Experts Unleashed with Joel Erway

Ever wonder if you could transform your experience into income while making a positive impact on the world? Experts Unleashed proves it’s not only possible— it’s certifiably profitable. Join host Joel Erway as he picks the brains of professionals and entrepreneurs who’ve successfully built 6 and 7-figure businesses using their arsenal of knowledge, experience, and talent.

The MAD Method: Transforming Digital Ad Strategies | EU 136 with Vini Domingues 03/18/2025

Beyond the Niche: How to Expand Your Ad Reach | EU 135 with Benjamin Simkin 03/17/2025

Unlocking Success: Expert Ad Strategies for Maximum ROI | EU 134 with Brandon Pugsley 03/14/2025

Achieving Ad Mastery: From $5K Spend to $100M Scale | EU 133 with Mike Heiser 03/13/2025

Mastering YouTube Ads: Growth Strategies for Success | EU 132 with Oz Konar 03/12/2025

Mastering Digital Sales: The Power of Ads & Retargeting | EU 130 with Adam Dukes 03/12/2025

Paid Ads Unleashed: Proven Strategies for Growth | EU 131 with Joe Stolte 03/12/2025

Cracking the SLO Code: Scaling with Simplicity | EU 128 with Rhonda Melogy 03/12/2025

Cracking the SLO Code: Scaling with Simplicity | EU 128 with Rhonda Melogy In this episode of Experts Unleashed, I had the pleasure of hearing from Rhonda Melogy, the founder of Business Command Center, as she shared her expertise on running self-liquidating offers (SLOs). Rhonda took me through her journey—from her background in business to transitioning into digital products, and how she created innovative Trello templates to help entrepreneurs declutter their digital chaos. One of the most fascinating parts of our conversation was how she scaled her ad spend from $5,000 to $15,000 per month. She broke down her winning Facebook ad strategies, including the importance of revealing the offer upfront and making her marketing relatable—especially for her primary audience: women over 40 juggling multiple responsibilities. Rhonda didn’t hold back on the lessons she’s learned along the way. She opened up about overcoming tech challenges, the power of authenticity, and why creating a personalized customer experience is a game-changer. Her biggest takeaway? Keep things simple and focus on solving specific pain points—because that’s where true business success lies. 💡 YOU’LL DISCOVER ➡️ Understanding Self-Liquidating Offers (SLO) [02:27] ➡️ The Power of Digital Organization with Trello [05:15] ➡️ Target Audience and Market Insights [07:25] ➡️ Effective Ad Strategies and Scaling Challenges [10:14] ➡️ Customer-Centric Problem Solving [16:46] …And much more! 🏆 HELPFUL RESOURCES ✅ Connect with Rhonda on YouTube – ✅ Visit Rhonda’s website - ✅ For a full transcript of this episode, visit our . ✅Want to launch a High Ticket Course to grow your business without adding more work? . ✅ Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/35565020

Facebook Ad Mastery: Scaling Beyond $5K with the BPM Method | EU 129 with Depesh Mandalia 03/12/2025

Low-Ticket Ads, Big Results | EU 127 with Jeff Miller 03/12/2025

Podcasting Secrets: From Connection to Conversion | EU 125 with Josh Thomas 03/12/2025

Scaling Success: From Funnels to Sales Teams | EU 126 with Mike Mark 03/12/2025

From Startup to Seven Figures: An Agency Journey | EU 124 with Josh Nelson 03/12/2025

Work Less, Earn More: The Agency Shift | EU 122 with Greg Hickman 03/12/2025

Profitable Newsletters: Engage and Monetize | EU 123 with Nate Kennedy 03/12/2025

Leveraging AI for Content Creation | EU 121 with Simone Ferretti 03/12/2025

The Email Marketing Heroes' Secret Score System Revealed | EU 116 with Rob and Kennedy 01/24/2025

Unlocking the Certification Model | EU 117 with Amanda Goldman-Petri and Valerie Del Grosso 01/24/2025

