actually costs your business. When you know your numbers, you stop guessing and start making decisions that build a business capable of serving clients, supporting your team, and lasting for years. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: and use the code 'confessional' for $10 off today! Using Meta ads is hard, makes it easy. Use PSC15 for 15% off the course! /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42050670

715: Starting Over and Growing Stronger with Meagan Cervini 07/08/2026

715: Starting Over and Growing Stronger with Meagan Cervini What happens when an unexpected opportunity takes you across the world—and then brings you back again? Meagan Cervini shares her journey from managing dog daycares in Canada to helping launch a facility in Dubai, and ultimately building her own business back home. She reflects on the lessons learned from different work environments and how they shaped her approach to client care and team building. Through challenges, self-doubt, and growth, Meagan developed a business rooted in relationships and trust. This episode highlights the power of experience, resilience, and doing things your own way. Main topics: International pet care experience Transitioning into business ownership Building strong client relationships Overcoming fear and self-doubt Team growth and hiring challenges Main takeaway: “I’m allowed to be scared, but I’m not going to let that fear take over my decisions.” Starting something new in your business will always come with fear. The question isn’t whether you feel it—it’s what you do with it.Meagan Cervini shared something powerful: you’re allowed to be scared. That feeling doesn’t mean you’re making the wrong decision—it means you’re stepping into something that matters. The key is not letting that fear control your next move. Growth in pet care (and in life) often looks like moving forward even when you’re unsure. Every new client, new hire, or new opportunity comes with uncertainty. But those are also the moments that shape your business the most. You don’t need to eliminate fear—you just need to lead through it. About our guest: Meagan Cervini is the owner of Meagan’s Paw Squad, a dog walking and pet sitting company based in Ontario, Canada. With over 16 years of experience in the pet care industry, she has worked in boarding facilities, managed dog daycares, and even helped launch a pet care facility in Dubai. Meagan brings a relationship-focused approach to her business, prioritizing communication, trust, and personalized care. She continues to grow her team while maintaining a strong connection with both clients and their pets. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Pet Sitters International- Visit /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/42002610

714: Leading Beyond Your Default 07/05/2026

714: Leading Beyond Your Default What kind of leader does your business need from you right now? In this episode, we build on episode 710 and talk about why self-awareness is only the starting line. We explore how each leadership style has strengths, stress responses, and blind spots that can either help or hurt our teams. We also discuss why great leaders learn to borrow from other styles without abandoning who they are. Ultimately, we remind pet sitters that leadership growth is about becoming the version their business needs in each season. Main topics: Growing beyond self-awareness Leadership under stress Practicing opposite strengths Building leadership systems Adapting as businesses grow Main takeaway: “The best leaders aren’t locked into one style, they’re adaptable.” Knowing your leadership style is helpful, but it is not the finish line. Every style has strengths, but every style also has blind spots that show up most clearly under stress. As pet care business owners, we have to learn when to lean into our strengths and when to borrow from another style. Sometimes your business needs vision, sometimes it needs systems, sometimes it needs accountability, and sometimes it needs encouragement. Leadership growth is learning to become the version your business needs right now. Links: Episode 710: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41971460

713: Leadership, Legacy, and the Next Chapter of PSI with Adam & Rachel Foster 07/01/2026

713: Leadership, Legacy, and the Next Chapter of PSI with Adam & Rachel Foster What happens when the leadership of one of the pet care industry’s most influential organizations changes hands? In this episode, Collin sits down with Adam and Rachel Foster, the new owners of Pet Sitters International, to discuss their backgrounds in technology, entrepreneurship, and pet care. They explore how technology is reshaping the industry, why relationships remain at the heart of professional pet sitting, and the challenges of competing in an increasingly app-driven marketplace. The conversation also dives into succession planning, the future of independent pet care businesses, and the importance of preserving industry standards. Adam and Rachel share their vision for honoring PSI’s legacy while helping it evolve for the next generation of pet care professionals. Main topics: Technology and pet care Independent business advantages PSI leadership transition Industry growth and maturity Succession planning strategies Main takeaway: “I think the independent business owners are the ones who are going to win.” That’s a bold statement in an industry filled with apps, automation, and growing competition. But Adam and Rachel Foster, the new owners of PSI, believe that what separates independent pet care businesses isn’t technology—it’s trust, relationships, and genuine expertise. While apps can make booking convenient, they can’t replace the peace of mind that comes from knowing a professional is caring for your pet. As the pet care industry continues to mature, the businesses that invest in professionalism, education, and exceptional client relationships will be well positioned for the future. About our guests: Adam and Rachel Foster are the new owners of Pet Sitters International (PSI), the world’s largest educational association for professional pet sitters. Adam brings extensive experience in customer success, business operations, and entrepreneurship through acquisition, while Rachel has a background in software development, project management, and pet technology. Together, they combine expertise in technology, leadership, and small business growth with a shared passion for pets and professional pet care. Their goal is to honor PSI’s legacy while helping prepare the organization and its members for the future. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months to turn insights into action. Use ‘PSC20’ for 20% off your first three months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41896165

