Stark Reflections on Writing and Publishing

Perspectives and reflections on the writing and publishing life. Mark Leslie Lefebvre, a writer, bookseller, digital publishing advocate, professional speaker, and publishing consultant explores inclusive and collaborative opportunities for writers and book publishing professionals via interviews, discussions, and reflections about the industry. (Mark's personal website is www.markleslie.ca)

EP 389 - "Now You've Gone" with Cathy Rankin and Ken K. Mary 11/22/2024

EP 389 - "Now You've Gone" with Cathy Rankin and Ken K. Mary Mark interviews Cathy Rankin and Ken Mary about Cathy's new single "Now You've Gone." On October 29, 2024, Cathy Rankin released her debut single “Now You’ve Gone,” featuring renowned musicians David Ellefson (formerly of Megadeth) Ken Mary (formerly of Alice Cooper) and John Ronson. The emotional track, inspired by deeply personal experiences, reflects on themes of love, grief, and ultimately hope. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor. This episode is sponsored by the - Only available until the end of November 2024. In the interview, Mark, Cathy, and Ken talk about: Cathy's various family members who are musicians, her first exposure to music when she was young and how that impacted her creative life Getting into theatre, and acting, when she was little, but not having the confidence in music itself The first time Cathy had to perform a singing scene when she was acting in a film The difference between being a performing musician and being a live host Ken's background as a musician having toured with various different artists over the years How being the lead singer might be one of the more difficult positions to be in, since the majority of the audience focus is on them (rather than, for example, the drummer) The concept of the instrument choosing the musician rather than it being the other way around - and how that's the way it was for Ken and playing the drums How playing drums was never "work" for Ken no matter what type of band he was in The great producers that Ken has worked alongside over the years The way that Cathy and Ken first met and started to work together (When Jon Ronson asked Cathy to interview Ken about his most recent album) Cathy showing some of her poems to Ken and getting some feedback on the option to produce one of them into a song How everything in this production unfolded organically and the chemistry of Cathy and the musicians in producing the song The delightful lyrical and musical Easter Eggs that appear in the song The connection between Neil Peart's loss of his daughter and the loss of Cathy's nephew Christian and why the song is a tribute to both their memories What people who want to support the musical artists can do to help out After the interview Mark reflects on three different things that came up in the conversation, including the magic of organic creativity, the concept of playing a character when on stage, and the value of art, music, poetry, and prose in expressing deep emotion and forging connections. Clips from "Now You've Gone" have been used with permission. "Now You've Gone" is performed by: Cathy Rankin - Vocals, Lyrics Ken Mary - Drums/Percussion David Ellefson - Bass John Bronson - Guitar Produced and Mixed by Ken Mary/Sonic Phish Studios with contribution by Thomas Laufenberg Links of Interest: (YouTube) (Website) (X) Ken Mary (X) (Band) One look and listen at Cathy Rankin and her stellar high notes, and you know she was born to entertain. Whether on stage, on camera, or in any crowd, Rankin brings a strong female voice to her music on every level. Never one to take a backseat, this force-to-be-reckoned-with doesn’t just move fans with her powerful vocals, but also proudly reps the girls while holding her own with the guys. And, in Cathy's case, it's not just any ordinary "guys" that are part of her project, its renowned rockers David Ellefson, bassist (Kings of Thrash, Dieth, formerly of Megadeth), Ken Mary, Drummer/Composer/Producer (Flotsam and Jetsam, Great White, Fifth Angel, formerly of Alice Cooper and House of Lords), and guitarist John Bronson. This formidable line-up is on display on her new single, "Now You've Gone," with more music arriving soon. Cathy’s natural inclination for music and performance was evident from an early age when she vowed she would be a singer and actor, and her dream never wavered. Her grandfather first influenced her love of music. An accomplished professional big band musician, he played saxophone, clarinet, flute, piccolo and piano, primarily by ear, practicing in his music room with Cathy paying close attention. This exposure, along with her grandmother, one of the first female violinists in the Scottsdale Symphony, and guidance from her big sister who played drums in the popular 80s metal band, Whiskey Blu, formed the musical foundation that would be a lifelong passion for this songstress. While Cathy’s influences were wide-ranging, her original work is deeply rooted in classic rock woven with elements of blues, a touch of prog and at times even country, taking listeners on a journey reminiscent of the iconic frontwomen that defined female rock, such as Nicks, Wilson and Benatar. As a member of popular cover bands, Superhero and Daisy Train, Cathy spent years performing full time for thousands of audiences on countless stages, from Superbowl Fanfest, to corporate events, festivals and the Vegas Strip. Cathy is also co-host of the Metal Hall of Fame with Eddie Trunk (That Metal Show, Trunk Nation), and host of the annual Bubba Bash honoring Neil Peart. And through in-depth interviews with award-winning artists such as John Waite, Geoff Tate, Lita Ford, KIX, Winger, Fifth Angel, and more, Cathy has been able to share that education and inspiration with countless other passionate music fans. Ken K. Mary is an American musician who has worked as a drummer, producer, engineer, and record executive on over thirty-five albums. He has worked in genres from heavy rock to choral music. Mary is best known for his work with acts such as Accept, Fifth Angel, Chastain, TKO, Impellitteri, House of Lords, Bonfire and Alice Cooper, and is currently the drummer of Flotsam and Jetsam and Jack Russell's Great White The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/34101206

EP 388 - Unconditional Boundaries with Andy Lidstone 11/14/2024

EP 387 - Rambling Reflections From The Disappointing Aftermath 11/08/2024

EP 386 - Inside Every Poem, a Raging Sea of Writerly Advice with Liz Worth 11/01/2024

EP 386 - Inside Every Poem, a Raging Sea of Writerly Advice with Liz Worth Mark interviews Liz Worth about her new poetry book Inside Every Poem, A Raging Sea. Mark skips the regular introductory matter to skip right to the interview. In their interview Mark and Liz talk about: How the book is about p laying with the idea of the cross-over or similarities between spell-writing and poetry The way that every line, every word counts in each of them Thoughts on what intuition really is as opposed to what many people think it is The importance of having to know the rules before you break them and how that works in both divination and writing How a lot of the poems in this collection were written in the depths of the pandemic when things were closed down, as well as when Liz's mother was living with dementia and in the last years of her life Her mother being a magical thinker and the influence her mother had on Liz Certain lines and ideas that would come to Liz as she was going out on regular walks Filling up a notebook she had found on the curb with these ideas and poems The way a lot of writing happens for Liz not while she's sitting at her desk, but out walking or doing other things How every piece of writing can have its own energy and have a life of its own that helps guide you when creating it The unique interpretations that different readers can apply to a piece of writing The recent popularity in horror-adjacent poetry Remembering that poetry can be rebellious and that it doesn't have to be academic or dry The process of putting the book of poetry together and then pitching it to a publisher The joy of working with a publisher like Book Hug Press The type of light editing that happens with a book of poetry Specific placement of poems within the book A bit behind the title poem "Inside Every Dream, a Raging Sea" Some of the themes that appear in the collection What Liz is working on now Advice Liz would offer to anyone wanting to try their hand at poetry And more... Links of Interest: Liz Worth is a poet, novelist and nonfiction writer. She is a two-time nominee for the ReLit Award for Poetry for her books The Truth is Told Better This Way and No Work Finished Here: Rewriting Andy Warhol. Her first book, Treat Me Like Dirt, was the first of its kind to provide an in-depth history of southern Ontario’s first wave punk movement. Her new poetry book, Inside Every Dream, a Raging Sea is published through Book*hug Press. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/33734337

