Business by Referral Podcast
Welcome to the Business by Referral podcast, where 6-figure solopreneurs discover the must-know secrets for getting off the revenue roller-coaster and building a business that fuels their passions, funds their dreams and leaves a legacy! Each week the Referral Diva herself, Virginia Muzquiz, will be bringing you how-to tips, tactics, and strategies to put you on the path to building the kind of business relationships that lead to revenue AND results!
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Episode 171: Conversations From The Green Velvet Chair with Laura Ballerini
06/30/2025
Episode 171: Conversations From The Green Velvet Chair with Laura Ballerini
Laura Ballerini's BIO: Perspective shifter, Laura Ballerini is an accomplished designer who has been running a thriving communications firm for over 25 years. She started her creative journey in the Advertising Department of The Calgary Herald—during the heyday of newspapers. Ballerini has a degree in Visual Communications from The Alberta University of the Arts and is a recipient of numerous awards. While she’s a quiet and introverted creative, Laura has recently found her inner badass and radiates her “quietly fierce” disposition in her work and in her personal life. As author of The Green Velvet Chair, Laura gathered a collection of heartfelt stories depicting how art and design influence us and spur creativity in our everyday lives. The essays are viewed through her unique creative lens. Running her own design boutique over many decades has enabled Laura to work with a variety of clients from many industries. She deliberately chose to ensure her client base was diverse and sees this as her strength. Laura comes to the table with fresh eyes and approaches every project with unique interest and expertise. Ballerini lives in Calgary, Alberta, with her husband, children, and a pretentious cat named Gooey. In this episode, Virginia and Laura talked about: Laura’s background as a designer The transition from print to digital media Networking as an introvert Laura’s new book The Green Velvet Chair The Power of Thought leadership Takeaways: Know Your Audience Learn to tell your story Flip the networking narrative Ask great questions and listen intensely for networking success. Commit to your vision even when no one else see it Connect with Laura on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn: https://www.linkedin.com/in/lauraballerini/ Connect with Virginia:
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Episode 170: When You Know You Are Made For More with Alison Jones
05/28/2025
Episode 170: When You Know You Are Made For More with Alison Jones
Alison's Bio: Alison C. Jones is a leadership transformation speaker and coach, and the founder of Wellness Society LLC. She’s the best-selling author of Character Leadership, a book focused on building healthy leadership from the inside out. With a master’s in industrial/organizational psychology, multiple certifications in wellness, change management, and leadership, and decades of hands-on experience, Alison is on a mission to blend leadership and wellness into one powerful, purpose-driven path. She helps leaders and organizations reduce burnout, elevate culture, and lead with greater clarity and care. Known for her grounded presence and thoughtful insight, Alison brings heart and strategy to her work—helping leaders find clarity, connection, and renewed purpose. Outside of work, she’s an avid reader, sports enthusiast, music lover, and a passionate advocate for elephant and rhino conservation. In this episode, Virginia and Alison talked about: Alison’s origin story How to lead from your centered self Alison’s GLOW program How to lead with light 5 steps of authentic leadership Takeaways: Nothing sustainable starts outside—it begins within We lead by who we become Don’t confuse humility with invisibility Resilience isn’t found—it’s cultivated Purpose isn’t a someday thing—it’s a today thing Connect with Alison on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn: Connect with Virginia:
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Episode 169: Your Body In Your Business with Lila Veronica
05/07/2025
Episode 169: Your Body In Your Business with Lila Veronica
Lila Veronica's Bio: As a Speaker, Coach and CEO of The Riverstone Movement School, Lila Veronica helps high-performers, business owners & organizational leaders own their worth & shift the physical component of their lives. She integrates mindfulness & movement into their mental-mastery journey, so her clients reach a greater potential faster without burning out. Lila has personally mentored leaders on all 7 continents. In this episode, Virginia and Lila talked about: Lila’s journey to entrepreneurship Mistakes we make trying to sell The biggest challenges in the relationship business Practical pointers for communicating with your body Takeaways: Harness the power of PRESENCE The person with the most power moves the slowest Leaders don’t have boundary issues The slower you go, the more trusted you are. Connect with Lila on her social media to learn more about her work and insights into networking effectively: Facebook: Instagram: LinkedIn: Connect with Virginia:
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Episode 168: Priorities, Networking and Peace with Sophie Anderson
04/30/2025