712: What Is Your Business Telling You? 06/29/2026

712: What Is Your Business Telling You? What if the better mid-year question is not “Am I on track?” but “What is my business telling me?” In this episode, we look at the first half of 2026 as a source of real feedback from our calendar, clients, team, energy, systems, and stress points. We talk about what growth exposes, what we may still be tolerating, and why not every profitable part of the business is actually healthy. We also reflect on what is working, what no longer fits, and what kind of owner the second half of the year requires us to become. This is an invitation to finish the year with more clarity, alignment, and honesty. Main topics: Mid-year business reflection What growth exposes Boundaries and tolerations Simplifying what no longer fits Leading the second half Main takeaway: “What we tolerate becomes the culture of our business.” That applies whether you have a team of employees or you are still operating solo. The late-night texts, the unclear policies, the difficult clients, the incomplete reports, and the constant exceptions all teach people what is normal in your business. A mid-year review is not just about revenue or goals; it is about asking what the first half of the year has revealed. What are you still carrying that no longer fits? The business you have in December is shaped by what you choose to address today. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41856850

711: Building Trust with Dogs Who Need Space with Susan Aceti 06/24/2026

711: Building Trust with Dogs Who Need Space with Susan Aceti What does it take to care well for dogs who are fearful, reactive, or slow to trust new people? In this episode, Collin talks with Susan Aceti, owner of Challenging Dogs Pet Care, about building a thoughtful, patient process for dogs who need more than a standard meet and greet. Susan shares how her own dog Molly shaped her approach to empathy, client communication, and practical behavior support. They discuss the importance of going slowly, reading body language, using safety tools, and creating predictability for both dogs and staff. This conversation is a reminder that challenging dogs are not problems to conquer, but individuals to understand. Main topics: Caring for reactive dogs Going slow with trust Client shame and empathy Safety tools and predictability Team training for consistency Main takeaway: “Go slow. And if you think you’re going too slow, go even slower.” That simple reminder from Susan Aceti is at the heart of working with challenging dogs. In pet care, it can be tempting to rush trust, push for progress, or make petting the goal. But for fearful, reactive, or anxious dogs, success often looks like peaceful coexistence, predictability, and small steps forward. Susan reminds us that our job is not to force a relationship, but to create the conditions where safety and trust can grow. When we slow down, we give the dog, the client, and ourselves the best chance to succeed. About our guest: Susan Aceti is the owner of Challenging Dogs Pet Care. Her own challenging dog, Molly, was Susan's most profound teacher for 15 years in how to care for a dog with behavior challenges. After Molly died, Susan spent four years on Rover providing services primarily for other anxious, stressed dogs. She founded Challenging Dogs in 2021 to expand the pet care capacity in the Baltimore/DC area for dogs with behavior challenges. Susan has an instructional design background that strongly influences the materials she has developed to provide training to other pet sitters around the country. Her approach recognizes the experience and skill all pet sitters bring and how to learn in a collaborative, respectful way. Links: Her email: Her course: Her website: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Pet Sitters International- Visit /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41723120

710: What’s Your Leadership Style? 06/22/2026

710: What’s Your Leadership Style? What kind of leader is your pet care business creating you to become? In this episode, we talk through five common leadership styles: the visionary, the operator, the servant leader, the coach, and the commander. We explore how each style shows up for solo sitters, team owners, clients, and employees. We also look at the strengths, weaknesses, and blind spots that come with each approach. As our businesses grow, we have to ask whether the style that helped us start is still the style we need moving forward. Main topics: Leading yourself first Visionary leadership strengths Systems versus people Boundaries and burnout Adapting leadership styles Main takeaway: “The challenge is that most business owners continue using the same leadership style that helped them start the business, even when the business now needs something different.” That line’s hard to hear, because what helped us survive the early days may not be enough to sustain the next stage. As a solo sitter, our leadership might look like discipline, boundaries, and client communication. As our business grows, leadership starts to include culture, accountability, delegation, and developing other people. The goal is not to label one style as good or bad, but to understand our strengths and our blind spots. Our business may need a different version of our leadership than it did a year ago. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41720065