EP 385 - Rambling Reflections From The Road: Go West Not So Young Man 10/24/2024

EP 384 - Rambling Reflections From The Road: World Fantasy Con 2024 10/17/2024

EP 383 - 20 Haunting Years 10/10/2024

EP 383 - 20 Haunting Years In this solo episode Mark talks through the logic and reasoning behind a recent book launch by sharing a little of his own experience and publication history. This episode is sponsored by the patrons who support this podcast at and . Mark shares the behind-the-scenes story of: Why he first self-published the book One Hand Screaming in 2004 The logistics and strategy behind making it fully returnable and why he was trying to push the envelope of publishing so early in the digital publishing revolution A little bit of his experience as a writer in those manual "mail out submissions" days The reasoning behind wanting to celebrate the 20th Anniversary of this first published book by launching One Hand Screaming: 20 Haunting Years Why he invested into getting this self-published book into a traditional distribution warehouse in Canada with a sales team -- and what that means Collaborating with a local brewery to create a tie-in beer One Hop Screaming Some of the marketing and branding logistics, reasoning, and strategies being used for the book launch Products and marketing swag that Mark is leveraging, including a bonus "haunted beer" story to go along with the beer (QR code printed on the beer cans and the double-sided coasters Mark also shares a couple of new marketing tools that he has come across and been experimenting with that are designed to help an author maximize their ability to create sales copy, draft up press releases, provide comp author/comp title information, and more. Links of Interest: (Beer - online order) (Online order) "" (Haunted beer story) Marketing Tools Mentioned (Google) (Manuscript Marketing Report) The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/33405622

EP 382 - From Page to Platform: How to Succeed as an Author Speaker 10/04/2024

EP 381 - Showcasing Independent Bookstores, Publishers, And Authors with Andrew Snook 09/27/2024

EP 381 - Showcasing Independent Bookstores, Publishers, And Authors with Andrew Snook Mark interviews Andrew Snook about his writing and editing work as well as Canadian Independent Publishers magazine, which is celebrating its first anniversary. Prior to the interview Mark welcomes new Patrons, shares comments from recent episodes, a personal update, and a word about this episode's sponsor This episode is sponsored by FROM PAGE TO PLATFORM by Matty Dalrymple and Michael La Ronn. You can learn more about the book at . In their conversation, Mark and Andrew talk about: Celebrating the first year of publishing Canadian Independent Author Andrew's first ventures self-publishing many many ago Some of the early novels and novellas that Andrew released Moving to Ottawa to become a newspaper reporter so that he could write full time Moving back to Mississauga and getting a role in the Business-to-Business magazine business Starting up his own company in 2019 The six issues per year of Canadian Independent Publishers Magazine How the magazine is still a cost center and is not yet generating a profit - and how the goal is to have the magazine at least pay for itself The gig Andrew got going to local hockey games and covering them and how that led to an internship with Metroland (who owned the paper), and eventually a job with a local newspaper interested in advertising their books in this magazine The flash fiction contest Andrew is running to help Canadian authors in showcasing their work When Mark and Andrew first met at Hamilton Comic Con several years ago The small reader fee for submitting to this contest, which is $25 How Mark is offering for any Canadian authors listening who are interested in submitting to this flash fiction contest that Mark will pay the entry fee for the first 4 who contact him () The two books in the Remy series Andrew wrote The dice rolling interactive gamebook Andrew published The introductory chapter book Andrew published partially as a way to provide content for his daughter and other similar readers who were interested in the chapter book format, but with slightly longer chapters The impact that working on and producing this magazine has had on Andrew's writing time How Andrew used to work around his family and work schedule to get his writing done Andrew's experience teaching young kids creating writing and how that led to going back to further his post-secondary education Mistakes Andrew has made as a writer And more . . . After the interview Mark reflects on a couple of things from his chat with Andrew and then shares how Canadian writers can participate in the promotional ad opportunity as well as in the flash fiction contest. Links of Interest: Mark's Kickstarter for EP 379 - Andrew Snook has been working as a professional writer and editor for 15 years. He started his writing career as a newspaper reporter in the Ottawa area before moving to Toronto to take on various roles as a magazine editor and feature writer for a variety of business publications. In 2019, he founded his content creation company, Snookbooks Publishing. In his spare time, Snook is an avid fiction writer and reader. He has published four works of fiction to date: Remy’s Dilemma (2015); Remy’s Dilemma: Special Delivery (2019); Dungeon Jest: The Ruby of Power (2022); and The Snookie-Cookie Crew and the Cranberry Cookie Cruncher (2022). Snook’s fiction and business writing have won him a combined 22 national and international awards, which is neat, but he's happier knowing he made someone laugh out loud while reading his books during an inappropriate moment. Snook is also passionate about promoting independent authors, bookstores and publishers. In 2023, he founded Canadian Independent Publishers Magazine, which is dedicated to offering a platform for showcasing Canadian writers. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/33227742

EP 380 - Passion Project Publishing with Brianna Wodabek 09/20/2024

EP 380 - Passion Project Publishing with Brianna Wodabek Mark interviews Brianna Wodabek, Assistant Manager of Digital Marketing at HarperCollins about her lifelong love of reading, books, and writing, and her evolution in the book industry. Prior to the interview Mark welcomes new Patrons, shares comments from recent episodes, a personal update, and a word about this episode's sponsor This episode is sponsored by FROM PAGE TO PLATFORM by Matty Dalrymple and Michael La Ronn. You can learn more about the book at . In their conversation, Mark and Brianna talk about: How Brianna always loved reading and writing, but also knew that she wasn't interested in journalism Finding the brand new Creative Writing & Publishing degree program at Sheridan College Learning improv and how that helped with the overall process involved in publishing pitching Thinking that she would be focusing more on the writing program when she got involved, but pivoting over to the publishing side of things Getting an unofficial internship in her first year with a small Canadian publisher in Oakville, Ontario and being able to gain experience wearing multiple hats Her official internship at Wolsak and Wynn publishing in Hamilton Having to deliver her valedictorian speech for graduation via video because of the global pandemic Securing her first job as Digital Marketing Coordinator at Harper Collins US (HTP Books) within 2 months of graduating and then progressing through a series of promotions to other positions The fact that Harper Collins HTP Books interns are paid The in-house influencer program called "The Hive" that Brianna and one of her colleagues created How there's a growing trend of book influencers who collect more than one edition of a book Brianna's passion project achievement with Voyage of the Damned by Frances White and bringing it to North America despite not being an acquisitions editor How the role of the gatekeeping in the publishing world is being lowered due to additional influencers even from outside the publishing realm - social media influencers, for example The way some publishers are reaching out directly to authors via social media DMs Advice Brianna would share to authors and what she would like them to know about the traditional publishing world The value of being you and being authentic And more . . . After the interview Mark reflects on the idea of a new type of reader who collects multiple editions of a book, how Brianna's passion led to a fantastic acquisition, and the importance of authenticity. Links of Interest: Mark's Kickstarter for EP 379 - Brianna Wodabek, an Honours Bachelor graduate in Creative Writing and Publishing, transitioned from independent publishing to her current role as Assistant Manager of Digital Marketing at HarperCollins. In this capacity, Brianna combines her expertise with her passion for storytelling, having notably personally acquiring important books like "Voyage of the Damned" by Frances White and collaborated with authors such as Colleen Hoover, Mary Kubica, Chelsea Devantez, Eve, and more to enhance their brands. Apart from her professional endeavors, Brianna's written works have been featured in publications like the Journal of Applied Social Science, PAUSE. Magazine, and The Mighty. With her industry experience and creative drive, Brianna is devoted to crafting compelling narratives that resonate with diverse audiences. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/33133462