Unlocking the Certification Model | EU 117 with Amanda Goldman-Petri and Valerie Del Grosso Today's episode of Experts Unleashed features Amanda Goldman-Petri, the CEO of , and Valerie Del Grosso, founder of Del Grosso Law. Amanda, an expert in digital marketing and certifications, along with Valerie, a legal specialist in the field, offer invaluable insights into how certifications can revolutionize your business. We dive deep into how certifications can revolutionize your business and offer a powerful alternative to traditional education. Amanda and Valerie shed light on the distinctions between certifications and traditional courses, emphasizing the unique value certifications offer. If you've ever considered transitioning your course into a certification or expanding your educational offerings, this episode will provide you with a wealth of practical strategies and advice. To dive deeper into certifications and revolutionize your business, visit to grab Amanda's book, "Certifications Made Simple," and explore resources and guidance at . Don't miss this chance to learn from the experts and unlock the full potential of your knowledge and skills. You’ll Discover ➡️ Designation vs. certification and the legal considerations of certifications [33:13] ➡️ The “content continuum” and how it works [34:38] ➡️ Safeguarding your certification program [39:43] ➡️ The benefits of certifications as an alternative to formal education [47:24] ➡️ The importance of creating your own unique positioning [54:37] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/29447693

Mastering Direct Response Branding: Exponential Growth Strategies | EU 120 with Dan Kuschell 01/23/2025

Closing Deals with Video: A Revolutionary Approach | EU 119 with Frankie Fihn 01/13/2025

Earning Passive Income in Real Estate with Cash Flow Engineering | EU 118 with Jim Beavens 02/21/2024

Earning Passive Income in Real Estate with Cash Flow Engineering | EU 118 with Jim Beavens Today I had the pleasure of chatting with Jim Beavens, also known as the Cash Flow Engineer. With years of experience in real estate investing, Jim has helped numerous working professionals enter the world of turnkey investing, allowing them to generate passive income without the hassle of traditional real estate ventures. His unique approach empowers individuals to acquire their first out-of-state rental property in just six weeks or less, making real estate investing accessible and achievable for everyone. In this insightful conversation, Jim breaks down the four profit pillars of real estate investing and shares success stories of clients who have quadrupled their cash flow and expanded their portfolios exponentially in just a matter of months. Whether you're a seasoned investor or just starting out, Jim's practical advice and proven strategies will inspire you to take action and unlock the wealth-building potential of real estate investing. Ready to take the next step in your real estate journey? Connect with Jim Bevins, the Cash Flow Engineer, to learn more about his six-week Cash Flow Challenge and how you can start building your own passive income stream through turnkey investing. You’ll Discover Prerequisites to turnkey investing [25:53] Challenges of traditional real estate methods [28:17] Overcoming fears of giving up control [31:40] The four profit pillars of real estate investing [44:23] Breakdown of the timeline to results with turnkey investing [48:32] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/30047408

Grow Your Business Through Building Valuable Connections | EU 115 with Dr. Jeremy Weisz 11/06/2023

Understanding the World of E-Commerce: EU 114 with Jason ONeil 04/06/2023

Understanding the World of E-Commerce: EU 114 with Jason ONeil I’m excited to share with you a conversation I had with my friend and long-time client Jason ONeil, creator of E-Com Solutions. In this episode, we took a deep-dive into all things E-Commerce. Jason started in drop-shipping in 2014, and now has a full warehouse with a staff and over 100,000 SKUs in Jacksonville, Florida. E-Com Solutions is a Done For You partner service for Amazon E-Com sellers who are looking to outsource their wholesale sourcing and fulfillment distribution services. This is a great alternative for people who want to make a lot of sales on Amazon without the operational complexity that goes into managing. Jason and his team work to solve as much as they can for you, so you can focus on managing your inventory, and less on how you’re going to pay your staff, vendors, etc. If you are currently involved in or are interested in delving into the world of E-Commerce, and have been thinking about partnering with someone to help you grow and make your entire process a whole lot easier, this episode is for you. Connect with Jason below: IG: @realjasononeil You’ll Discover What is E-Com Solutions and why is it a no-brainer to partner with them? [2:50] How Jason got to where he is today [11:36] The universal challenge that E-Com Solutions seeks to resolve [13:50] The challenges of getting access to supply [21:17] What it takes to build this system on your own [26:57] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/26464800

Build a 6-Figure Semi-Passive Business by Becoming a Profit Strategist: EU 113 with John Howard 03/16/2023

