Dance Principals United: Dance Studio Growth & Marketing Podcast
Do you want to grow your enrolments, make more profit, and find the time in your business to focus on the things that you love? Join hosts Amanda Barr & Rebecca Liu-Brennan as they share the secrets of their Million Dollar Dance Studios. On this weekly podcast, you will get practical, actionable tips how how to grow the BUSINESS of your Dance Studio.
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How to Deliver 5-Star Customer Service In Your Dance Studio
09/10/2025
How to Deliver 5-Star Customer Service In Your Dance Studio
This week, Nathan and Bec dive into giving clients that coveted “five‑star experience” in your studio - even if your budget doesn’t match a fancy hotel chain. After some hilarious (yet cringe-worthy) hotel misadventures - keys to wrong rooms, falling door frames, showerheads dropping mid-rinse - they ask: if hospitality fails there, how do we ace it in our studios? Expect oodles of practical tips from managing prop piles to mastering warm greetings, role-play training, and the magic of small but big-hearted gestures. Key Takeaways Team alignment is everything - when everyone’s on the same page, service fails are less likely. Props away, studio pristine - it’s the little prep things so easy to forget that signal care. Role-play plus feedback equals service upgrade - practice phone manners or end-of-class chats. Build those connections - parents stick around (and forgive little mistakes) when they feel seen. Meet, reflect and train regularly - termly check-ins, peer-led sessions, and sharing wins. Train everyone - front desk and shy teachers, equally - service isn’t just one person’s job. Head to the show notes link now to grab two weeks free in Dance Principles United Tribe: your backstage pass to more storytelling, tools, and support from Amanda and Bec.
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How We Became Million‑Dollar Studio Owners
09/03/2025
How We Became Million‑Dollar Studio Owners
Amanda and Bec are keeping it real: their studios finally hit that $1 million‑a‑year milestone: not by doing more, but by doing less. In this episode, they dive into the six surprising habits they had to quit so their businesses could flourish, and you can too. Think ditching the endless “wishlist” requests, pushing past word‑of‑mouth, and choosing vision over people‑pleasing. What you'll take away: Stop being everything to everyone - Clarity over chaos is the name of the game. Word‑of‑mouth isn’t enough - Invest in marketing, ads, and systems that scale. Coaching isn’t optional - Business skills don’t come from passion alone. Don’t sweat small stuff - Quick action saves time, headspace, and sanity. Stop playing small - Believe you are a business, not “just a dance teacher.” Love your littles (not just your elites) - Make your preschoolers the future, not an afterthought. If you’d love to join a community that lifts you while building your business, go grab two free weeks in Dance Principles United Tribe:
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Concerts That Keep Families Coming Back
08/26/2025
Concerts That Keep Families Coming Back
Let’s be honest: concerts these days need to do more than dazzle on stage. In this episode, Amanda and Bec are diving into how your end-of-year concert can (and should!) be a retention powerhouse, a marketing machine, and a profitable part of your studio year - all without sending your parents into meltdown mode. They unpack what today’s parents actually want (hint: it’s not 15 makeup changes and a Pinterest-worthy updo), and how you can make your concert experience smoother, simpler, and more joyful for everyone. If you've ever found yourself juggling costume chaos, payment overloads, or concerts that run longer than a Lord of the Rings marathon… this one's for you. What we cover: Why concerts should be built for marketing, retention, and profit (not just your creative flair) The reason parents don’t want six tiny costume payments spread out over months How to simplify your concert offerings and make parents breathe a sigh of relief The power of the opt-out model to boost participation How to ditch complicated makeup and shoe requirements (please!) A practical new approach to costume pricing (that still looks fab on stage) Why studio owners should go and watch other concerts for fresh eyes Real talk about the TikTok-attention-span reality we’re all facing 🎧 Pop in your earbuds, grab that cold coffee, and let’s reimagine your concert season, minus the overwhelm. 👉 Got concert chaos? Let’s sort it inside The Tribe!