709: Are You Prepared for the Emotional Weight of Pet Care with Jen Latter 06/17/2026

709: Are You Prepared for the Emotional Weight of Pet Care with Jen Latter What does it truly mean to care for pets at their most vulnerable stages of life? In this episode, we talk with Jen Latter, owner of Nanna Jens Services, about her journey from nursing into holistic pet care and how that shapes her approach today. We explore the emotional labor involved in working with senior, disabled, and end-of-life pets, and why boundaries are essential in this deeply personal work. We also discuss how trust is built through consistency, communication, and professionalism. This conversation will challenge you to think more deeply about the responsibility and impact of the care you provide. Main topics: Emotional labor in pet care Caring for senior and disabled pets Building trust through consistency Setting professional boundaries clearly Holistic pet care and Reiki Main takeaway: “Boundaries are essential, especially when working in clients’ homes.” Boundaries are not a barrier to great service—they’re what make great service possible. In pet care, we’re invited into people’s homes, their routines, and their most vulnerable moments. Without clear boundaries, it’s easy for expectations to blur and for burnout to follow. But when you clearly define what you do—and what you don’t—you create stability. You protect your energy. And you give your clients confidence in the care you provide. Boundaries don’t push clients away. They build trust, clarity, and professionalism. About our guest: Jen Latter is the founder of Nanna Jen Services, an award-recognized holistic in-home pet care business based in Queensland, Australia. With over 50 years of experience caring for animals and a background in nursing, she specializes in senior, disabled, and anxious pets. Jen integrates holistic practices such as animal Reiki and massage into her services to promote calm and well-being. As a solo operator, she is dedicated to providing consistent, one-on-one care that builds deep trust with both pets and their families. Links: Website: Facebook: Instagram: @nannajensservices TikTok: @nannajensservices 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months turns insights into action. Use ‘PSC20’ for 20% off your first three months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41661780

708: You Get What You Pay For 06/15/2026

708: You Get What You Pay For What happens when we tell clients not to choose a pet sitter based solely on price, but then make every business decision based on cost ourselves? In this episode, we explore the disconnect between the advice we give clients and the choices we make as business owners. We discuss the hidden costs of free software, delayed hiring, skipped education, and avoiding professional help. We share the investments that transformed our own business, from software and certifications to coaching and conferences. We also examine the difference between being frugal and being cheap, and why strategic investments often create the biggest returns. Main topics: Hidden costs of cheap decisions Software and systems investments Outsourcing and hiring support Education coaching and growth Frugal versus cheap mindset Main takeaway: “If you truly believe that your clients get what they pay for, then you have to accept that your business gets what you pay for too.” We’re quick to explain why professional care costs more than the cheapest option. We talk about training, insurance, reliability, backup plans, and professionalism. But are we holding ourselves to that same standard? Too often we delay hiring help, avoid upgrading software, skip education, or put off investments that could make our businesses stronger because we’re focused only on the price tag. The real question isn’t “How much does it cost?” It’s “What is it costing me not to do it?” Sometimes the most expensive decision is refusing to invest in the tools, systems, and expertise that could move your business forward. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41587455

707: The Playbook for Better Decisions in Busy Seasons with Brian Hurtak 06/10/2026