EP 379 - Simplifying Your Life & Work with Dre Baldwin 09/13/2024

EP 379 - Simplifying Your Life & Work with Dre Baldwin Mark interviews Dre Baldwin the CEO and Founder of Work On Your Game Inc. about his books and his experience helping others in finding their own paths to success. Prior to the interview Mark shares comments from recent episodes, a personal update, and a word about this episode's sponsor This episode is sponsored by FROM PAGE TO PLATFORM by Matty Dalrymple and Michael La Ronn. You can learn more about the book at . During the interview, Mark and Dre talk about: The importance of the simplification process as a great place to begin The 80/20 rule and the less-than-smooth ways we have of not being able to drop the 80% How, over time, Dre has accumulated little pieces of wisdom that have ended up being part of the training and coaching that he does The first question that Dre often asks which is: What is your goal? The challenge of being inundated with so many messages which results in trying to work on more than one priority How Dre has always been a big reader and a bit of a closet computer geek The appeal of self-generated media and being able to articulate his ideas Putting videos on YouTube about the basketball he was playing professionally and how other players began to take advantage of his advice and coaching How even people who weren't playing sports could benefit from those basketball videos, which led to Dre recognizing he could help people beyond athletes How a lot of Dre's mindset stuff started to come out around 2009/2010 Blogging his ideas and starting to put out his books How discipline is the most important hallmark of the professional The way people can fall off their structure and the importance of finding the structure that works best for you Coaches being one of the ways that people can find/apply the proper structure How a true professional holds themselves accountable to a structure Shortcuts as something that can come from the right coach The way that a coach can KEEP a professional athlete good Human beings doing better work when accountability is involved The importance of showing yourself the same respect you would show to a "boss" or some other supervisor or superior you report to at work How the two golden questions related to your goal (What do you want and why do you want it?) help you build that bridge to the structure that can get you there Knowing that he had always wanted to write a book and combining that with the fact he knew he already had an audience via his YouTube channel The reason Dre didn't really pursue traditional publishing and decided to publish it himself in 2010 Dre's book Buy Me A Game (which is available as a free download) Publishing about 19/20 books between 2010 and 2017 Doing an in person speaking gig in Atlanta all on his own dime and what opportunities that led to, including a New York publisher (McGraw Hill) who was interested in publishing a book for him. That book was Working on Your Game Why Dre wasn't interested in reliving that experience again without the right offer/contract in place Adapting part of the traditional publishing editing process into his own procedure for self-publishing his books Why Dre prefers to have direct sales of his books on his own website How in business the most valuable thing you have is your customer list Dre's book The Third Day: The Decision That Separates The Pros From The Amateurs How a professional shows up and delivers even when they don't "feel like it" - that's what makes them a professional The fact that most people don't hear something you say - repeating it or exploring it in different ways can help And more . . . After the interview Mark reflects on several of the points Dre brought up in the conversation, including re-leveraging your own IP by exploring a single topic into further detail and the fact that a professional always shows up. Links of Interest: Mark's Kickstarter for Dre Baldwin is CEO and Founder of Work On Your Game Inc. He has given 4 TEDxTalks and has authored 35 books. Dre’s content has been consumed over 103 million times. His daily Work On Your Game MasterClass has amassed over 2,900 episodes and over 7.3 million listeners. Dre had a 9-year professional basketball career, playing in 8 countries. Dre’s framework is the "roadmap in reverse" for professional Mindset, Strategy, Systems & Accountability. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/33030912

EP 378 - Multimedia Storytelling with Dominician Gennari 09/06/2024

EP 378 - Multimedia Storytelling with Dominician Gennari Mark interviews Dominician Gennari, a writer, storyteller, composer, and musician about his multimedia book and novella opus, The War for Ascension. Prior to the interview Mark shares comments from recent episodes, a personal update, a word from this episode's sponsor, as well as a word about a previous episode sponsor. NEWS: Please note that the Feb/March 2025 Writers Retreat at Sea from Cruising Writers has been cancelled. During their conversation Mark and Dominician talk about: How Dominician's creative and artistic voice started with music at about the age of 13/14 Discovering Tolkien about six or seven years later How, when writing, Dominician was imagining the accompanying soundtrack and the way the process became inseparable Learning from one of the most incredible music teachers Dominician's Italian heritage and how his family would gather in the kitchen and, while cooking together, would sing works like the music from Madame Butterfly and other classical sources How that learning is layered and added in to the other styles and genres of music that Dominician composes and plays The way that Richard Wagner would compose music with the elaborate use of leitmotifs (musical phrases associated with individual characters, places, ideas, or plot elements) Dominician picking ten of the key moments in his story to hit really hard with his own compositions The various members of the local musical community who participated in the recording About the 2nd track, "Light of the Hydroverse" Advice that David Farland, a mentor who worked with Dominician, offered in relation to this project Being told by Dave Farland that Dominician reminded him of Gene Wolfe Unpacking numerous languages in order to re-package them into the original language he created for this universe The Kenorian greeting in the language Dominician invented which says "may serenity follow you" Working with producers on a script adaptation of The War for Ascension but coming to irreconcilable differences that resulted in an end to that project How Dominician connected with Dave Farland via a course he took online from Writers of the Future Turning down what could have been millions of dollars on that cancelled Hollywood project How people can get ahold of the accompanying soundtrack The process that Dominician uses when writing the stories and composing the music What's next for Dominician And more . . . After the interview Mark reflects on the idea of creating in the kitchen and the power of that type of collaboration, as well as the integrity to say no to a huge opportunity if it crosses the line of what is deemed as acceptible. Links of Interest: Mark's Kickstarter for Dominician Gennari grew up in the rough western suburbs of Melbourne, Australia, in the 80's after his migrant parents fled war-torn Europe after WW2. As a young child, he would fantasise about imaginary creatures living in his backyard and he would dream of magical worlds. As the years unfolded, Dominician's creative spirit flourished, giving birth to his mythical world, Númaria. This world, meticulously crafted, boasts a rich history and a complex ecosystem, providing the perfect backdrop for the vast timeline of his unfolding story called The War for Ascension. Submerging himself in the fields of forbidden archaeology, esoteric wisdom, USAPs of the US government, and ancient warfare, a great awakening occurred as the veil of secrecy was lifted from his eyes. After learning humanity's obscured past was stranger than fiction, his desire to create a truthful and artistic message through fiction arose. This acquired knowledge segued into writing his epic fantasy series The War for Ascension and the sequential standalone series The Ascension Archive. Having spent 3 years working alongside renowned Hollywood producers, Dominician garnered invaluable knowledge of screen craft and storytelling. But due to unforeseen events, he chose an alternative path to pursue his dream of writing wholesome fantasy stories. Guided by fantasy author and genius, David Farland, Dominician is set to expand his grand mythology, The War for Ascension into a multimedia book and novella opus, along with accompanying soundtracks of epic music. Dominician is also the producer of the epic industrial metal band Ark of Light, and a Brazilian Jiu-Jitsu instructor and National Champion. He currently lives in Melbourne, Australia. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32944147