Episode 168: Priorities, Networking and Peace with Sophie Anderson
Sophie Anderson's Bio: Sophie Anderson is a certified life coach who specialises in mindset and lifestyle. She is the founder of Cairns Coaching, where she partners with organisations to create health and wellbeing programs that actually work — the kind that go beyond traditional Employee Assistance Programs (EAPs). Her main focus is to help people become healthier, more productive, and more engaged, so they become better contributors in their life, their workplace, and in their community. Sophie’s services are practical, evidence-based, and focused on education, self-awareness and self-leadership skills. Originally from Canada, now based in beautiful Cairns, Australia, she is passionate about boosting health and happiness — in the workplace, at home, and everywhere in between. In this episode, Virginia and Sophie talked about: How Sophie got into entrepreneurship Individual vs Organizational Coaching The Psychology of getting stuff done How to generate reciprocity Takeaways: Stick to the plan not to the mood Does your calendar reflect your priorities? Your greatest power is the discipline to choose your thoughts True change starts in your personal life, not just the workplace Knowing what you want is the first step toward meaningful reciprocity Connect with Sophie on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/sophanderson/ Connect with Virginia:
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Episode 167: Building Genuine Connections for Business Success with Alex Aanderud
04/23/2025
Episode 167: Building Genuine Connections for Business Success with Alex Aanderud
Alex Aanderud's Bio: Alex Aanderud, world renowned leadership, communication and human behavior expert, has been brought in by some of the top coaching companies, organizations and teams around the world to train their people on new and innovative perspectives of human performance, leadership and communication. Alex combines his background as an engineer supporting experimental flight test for Boeing and the US Military with his advanced certifications in integrative psychology and behavioral analysis to apply systems thinking and analytics to the human capital of organizations. Utilizing various psychometric assessments to improve team dynamics, retention, integrative leadership and profitability, Alex has helped teams and organizations create massive growth, increased retention, productivity and engagement Alex's mission is to create a world where leaders promote authenticity by adapting their communication and leadership to the needs of their people, creating and cultivating the highest potential for success. In this episode, Virginia and Alex talked about: How Alex’s resilience made him a perfect candidate for entrepreneurship The power of forgiveness for success The psychology of networking Setting networking boundaries and finding Golden Geese Takeaways: You aren’t broken, you are just unique in your own way Their business card is a bid for connection Become a hunter for someone’s Golden Goose Make sure your networking expectations are clear Be clear about who you want in your world Connect with Alex on these platforms to learn more about his work and insights into networking effectively: LinkedIn.com/in/Alexaanderud Instagram.com/AlexAanderud Facebook.com/Alexaanderud YouTube.com/@AlexAanderud Vitalspark.ai: LinkedIn.com/company/vitalsparkllc Instagram.com/ Facebook.com/AILifeCoach Connect with Virginia:
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Episode 166: No Bro Selling with Kirstin Carey
04/16/2025
Episode 166: No Bro Selling with Kirstin Carey
Kirstin Carey Bio: I’m a serial entrepreneur. I started my first business in college. I’ve built multiple 6- and 7-figure businesses that were brick-and-mortar as well as online virtual companies. I’ve been in business consulting, sales, health coaching, restaurants, and professional speaking, to name a few. I’m also a holistic practitioner littered with certifications in neuroresilience, nutrition, and emotional wellness. I became a practitioner because I needed a solution to heal from two autoimmune conditions - which I did. So I not only understand what it feels like to be a successful business owner, I also understand what it’s like when your body stops you in your tracks because you are grinding, forcing, and not being authentic to yourself. I also understand the psychological components to becoming successful and what is needed to avoid burnout. (Or what to do if you already have.) I’ve served on the National Board of the National Speakers Association, am a board member for Energetic Health Institute, and have served as faculty for functional medicine and nutrition programs. I’ve had as many as 28 people on payroll and as little as 1 and have personally sold millions of dollars of products, services, catering, online courses, retreats, and high ticket coaching… What I learned over the past 30+ years, running companies, working with top executives, speaking all over the country to business owners and entrepreneurs is this: you cannot build a successful business without being effective at selling. Period. Though you can have a little hobby on the side that never really takes off, or a business that might look good from the outside, but will suck the life out of you, if you don't stay in