707: The Playbook for Better Decisions in Busy Seasons with Brian Hurtak What do you do when your business feels like chaos is calling all the plays? Brian Hurtak shares how overwhelmed professionals can borrow practical tools from football coaches to make better decisions in high-pressure moments. Brian explains the difference between ethos, a playbook, and a play sheet, and why clarity about who you are has to come before productivity systems. They also discuss how to organize what you learn, reduce cognitive overload, and build simple routines for making adjustments over time. This conversation is a helpful framework for pet care business owners who want to stop collecting ideas and start actually using them. Main topics: Managing chaos with systems Ethos as decision filter Building a personal playbook Using a practical play sheet Making ongoing adjustments intentionally Main takeaway: “You can be anything, but not everything.” Brian Hurtak reminds us that clarity is one of the most important tools we have when life and business start to feel overloaded. We do not need more random information piled on top of our stress. We need a better way to filter what matters, organize what we learn, and actually apply it. If you have been feeling stretched thin, scattered, or stuck in reaction mode, this conversation will help you think about your next steps with more intention. About our guest: Brian Hurtak is a corporate executive, speaker, and author of The Play Sheet: A Simple Resource for Overloaded Professionals. Drawing from nearly two decades of leadership experience in large organizations, he helps people organize information, reduce overwhelm, and make better decisions under pressure. His work adapts lessons from football coaching into practical tools for leadership, parenting, and personal growth. Brian is passionate about helping professionals create systems that lead to greater clarity and more effective action. Links: Email Brian: Brian’s official website is The Play Sheet, where he shares speaking, consulting, and templates. His book is The Play Sheet: A Simple Resource for Overloaded Professionals. 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days Pet Sitters International- Visit /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41567670

706: The End of Easy Growth in Pet Care? 06/08/2026

706: The End of Easy Growth in Pet Care? Is the pet industry slowing down, or is it simply evolving? In this episode, we explore recent projections showing pet industry growth moderating from pandemic-era highs while still expanding overall. We discuss how changing consumer behavior is impacting pet sitting and dog walking businesses, why outcomes matter more than services, and how trust is becoming a critical differentiator. We also examine the growing influence of cat ownership and what it means for pet care providers. Finally, we share practical ways pet sitters can position themselves for success as the industry enters its next phase of maturity. Main topics: Pet industry growth slowdown Consumer spending behavior shifts Outcome-focused service marketing Growing cat ownership trends Trust and premium positioning Main takeaway: “The businesses that survive are going to be the ones that, when the client gets their credit card statement or their bank statement and they see your name, they don’t cringe—they’re excited.” When clients see your business name on their bank statement, what do they feel? If the answer is excitement, relief, gratitude, or peace of mind, you’re building something valuable. The pet industry is changing. Growth is still happening, but consumers are becoming more intentional about where they spend their money. The businesses that thrive won’t necessarily be the cheapest. They’ll be the ones that solve meaningful problems, build trust, and consistently deliver value. Don’t focus on being the lowest-priced option or even the highest priced. Focus on becoming the service your clients can’t imagine living without. Links: Episode 703: Cat Sitting Roundtable: Episode on PSI Global Standards: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41567290

705: The Numbers You’re Ignoring (and Why They Matter) with Chante Dawston 06/03/2026

705: The Numbers You’re Ignoring (and Why They Matter) with Chante Dawston Are you truly making money in your pet care business, or just staying busy? In this episode, we sit down with CPA Chante Dawston to unpack what “knowing your numbers” actually means. We explore why record keeping is more than a tax requirement and how it directly impacts your decision-making. We also discuss cash flow, profit, and the hidden dangers of growing without understanding your costs. This conversation will help you move from guessing to confidently leading your business with clarity. Main topics: Importance of financial record keeping Profit vs cash flow clarity Budgeting and expense planning strategies Pricing adjustments and inflation impact Building consistent financial habits Main takeaway: “I think the biggest thing that can be a superpower for you in your business, on the financial side, is consistency.” Consistency doesn’t sound flashy. It doesn’t feel like a breakthrough strategy. But when it comes to your finances, it might be the most powerful habit you can build. You don’t need hours of analysis or a finance degree to start understanding your business. You just need to show up regularly. Even 15 minutes a week can completely change how you see your numbers. That small rhythm builds awareness. Awareness builds confidence. And confidence leads to better decisions. If you’ve been avoiding your numbers, don’t overhaul everything overnight. Just start showing up consistently—and let that habit do the heavy lifting. About our guest: Chante Dawston is a CPA and the owner of C Squared Accounting, a firm specializing in financial services for small businesses in the pet care industry. With over a decade of experience, including time as an auditor at Deloitte, she brings a strong analytical and practical approach to business finances. Chante helps pet care professionals better understand their numbers, improve profitability, and build sustainable financial systems. She is passionate about making accounting accessible and actionable for everyday business owners. Links: Website: Instagram: LinkedIn: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: to turn insights into action. Use ‘PSC20’ for 20% off your first three months Pet Marketing Unleashed Visit: Use code PSC15 to save 15% on your website template /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41513835