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Cash-Flow Habits That Are Breaking Studio Owners
08/20/2025
Cash-Flow Habits That Are Breaking Studio Owners
This episode is a must-listen if you've ever found yourself working your butt off in the studio… only to realise you didn’t get paid again this week. 😩 Amanda opens up about the moment that changed everything: when she was 21, running her studio, and realised she couldn’t afford to pay herself… even though she’d just done 10x the work of her staff. Yikes. This episode dives deep into the real reason so many studio owners struggle with cash flow (even when the numbers look good on paper). We’re talking about: - That gut-punch moment when Amanda vowed never to go unpaid again 💥 - Why your wage isn’t a “nice to have” - it’s essential - How profitable businesses still fail (yep, really) - The ego trap of overstaffing too soon - What the “Profit First” method actually means for studios - Amanda’s go-to moves when cash flow gets tight (spoiler: it’s not cutting costs!) - The smartest way to split your money into separate accounts - The software trick that saves you 30 hours a week without hiring admin staff If money talk makes you uncomfortable, this is exactly the episode you need. Because when you’re paid well, your whole studio thrives. 👉 Special offer: Grab two weeks free inside the Dance Principals United Tribe just for tuning in. It’s where the real magic (and mentoring) happens. 💛 🎧 Don’t forget to subscribe, leave a review, and drop us a comment on YouTube, we love hearing from you!
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How Bec Took 4 Weeks Off & Came Back to a Thriving Studio
08/14/2025
How Bec Took 4 Weeks Off & Came Back to a Thriving Studio
Ever dreamt of taking a proper break from your studio - like, a whole month off - but felt that sinking guilt or panic set in? In this episode, Amanda and Bec chat all about how Bec managed to take a four-week European holiday (yep, four whole weeks!) and came back to a studio that was still buzzing along beautifully. They share what had to be in place to make that happen, including systems, trust, and letting go of perfection. Whether you're thinking about your next holiday or just need permission to step back a bit, this episode is packed with gold. In this episode: How Rebecca prepped for her 4-week break (and what she missed while away) Why long-term planning beats last-minute scrambling The key mindset shifts around guilt, trust, and taking time off Why your staff need to understand the ‘why’ behind your systems The magic of a “fix-it fund” (and how it frees everyone up) How clear communication protocols keep things humming The power of letting go so your team (and studio) can grow 💬 Got dreams of stepping away from your studio without chaos? Tune in to hear how it’s totally possible, with the right systems and support. 🔗 Mentioned in this episode: Our Studio Growth Club for long-term planning and systems:
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Biggest Takeaways from my Europe Trip
08/05/2025
Biggest Takeaways from my Europe Trip
Bec is back from a whirlwind overseas adventure and she's got stories to share: from Pineapple Studios in London to the Amalfi Coast in Italy, and everywhere in between. Bec’s daughter, BeBe, just won Teen World Dancer of the Year at the World Dance Movement comp (go Beebs!), and the experience was nothing short of life-changing. From self-choreographing her street routine to being scouted by a US agent and racking up scholarships, BeBe's success got us reflecting on what it really takes to create community, opportunity, and unforgettable memories for our students. You’ll also hear about: The podcast’s first French listeners (bonjour!) Why Pineapple Studios was packed with recreational kids on a Sunday Ideas for turning your studio into a weekend destination The behind-the-scenes of a global comp that felt more like a family reunion The surprisingly emotional moment BeBe returned home to a studio surprise party How to level up your own studio events with simple, connection-first ideas Plus, we some studio takeaways that could shake up how you approach your next concert or comp season. 👉 Are you in The Tribe yet? We’re diving deeper into this convo and sharing behind-the-scenes pics and templates in our private group. Join us:
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Under 16 Social Media Ban - Will it Affect Dance Studios?
