Fit Biz U
Welcome to Fit Biz U with host Jill Coleman, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.
info_outline
FBU 587: How To Show Up When You’re Going Through A Big Emotional Change In Your Personal Life
02/25/2026
FBU 587: How To Show Up When You’re Going Through A Big Emotional Change In Your Personal Life
In this episode, Jill responds to a listener question about how to keep showing up in your business during major personal upheaval, drawing from her own experience leaving her first marriage in 2015. While a difficult season of life, like a breakup or divorce, can shake your confidence, it doesn't erase your expertise or your ability to help others. Getting out of your own head through service to others is one of the most powerful ways to pull yourself through hard times, since rumination keeps you stuck while action moves you forward. You don't need to have everything figured out to add value to someone else's life. Get on the waitlist for FBA: Join the Strategy Lab: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40224480
info_outline
FBU 586: You Can't Create Success If You Identify As Someone Who Is Stuck Or Struggling All The Time
02/23/2026
FBU 586: You Can't Create Success If You Identify As Someone Who Is Stuck Or Struggling All The Time
You can't create success if you identify as someone who is constantly stuck or struggling. Like on social media, many new fitness entrepreneurs feel frustration when their content gets little to no engagement, but the energy you bring to your business—one of possibility versus pessimism—directly impacts your results and your ability to attract clients. It might be time to reframe low engagement not as failure but as practice, to find gratitude in small wins, and to use tools like visualization to maintain an abundance mindset. The algorithm, the likes, and the outcomes are largely neutral. It's your perception and energy that determine whether you keep showing up and ultimately succeed. Get on the waitlist for FBA: Join the Strategy Lab: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40194080
info_outline
FBU 585: How FBA Alum Kyra Williams Started from Scratch in a New Niche + Just Had Her Biggest Launch Ever
02/20/2026
FBU 585: How FBA Alum Kyra Williams Started from Scratch in a New Niche + Just Had Her Biggest Launch Ever
After 15 years of online business under her belt, Kyra Williams still hit a wall. What she needed was strategy. In this episode, Kyra opens up about restarting her business from scratch after a partnership ended, the stagnation that led her to finally join FBA last September, and how checking her ego was the key to embracing mentorship after years of going it alone. Jill and Kyra discuss the power of committing to a system over piecing together random strategies, the importance of community for honest feedback and perspective shifts, and why posting imperfect content is a necessary step toward finding your authentic voice online. Fitness Business Accelerator is now open! Join HERE! Connect with Kyra! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40171930
info_outline
FBU 584: How Megan Generated Dozens of Coaching Inquiries within a Few Weeks of Starting FBA
02/19/2026
FBU 584: How Megan Generated Dozens of Coaching Inquiries within a Few Weeks of Starting FBA
Megan Dell went from getting crickets in a local moms' Facebook group to landing a year-long client within seconds of posting, and the only thing that changed was her messaging. Today, Jill and Megan chat about building a flexible online fitness business that you can literally toggle on and off depending on the season of your life. After leaving a career in the hotel industry, Megan got certified as a health coach and personal trainer, but quickly realized that knowing your craft and knowing how to sell it are two completely different skills. Since joining FBA a year ago, she's nearly doubled her prices, built out an offer suite that includes in-person training, group coaching, and DIY video courses, traveled with her family, spent summers present with her kids, and still managed to sign new clients the moment she's ready for them, all by doing exactly what she learned, word for word, rep by rep, until it became second nature. Fitness Business Accelerator is now open! Join HERE! Connect with Megan! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40158960
info_outline
FBU 583: How Mom-of-2 Danielle Sold Out her Group Program in FBA Despite Working a Full-time Job
02/18/2026
FBU 583: How Mom-of-2 Danielle Sold Out her Group Program in FBA Despite Working a Full-time Job
What if you could build a profitable online fitness business without quitting your job, going viral on purpose, or having everything figured out first? That's exactly what Danielle Barr did. In this episode, Jill sits down with the corporate marketer and group fitness instructor who started filming one-minute workouts on her kitchen counter between Zoom calls—and accidentally built a movement. With nearly 95,000 TikTok followers, an email list of 1,400+ subscribers with a jaw-dropping 90% open rate, a sold-out group coaching program, and a DIY course with 67 buyers, Danielle did it all organically, imperfectly, and while juggling a full-time job and kids. The one decision that made all of it actually happen for her? Joining FBA. Fitness Business Accelerator is now open! Join HERE! Connect with Danielle! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40146060
