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Brand You Personal Branding

The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love. Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action. With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he’s learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that’s unmistakably you.

info_outline [#25] The Return to Real in a Post-AI World with Ryan Levesque 03/10/2026
info_outline [#24] The Five Voices of Thought Leadership 03/03/2026
info_outline [#23] The Inner Game: What Charlie Munger Hating Math And Selling Myself Taught Me About The Game No One Sees 02/24/2026
info_outline [#22] 3 Ways to Protect Your Original Thinking and Voice in a Post-AI World 02/17/2026
info_outline [#21] The Voice Louder Than What You Say or Write 02/10/2026
info_outline [#20] AI is the Ozempic of Thinking 02/03/2026
info_outline [#19] Take My NEW Idea-to-IP Assessment (While it's Free) 01/27/2026
info_outline [#18] Reflections From Being Hospitalized Last Week 01/20/2026
info_outline [#17] My Reading List: Books That Shaped Who I Am and How I Think 01/13/2026
info_outline [#16] How I Plan My Annual Calendar (You Asked, I Answered) 01/06/2026
info_outline [#15] 2025: What I Gave Up to Move Forward 12/30/2025
info_outline [#14] The Unarmored Life and Making Peace with Peace 12/23/2025
info_outline [#13] My 14-Year Old Niece Interviewed Me About Influence and Personal Branding 12/16/2025
info_outline [#12] The Messenger Is More Important Than the Message - The New Rules of Personal Branding and Why Content Marketing is Dead 12/09/2025
info_outline [#11] Video Games Let You Start Over Without Losing Progress. Your Business Can, Too. 12/02/2025
info_outline [#10] How Gratitude Became the Backbone of My Inner Life 11/25/2025
info_outline [#09] The Secret Season I'm Using to Reset and Rebuild My Business and Life 11/18/2025
info_outline [#08] From Expert to Author - The Strategic Blueprint for Writing a Book That Builds Your Business 11/11/2025
info_outline [#07] Foundational vs. Frantic: Depth of Execution, Not Volume of Activity 11/04/2025
info_outline [#06] An Inside Look at My Book Numbers - Sales, Strategy, and the Real ROI of Writing a Book 10/28/2025
info_outline [#05] The Economy of Meaning - What's Coming Next for Coaches, Guides, and Personal Branding in the Age of AI 10/21/2025
info_outline [#04] The Delete-and-Replace Method: How I Rewrote the Stories Running My Life (and Business) 10/14/2025
info_outline [#03]  The IP Empire - My "Antifragile" Strategy for Multiplying Markets (Without Starting Over) 10/07/2025
info_outline [#02] Three Mental Models That Help Me Make Better, Faster Decisions (and Live a Fuller Life) 09/30/2025
info_outline 473 - The Newsletter-First Strategy That's Changing How I Build My Brand 09/25/2025
info_outline 472 - Personal Brands - Learn from this Morgan Stanley COO's Wardrobe Wake-Up Call (with May Busch) 09/16/2025
info_outline 471 - How Two Authors Wrote One Book: An Inside Look at Co-Authoring with Andy Storch 09/09/2025
info_outline 470 - How Writing a Book Took a Hall of Fame Coach Beyond the Field with Dr. Barry Davis 09/02/2025
info_outline 469 - A Behind-the-Scenes Look at the Process of Writing a Book with My Client, Marissa Nehlsen 08/26/2025
info_outline 468 - Rick Rubin, Johnny Cash, and the Secret Power of Taste in a Post-AI World 08/20/2025
 
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