07/30/2025
Under 16 Social Media Ban - Will it Affect Dance Studios?
It’s a big one this week, friends! Amanda and Nathan are unpacking all the behind-the-scenes wins from their Studio Growth Club competition, and let’s just say that $30,000 extra revenue in a single week is no joke. If you've ever wondered how to make Open Week actually work for your studio, this ep is pure gold. We’re also diving into something that could totally change how studios market themselves: Australia’s new social media rules for under 16s. Yep, big changes are coming, and Amanda and Bec are here to help you stay one step ahead. Plus, there's a cheeky first-class Qantas story (thanks Nathan!) with some fab ideas for levelling up your student experience. In this episode: The Studio Growth Club strategy that’s adding $30K+ to studios in one week The right (and wrong) way to run an Open Week First-class travel hacks that double as studio service tips How the new under-16 social media ban could affect your followers Why this could actually help your marketing reach the right parents Simple tips for cutting the jargon in your studio’s messaging What elite studios might need to do to stay ahead A special two-week free Tribe offer just for listeners ✨ Heads up: Want in on that Studio Growth Club magic? DM @danceprincipalsunited on Insta. 🎁 Don’t miss your free 2-week Tribe trial, it’s the best place to grow your studio with heart and strategy:
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Dance Mum Mode: How Parenting Changed Us as Studio Owners
07/23/2025
Dance Mum Mode: How Parenting Changed Us as Studio Owners
Ever found yourself stuffing dinner into a lunchbox because there's no time to sit down as a family? Yep, us too. In this week’s episode, Amanda and Bec get real about how becoming dance mums changed everything: from the way they teach to the way they run their studios. Turns out, juggling comp hair and homework gives you a whole new level of empathy. They share behind-the-scenes stories from their own lives, like Amanda's daughter Zali dancing five nights a week (goodbye family dinners), Rebecca softening her stance on comp makeup for under-6s, and the reality of being seen as “just a dance mum” by new parents. If you’ve ever taught your own child, questioned your studio policies after becoming a parent, or felt the tug-of-war between home and studio life, this one’s for you. In this chat: How parenting made us less rigid (and way more understanding) Why comp mornings can break even the most organised mum What happens when your student is also your kid The tiny things that stress out parents, and how to ease them Creating safer spaces for parent-teacher convos How to spot (and stop) sneaky miscommunications ✨ Special Mention: Don’t forget to check out the Dance Principals United Tribe for your two weeks free, the safe, supportive space for studio owners just like you:
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Studio Kid Confessions: What It’s Really Like to Be the Owner’s Daughter
07/16/2025
Studio Kid Confessions: What It’s Really Like to Be the Owner’s Daughter
What’s it really like growing up in a dance studio...especially when your mum owns it? In this raw, funny, and heartfelt episode, Amanda sits down with BeBe Liu-Brennan (daughter of studio owner and Dance Principals United Podcast co-host, Miss Bec) for a deep dive into the real life of a studio kid. From early-stage recitals at 18 months old to teaching classes and prepping for Europe, BeBe shares the highs, lows, and surprising lessons she’s learned from being immersed in the dance world her entire life. They chat about: What most people don’t understand about studio kids How BeBe handles pressure, parent whispers, and proving herself in front of the line Her dreams of being a pop star and business owner (yes, she’s already thinking like a CEO at 15) The powerful mindset tricks she’s learned from watching her mum in action Why she treats her Instagram like a business, and why your students probably should too This one is for every studio owner who’s ever worried they’re not doing enough as a parent, and every young dancer figuring out who they are beyond the barre. 📣 SPECIAL OFFER FOR LISTENERS: Want more real talk and real support? Grab 2 weeks free in Dance Principles United Tribe: https://www.danceprincipalsunited.com/offers/4znu2MFP/checkout
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Don’t Let Your Midyear Concert Go to Waste!
07/09/2025
Don’t Let Your Midyear Concert Go to Waste!