EP 377 - Pivoting Your Publishing Dreams with Denise Massar 08/30/2024

EP 377 - Pivoting Your Publishing Dreams with Denise Massar Mark interviews Denise Massar, a writer, an adoptee, and a mom via birth and adoption about her new memoir MATCHED and the ten-year journey she took getting it published. Prior to the main content, Mark shares comments from a recent episode, a personal update, and a word from this episode's sponsor. This episode is sponsored by . During their conversation Mark and Denise talk about: How Denise had been "big five or die" when it originally came to her publishing dream and how and why that changed over the years Some of the feedback that Denise's agent got back on submission of her memoir in 2020 and how they fueled her in a positive way Denise's agent coming up with a strategy to change the title, to wait a year as publishing shifts and movements within editorial departments would naturally occur, then to try to send it out on sub to the market again Some of the limitations within traditional publishing that happen with titles that might be perceived by some as "somewhat similar" How memoir from an "unknown" person is one of the hardest things to sell Prince Harry's penis Having run the course with her agent on this book, and the respectful mutual decision to part ways Submitting the book to a number of university presses without her agent The sudden health scare that turned out to be a benign lump that Denise had to have surgery to remove Resetting those initial big dreams that she had about what would happen when her book was finally published The importance of her kids seeing her "finish this book" that she'd been working on for 10 years Deciding to take the indie publishing approach which allowed her several freedoms, including changing the title back to MATCHED, working with the cover designer artist that she knew and liked, among other things Leveraging 60 different ARC readers for her memoir The power of hearing readers say things like "me too" - and "I never knew that anybody else went through that" and other ways a writer can come to feel that their writing resonates with readers Writing about her own adoption and realizing that for the first six months of her life, before she was adopted, that she must have been in foster care Altering the names of some of the people in the book in order to preserve their privacy How the eight different birth mothers Denise was in contact with via the course of adopting her son who ended up changing her life Advice Denise would give to her younger self as well as advise she'd give to beginning authors And more . . . After the interview Mark reflects on just how significant it is when an editor provides any sort of feedback beyond a form/token "not for us at this time" rejection, as well as an agent that's willing to "re-package" a book in order to try to put it out on submission for a second round. He also reflects on how nothing can stop a determined writer. Links of Interest: Mark's Kickstarter for Denise Massar is a writer, an adoptee, and a mom via birth and adoption. Her essays have been published in HuffPost, Writer's Digest, Mutha Magazine, Raise Magazine, An Injustice!, and she’s a recurring guest blogger for Jane Friedman. Denise’s memoir, Matched, is about the nine months she spent obsessively searching for a baby to adopt, the nine potential birth moms she met on that journey, and how, in a twist of fate, her son’s birth mom led Denise to the one person she thought she’d never meet: The woman who gave birth to her. You can find Matched anywhere you buy books, and you can read the first ten pages right now, and get Denise’s Top Ten Memoir Recommendations on her website, http://www.denisemassar.org/ The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32807072

EP 376 - Dianne Scott on Writing Historical Mysteries 08/22/2024

EP 376 - Dianne Scott on Writing Historical Mysteries Mark interviews bestselling and award-winning author Dianne Scott about her Christine Lane Mystery series which is set on Toronto Island in the 1960s. Prior to the main content, Mark shares comments from a recent newsletter he sent out asking writers to share their thoughts on the collective noun for a group of editors, a personal update (including the launch of his new ), and a word from this episode's sponsor. This episode is sponsored by . During their conversation Mark and Dianne talk about: How, after writing a creative writing piece in University that was supposed to be a research essay, Dianne's teacher suggested that she switch her major over to English The teaching that Dianne has done for the past 30+ years Other writing that Dianne has worked on and published Dianne learning from her father, how he, as a police officer, used to patrol Toronto Island, and the spark of that into some ideas for her novels Deciding to make her main character a female officer in that place in the 1960s Preparing the final and 5th book in the series, FINAL LOOK, for publication in June 2025 Pitching and submitting her work to various Canadian markets The innate conflict that was part of the first novel in Dianne's Christine Lane series The "old VS new" conflict that happens in the stories in this setting Dianne's first two years in self/indie publishing Some of the volunteer work that Dianne does within her realms of expertise The importance of literacy The different types of creativity that can fulfill that internal desire Advice Dianne would give to other writers And more... After the interview Mark reflects on the research Dianne had to do as well as the concept of being creative in different ways. Links of Interest: Mark's Kickstarter for EP 374 - Dianne Scott lives a short ferry ride from Toronto Island, which is the setting of her mystery novels. She is the award-winning author of the Christine Lane Mystery series. The first book, Final Look, was a #1 Amazon bestseller, Kobo Emerging Writers Award nominee and winner of the Crime Writers of Canada Arthur Ellis Award. The second book, Missing, was a Finalist for the CWC Excellence in Writing Award. Lost and Found and Sabotage are the third and fourth books in the series. When Dianne is not writing, she is walking Toronto’s neighborhoods, coffee klatching with friends and cuddling her Bichon Poodle. She also teaches literacy skills and is working on her Erne in pickleball. For more information about Dianne, visit her website at diannescottauthor.com The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32706247

EP 375 - One Hand Kickstarting 08/15/2024

EP 374 - WMG Publishing Editor Round Table 08/08/2024

EP 373 - Musings on Getting a Masters and Getting Married 08/02/2024

EP 372 - Getting Paid For Authors Interviews and Book Reviews with Rick Hipson 07/25/2024

EP 372 - Getting Paid For Authors Interviews and Book Reviews with Rick Hipson Mark interviews Rick Hipson, author of the new book A REVIEWER'S GUIDE TO WRITING BOOK REVIEWS: AND HOW TO GET PAID FOR THEM. Prior to the interview, Mark thanks Patrons and Buy Me A Coffee buddies, welcomes new patron Kevin J. Anderson, shares comments from recent episode, a personal update, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Rick talk about: Rick getting his first stint at writing (A ginger man story) back in Grade 2 or Grade 3 Catching the horror bug first when reading "The Strange Case of Dr Jekyll and Mr Hyde" when he was about nine years old Getting into vampires and reading stories about them at a young age Starting off writing for publication (fiction, interviews, and reviews) for a magazine called Insidious Reflections Rick's first author interview with Jack Ketchum and how it's one of the most memorable interview and one of his absolute favorites How Jack was a true gentleman who was gracious and so supportive of so many other people in the horror industry Rick interviewing Brian Keene through tweets Some of the struggles with transcription The way that Rick likes to conduct interviews Rick's podcast of interviews with horror authors and the various articles that he writes based on the context from those interviews Rick's interview with Frank Darabont of The Walking Dead, The Shawshank Redemption, The Green Mile, and A Nightmare on Elm Street 3: Dream Warriors Interview advice that Frank Darabont offered to Rick Leveraging one's non-fiction interview assets in as many ways possible Rick's book, which launched July 26, 2024, A Reviewer’s Guide to Writing Book Reviews: And How to Get Paid for Them Deciding to go with a publisher (Crystal Lake Publishing) instead of self-publishing this title, and why The way that Rick worked his way through having his non-fiction pieces published in various horror markets A horror story Rick shares about his first review The importance of meeting people in person The single conference Rick will go to every single year and why A bit about Rick's podcast, Dark Bites And more . . . After the interview Mark reflects on Rick's reasoning to go with a publisher as well as the long-term marketing effect of a reviewer feeling like they "owe" an author. Links of Interest: Use coupon STARK20 to get 20% off The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32261407