info_outline
FBU 582: How Liz Went from Training Clients 12 Hrs/Day to Generating 6-Figures Online
02/17/2026
FBU 582: How Liz Went from Training Clients 12 Hrs/Day to Generating 6-Figures Online
Liz Myers went from burned-out gym trainer working 12-hour days for $25/hour to running a six-figure online business coaching mountain athletes—while spending most of her week on the slopes.Today, Liz is sharing her exact business progression: starting with hybrid in-person/online coaching, building a signature pre-season training program for skiers and snowboarders, then expanding to DIY programs and now membership. It took three years to gain real traction, which just goes to show that most people who succeed are simply the ones who don’t quit. Liz also talks about the mental game—from imposter syndrome to the ups and downs of chasing viral posts—and shares what kept her showing up even when she wasn't seeing immediate results: accountability through FBA and trusting that consistent action compounds over time. Her advice for anyone hesitating to start? Just jump off the cliff. You can work for someone else's success or invest in your own future. It will take longer than you want, but if you're not willing to be uncomfortable, you'll never see what you're capable of. Fitness Business Accelerator is now open! Join HERE! Connect with Liz! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40133250
info_outline
FBU 581: 5 Reasons Why You Can’t Afford to Wait to Start Your Coaching Biz (+FBA Now Open)
02/16/2026
FBU 581: 5 Reasons Why You Can’t Afford to Wait to Start Your Coaching Biz (+FBA Now Open)
You cannot afford to wait to start your online coaching business. While more coaches enter the market daily, clients now have the pick of the litter and are searching for the exact right coach for their specific problem. The longer you wait, the more niched down you'll need to be—and you can only discover your true niche by taking action, not overthinking. The good news is, the algorithm is currently favoring smaller accounts like never before in social media history. Platforms are actively pushing your content to non-followers the moment you hit publish, and accounts under 10,000 followers are getting priority. This won't last forever—algorithms always change—so you need to capitalize now. The sooner you start, the sooner you gain mastery, and you’ll need time in the trenches with real clients to build the confidence that you can consistently deliver results. Every day you delay is another day you're falling behind in building the trust, experience, and positioning you need to succeed. Fitness Business Accelerator is now open! Join HERE! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/40119715
info_outline
FBU 577: Crafting Micro Solutions to Micro Problems of Your Ideal Client
02/04/2026
FBU 577: Crafting Micro Solutions to Micro Problems of Your Ideal Client
Instead of creating large, robust courses that your clients struggle to complete, it might be time to try out “micro” solutions for the micro problems your audience faces. Attention spans are shorter than ever, and customers now want faster, more specific results they can implement immediately—things like "get your first pull-up" or "add 1-3 inches to your glutes in 90 days" rather than comprehensive year-long programs covering every little thing you can think of. It’s a simple and more streamlined approach, with a big opportunity for creating meaningful connections. Join Jill for #PostsToProfits for FREE! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39988850
info_outline
FBU 576: How To Get Out Of “Stuck” Mode + Finally Start Your Business
02/02/2026
FBU 576: How To Get Out Of “Stuck” Mode + Finally Start Your Business
If you’re waiting for the “right moment” to start your online business, you’re already overthinking it. Just like we see in health and fitness coaching, online business hopefuls are applying "all or nothing" thinking to entrepreneurship, making it far bigger and more complicated in their heads than it needs to be. Starting a business is actually simple—it just requires posting content on the internet—but the anxiety around perfection, credibility, and fear of failure keeps people stuck. You’re better off taking small, low-stakes actions rather than waiting for the perfect moment or treating business launch like a grand opening ribbon-cutting ceremony. You don’t have to take it all so personally. Instead, focus on consistent small steps, and you’ll be running an online business before you even know it. Join Jill for #PostsToProfits for FREE! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39958250
info_outline
FBU 575: The Online Coaching Triad: 3 Things to Master to Build a Successful Online Biz
01/28/2026
FBU 575: The Online Coaching Triad: 3 Things to Master to Build a Successful Online Biz