Your midyear concert just gave you a goldmine of content, connection and insight, so why let it disappear into the term 3 chaos? In this episode, Amanda and Bec unpack exactly how to turn this year’s concert into a full-blown marketing strategy for 2026. We share real stories (yes, including that bus story), smart content ideas you can still grab right now, and the exact plan we use to make midyear magic last way beyond one night on stage. Whether your concert was perfect, or perfectly chaotic, there are powerful lessons sitting in it (if you know where to look.) We cover: Why backstage content works better than on-stage photos What to capture for maximum reach and real engagement How to turn parent + kid moments into powerful transformation reels How to brief teens, staff, or even yourself to get better content Our best tricks for capturing testimonials and creating buzz for next year This episode will help you stop thinking of your concert as a one-time event and start using it as the starting line for future enrolments, engagement and growth. 📣 SPECIAL OFFER FOR LISTENERS: Want more real talk and real support? Grab 2 weeks free in Dance Principles United Tribe: | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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When Loyalty Hurts: Business Lessons from the Worst Breakups
07/02/2025
When Loyalty Hurts: Business Lessons from the Worst Breakups
Amanda and Bec are going unfiltered as they reflect on some of the toughest situations they've faced as studio owners: from heartbreaking student departures to challenging staff dynamics and one very expensive legal wake-up call. This one’s for every studio owner who's been there, or is there right now. You’ll hear us talk about: What it really feels like to lose a long-term student you've poured your heart into Why letting go of toxic team members might be the best move you ever make How Amanda turned staff sabotage into an opportunity (and met the teacher who would one day buy her studio!) Bec’s $40,000 lesson in misclassifying staff and why every studio owner needs to hear this cautionary tale Why we must stop bending over backwards to keep people who are already halfway out the door “Pause on a positive”: the perspective shift that’ll change how you handle the hard stuff A must-listen for: Studio owners navigating hard conversations, tough team calls, or the aftermath of hurtful exits — and anyone ready to take their power back and grow through what they go through. 📣 SPECIAL OFFER FOR LISTENERS: Want more real talk and real support? Grab 2 weeks free in Dance Principles United Tribe: | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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The Turning Points in Our Dance Studios
06/28/2025
The Turning Points in Our Dance Studios
Amanda and Bec sit down in person (yes, together in the same room!) to share the real behind-the-scenes moments that changed the course of their studios forever. From rock bottom bank accounts to million-dollar property deals, they’re unpacking the highs, the lows, and the big lessons learned along the way. If you're a studio owner looking for clarity, inspiration, or just a reminder that you're not alone on this wild ride this episode is for you. You'll hear: The pivotal moment Amanda’s mentor gave her some tough love (and what she did next that changed everything) Why shifting focus to preschoolers helped scale her numbers like crazy The surprising turning point that started with a need to prove everyone wrong The big scary risk of buying a commercial studio property with a newborn and no backup plan Bec's journey to owning a home solo (and how it made her rethink every financial decision) The unfiltered truth about going “all in” on competitions and why she’s still unsure it’s the right move Special Listener Offer Love what you’re hearing? We’ve got something just for you! Podcast listeners get 2 weeks FREE inside Dance Principles United Tribe - click here to claim yours! DPU Tribe | Studio Growth Club #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Wanna Know Where To Find Your Best Team Members?
06/12/2025
Wanna Know Where To Find Your Best Team Members?