EP 371 - Rambling Reflections From The Road July 2024 Edition 07/19/2024

EP 370 - Questioning & Reflecting with Becca Syme 07/11/2024

EP 370 - Questioning & Reflecting with Becca Syme Mark interviews Becca Syme, an author and a Gallup-Certified Strengths Coach who has been helping writers with coaching success alignment for more than a decade. Prior to the interview, Mark thanks Patrons and Buy Me A Coffee buddies, shares comments from recent episode, a personal update, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Becca talk about: How Becca deals with unexpected situations such as someone being late for a virtual meeting (Mark was 20 minutes late getting to this interview) and how this aligns with her strength of "Arranger" The Clifton Strengths personality metric and how Becca uses it to help writers Mark's top 5 strengths and Becca's top 5 strengths The pros and cons that come with a strength such as Empathy How emotions can have residue - that emotions are not false just because they're fictional Becca first taking the Clifton Strengths in 2005 and then immediately wanting to become certified and to figure this out; which is when her coaching began The "Dear Writer"/"Question The Premise" books that Becca has written to help writers How Becca's first book "Dear Writer You Need to Quit" has become a running joke, especially from people who have never read the book and have only heard the title The challenge related to the new place Becca lives and trying to get audiobooks recorded People who are pressure-prompted and the leveraging external motivation VS internal motivation A look at home office versus having an office space separate from the home and how that can work better for some people How our visions of ourselves are not correct because so much of it is based on impressions we were fed before we were able to effectively grasp a more pure vision of ourselves Being able to look at what's often seen as a weakness as a strength How even the more benign moments and experiences in childhood can have a dramatic life-long impact upon us The way that Becca questions almost everything, including the thoughts and feelings that she has Being an intuitive writer verses writing a book to outline How 100% of the things that "everyone says" are for everyone, are definitely NOT for everyone That most people are not lying to you, but they are lying to themselves, often because they just don't understand How a person who NEVER questions themself is a major red flag The "reach for my phone" game that Becca plays when she's traveling or out in public The 12-Hour Walk Becca dating someone who was comfortably disconnected from their phone, rarely ever reaching for it, but just being in the moment The problem with interrupting the thought cycle and being able to get all the way to the bottom of the cognitive process And more . . . After the interview Mark reflects on a handful of things that came up in their conversation, which he felt was a lot of good therapy for him. Links of Interest: Use coupon STARK20 to get 20% off Becca Syme (MATL) is a Gallup-Certified Strengths Coach and has been coaching success alignment for more than a decade. She is the author of the Quitbooks for Writers series and the popular Write Better-Faster course. She also writes mystery novels in her spare time and lives on one of the thousand lakes in Minnesota. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32105817

EP 369 - The DIY Author With Kaye Lynn Booth 07/05/2024

EP 369 - The DIY Author With Kaye Lynn Booth Mark interviews Kaye Lynn Booth about her writing life and her new book The DIY Author. Prior to the interview, Mark thanks Patrons and Buy Me A Coffee buddies, as well as a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Kaye Lynn talk about: Kaye having written since 1994 and selling her first poem in 1996 Having always wanted to take a DIY approach to her creativity Signing up for a booth at a local fair without having anything to sell and how that led to a creative way of selling her poems Kaye's poem "Voices" and the perfect painting she found to use with it that was also called "Voices" and how that led to another collaborative poem and painting The early blog-related writing that Kaye had done when the internet was still "young" Creating the Writing to be Read brand on her blog/website and writing reviews for books she had read How Kaye's blog remains her biggest marketing tool The blog team that Kaye has writing specific content for her site Getting degrees in genre fiction and screen-writing and then going back with the concentration in publishing Kaye's perspective on what the harder part of writing and publishing is The long-term outlook that Kaye has taken when it comes to creating and building an audience with her blog The breakdown and sections of Kaye's book THE DIY AUTHOR Kaye's first poetry collection: Small Wonders The children's books that Kaye has written The various genres that Kaye writes in as she follows her passion And more . . . After the interview Mark reflects making do with what you have and the creativity that can come when you find you've painted yourself into a corner. Links of Interest: Kaye Lynn Booth's Website EP 356 - Use coupon STARK20 to get 20% off For Kaye Lynne Booth, writing is a passion. Kaye Lynne is an author with published short fiction and poetry, both online and in print, including her short story collection, Last Call and Other Short Fiction; and her paranormal mystery novella, Hidden Secrets; Books 1 & 2 of her Women in the West adventure series, Delilah and Sarah, and her Time-Travel Adventure novel, The Rock Star & The Outlaw. Kaye holds a dual M.F.A. degree in Creative Writing with emphasis in genre fiction and screenwriting, and an M.A. in publishing. Kaye Lynne is the founder of WordCrafter Quality Writing & Author Services and WordCrafter Press. She also maintains an authors’ blog and website, Writing to be Read, where she publishes content of interest in the literary world. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/32018497

EP 368 - Written Word Media with Clayton Noblit 06/28/2024

EP 368 - Written Word Media with Clayton Noblit Mark has a chat with Clayton Noblit, a senior marketing manager at Written Word Media. Prior to the interview, Mark thanks Patrons, welcomes a few new Buy Me A Coffee buddies, shares a personal update, and shares a word from this episode's sponsor. episode's sponsor. Learn more about this cruise. In the interview Mark and Clayton talk about: What Written Media is (a book marketing/promotions company) Clayton's personal background as a marketer, and a big reader, but not an author The purposeful design of the Written Word Media dashboard to help authors schedule a marketing promotion in about 20 minutes then get back on to the other parts of their day The various Written Word Media reader-facing brands: FreeBooksy, BargainBooksy, Red Feather Romance, New in Books, and Audiothicket Their partnerships with other reader promo sites like eReader News Today, Book Barbarian, Hello Books, and others The strategy of promo stacking by spreading marketing promotions out over a series of 3 to 5 days How the Facebook Ads and Amazon Ads support at Written Word Media works The Written Word Media membership levels (Gold and Platinum) which offer a 10% discount on booking promos as well as additional exclusive promotion options and savings on other third party services The Limelight feature promotion option available for members The content that appears on the Written Word Media blog, including regular surveys of authors and industry trends A few of the responses from a survey conducted in late 2023 A discussion of author's perceptions of AI and social media The importance of diversifying instead of being reliant on a single platform Advice Clayton offers to authors working on promoting and marketing their books After the interview Mark reflects on just how much Written Word Media has grown over the years, by listening to authors, and adding tools and options to allow for greater efficiency in marketing. He also notes how authors are becoming more professional in their approach of planning ahead, and admits to not being as good at making those plans as he'd hoped. Links of Interest: EP 008 - EP 185 - EP 285 - EP 342 - Use coupon STARK20 to get 20% off Clayton Noblit is a senior marketing manager at Written Word Media. He is passionate about helping authors find their readers and finding ways to sell more books. When he’s not working, he enjoys spending time with his family, playing sports, and making beverages. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31927532