704: Working at 150% (Without Breaking Yourself) 06/01/2026

704: Working at 150% (Without Breaking Yourself) How do we survive the seasons when our business demands more than we feel capable of giving? In this episode, we discuss what it means to operate at 150% capacity and why some seasons require extraordinary effort. We explore the difference between temporary sacrifice and permanent overload, along with the systems that help us endure difficult periods without destroying ourselves. We share practical strategies for protecting sleep, simplifying decisions, preserving non-negotiables, and reducing decision fatigue. Most importantly, we talk about planning your recovery before the sprint begins so you can return to a healthy pace when the season ends. Main topics: Operating Beyond Normal Capacity Embracing Temporary Business Seasons Protecting Sleep And Energy Simplifying Daily Decisions Planning Intentional Recovery Main takeaway: “The goal isn’t to prove how much pain you can tolerate. The goal is to survive the season, accomplish the mission, and still have enough left in the tank to enjoy the life you’re building on the other side of it.” It’s easy to believe that success comes from simply enduring more pain than everyone else. More hours. More stress. More sacrifice. But business ownership isn’t a contest to see who can suffer the longest. There are seasons when extraordinary effort is required. Sometimes the business genuinely needs more from us. But the purpose of that effort isn’t to earn a badge of honor. It’s to accomplish a mission. The real goal is to get through the difficult season while preserving enough energy, health, and relationships to enjoy what you’re building when you reach the other side. Work hard when necessary. Recover intentionally when it’s over. Build a business that supports your life instead of consuming it. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41486295

703: Cat Sitting Roundtable: A Maturing Industry 05/27/2026

703: Cat Sitting Roundtable: A Maturing Industry What if cat sitting isn’t a side-service anymore, but one of the fastest-maturing lanes in professional pet care? Collin sits down with Beth Pasek (Finicky Cat), Shannon Hendon (Ocala Pet Sitting), and Grace Taylor (Furever Friends Cat Sitting) to unpack why cat-only services are growing, what “maturing” looks like in client expectations, and how education around stress, behavior, and enrichment is reshaping demand. They discuss how veterinary-adjacent care shows up in real homes (especially with medical cases) and why language, scope, and standards matter as specialization increases. The group also tackles pricing, staffing, team structures, and the realities of cash flow when revenue is seasonal and peaky. The takeaway: cat sitting is not a fad, it’s segmenting, professionalizing, and creating new opportunities for operators who build standards and stick to them. Main topics: Cat sitting industry growth and maturity Cat stress, behavior, enrichment Medical cats and scope Pricing, staffing, team models Technology, automation, reliability Main takeaway: “Businesses live and die on cash flow.” That’s true in every industry, but it’s especially true in cat sitting, where busy seasons can feel like a tidal wave and slow months can sneak up fast. The answer isn’t panic pricing or breaking your standards to “stay busy.” It’s knowing your patterns, planning ahead, and building a model that’s honest about the highs and lows. Your care can be excellent and still fail if the business side isn’t stable. Cat sitting is growing, so let’s build it to last. About our guests: Beth Pasek runs Finicky Cat Sitting and Behavior in Cleveland, Ohio, with a cats-only focus and deep experience supporting behavior and medical-needs cases. Shannon Hendon is the founder of Ocala Pet Sitting in Central Florida and the Vice President of the Florida Pet Services Association, bringing two decades of industry experience and a cat-only transition perspective. Grace Taylor owns Furever Friends Cat Sitting in Baltimore, leading a cats-only team specializing in medical cats and building systems to support high-touch care at scale. Together, they represent a wide range of approaches to feline-focused business models and standards. Links: Beth Pasek — Finicky Cat Sitting & Behavior (Cleveland, OH) Website: About Beth: Field Notes mentoring series: Facebook: Search "Liz Pasek" on Facebook Instagram (@finickycat): Book — Understanding Cat Behavior: A Compassionate Guide to Training and Communication: Amazon: Barnes & Noble: Target: Shannon Hendon — Ocala Pet Sitting LLC (Ocala, FL) Website: Meet the Owner: Cat Sitting page: LinkedIn: YouTube: Grace Taylor — Furever Friends Cat Sitting (Baltimore, MD) Website: Instagram (@fureverfriendscatsitting): Built for Cats (Shannon & Grace's joint education platform) Facebook group "Built for Cats: The Business of Feline Care" — searchable on Facebook Speaker bio/overview: Organizations & Resources Mentioned Ohio State University — Indoor Pet Initiative (Dr. Tony Buffington's work on cat enrichment) Main site: For cat owners: Dr. Tony Buffington bio: Fear Free Pet Professionals (the Fear Free Certified® designation referenced) Main certifications page: Fear Free Pet Sitter Certification: Feline Veterinary Medical Association (Feline VMA) — formerly AAFP — Cat Friendly Veterinary Professional designation (Feline VMA) Cat Friendly Practice program info: referenced via Cat Fanciers' Association (CFA) — International Cat Show (held in Cleveland) CFA: International Show & Expo: Florida Pet Services Association (FPSA) — Shannon is VP 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Pet Sitters International- Visit /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41430850