This week Amanda and Bec dive deep into the importance of identifying, training, and supporting young assistant teachers in your studio. From early conversations to ongoing feedback, they share practical ways to build confident, capable leaders who often become the heart of your teaching team. Here’s what they covered: Start young and be intentional: Don’t wait until a student is “ready.” If you see potential in a 12–14-year-old, start the conversation early. Give them encouragement and let their parents know you see something special. Training is non-negotiable: Assistant teachers should never be thrown into classes without guidance. Ongoing training, feedback from lead teachers, and regular check-ins are vital to helping them thrive. Body language matters: Smile! Young students interpret resting or serious faces as anger or disapproval. Teach your assistants how their facial expressions and posture affect the energy of the class. Use your team: You don’t need to do all the training yourself. Bring in superstar teachers who model the right energy and attitude to run short workshops or lead sessions with your junior team. Create a clear pathway: Talk regularly with your assistants about what they want to do long term, whether it’s choreography, studio management, or teaching full-time. Help them see that a career in dance is both real and rewarding. Get parents on board: Keep parents informed about the growth you see in their child. It builds trust and helps them view dance teaching as a valid and meaningful profession. It’s also a retention strategy: Students who feel seen, valued, and involved, especially teens, are more likely to stay with your studio. Leadership opportunities like assisting or running events give them a reason to stay connected. Tailor roles to strengths: Not every great assistant is a top technical dancer. Some excel because they’re confident, nurturing, or naturally great communicators. Celebrate and develop those strengths too. Remember: the assistant teacher you nurture today might just become your most loyal and passionate team member for the next decade. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Unlocking Hidden Revenue: Creative Income Streams for Your Studio
06/04/2025
Unlocking Hidden Revenue: Creative Income Streams for Your Studio
In this episode of the Dance Principles United Podcast, we're diving deep into creative ways to boost revenue in your studio without needing to add more weekly classes. From birthday parties to discos, corporate team building to holiday workshops, these strategies aren't just about income, they also build community, create memorable experiences, and help your team shine. Key Takeaways: Uniforms & Costumes – Learn how to simplify, profit from, and streamline uniform and costume orders while making life easier for families. Birthday Parties – Whether you’re all-in or prefer a “set and forget” system, birthday parties can generate income and get new kids into your space. Corporate Team Building – Tap into a surprising market by offering creative workshops for corporate teams, even just by word of mouth. Staff-Led Initiatives – Empower your team to lead events and classes outside the normal schedule, generating extra income for them and your business. Holiday Workshops – From Taylor Swift themes to Mermaid Days, rinse-and-repeat school holiday workshops are a game-changer with the right systems. Discos & Parent Date Nights – Turn a fun event for kids into a night off for parents and a new enrolment funnel for your studio. Whether you’re just starting out or ready to grow, this episode is packed with practical tips and proven strategies to help you build smart, scalable income streams around your existing operations. DPU Tribe | Studio Growth Club #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Trudy's Transformation From Dance Teacher to Studio BOSS
05/28/2025
Trudy's Transformation From Dance Teacher to Studio BOSS
In this episode, Bec chats with Trudy Skippen, a much-loved studio owner and member of the Studio Growth Club. Trudy shares her story of taking over Belmont Dance Centre in 2018 and the ups and downs of running a dance business. 🎧 In this episode, you’ll hear about: Trudy’s move from teacher to studio owner The biggest challenges she faced early on How working on her mindset made a big difference Why community and connection are so important in her studio The way she supports nervous preschool parents and children How her new preschool readiness program helps kids feel more confident and prepared This episode is a must-listen if you want to create a warm, welcoming space for families and grow a strong, supportive business. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Top 5 Facebook Ad Tips (Part 2)