EP 367 - Amazing Stories, Fanzines, and Community with Lloyd Penney 06/21/2024

EP 367 - Amazing Stories, Fanzines, and Community with Lloyd Penney Mark interviews Lloyd Penney, the editor of Amazing Stories magazine about his work on Amazing Stories, his forty years of engagement with the fanzine community, and more. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Lloyd talk about: Meeting Robert J. Sawyer when they both attended Ryerson University in Toronto Lloyd's first and only published science fiction story (which Rob was responsible for) Getting involved in science fiction fanzines Forty years of experience being engaged with fanzines from Canada, the United States and all over the world The definition of what a fanzine is How the common community ends up talking about almost anything else once they've established their commonalities in related to things they are fans of How the production of fanzines have changed over the years, from mimeographs, to photocopies, to digital Starting off his experience in engaging with fanzines by writing a letter of comment The letter column being the heart of a fanzine Social media having replaced the fanzine in a lot of ways, but how that has reduced the more nuanced, well-thought out responses and behavior The "reaction" of social media verses the "responses" in fanzines An example of a recent fanzine that Lloyd recently received The first issue of Amazing Stories coming out in 1927 A fan, Steve Davidson, who, about 2008, wondered what happened to the copyright on the name Amazing Stories, found it was available and secured them How Spielberg needing to purchase the rights to the name for a TV show helped pay for the production of the first few issues of the new version of the magazine How Lloyd got involved with Amazing Stories in 2018 and then became the editor in chief of the magazine The magazine being (at the time) an online magazine, with no current print issues available The Patreon and merchandise that's available to help support the magazine's operation Running two Kickstarters - one of which funded, and the other, which didn't fund And more... After the interview Mark reflects on the value of getting involved with such a prestigious magazine brand as Amazing Stories, as well as the strong sense of connection and engagement with readers that can happen within the fanzine community. Links of Interest: (Includes Amazing Selects imprint of books) EP 366 - EP 365 - Use coupon STARK20 to get 20% off Lloyd Penney is a Canadian science fiction writer, science fiction convention organizer and a dedicated fan who took his long time science fiction interest and turned it into a career recently - as the editor-in-chief of Amazing Stories one of science fictions longest running magazines. He had previously written extensively for science fiction fanzines. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31836217

EP 366 - Bolts of Fiction with Daniel Willcocks and Samantha Frost 06/15/2024

EP 366 - Bolts of Fiction with Daniel Willcocks and Samantha Frost Mark interviews Daniel Willcocks and Samantha Frost about their flash fiction anthology BOLTS OF FICTION and the unique engagement they created and managed through the month of February 2023 to inspire the writing community throughout the entire month. In February 2023, the Activated Authors community embarked on an ambitious project: to respond to daily prompts and produce a flash fiction story by the next day. The result was an outpouring of over 500 unique and imaginative pieces, from which the very best were meticulously curated for their anthology. From heart-wrenching tales of love and loss to whimsical adventures in fantastical worlds, each story promises to transport you, even if just for a moment, into a different reality. Whether you have a minute or an hour, you'll find stories that will intrigue, inspire, and leave you yearning for more. Featuring stories from: Quenntis Ashby, Ara Bell, Amy Bulauski, Tracey Byrnes, S.F. Claymore, Cassi Emerson, Geoff Emberlyn, B.A. Ferguson, Michelle L.M. Gale, Renée Gallant, Megan L. Garner, Robert Gelik, Debbie Gravett, Karla Hailer, R.P. Howley, Jacqueline James, Claire Ladds, Arin Laney, Mark Leslie, Daisy Lythe, S.W. Millar, Kiz Moncrieff, Andrew Murray, Laura Nettles, Kymba Nijuck, Carolyn O'Brien, Leila Murton Poole, Karin Redclift, C.M. Simpson, K.T. Tate, and Karen Wicks. In this interview, Mark, Dan, and Sam talk about: June 15th being National Flash Fiction Day What flash fiction is The inspiration for this project The tight deadlines involved Creating daily prompts to inspire writers The blind submission/reading process And more . . . Links of Interest: Use coupon STARK20 to get 20% off Daniel Willcocks is an international bestselling author, award-winning podcaster, author coach, and speaker. Dan writes non-fiction for authors and creatives, as well as dark fiction for the twisted reader, spanning the genres of horror, post-apocalyptic, and sci-fi. Sam Frost a.k.a. "Mastress of None," is a video-editor, poet, writer, painter, actor and creator. Based in the south of England (but not born there, that's an important distinction), Sam is passionate about helping creatives while battling the will of a medium sized human and the "affectionate" sneezes of a smaller sized pug. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31755733

EP 365 - An Interview That's A Hug with Gail Carriger 06/14/2024

EP 365 - An Interview That's A Hug with Gail Carriger Mark interviews Gail Carriger about her writing life, her journey through publishing, analytics, the careful curation of her author brand, being a hybrid author and so much more. Prior to the interview, Mark shares comments from recent episodes, a personal update, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Gail talk about:- How honored Mark is to learn that Gail listens to the Stark Reflections Podcast Gail's branding phrase of "Gail Carriger writes books that are hugs" and the various experiments she's done with that over the years Always being a person who wrote, or had a passion for writing Reading The Lord of the Rings as a child and deciding to craft her OWN ending for the story Growing up in a "commune" environment with a bunch of poets Gail's career as an academic when her first traditionally published book (Soulless) came out and took off The challenge/dare to herself of wanting to write a genre-blending/cross-genre tale of something that she would enjoy as a reader Negotiations taking a long time because Gail dug in her heels on specific contract clauses Her agent investigating a back-door deal with another publisher who offered her 3X the deal the first was looking at and was willing to adjust the right of first refusal clause The vision that the publishers had that Soulless was the beginning of a series (despite Gail believing, when she first wrote it, that it was a stand-alone) Having a two-book contract and then writing a cliffhanger at the end of the 2nd book in order to grease the wheels of a contract for other books Gail's love-affair with spreadsheets and the fact she reads all 56 pages of her royalty reports One of the main reasons she became an indie author was her ability to have direct access to data about her sales and her readers Gail's cautionary note to authors that with a "right of first refusal" a publisher is allowed to take their time with that offer, which can significantly delay an author's forward-movement plans The possible "rights grab" that a publisher might do even if it's not something within their regular publishing plans How growing up Gen-X and being a non-native to computers and the internet has resulted in an abundance of caution about digital, computers, the world wide web, how she is presented on the internet, etc. Gail's recommendation to test the waters in self-publishing with short stories first Nerding out with Mark about the "old days" of self-publishing and podcasting Being a social scientist by training and loving analytics and spreadsheets Pinging her rabid fan base and testing things all the time Gail's A/B testing on whether it's better to put a newsletter signup link at the front of a book or the end of the book, or both Ensuring that her author brand is not diluted with author business stuff that she's known for from other authors and industry insiders Talking to her readers constantly to continue to stay in the loop on insights The importance, when communicating to your readers to use the same language that they're used to Learning that her readers tend to not have a distinction between libraries and bookstores - that many of them see them under the same umbrella of a place they go to see what books are on display Confirming the reports that "word of mouth" is, by a landslide, the way that most readers find out about new books and new authors to read The value of a recommendation from another author in a newsletter or on social media The challenges of book blurbs A podcast that Gail recommends: Reading Glasses - and that authors should subscribe and listen to it in order to understand the language that readers use The deliberate curation and creation of the Gail Carriger persona, including her love of wearing retro outfits The side benefit of being able to be a fan at conventions, etc when "out of uniform" and how she's rarely recognized when not sporting that specific "look" A little bit about Gail's book THE HEROINE'S JOURNEY The next book for writers that Gail is working on called GOING HYBRID, structured to help established and existing traditionally published authors to learn the indie publishing landscape And more . . . After the interview Mark reflects on several different topics that came up in the conversation, including contract clauses, being incognito, and Gails's suggesting for testing the self-publishing waters. Links of Interest: (Mark's Affiliate Link) Use coupon STARK20 to get 20% off Gail Carriger writes books that are hugs, mostly comedies of manners mixed with steampunk, urban fantasy, and sci-fi (plus cozy queer joy as G. L. Carriger). These include the Parasol Protectorate, Custard Protocol, Tinkered Stars, and San Andreas Shifter series for adults, and the Finishing School and Tinkered Starsong series for young adults. Also nonfiction: The Heroine’s Journey. She is published in many languages, has over a million books in print, over a dozen New York Times and USA Today bestsellers, and starred reviews in Publishers Weekly, Booklist, Kirkus, and Romantic Times. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31742127