Build a 6-Figure Semi-Passive Business by Becoming a Profit Strategist: EU 113 with John Howard John Howard started as a real estate investor, learning how to be a problem-solver and understanding the dependency of profits in business. He brought that knowledge into the field of profit strategy, and now he teaches other professionals how they can earn a 6-figure semi-passive income stream by being a profit strategist for other business owners. In this episode, John shares why profit strategy is the way to go when it comes to fun, lucrative, and easy semi-passive income streams. As a profit strategist, your financial risk is low and your returns are high. A lot of business owners have their value trapped in their business, and 80% of them are not going to leave, because they are the business. They don’t understand that their singular interest should be profit. Businesses often leave money on the table here. And John shares how profit strategists can come in and create profitable opportunities for business owners, sometimes just by looking at the basics and making shifts from there. This opportunity can allow you to have an impact while making money for others and yourself. Everyone wins. If you want to learn how to diversify your income stream, have a consistent cash return, and get everything that you could get from real estate investment, but you want it faster, easier, with less financial risk, and with no money out of your pocket…this episode is for you. Connect with John below: to join John’s "Profit Strategist Infinite Return Formula" training program You’ll Discover What are some transferrable skills that real estate investors can apply to profit strategy? [8:38] The offer John shows to business owners that they can’t turn down [10:41] What kinds of businesses should profits strategists seek out? [14:07] How you can turn this into a 6-figure passive-income opportunity [20:34] The 2 areas where most profit strategists get tripped up [28:20] ...And much more! Helpful Resources For a full transcript of this episode, . Join our free Facebook group, . Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/26248764

Sourcing Ebooks to Create a Profitable Business on Amazon: EU 112 with Sophie Howard 03/09/2023

Sourcing Ebooks to Create a Profitable Business on Amazon: EU 112 with Sophie Howard I’m extra pumped about this episode, because I got to talk to Sophie Howard, the “Amazon Selling Queen” and creator of Amazon Blue Sky Training Program, about creating a profitable ebook business on Amazon. In this episode, Sophie shares how she has revolutionized the way that everyday men and women can make a legitimate income online by providing value, without having a high overhead, without needing to be a skilled marketer, and without selling physical goods on Amazon. Some of you might know, I made my first penny online by selling my first ebook. But I’ve made pennies and peanuts compared to what Sophie has been able to do. She has created an entire blueprint for how to help people write and publish cash-flowing ebooks using a very simple process. Sophie has also created a 12-month program called where she coaches people to get as many books published as possible, which allows them to get a diversified income stream on Amazon. In 2016, Sophie published a book titled “Amazon Jetstream Income” about how to sell products on Amazon. She didn’t market the book at all, and hadn’t paid attention to the sales of the book. It wasn’t until a few years later that she realized she had sold thousands of copies, without any effort. It was so easy, she wondered what would happen if she was strategic about this topic, and turned this into a real business where she could create assets for profit. Sophie researched how to outsource books for scale and how Amazon operates so she could have it work for her benefit. She spent a few months creating a sourcing strategy and workflow that is in line with what Amazon and its customers are looking for. Now, Amazon pays her a healthy monthly royalty to crank out books. The market and demand for ebooks are growing. If you’re looking for a way to gain a consistent income online that doesn’t have a high overhead and doesn’t require you to be a skilled marketer or salesperson, this episode is for you. You can connect with Sophie below: You’ll Discover The benefit of creating a library of books on Amazon [9:50] How you can outsource everything you need to produce books [21:12] What is the process of creating a book from start to finish? [25:25] How you can use this process to gain a diversified income stream [50:00] Is this process for you? [56:00] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/26176170

Serving vs. Selling: Creating Valuable Offers without Sacrificing Success: EU 111 with Corey Davis and Tuan Nguyen 02/02/2023

Serving vs. Selling: Creating Valuable Offers without Sacrificing Success: EU 111 with Corey Davis and Tuan Nguyen I’ve got a special treat for you today: 2 special guests on this week’s episode of Experts Unleashed! I brought in Corey David and Tuan Nguyen to speak about their Premier Excel Coaching program and share the wisdom they’ve gained through the process of creating and validating their offer. Corey and Tuan are both certified John Maxwell Coaches and Speakers. They have a passion to develop leaders in the marketplace and help faith-based coaches learn how to make money online. When Corey and Tuan launched their initial offer, they ran it for 2 months and didn’t get much traction. They realized they were marketing to everyone, and therefore no one. They knew they could help people, but just couldn’t find them. In the faith-based community, money can be a taboo topic. When Corey and Tuan didn’t separate passion from profit, their business turned into a nonprofit. They realized that it’s not necessary to sacrifice their whole life and hope that someone was going to pay them for their services. Rather, creating a valuable offer and overdelivering was enough to make a difference. Creating an offer that the market wants, not what they think they want. Now, they have become leaders for people with a similar struggle: helping coaches who have the resources to help others actually attract the right audience for them, and sell with integrity. You can feel Corey and Tuan’s passion when they speak about their business. Get ready to take notes, because this episode is full of golden one-liners and million dollar stories that will no doubt help you on your own journey. You can connect with Corey and Tuan below: You’ll Discover [5:25] The difference between serving vs. selling [11:09] The consequences of undercharging your services [14:21] Mastering the transition from serving vs selling without angering your audience [17:20] Have you even made an offer to your leads? [38:10] Transforming your life experiences into a million dollar story ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/25808085