702: Stop Typing the Same Thing Twice 05/25/2026

702: Stop Typing the Same Thing Twice How do you communicate clearly when you are tired, frustrated, or emotionally depleted? In this episode, we talk about why templates and saved scripts are not robotic shortcuts, but tools that help us protect our voice, our policies, and our peace. We share how repeated questions about cancelations, pricing, onboarding, hiring, birthdays, reviews, and training can drain a business owner when every response has to be written from scratch. We also explain why consistent communication is a brand issue, a team culture issue, and a sustainability issue. By creating templates ahead of time, we can reduce decision fatigue while still showing up with warmth, professionalism, and good judgment. Main topics: Templates reduce decision fatigue Consistent client communication matters Brand voice beyond owners Scripts support team training Systems protect emotional energy Main takeaway: “Copy, paste, change the name, and you’re done, and you can actually go on to serve the next client, just like you want to be doing.” A strong communication template is not about sounding robotic. It is about borrowing the clearest, calmest, most professional version of yourself when you are tired, overwhelmed, or emotionally depleted. When a client asks about a policy, your answer should not depend on whether it is 10 a.m. or 10 p.m. Templates help you protect your tone, enforce your boundaries, and communicate with consistency. They also give your team the language they need to represent your business well. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41411115

701: Leaving False Happiness Behind with Shaheen Riaz 05/20/2026

701: Leaving False Happiness Behind with Shaheen Riaz What happens when you realize your “stable” career isn’t actually making you happy? Shaheen Riaz spent 16 years in demanding administrative roles before finally choosing to follow her heart into professional dog care. In this episode, she shares the leap of faith that led her to launch Aunty Shan Dog Care in 2023, the mindset shifts that helped her go full-time, and how her background as a PA transformed her approach to client care. We discuss why clarity, communication, and compassion are at the heart of every great pet-sitting business — and how Shaheen’s story proves it’s never too late to start again. Main topics: Leaving a career for purpose Building Aunty Shan Dog Care from scratch Applying admin skills to pet care Communicating with clients and rescue dogs Overcoming fear and finding freedom Main takeaway: “If you don’t try, you won’t know — and if you don’t try, you won’t grow.” Shaheen Riaz’s story is proof that it’s never too late to build a life you love. After 16 years in a stressful corporate job, she walked away to start Aunty Shan Dog Care — and found joy, purpose, and peace in the process. In this week’s episode of Pet Sitter Confessional, she shares how she faced her fears, used her PA skills to elevate client care, and learned to define success on her own terms. Listen in for inspiration to take your next leap. About our guest: Shaheen Riaz is the owner and founder of Aunty Shan Dog Care in the UK. After 16 years in administrative and PA roles, she followed her lifelong passion for animals and launched her own dog-sitting business in 2023. Since then, she’s built a reputation for excellence and compassion — earning the 2025 Animal Star Award for Dog Sitter of the Year (Southern Region). Shaheen is deeply committed to rescue dogs and often volunteers with European animal shelters to raise awareness and support their work. Links: Website: Instagram: @auntyshansdogcare Facebook: Email: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41357300