EP 364 - 40 Years of Rubes® Cartoons with Leigh Rubin 06/06/2024

EP 364 - 40 Years of Rubes® Cartoons with Leigh Rubin Mark interviews Leigh Rubin about 40 years of his Rubes® cartoons and his latest book THINK LIKE A CARTOONIST. Prior to the interview, Mark shares comments from recent episodes, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Leigh talk about: The fact that in 2024 Leigh is celebrating 40 years of producing Rubes® cartoons Some of the things that have changed since Leigh first started writing the cartoons - such as the way he delivers the daily cartoons The tools that haven't changed over the years, such as the drawing instruments he uses How far in advance the daily cartoons need to be sent in for syndication The fact that Leigh rarely ever takes a day off from drawing something new for the cartoon Leigh's book THINK LIKE A CARTOONIST and the story behind it The various types of essays that appear in this book Leigh's Cartoonist Pledge (inspired by the Boy Scout pledge) The ease of sharing cartoons on social media without any compensation given to the artist What a "workaround" is for cartooning The challenges of when humor doesn't age well because of changing sensitivities Testing the cartoons and deciding not to use certain ones that don't hit just right - (and the big stack of un-used cartoons that Leigh never submitted because they weren't funny enough) And more . . . After the interview Mark reflects on the idea of what Leigh calls a "workaround" and how a similar thing might apply to writers in general as well as the idea of testing cartoons and not publishing them unless the hit right. Links of Interest: (RIT Press Website) (YouTube Short Inspired by one of Leigh's cartoons) (Mark's Affiliate Link) Use coupon STARK20 to get 20% off Leigh Rubin is an accomplished author and cartoonist. He has written more than 20 books. 2024 will mark the 40th anniversary of Leigh's internationally syndicated cartoon, Rubes®, which is distributed by Creators Syndicate to hundreds of newspapers and media outlets worldwide. His work has been featured in film, television, and advertising. Leigh also enjoys a busy schedule giving thought-provoking and entertaining presentations on art and creativity at conferences, as well as professional organizations all around the country. In 2018 Leigh began serving at Rochester Institute of Technology as the college's first Cartoonist-in-Residence. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31638897

EP 363 - Greatness Together with Sarah McVanel 05/30/2024

EP 363 - Greatness Together with Sarah McVanel Mark interviews Sarah McVanel, a recognition expert, professional speaker, coach, author, recovering perfectionist, and movement maker about her books, speaking, and her the new podcast she co-hosts with her daughter. Prior to the interview, Mark shares comments from recent episodes, and a word from this episode's sponsor. Learn more about this cruise. In the interview Mark and Sarah talk about: What Sarah has been up to since Mark last had her on the podcast How Sarah is an expert-based author rather than a "traditional" author The difference between writing for a keynote as a speaker and writing a book The various books that Sarah has previously written and how she went about putting them together, including FLIPSIDE OF FAILING The research and legwork done in order to send hand-signed copies and hand-written notes to medical/health-care leaders for Sarah's book ROCKSTAR: Magnify Your Greatness in Times of Change for Healthcare Leaders Providing space in the back of a specially printed edition of her book ROCKSTAR: Magnify Your Greatness in Times of Change for Women Leaders for conference organizers to put their own messaging in The needless bloating in some non-fiction books; something which Sarah strives to not do Satisfaction that's felt when you finish reading a book How companies, publishers, and authors often bundle products together and how it might affect the reader How we earn the right to be read as authors Participating in physical bundles with other speakers as part of a conference The way the most special readers deserve something special The new podcast (The Greatness Together Podcast) that Sarah has started with her daughter and which runs every other week Various topics related to the human dimension that mother and daughter Sarah and Simonne talk through And more . . . After the interview Mark reflects on Sarah's perspective on the author needing to ensure that they deliver on their promise and that after earning the reader's attention, they need to keep it by delivering on that promise in the content. He also reflects on the incredible value Sarah brings as a greatness recognition expert. Links of Interest: (Mark's Affiliate Link) Use coupon STARK20 to get 20% off Sarah McVanel is a recognition expert, professional speaker, coach, author, recovering perfectionist, and movement maker. She created F.R.O.G. Forever Recognize Others’ GreatnessTM to invigorate companies so they can see their people as exceptional and, together, create a scrumptious, thriving culture where everyone belongs. Sarah has 25+ years of experience training, coaching, and leading teams. From her senior leadership role, she founded her boutique firm Greatness Magnified. Proclaimed as the “Frog Lady,” she can be found freaking out perfect strangers (in a good way) by handing out squishy frogs and asking them, “Have you been frogged lately?” and then acknowledging their greatness. She’s a Certified Senior Organizational Development Professional (CSODP), Professional Certified Coach (PCC), and Certified Human Resources Leader (CHRL). She is one of 700 Certified Speaking Professionals (CSP) worldwide. She has a BA in Psychology, MSc in Family Relations, and Diplomas in Human Resources and Healthcare Administration. You can catch her kayaking in the summer and snowshoeing in the winter with her husband, or cooking a feast (while listening to an audiobook on double speed). She’s a die-hard carb-ivour, amateur hip hopper, and TikTok embarrasser to her two kids. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31542107

EP 362 - The Book To Read Before Giving Up On Your Writing Dreams with Todd Fahnestock 05/29/2024