05/21/2025
Top 5 Facebook Ad Tips (Part 2)
Join Bec and Nathan for a dive deep into the world of Facebook and Instagram advertising for your dance studio. They break down complex marketing strategies into simple, actionable steps, showing you how to effectively attract new students through targeted social media ads. This episode is packed with practical advice, real-world examples, and insider tips to help you grow your dance business in an increasingly competitive market. Key Takeaways: Marketing is crucial for dance studios in 2025 Students are more likely to switch activities, so view this as an opportunity Social media is your "shop window" to attract new clients Facebook/Instagram ads are an affordable way to reach local families | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Top 5 Facebook Ad Tips (Part 1)
05/14/2025
Top 5 Facebook Ad Tips (Part 1)
Join us as Nathan breaks down the mysteries of Facebook ads for dance studio owners, sharing practical insights on how to effectively market your studio online. Key Takeaways: Social media is your modern "shop window" - most people are scrolling on their phones daily Major brands are investing more in paid social media advertising - it works! Facebook/Instagram ads are most effective for local area marketing Don't just "boost" posts - create strategic, focused ad campaigns Top Tips for Facebook Ads: Understand the basic structure: Campaigns → Ad Sets → Ads Choose clear campaign objectives (like lead generation) Create simple, distraction-free landing pages Use lead forms that keep potential clients on the platform Test different ad creatives and don't get hung up on perfection Commit to spending a small budget to learn and experiment | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Difficult Parent Conversations Suck – How to Handle Them Better
05/07/2025
Difficult Parent Conversations Suck – How to Handle Them Better
Let’s be real – dealing with difficult parent conversations is one of the toughest parts of running a dance studio. In this honest and relatable episode, Amanda and Bec dive deep into the emotional rollercoaster that comes with handling parent (or client) complaints, and why it can feel so overwhelming – especially when you're deeply invested in your studio community. They share personal stories from their own early days of studio ownership (cue: overthinking and sleepless nights), and walk you through practical tips that have helped them shift their mindset, protect their mental health, and create stronger boundaries. From why you shouldn't email back to why reframing parents as "clients" can change everything, this episode is packed with real talk and smart strategies to help you manage these conversations with more confidence, calm, and clarity. Whether you’re new to studio ownership or a seasoned pro, this episode is your reminder that you’re not alone – and you can handle this better. 🎧 Tune in now and take the drama out of difficult convos. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Midyear Showcase - Everything to know for your Best Event Yet!
05/01/2025
Midyear Showcase - Everything to know for your Best Event Yet!
In this lively and value-packed episode of the Dance Principles United podcast, Amanda and Bec dive into everything you need to know to plan and deliver a successful midyear showcase for your dance studio. Fresh off the high of Expo, the duo brings their infectious energy and decades of studio experience to discuss why midyear concerts are not only fun and community-driven but also a powerful business move. They cover everything from the benefits of keeping it low-key and budget-friendly, to how it builds connection, boosts enrolments, creates upsell opportunities, and gives dancers more chances to perform. Plus, they share creative ideas like parent dress-ups, fun signage, and ways to make the event Instagram-worthy. Whether you're already planning or just thinking about a showcase, this episode will leave you inspired and equipped with practical strategies to make it a hit — without the stress of a full-scale production. ✨ Highlights include: Why a midyear concert matters for both students and parents Turning it into a profit center (without overcomplicating it) The "no opt-in" policy that simplifies planning Using the stage to upsell and educate How to keep it casual, fun, and unforgettable 🎧 Tune in for ideas, laughs, and plenty of encouragement to get your midyear showcase up and running—fast! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Feeling the Term 2 Blues?
04/22/2025
Feeling the Term 2 Blues?