There are three essential skill sets required to build a successful and sustainable online coaching business: subject matter expertise, coaching skills, and business skills, or what Jill calls the Online Coaching Triad. Business growth, like any skill, requires repetition, exposure, and a willingness to be bad before getting better. You don’t need advanced degrees or decades of experience to get started, but you do need the ability to help someone solve a problem, coach real humans through change, and learn the fundamentals of running a business. Join Jill for #PostsToProfits for FREE! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39904225
info_outline
FBU 574: How Online Business is Changing in 2026, But Also How It’s Not
01/26/2026
FBU 574: How Online Business is Changing in 2026, But Also How It’s Not
When it comes to online business, there are your need-to-know fundamentals, aka the nuts and bolts, and there are the additions you get to make after you become a master, aka the bells and whistles. While platforms, attention spans, delivery methods, AI, and content formats continue to evolve, the core foundations of a successful online coaching business remain timeless: building community and trust, niching down to solve a specific problem, creating offers people genuinely want, selling in a way that creates safety and confidence, and delivering great results as a coach. No matter how trendy the space becomes, you can’t skip these fundamentals. And above all, relationships—not algorithms, ads, or AI—are what create long-term, anti-fragile businesses. Join Jill for #PostsToProfits for FREE! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39863600
info_outline
FBU 573: Are You Acting like a Creator or a Consumer?
01/21/2026
FBU 573: Are You Acting like a Creator or a Consumer?
If you want to be a successful online business owner, there’s a vital shift you need to make: you must move from consumer to creator. Most people start as consumers—scrolling, reacting, signing up for other people’s offers—but building an online coaching business requires stepping into leadership, prioritizing creation over consumption, and being willing to go first. Today, Jill walks through the tangible behaviors that separate creators from consumers, including setting boundaries, focusing on big needle-moving work, creating before consuming, and working on the business instead of constantly working in it. It’s both a mindset shift and a practical self-audit for anyone who wants to stop waiting, stop reacting, and start fully owning their role as a creator and business owner. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39806290
info_outline
FBU 572: Overcoming Impostor Syndrome with Risk, Action + Reps
01/19/2026
FBU 572: Overcoming Impostor Syndrome with Risk, Action + Reps
Waiting to start your business until you “feel confident first” is a losing game. In this episode, Jill breaks down what imposter syndrome actually is and how to move through it without waiting to “feel ready.” She explains why confidence and competence are area-specific, why comparing yourself to established online businesses is a trap, and how everyone starts with zero followers, zero clients, and zero reps. Imposter syndrome isn’t a sign you’re doing something wrong—it’s a sign you’re doing something new. The only real way to overcome it is through action, evidence, and reps. Rather than relying on affirmations, journaling, or consuming more content, try taking small, uncomfortable actions, trusting positive feedback, and build proof through experience. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39774320
info_outline
FBU 571: Do You Have Fear of Visibility? How To Show Up Big Online
01/14/2026
FBU 571: Do You Have Fear of Visibility? How To Show Up Big Online
Today, Jill digs into one of the most overlooked barriers to building an online coaching business: the fear of visibility, explaining how negativity bias, fear of accountability, and fear of vulnerability keep so many people stuck on the sidelines. She breaks down why visibility is the gateway to both impact and income, why you don’t need to be “ready for everything” before you start posting, and how confidence and self-trust are built through reps, not perfection. From handling trolls and criticism to trusting your own experience and expertise, Jill shows listeners that you can’t have growth, followers, or revenue without being seen, and that the only way to get comfortable with visibility is to start, learn on the fly, and let yourself be fortified by the process. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39723090
info_outline
FBU 570: “Ins” and “Outs” for Online Business in 2026
01/12/2026
FBU 570: “Ins” and “Outs” for Online Business in 2026
This is the easiest and most exciting time ever to start an online business thanks to low barriers to entry and a massive shift toward authenticity, relatability, and personal branding. In this episode, Jill breaks down what’s “in” and what’s “out” for online coaching and content in 2026. She calls out what’s no longer working—guru culture, inaccessible coaches, overly polished content, vague vanilla messaging, massive A-to-Z courses, cold DMs, and obvious AI copy—and contrasts it with what is working: candid behind-the-scenes content, face-to-camera storytelling, specific and bold messaging, niche low-ticket offers that solve one clear problem, high-touch mentorship, and building an anti-fragile business rooted in real relationships and trust. When you show up with your personality at the forefront of your content and speak from your values, your audience will naturally connect with you and in time, become superfans that can’t wait to your programs. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39693955