EP 362 - The Book To Read Before Giving Up On Your Writing Dreams with Todd Fahnestock Mark interviews author Todd Fahnestock about his latest book for writers: Falling to Fly: The Book To Read Before Giving Up On Your Writing Dreams. This episode is sponsored by the Patrons and Coffee Buddies of the Stark Reflections Podcast. In the interview Mark and Todd talk about: Who Todd is and the edge of the seat epic fantasy he writes A little bit about Todd's memoir of hiking the Colorado Trail with his 15-year-old son The pitch for Summer of the Fetch, one of his one-off books Todd's latest book FALLING TO FLY: The Book to Read Before Giving Up on Your Writing Dreams How the book includes several completely frank episodes where Todd fell flat on his face and failed, and yet picked himself up one more time The idea of failure being the classroom and success being the diploma Being bored with a story where there's no challenge, or struggle, or flaws in the main character How fantasy books saved Todd's life when he was young and the fact he wanted to do the same thing for someone else The "writer dream" interviews that Todd is doing on social media The chapter called "The Little Rebel" and what that particular voice does for Todd The nightmare that inspired the idea for the title FALLING TO FLY And more . . . After the interview Mark reflects on how great a storyteller Todd is, how much he enjoyed Todd's latest book, and the value when someone paints an authentic picture of the actual stark realities of the writing life. Links of Interest: (Mark's Affiliate Link) Use coupon STARK20 to get 20% off Todd Fahnestock is an award-winning, #1 bestselling author of fantasy for all ages and winner of the New York Public Library’s Books for the Teen Age Award. Threadweavers and The Whisper Prince Trilogy are two of his bestselling epic fantasy series. He is a founder of Eldros Legacy—a multi-author, shared-world mega-epic fantasy series—three-time winner of the Colorado Authors League Award for Writing Excellence, and two-time finalist for the Colorado Book Award for Tower of the Four: The Champions Academy (2021) and Khyven the Unkillable (2022). The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31515902

EP 361 - The Author Wheel with Greta Boris and Megan Haskell 05/23/2024

EP 361 - The Author Wheel with Greta Boris and Megan Haskell Mark interviews Greta Boris and Megan Haskell of The Author Wheel. Prior to the interview Mark shares a brief personal update and a word from this episode's sponsor. Prior to the interview, Mark reads comments from recent episodes, shares a personal update, and a word about this episode’s sponsor. This episode is sponsored by (affiliate link). Spend less time logging in to multiple platforms and crunching numbers, and more time writing and marketing your books thanks to ScribeCount’s handy all-in-one interface. In the interview Mark, Greta, and Megan talk about: How Megan started writing as a creative outlet when she was working for a major accounting firm The writing done on the train on the way in to work in Los Angeles and the blogs she had written Continuing writing after having her daughter in 2012 and then publishing her first book before her second child was born Greta's magazine background (her father was an editor and publisher of some major magazines back in the day) The writing she did for a number of magazines over the years and the various genres and topics she took on Being inspired by interviewing a bunch of fiction authors, including Joanna Penn How Greta got her first publisher doing a Twitter pitch Twitter pitches being really good for writing log lines Megan and Greta's "meet cute" at the Southern California Writer's Conference in 2014 Pitching a course to that conference at a later date so they could attend it again without having to pay which got turned into a book (Publish: Take Charge of Your Author Career) How they started The Author Wheel courses, podcast, and other resources The metaphors for The Author Wheel The way they try to break topics down into the smallest bits possible to simplify people Why it's helpful to recognize that authors are all at different places and there are so many different paths and choices an author can make Their course Trope Stacking and Other Genre Magic which is a companion to a quick-guide Understanding Your Genre Greta's pioneering with writing a book she felt was a "Cozy Horror" novel Strategies for mixing and layering in genres that are complimentary to one another while creating something unique How writing to an outline made Megan feel like her creativity was being stifled The way that Megan and Greta collaborate in their writing, the podcast, the social media, and the courses And more . . . After the interview Mark reflects on the idea of the "Twitter pitch" and the benefit of having to craft writing that has tight restrictions as well as the importance of understanding that there's no one-size-fits-all solution, and that there's no single right way for authors to do things. Links of Interest: Courses: (Mark's Affiliate Link) Use coupon STARK20 to get 20% off Greta Boris is a USA Today Bestselling mystery and thriller author. Megan Haskell is an award-winning fantasy adventure author. Together, they founded The Author Wheel, publishers of books, courses, and a podcast to help writers overcome roadblocks and keep their stories rolling. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31444512

EP 360 - Foreign Rights Licensing with Roseanne Cheng of DropCap 05/17/2024

EP 360 - Foreign Rights Licensing with Roseanne Cheng of DropCap Mark interviews Roseanne Cheng, an award-winning author, ghostwriter, and book marketer who is passionate about educating authors and publishers about the power and opportunity of having their books elevated to the international market. They talk about her writing life, her author mentoring life, and about how DropCap Marketplace is a great bridge between indie authors and the licensing foreign language rights through traditional agencies and book scouts. Prior to the interview, Mark shares a personal update, comments from recent episodes, and a word from this episode's sponsor. Learn more about this cruise. In their interview Mark and Roseanne talk about: Roseanne's background and passion for helping writers The first book Roseanne published (The Take Back of Lincoln Junior High) back in 2013 when she was teaching full-time and how it will always have a special place in her heart Working with Wise Ink Creative Publishing and the great respect that Roseanne has for the women who run that business The various lessons learned with writing and publishing a book and how you can turn the things that you learned (via various mistakes you've made) into positives by helping others on their own journeys Taking on the role of Marketing Director at Wise Ink by leveraging her own experiences to help shepherd other writers through the process of releasing a new book Working with authors to create their own custom marketing plans based on their goals Meeting and connecting with a dear friend, Josie, and teaching one another things they were each good at Creating an online school with Josie called Evergreen Authors in about 2019 How the pandemic ended up helping these courses and various other online teaching and Roseanne's ghostwriting business to really take off The genesis of her first book, The Take Back of Lincoln Junior High Reading the novel after taking a long break (focusing on the endless work and much sleeplessness of raising small children) and recognizing that it was really good How Roseanne's role as a teacher helped prepare her for the work she does in helping authors The co-authored book BUZZ: THE ULTIMATE GUIDE TO BOOK MARKETING Roseanne's books THE EVERYGREEN AUTHOR: MASTER THE ART OF BOOK MARKETING and PORTABLE MAGIC The importance of asking your readers: "Where do you buy books?" The WIDE FOR THE WIN message of being in as many places as possibly and opening as many doors as possible and how it really resonated with Roseanne Getting involved in the "Rights" side of publishing and the entire distribution network that she had not yet been tapped into A story about the first time Roseanne received an email from a foreign publisher who reached out because they were interested in the foreign language rights to her work The creation of DropCap Marketplace as a match-making service between indie authors/small publishers and agents and book scouts The various other marketing resources available for authors on the DropCap site How DropCap marries technology with relationship resources within the industry The special coupon code for Stark Reflections listeners. STARK20 - to get 20% off the listing at DropCap marketplace And more . . . After the interview, Mark reflections on Roseanne's passion for helping writers and the importance for indie authors of recognizing where they can DIY and where they might be better off leveraging experts in a particular area of publishing. Links of Interest: Use coupon STARK20 to get 20% off (Mark's Affiliate Link) Roseanne Cheng is an award-winning author, ghostwriter, book marketer, and Director of Business Development DropCap Rights Agency. A lifelong reader and writer, she began her work in book publishing as a Marketing Director for an indie publishing house based in Minneapolis and eventually co-founded Evergreen Authors, an online school teaching authors the business of writing and marketing their creative work. In her current role with DropCap, she has the unique pleasure of matching global rights buyers with titles that have the potential to positively impact their communities. She is passionate about educating authors and publishers about the power and opportunity of having their books elevated to the international market. The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of and is Licensed under Creative Commons: By /episode/index/show/markleslie/id/31330717

Stark Reflections on Writing and Publishing

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