Term 2 has officially begun—and if you’re a studio owner feeling the weight of student drop-offs, you’re not alone. In this episode, Amanda and Bec get real about the “Term 2 Blues” and why this time of year often brings unexpected challenges for dance studios. From post-holiday slowdowns to kids switching up their activities, the girls dive into the reasons behind seasonal student drops—and what you can actually do about it. They share practical strategies for improving retention, keeping students engaged, and creating experiences that families will want to stick around for. Tune in for tips on: Why Term 1 is the time to plant the seeds of retention The power of mid-year concerts and performance opportunities How parent communication can make or break your retention What to say (and ask!) when a student drops out Using feedback to reflect, adapt, and grow your studio community Whether you’re feeling frustrated or just need a boost of reassurance, this episode will leave you feeling empowered and ready to take action. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Key Takeaways from Dance Teacher Expo
04/09/2025
Key Takeaways from Dance Teacher Expo
Hey friends! We are back and buzzing after a huge weekend at Dance Teacher Expo in Queensland! 🎉 We're sharing all the highlights, lessons, and unforgettable moments from the event – including what it was like taking the Expo to a brand new market, what made this year so special, and why the support from the dance community meant so much. 💜 Tune in as we dive into: The power of in-person connection and why hallway conversations can sometimes be more impactful than the sessions themselves How live events can reignite your energy and passion as a studio owner Heartwarming stories of new friendships, bold first-timers, and the magic of community What we'd tell our younger selves (as shared in our brand-new closing keynote segment!) And why stepping outside your comfort zone might just be the best business move you make Whether you were at the Expo or tuning in from afar, this is your dose of motivation, insight, and community connection. Don’t forget to subscribe and share your biggest takeaway with us on Instagram @danceprinciplesunited 💫 | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Behind the Curtains with Dionne + Britt from TTT Dance
03/26/2025
Behind the Curtains with Dionne + Britt from TTT Dance
Join us as we sit down with Dionne and Britt from Triple T Dance for an inspiring conversation about their journey from part-time studio owners to full-time entrepreneurs. In this episode, they share how they scaled their studio from 70 to nearly 300 students, the game-changing strategies implemented, and the mindset shifts that helped them thrive. From branding and marketing to creating a strong studio culture, Dionne and Britt reveal the lessons they've learned along the way. Whether you're a dance studio owner or an entrepreneur looking for motivation, this episode is packed with actionable insights to help you grow. Tune in now! 🎧💃✨ | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Behind the Scenes of Dance Teacher Expo
03/12/2025
Behind the Scenes of Dance Teacher Expo
In this special episode of Dance Principles United, Amanda and Bec pull back the curtain on what it really takes to create and grow Dance Teacher Expo. From an idea sparked in Vegas to launching their third event in Australia, they share the lessons, challenges, and surprises they’ve encountered along the way. Listen in as they discuss: 🎭 The inspiration behind Dance Teacher Expo 📅 How they pulled off the first event in just a few months 💡 Why testing ideas in the market is crucial for success 💰 The unexpected costs of running an event (and how it relates to studio concerts!) 🎶 The importance of a safe, inspiring space for dance teachers and studio owners Whether you're curious about event planning or looking for business insights for your studio, this episode is packed with valuable takeaways. 🎧 Tune in now and get ready for Dance Teacher Expo! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Effective First Aid in your Studio
03/04/2025
Effective First Aid in your Studio
In this episode of Dance Principles United, Amanda is joined by Caitlin from Dance Aid to dive into the essential topic of first aid for dancers. Caitlin shares her journey from dancer to cardiac nurse and how she combined her two passions to create a first aid course specifically for the dance industry. From common dance injuries like ankle sprains and concussions to serious medical emergencies such as anaphylaxis, Caitlin explains why specialized training is crucial for studio owners, teachers, and dancers. She also shares insights on how her tailored courses help make first aid more relevant, engaging, and accessible for the dance community. Tune in for expert advice on keeping your dancers safe and prepared for any situation in the studio! 🎧 Listen now and learn how to prioritize health and safety in your dance space. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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From Overwhelmed to Organized: Elevating Your Studio’s Social Media
02/26/2025
From Overwhelmed to Organized: Elevating Your Studio’s Social Media