700: How Fast Can You Reset After a Business Hit? 05/18/2026

700: How Fast Can You Reset After a Business Hit? What do you do when one hard moment in your business is immediately followed by another? In this episode, we talk about the emotional whiplash of client terminations, employee resignations, complaints, and unexpected problems that stack before we have time to recover. We explore why the real cost often isn’t the trigger itself, but the reactive decisions we make while still charged. We walk through a simple framework: acknowledge what happened, strategize the next operational step, and refuse to absorb the event into your identity. For pet care business owners, reset speed is a trainable skill that helps us lead with clarity instead of panic. Main topics: Resetting after business hits Emotional decision making risks Acknowledge strategize don’t absorb Avoiding reactive leadership choices Building mental recovery rhythms Main takeaway: “The goal is to shrink the window between being hit and clear decision making” The hard part of running a pet care business isn’t just that problems happen. It’s that they often happen back to back, before you’ve had time to breathe. A client complaint, an employee resignation, a difficult phone call, a bad review, or a schedule emergency can stack up fast. When that happens, the goal isn’t to pretend you’re fine or make every decision immediately. The goal is to acknowledge what happened, make the next clean operational move, and not turn one hard moment into a story about who you are as a leader. Reset speed is one of the most underrated skills in building a healthier, more sustainable pet care business. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41327455

699: The Power of Saying Yes to the Right Clients with Maria Estes 05/13/2026

699: The Power of Saying Yes to the Right Clients with Maria Estes What does it look like to build an entire pet care business around cats? Maria Estes, founder of All About Cats Pet Sitting in Tallahassee, Florida, shares how a side gig started for income and joy grew into a thriving cat-specific business with over 900 clients. She explains why specialization matters, how feline behavior and medical needs have shaped her services, and why trust and communication are central to client peace of mind. Maria also talks about learning to let go, building a team, and finding the right people through rescue work, clients, and community relationships. Her story is a reminder that going deep into one niche can create stronger care, clearer boundaries, and a more meaningful business. Main topics: Building cat-specific services Trust through client communication Medical and behavioral care Growing beyond solo sitting Finding joy through specialization Main takeaway: “It’s okay to be specialized in one area.” Maria Estes built All About Cats Pet Sitting around a clear focus: cats. Not every pet care business has to serve every pet, every client, or every possible need. Sometimes the strength of a business comes from knowing exactly who you serve and committing to serving them well. Specialization allows us to deepen our education, improve our communication, and provide care that truly fits the animal in front of us. For Maria, that means cat-specific care rooted in trust, behavior knowledge, and peace of mind for the people who love them. About out guest: Maria Estes is the founder of All About Cats Pet Sitting in Tallahassee, Florida. She launched the business in 2010 with an exclusive focus on cat care after a 20-year career as an ultrasonographer specializing in high-risk pregnancies. Maria is a Certified Professional Pet Sitter and is also certified in cat training and bereavement support. Through her work, she focuses on specialized feline care, client trust, medical needs, behavior awareness, and helping cat guardians feel confident while they are away. Links: Her website: Find her on Facebook: Pet Nanny Coach: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Time to Pet Visit: Code: 50% off first 3 months Pet Sitters International- Visit /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41273035

698: Why Employee Retention Starts With Attention 05/11/2026

698: Why Employee Retention Starts With Attention How do you keep employees happy when pet care is already a low-margin business? In this episode, we talk about why appreciation does not have to mean expensive gifts, bonuses, or branded swag. We walk through different types of employees, including practical, recognition-driven, growth-oriented, experience-valued, and stability-seeking team members. We also discuss why clear expectations, consistent communication, reliable scheduling, and field support are often more meaningful than anything you can buy. Ultimately, we remind business owners that appreciation is not about spending more, but paying attention better. Main Topics Appreciation without overspending Individual employee motivation styles Recognition beyond physical gifts Retention through clear expectations Communication and team support Main takeaway: “Appreciation isn’t about spending more. It’s about paying attention better.” Appreciation does not have to mean big bonuses, expensive gifts, or elaborate team perks. In a low-margin business like pet sitting and dog walking, the most meaningful appreciation often comes from paying closer attention to the people already on your team. Some employees value practical help, some need public recognition, some want growth opportunities, and some simply want stability and clear expectations. When we take time to know our people as individuals, we can show appreciation in ways that actually land. Employee retention starts when our team feels seen, supported, and valued. Links: 📞 Call us: Follow us on: , Email us at: Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest. Sponsored by: Pet Sitters Associates Visit: Code: Confessional Pet Perennials Visit: Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days /episode/index/show/eacd38ab-c776-490e-a01a-935abefb54dc/id/41243475

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