info_outline
FBU 569: Bring Your Audience Along for a “Content Series” in 2026
01/07/2026
FBU 569: Bring Your Audience Along for a “Content Series” in 2026
The days of the social media highlight reel are gone. Now, viewers want to see authentic lives and feel connected to the people they follow. If you’re in need of content ideas, now is a great time to bring your followers along on a journey with you. It could be mental, physical, or even a business-related journey. As you share your ups and downs, your followers will relate to and connect with you more, which will inevitably build trust and an audience of super-fans. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39636445
info_outline
FBU 568: The JillFit Origin Story (+ the Lessons That Got Us Here)
01/05/2026
FBU 568: The JillFit Origin Story (+ the Lessons That Got Us Here)
As we begin 2026, Jill wanted to share JillFit’s origin story, and how she went from a 16-year-old obsessed with aerobics and babysitting at a gym for a free membership, to nearly three decades in fitness, corporate wellness, personal training, competitions, and eventually online business. Jill opens up about money fears, pressure from her parents to choose a “real” career, the moment she walked away from physical therapy school, and the mentors and momentum that kept her moving toward what she was both passionate about and good at. She also highlights the growing demand in health, wellness, longevity, and coaching, reminding you that even though the industry feels crowded, there’s more opportunity than ever if you can communicate the value of your work and follow the places where competence and passion intersect. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39610365
info_outline
FBU 567: Is Goal-Setting Even Useful? How I Set Annual Business Goals at JillFit
12/31/2025
FBU 567: Is Goal-Setting Even Useful? How I Set Annual Business Goals at JillFit
2026 starts tomorrow, have you set any goals for your business yet? Today, Jill explores whether goal setting is actually useful within the worlds of online coaching, entrepreneurship, and fitness-based businesses. Goals can be useful—not as rigid outcomes that you have to accomplish in order to feel successful, but rather as intentions that guide your actions. Different personalities approach goals differently, and your own mindset around them can impact motivation, performance, and follow-through. When goal-setting, it’s important to stay flexible, reverse-engineer what you want to achieve, and create clear plans while leaving some room for learning along the way. There’s always a more grounded, strategic, and compassionate approach to setting goals for your business and life. Get on the waitlist for FBA: Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: goal setting, online coaching, business strategy, personal development, fitness business, launch strategies, intention setting, marketing, entrepreneurship, team dynamics
/episode/index/show/jillcolemanfitbizu/id/39572965
info_outline
FBU 566: JillFit 2025 Wrap-up: What Went Well + What Was a Flop
12/29/2025
FBU 566: JillFit 2025 Wrap-up: What Went Well + What Was a Flop
Today, Jill takes you behind the scenes of a “slow down to speed up” year at JillFit. She walks through the big shifts the team made in 2025 — from retiring fitness launches and sunsetting the Legacy program, to restructuring the product suite, experimenting with evergreen offers, and doubling down on scalable programs like FBA and a brand new membership. Jill shares what worked, what totally flopped, and the hard mindset shifts required when your business evolves faster than your preferences do. Ultimately, this episode is about making decisions based on what the business needs—not just what feels comfortable—so you can create more impact, better leverage your time, and position yourself for sustainable growth in the years ahead. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39551460
info_outline
FBU 565: Can You Strategize Connection? Performance vs. Authenticity
12/22/2025
FBU 565: Can You Strategize Connection? Performance vs. Authenticity
Can you actually strategize connection without losing authenticity? In this episode, Jill breaks down the tension between performance-driven business decisions and showing up as a real human who builds trust and connection over time. While both are necessary, there’s a big difference between attraction content and nurture content, and you need to be layering in enough nurture content to ensure that connection can grow invisibly beneath the surface. This episode also includes six practical ways to build deeper audience relationships without chasing likes or algorithms. Ultimately, in a saturated, AI-driven market, authenticity isn’t optional—it’s the competitive advantage that fuels long-term performance. Join Jill's Personal Branding Workshop! Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39488540
info_outline
FBU 564: Are Parasocial Relationships Strange?