balance. And no matter the industry or business, there’s a basic process that is important to understand when it comes to sales - and much of it probably goes against everything you’ve probably ever heard about being successful. Selling should feel fluid, simple, and easy. If it doesn’t, then you need a better way. In this episode, Virginia and Kirstin talked about: Kirstin entrepreneurial journey from the age of 18 The importance of resilience in building business The problem with “traditional sales process” How to live (and sell) in the now Takeaways: If you are pushing to convince someone to buy, you aren’t selling well Your job is to help your prospect to a Clear Yes or No. Most people aren’t aware of their real issue We see people as WE ARE! If you are excited about something, you can sell it! Connect with Kirstin on these platforms to learn more about her work and insights into networking effectively: LinkedIn - Facebook - Youtube - Connect with Virginia:
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Episode 165: Survive, Thrive and Give with Georges Cordoba
04/09/2025
Episode 165: Survive, Thrive and Give with Georges Cordoba
Georges Cordoba Bio: My life purpose is to help people live their best lives. I am a stage IV melanoma with metastasis in the brain cancer survivor. I fought the disease for ten years and had ten surgeries. Pharmaceuticals nearly destroyed my body, so with a leap of faith I took the natural holistic route to heal, and here I am, on my twelfth year free of cancer. I became a Holistic Health and Life coach, Holistic Mastery of Transformational coaching, Functional Nutritionist, Professional Speaker, Reiki Teacher and Practitioner, and Hypnotherapist. All these to provide more value for my clients. “I now see my survival experience as a blessing because God gave me a chance to sing the song I was born to sing, which is helping people live in wellness and purpose.” Seven years ago, with a leap of faith, I transitioned from being a Chief Technology Officer to working with people who are dealing with cancer or want to prevent the disease. I help them transform their health and vitality. I became an Amazon best-selling author for my book Beating the Odds, which is about my holistic journey to conquer advanced cancer. As an athlete, I played NCAA Division 1 Tennis for New Mexico State University, enjoy competing in 10K and Half-Marathon races, and am a piano player and music lover. I invest in planting trees worldwide and feeding America’s less fortunate population. I would love to share with you and your audience how I moved my steepest mountain, and how you and your audience can move yours too. In this episode, Virginia and Georges talked about: Georges’ journey to entrepreneurship How your emotions affect your health and your wealth 2 leaps of faith that changed Georges' faith How Georges is using podcast guesting to grow his business Building powerful partnerships Takeaways: Open your heart to receiving Healing happens from the inside out 4 legs of success: spiritual, physical, emotional, mental Be a student of your weaknesses Intention without action is an illusion Connect with Georges on these platforms: LinkedIn: Facebook: Instagram: YouTube: Website: Schedule a Clarity call: Connect with Virginia:
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Episode 164: Speaking, Networking and Creating Success with Jasmine Rice
04/02/2025
Episode 164: Speaking, Networking and Creating Success with Jasmine Rice
Jasmine Rice is a visionary confidence coach, transformational strategist, and architect of impactful experiences. Through her integrated work in Good Things coaching, Pinnacle Event Planning, and VoiceQuest, Jasmine combines deep psychological insight, strategic event design, and a commitment to amplifying authentic voices, creating pathways for both individuals and organizations to thrive. With a foundation rooted in psychology, nonprofit leadership and enhanced by numerous certifications, Jasmine brings a rare depth of understanding to personal and professional transformation. Her unique blend of expertise enables her to craft experiences that resonate on multiple levels—whether guiding clients to overcome personal obstacles, designing events that inspire connection, or empowering emerging speakers to share their message with confidence. Jasmine’s holistic approach ensures that each project, from coaching sessions to large-scale events, embodies a dedication to meaningful growth and impact. Her work stands at the intersection of resilience, confidence, and the power of shared stories, setting a new standard for transformative experiences. In this episode, Virginia and Jasmine talked about: Jasmine’s multi-preneurial history Jasmine’s networking journey Jasmine’s mindset shift that made networking work Jasmine’s newest project and how networking is building it Why networking and referral marketing beat digital for newer entrepreneurs What you need to prepare to be paid to speak Takeaways: Just because your networking isn’t working doesn’t mean it’s not for you 90% of what you SEE when you are networking ISN’T what you should be doing! Networking…More than just exchanging business cards Master Your Message Feel the feels - then shift to the positive Connect with Jasmine on LinkedIn Find Jasmine on his LinkedIn to learn more about his work and insights into networking effectively: https://www.linkedin.com/in/jasmin-rice-co/ Connect with Virginia:
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Episode 163: How to Become a World Class Networker with Robert Butwin
03/19/2025
Episode 163: How to Become a World Class Networker with Robert Butwin
Robert Butwin is a best-selling author, speaker, and elite networker known for his expertise in transforming entrepreneurial visions into reality. As the author of Street Smart Networking and an educational content producer, his insights have been featured in professional trade journals. With a proven track record as a top-income earner based on helping others succeed, Robert's influence extends across Europe and Asia, where he mentors entrepreneurs in creating meaningful connections and accelerating success. In 2009, he was inducted into the MLMIA Hall of Fame for his contributions to the industry. Robert's strategic guidance focuses on virtual networking, the 8 Ps of a prosperous life, and a simple success formula for entrepreneurs navigating today’s dynamic business landscape. In this episode, Virginia and Robert talked about: How Robert got his start as an entrepreneur. Characteristics of a World Class Networker Hot tips for networking online The Power of your P.I.T.C.H. Networking mistakes entrepreneurs make How to leverage your most valuable resource Takeaways: Sometimes you need to zig in a zagging world! Your net worth is directly related to your networker Build your relationship currency Networking online? Keep your Camera ON! Most people are in denial, they ‘don’t’ even know I am lying Connect with Robert on LinkedIn Find Robert on his LinkedIn to learn more about his work and insights into networking effectively: https://www.linkedin.com/in/robertbutwin/ Connect with Virginia:
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Episode 162: Networking Doesn’t Always Come Naturally with Sue Coleman
03/12/2025
Episode 162: Networking Doesn’t Always Come Naturally with Sue Coleman
Sue Coleman is a seasoned Networking Mastery Coach with over 35 years of networking experience. Sue loves to help empower individuals to excel in building enduring professional relationships. As an authority in her field, Sue hosts several networking events each month where attendees can practice the skills she teaches. Whether one-on-one or in a group setting, Sue's flexible and portable lifestyle enables her to provide invaluable guidance from any location. Her primary focus is helping clients forge connections that yield remarkable business and career results. When not immersed in her professional endeavours, Sue enjoys singing, traveling, and spending quality time with her family. Sue has two married sons and is a proud grandmother to two teenage grandsons. She embodies authenticity, integrity, and adaptability - enabling her to become an invaluable addition to any community. Ever eager to connect others, Sue shares her profound insights and fosters genuine relationships with a touch of casual finesse. Her true fulfillment comes from helping people achieve their aspirations and celebrating their triumphs. In this episode, Virginia and Sue talked about: How moving to Japan enhanced Sue’s networking skills Common challenges Sue sees when networking The power of purposeful follow up Sue’s system for profitable networking Takeaways: Building relationships takes time If you aren’t memorable, you aren’t referable Great follow-up takes a plan Focus on helping others first to build genuine connections. Connect with Sue on these social media platforms: Email: or Free gift: 7-Day Guide to Better Networking Connect with Virginia:
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Episode 161: The Power of Storytelling and Networking with JB Braden
03/05/2025
Episode 161: The Power of Storytelling and Networking with JB Braden
In this episode, Virginia and JB talked about: Who JB loves to work with The importance of crafting your story How JB leads people to confident leadership The power of empathy in marketing Takeaways: Leaders create impact Your story connects you to your customer Conversations lead to cash When networking, be curious and add value Connect with JB on LinkedIn Find JB on his LinkedIn to learn more about his work and insights into networking effectively: Connect with Virginia
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Episode 160: Style Your Way to Success With Nina Fountain
02/26/2025
Episode 160: Style Your Way to Success With Nina Fountain
In this episode, Virginia and Nina talked about: How Nina fell in love with the power of personal style Style mistakes that hurt your brand Essential elements of creating your Authoritative Style Important considerations for developing your personal style Nina's Purpose-Led Presence Process Takeaways: The right style gives you confidence to command the room! Your style should clearly communicate your brand Dial up your style to inspire! Your style should feel like the 2nd skin of a superhero. Connect with Nina Fountain Find Nina on her LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/nina-fountain/ Connect with Virginia
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Episode 159: Bee Focused, Bee Memorable with Beejel Parmar
02/19/2025
Episode 159: Bee Focused, Bee Memorable with Beejel Parmar