Struggling to keep up with social media while running your dance studio? You’re not alone! In this episode, Amanda and Bec dive into simple yet powerful strategies to improve your studio’s online presence. From optimizing your bio to keeping your stories active, they’ll walk you through a social media scorecard to help you attract more students. Plus, they share personal insights on balancing business, self-care, and motherhood. Tune in for practical tips and a fresh perspective on making social media work for you! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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Who the f#%k is Jamie
02/11/2025
Who the f#%k is Jamie
In this episode of the Dance Principles United Podcast, Amanda and Bec take you behind the scenes of their recent trip to Melbourne and dive deep into a game-changing strategy for dance studio owners—creating an ideal client avatar. Meet "Jamie"—a fictional (but very real) representation of the perfect studio parent. Discover how defining your own "Jamie" can revolutionize your marketing, branding, pricing, costumes, and even social media content. You'll learn: ✅ Why studio owners often market to their peers instead of potential clients (and how to fix it). ✅ The key characteristics of an ideal studio parent and why specificity matters. ✅ How understanding Jamie’s lifestyle, spending habits, and values can attract the right students. ✅ Why your marketing should focus on what parents care about—not just dance jargon. If you’ve ever struggled with reaching the right clients or want to streamline your marketing, this episode is a must-listen! ✨ Bonus: Want help crafting your own ideal client avatar? Send us a DM, and we’ll share our exclusive Ideal Client Avatar Worksheet! 🔗 Join the Dance Principles United Tribe for 2 Weeks FREE! Click the link in our show notes to sign up today. | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunit #DanceStudioSuccess #MarketingForDanceStudios #IdealClient #GrowYourStudio
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The Non-Stop Enrolment Strategy
02/06/2025
The Non-Stop Enrolment Strategy
Think student enrollment is over for the year? Think again! In this episode, Amanda and Nathan Barr dive into why studio owners should ditch the outdated mindset of stopping enrollment after the first few weeks of term. Instead, they share actionable strategies to keep bringing in new students all year round. It’s all about working smarter, not harder—so if you’re ready to grow your studio and bring in more students, this episode is for you! 🔥 Try out these strategies and let us know your results—we’ll raise a glass in your honor! 🥂 📌 Join our Dance Principles United Tribe for 2 weeks FREE! Click the link in the show notes to get started | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity
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Set Your Team Up For Success in 2025
01/29/2025
Set Your Team Up For Success in 2025
Is your studio team truly set up for success? In this episode of Dance Principals United, Amanda and Rebecca dive deep into the power of teacher training and why it's the key to running a thriving studio. They discuss why staff training should go beyond just upskilling technique—focusing instead on creating a cohesive team, delivering a consistent student experience, and ensuring every staff member understands the values and vision of your studio. Tune in as they share practical strategies for running effective staff training, setting clear goals, and improving communication across your team. Whether you're looking to enhance customer service, boost retention, or build a stronger studio culture, this episode is packed with actionable insights to start 2025 on the right foot! Don't forget to subscribe and leave a review—let's build better studios together! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity
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Beat the January Cash Flow Blues
01/22/2025
Beat the January Cash Flow Blues
In this episode of the Dance Principles United Podcast,we tackle a common challenge for studio owners: the January cash flow blues. We share our personal life updates, including a recent trip to the Showcase National Dance Championships, before diving into practical tips to help studio owners manage cash flow more effectively. We discuss the importance of knowing your class numbers and avoiding overstaffing to save on unnecessary expenses. We also highlight the significance of proactive financial planning, particularly for taxes, and recommend the book Profit First by Mike Michalowicz as a game-changer for managing cash flow and profitability. Tune in to learn how to set your studio up for financial success and avoid the cash flow crunch next January! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity
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The Top 5 Tasks to Do Now to Crush Your 2025!
01/08/2025
The Top 5 Tasks to Do Now to Crush Your 2025!
In this energizing episode of Dance Principles United, we dive into the top five essential tasks to kick off your year and grow your dream studio in 2025. Join us as we discuss setting meaningful goals, the importance of accountability, and actionable strategies to get your studio off to a strong start. Whether you're a seasoned studio owner or just beginning your journey, we offer valuable insights to help you organize, set realistic goals, and stay motivated throughout the year. Tune in to make this year your most successful one yet! | #DancePrincipalsUnited #DanceStudioLife #PodcastForDancers #StudioGrowth #DanceCommunity
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