12/17/2025
FBU 564: Are Parasocial Relationships Strange?
Now, more than ever, it’s absolutely necessary to build a powerful personal brand in the online space. Visibility, storytelling, and sharing the right mix of authority and humanity create trust, connection, and ultimately make selling easier. In this episode, we talk about why people buy you before they buy your offers, how concepts like know-like-trust and the pratfall effect show up on social media, and why building a personal brand is a long-term asset, not a fragile strategy. 2026 is the year of the personal brand and by leaning into connection, you’ll be on the path towards sustainable growth online. Join Jill's Personal Branding Workshop! Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39434565
info_outline
FBU 563: What Mindset Is Necessary to Hit $10k/Month Online?
12/15/2025
FBU 563: What Mindset Is Necessary to Hit $10k/Month Online?
Almost everyone in the online business space hopes to reach the elusive $10k per months income level, but “mindset” alone won’t be the thing to get you there. Yes, how you see your business matters, but your mindset is shaped far more by the actions you take than by journaling, affirmations, or waiting to feel ready. The real shift happens when you start acting as if you’re already at the next level: making decisions that feel uncomfortable, investing before it feels safe, setting boundaries, raising prices, building infrastructure, and stepping into leadership before your brain is fully on board. If you want 10K months (or any next-level result), stop asking how to think your way there, and start asking what the version of you who’s already there would do. Then, go do that. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39406375
info_outline
FBU 562: Is It Time For a Price Raise? How to Know
12/10/2025
FBU 562: Is It Time For a Price Raise? How to Know
As we near the end of the year, Jill wanted to get real about one of the most hot-button topics in online coaching: raising your prices. There’s nuance behind pricing, privilege, and demand, and truthfully, charging more isn’t inherently greedy. Today, Jill talks through the five signs it might be time for a raise, from simmering resentment and overflowing waitlists to never hearing “no” on sales calls. She also digs into the importance of having an Ascension model so coaching stays accessible without burning yourself out, and opens up about her own journey from $100/hour sessions to a $1,500 hourly rate. Whether you're anxious about charging more or curious how to know when you're ready, this episode will help you think about pricing through a lens of impact, energy, and sustainable business growth. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39347255
info_outline
FBU 561: Your Unique System or Core Premise is the Thing That Actually Sells Your Program
12/08/2025
FBU 561: Your Unique System or Core Premise is the Thing That Actually Sells Your Program
You need to have a clear methodology or system in selling your coaching programs because your potential clients are more interested in the results they can achieve rather than the features of the program. By focusing on the core premise or idea behind your offer, you can create a compelling narrative that resonates with potential clients. In this episode, Jill provides examples of successful selling systems and encourages you to champion your unique methodologies to foster trust and safety in your clients, ultimately making the sales process smoother and more effective. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: business strategy, coaching, methodology, sales process, client results, program selling, marketing strategies, online business, coaching programs, business growth
/episode/index/show/jillcolemanfitbizu/id/39317020
info_outline
FBU 560: How to Get the Most Out of a Mentor in 2026
12/03/2025
FBU 560: How to Get the Most Out of a Mentor in 2026
Today, Jill discusses the significance of mentorship and how to maximize the benefits of having a mentor. In order to get the most from your mentorships, it’s important to be coachable and set clear, actionable goals. Jill also shares her own mentorship experiences and some insights on vulnerability, collaboration, and the mindset needed to thrive in a coaching environment. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39248685
info_outline
FBU 559: NOW OPEN - Strategy Lab Founding Members Enrollment + What's Included
12/01/2025
FBU 559: NOW OPEN - Strategy Lab Founding Members Enrollment + What's Included
The doors are finally for enrollment in The Strategy Lab—a brand-new membership for intermediate online business owners who are ready to scale to six figures with clarity, structure, and coaching support. Today, Jill walks you through exactly who this container is for, what’s included, and why this offer is unlike anything she’s created before: from direct coaching and community accountability to JillFit’s signature Infinite Sales System, monthly sales-mechanism deep dives, a full Keystone Curriculum, and VIP intensives that build the core skills every established entrepreneur needs. If you’re already making money online, have the foundational pieces in place, and want the rinse-and-repeat strategies, templates, and support to grow, this is the most affordable way to get eyes on your business—and founding pricing will never be offered again. Join The Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website:
