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Legal Marketing 2.0 Podcast

Host Guy Alvarez of Good2bSocial - joined by industry leaders - offer a fresh perspective on the latest legal marketing trends and strategies, with actionable takeaways for lawyers and law firm marketing professionals.

info_outline Podcast Episode 199: Responsible AI: How Marketing Leaders Should Build Governance to Ensure Effective Deployment of Generative Artificial Intelligence 01/04/2024
info_outline Podcast Episode 198: How Technology and AI Can Effectively Address Pain Points in the Legal Intake Industry 12/07/2023
info_outline Podcast Episode 197: Best Lawyers Acquires Good2bSocial: A Chat with Phillip Greer 08/24/2023
info_outline Podcast Episode 196: Global Strategic Growth Partner 08/17/2023
info_outline Podcast Episode 195: Podcasting to Promote Your Niche Practice 08/10/2023
info_outline Podcast Episode 194: Content-Fueled Business Development: How Lawyers Can Harness the Power of Earned Media to Fuel New Client Relationships 07/20/2023
info_outline Podcast Episode 193: Let Your Geek Flag Fly 06/29/2023
info_outline Podcast Episode 192: Building an Effective, Flexible Strategy For Your Law Firm 06/08/2023
info_outline Podcast Episode 191: Reimagining DLA Piper’s Website 05/25/2023
info_outline Podcast Episode 190: After the Buzzer Goes Beyond the Scores! 05/11/2023
info_outline Podcast Episode 189: Adding Context to Compliance and Color To Your Legal Practice 04/20/2023
info_outline Podcast Episode 188: The Power of a Sector Based Approach: Specificity Drives Strategy 04/06/2023
info_outline Podcast Episode 187: Will AI Kill SEO? 03/24/2023
info_outline Podcast Episode 186: Restructure This! 03/16/2023
info_outline Podcast Episode 185: Is the Digital Experience Critical for Law Firms? 02/23/2023
info_outline Podcast Episode 184: 3 Ways to Attract Ideal Clients and Repel All Others 02/16/2023
info_outline Podcast Episode 183: Initiating Change 02/09/2023
info_outline Podcast Episode 182: Leveraging Digital Marketing in a Post-Pandemic World 01/12/2023
info_outline Podcast Episode 181: Making Audio Content Work for Your Firm 12/22/2022
info_outline Podcast Episode 180: Building & Leveraging Your Brand Through Social Media 12/15/2022
info_outline Podcast Episode 179: How to Start and Succeed at Creating Your Law Firm Podcast 12/08/2022
info_outline Podcast Episode 178: Exploring New Marketing Channels 12/01/2022
info_outline Podcast Episode 177: How to Ignite or Recharge Your Business Development Efforts 11/17/2022
info_outline Podcast Episode 176: How to Prevent Problems When Switching Marketing Agencies 11/10/2022
info_outline Podcast Episode 175: The Importance of Being More Thoughtful, Empathetic, and Following the Platinum Rule in Business 11/03/2022
info_outline Podcast Episode 174: Timeline of an Accomplished Law Firm Senior Marketer: From Coordinator to CMO (1989-today) 10/27/2022
info_outline Podcast Episode 173: Back to Basics: LinkedIn Fundamentals for Attorneys and How to Level-Up 10/20/2022
info_outline Podcast Episode 172: Money is Not the Only Resource: Balancing Marketing and Business Development 10/13/2022
info_outline Podcast Episode 171: How to Effectively Scale and Operate a Law Firm as a Lawyer and CEO 09/01/2022
info_outline Podcast Episode 170: How You Can Use Data to Drive Your Firm’s Digital Media Plan Forward 08/18/2022
 
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