The 2-Hour Lifestyle Lawyer: EU 110 with Laura Cowan 01/05/2023

Bulletproof Business Structure: EU 109 with Ross Brunson 12/28/2022

Bulletproof Business Structure: EU 109 with Ross Brunson Today I have a special treat for you. I recently sat down with Ross Brunson, the creator of Business Structuring Secrets to talk about his bulletproof business structure. In 1990, Ross began working in accounting and tax returns. Over time, people started coming to him for help with starting their businesses. Being in this field allowed him to learn the ins and outs of business entities, and where the strong and weak points are in each particular business. In this episode, Ross shares some golden nuggets about what he has learned. For all you entrepreneurs out there, as exciting as it is to start your business, it’s essential to set yourself up for success. Otherwise, you might be exposed to legal issues and pay more in taxes. The structuring secrets Ross shares with us are essential. It’s the kind of information that if someone hadn’t known it from the start of their entrepreneurial journey, they are going to wish they had listened to this episode. This information is detail-rich, so my intention for this episode was to condense it all in a digestible way so you can benefit from it. If you’re an entrepreneur that is just starting their journey, or even if you’ve already started and want to learn more about protecting and structuring your business better, this episode is for you. Find out more at You’ll Discover Important factors that most entrepreneurs don’t consider when they set up their business [5:20] The origin of the Business Structure system [19:25] Operating with 2 entities: how does it work? [28:00] Adding a third entity [46:00] How do you determine the right structure for your clients? [55:20] ...And much more! Helpful Resources For a full transcript of this episode, . Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/25443225

Building Trading Systems with Easy Language Mastery: EU 108 with Jeff Swanson 12/08/2022

Using Anti-Aging Medicine to Prevent Macular Degeneration: EU 107 with Dr. Rozakis 12/01/2022

Using Anti-Aging Medicine to Prevent Macular Degeneration: EU 107 with Dr. Rozakis I’ve got a special treat for you today. Something that we’ve never touched on in this podcast. I have always been curious about epigenetics, biochemistry, and macular degeneration (an eye disease that can blur your central vision). I recently had the pleasure of diving deep into this topic with one of the pioneers of Lasik eye surgery: Dr. Rozakis. Dr. Rozakis had worked in the field of Advanced Wellness for over 15 years. While vacationing in Hawaii, he met a fellow doctor who specialized in anti-aging medicine and how it could be used to rejuvenate the body. This sparked Dr. Rozakis’ curiosity, and he decided to apply this medicine to his own aging patients. One day, upon examining his mother’s eyes, Dr. Rozakis found that she had dry macular degeneration. They put her on an anti-aging program, and discovered that it was actually preserving her vision. After this discovery, Dr. Rozakis implemented this into his practice and had multiple clients say that their vision was steadily improving. He and his partner, Dr. Bakke performed a study on 365 eyes and found successful results in their ability to benefit dry and wet macular degeneration. Now Dr. Rozakis is bringing anti-aging science into the world of eye care. He has been able to develop a program that helps people stabilize a disease before it declines. When your vision goes on the decline, it’s noticeable. Your vision is worth saving. I am completely fascinated by this subject. I learned a lot in this episode, and I have no doubt you will too. You can connect with Dr. Rozakis . You’ll Discover Dry vs. wet macular degeneration [6:00] Epigenetics & the theory that jumpstarted the discovery [12:04] The 6 major strategies used to look at a complicated disease [17:05] The connection between cancer and epigenetics [20:53] Why did this program help wet disease? [30:30] ...And much more! Helpful Resources For a full transcript of this episode, . Join our free Facebook group, . Want to launch a High Ticket Course to grow your business without adding more work? . Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – . Subscribe to the podcast: , , , , . Follow Joel on social media: , , . /episode/index/show/expertsunleashed/id/25179414

Experts Unleashed with Joel Erway

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