/episode/index/show/jillcolemanfitbizu/id/39207290
info_outline
FBU 558: The CEO Diaries: How to Retain Members (Community + Accountability Magic)
11/26/2025
FBU 558: The CEO Diaries: How to Retain Members (Community + Accountability Magic)
In the final episode of the CEO Diaries series, Jill discusses one of the trickiest parts of running a successful membership: retention. She breaks down why people actually cancel—usually because they’re not using the membership or they feel overwhelmed—and shares how to keep members engaged through clear roadmaps, early wins, simple monthly cadences, and purposeful community-building. Jill explains the psychology behind recurring payments, why “just giving more stuff” backfires, how to design a Goldilocks amount of content, and why fostering peer-to-peer interaction creates true ownership and longevity. Get on the wait list for the Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: membership, retention, psychology, consumer behavior, financial commitment, engagement
/episode/index/show/jillcolemanfitbizu/id/39174835
info_outline
FBU 557: The CEO Diaries: Deliverables + Tangible ROI for Membership (Working Smarter, Not Harder)
11/24/2025
FBU 557: The CEO Diaries: Deliverables + Tangible ROI for Membership (Working Smarter, Not Harder)
In this week’s CEO Diaries, Jill breaks down why deliverables alone won’t keep people in your membership long-term and how real ROI comes from clear promises, scalable systems, and smart structure. She reflects on the hard lessons from her first membership back in 2012—like assuming content was enough, forgetting the power of community, and learning that people stay when they’re reminded of their value—and explains how those insights shaped the Strategy Lab’s four core features: strategy, accountability, coaching, and community. Jill walks listeners through how she’s reverse engineering every monthly “plug-and-play” sales system, packaging her brain into step-by-step templates, and ensuring members aren’t dependent on constant live access to her but can implement proven launch models on their own. Get on the wait list for the Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: business scaling, systems, measurement, growth strategies, entrepreneurship
/episode/index/show/jillcolemanfitbizu/id/39146030
info_outline
FBU 556: The CEO Diaries: Membership Math + Pricing Tiers
11/19/2025
FBU 556: The CEO Diaries: Membership Math + Pricing Tiers
In the third episode of the CEO Diaries, Jill breaks down the numbers, psychology, and strategy behind pricing a successful membership, and shares how she’s using that same knowledge in building out the Strategy Lab. She digs into the difference between acquisition and retention, why loyalty should always be rewarded, and how industry norms vary wildly between fitness and business memberships. Jill walks through smart ways to incentivize longer commitments, structure annual vs. monthly options, and use founders’ pricing, evergreen funnels, and live launches to create irresistible tiers. From understanding the true ROI timeline to designing offers that are “too good to quit,” you’ll get a full behind-the-scenes look at building a scalable, sticky membership that people are pumped to stay in. Get on the wait list for the Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: membership pricing, retention strategies, founders enrollment, fitness industry, business memberships, loyalty rewards, pricing strategies, membership math, customer retention, value delivery
/episode/index/show/jillcolemanfitbizu/id/39089200
info_outline
FBU 555: The CEO Diaries: Does the Model Match the Money?
11/17/2025
FBU 555: The CEO Diaries: Does the Model Match the Money?
In the second episode of the CEO Diaries series, a behind the scenes look at the creation of her newest major business offer, the Strategy Lab, Jill talks a bit about the importance of leveraging business strategies to achieve growth. She discusses the need to evaluate current product offerings, focusing on which ones require the most time and which are scalable. One of the best things you can do for the long term health of your business is to identify the high-leverage activities you can try out that drive sales and overall business success. Get on the wait list for the Strategy Lab! Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same. Connect with me! Instagram: @jillfit | @fitbizu Facebook: @jillfit Website: business growth, leverage, scalable offers, coaching, product suite, high leverage activities, sales
/episode/index/show/jillcolemanfitbizu/id/39056535