In this episode, Virginia and Beejel talked about: Why Bee founded Bee Epic How the 4-hour work week inspired Bee to stay the course Why Bee’s unique model is most effective for business owners How Bee built his network of referral sources Takeaways: The opportunity isn’t failing you - you are failing the opportunity There is POWER in the Community! Don’t pitch - cultivate the relationship Whatever you do, find a way to be memorable! Connect with Beejel Parmar Find Beejel on his website to learn more about his work and insights into networking effectively: BeeEpicoutsourcing.com Gift Vault: Six Questions to Help Your Hire Right Connect with Virginia
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Episode 158: Unlocking Business Growth & Mindset Mastery with Spencer Snakard - Marketer’s Cruise Edition
02/13/2025
Episode 158: Unlocking Business Growth & Mindset Mastery with Spencer Snakard - Marketer’s Cruise Edition
In this episode, Virginia and Spencer talked about: How Spencer transitioned from psychology to coaching The connection between mindset, money, and business success Breaking free from limiting beliefs to scale a business The power of networking and strategic connections How immersive retreats create deep personal and business growth Takeaways: Your beliefs shape your financial reality. Build real relationships! They open doors and create lasting opportunities! Surround yourself with high-level people. Retreats and masterminds lead to breakthroughs. Step out of your comfort zone – the best opportunities come from bold moves! Connect with Spencer Snakard Find Spencer on LinkedIn to learn more about her work and insights into networking effectively: Connect with Virginia
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Episode 157: Simplifying Event Success: From Foundations to Growth with Jennie Eriksen – Marketer’s Cruise Edition
02/03/2025
Episode 157: Simplifying Event Success: From Foundations to Growth with Jennie Eriksen – Marketer’s Cruise Edition
In this episode Virginia and Jennie talked about: 1. EventRaptor's journey from its inception to success 2. Building a community and fostering connections through virtual and live events 3. How EventRaptor simplifies event management 4. Importance of personal and professional relationships 5. Valuable lessons learned from fellow entrepreneurs and new strategies for 2025 Takeaways: 1. Nurture community—it leads to opportunity. 2. Genuine connections create lasting success. 3. Networking amplifies your impact and reach. 4. Adding value strengthens relationships. 5. Surround yourself with people who inspire growth. Connect with Jennie Eriksen Find Jennie on LinkedIn to learn more about her work and insights into networking effectively: Connect with Virginia
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Episode 156: From Idea to Income: The Seven-Figure Book Launch Formula with Christie Ruffino - Marketers Cruise Edition
01/27/2025
Episode 156: From Idea to Income: The Seven-Figure Book Launch Formula with Christie Ruffino - Marketers Cruise Edition
In this episode Virginia and Christie talked about: • How Christy transitioned from networking to creating the Seven-Figure Book Launch Program • The importance of building relationships that drive business success • Turning a book into a lead-generation tool for entrepreneurs • Lessons from the Marketers Cruise on fostering meaningful connections • Common networking mistakes and adopting a "go-giver" mindset Takeaways: 1. Build meaningful relationships—they drive opportunities! 2. Serve others first to create trust and lasting connections. 3. A well-crafted book can grow your business exponentially. 4. Networking is about relationships, not just sales. 5. Focus on quality over quantity when building your network. Connect with Christie Ruffino Find Christie on LinkedIn to learn more about her work and insights into networking effectively: Connect with Virginia
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Episode 155: Growing Your Business Through Referrals with Stephen Oommen
01/09/2025
Episode 155: Growing Your Business Through Referrals with Stephen Oommen
Episode Description In this episode Virginia and Stephen talked about: How Stephen got his start as a sales professional Relationships, Money and Happiness Rising up from the ashes of failure Finding direction through finding your strengths The need for Gen Y and Gen Z to develop networking skills Takeaways: Nurture your relationships - they open doors! Relationships bring 10x the choices that money can buy Relationships are key to happiness How do you add value and contribute? If you want a quality life hang out with quality people Connect with Stephen Oommen Find Stephen on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/stephenoommen/ Connect with Virginia
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Episode 154: Life Outside The Pickle Jar with Annette Mashi
12/30/2024
Episode 154: Life Outside The Pickle Jar with Annette Mashi
Episode Description: In this episode Virginia and Annette talked about: Annette’s decision to leave her corporate gig How Annette built her entrepreneurial network from scratch How to communicate effectively in networking and copywriting A new thought on funnels Takeaways: Don’t just get older - jump into your dream Build your network before you need it Know your audience and speak directly to them Write like you're speaking to one person. Connect with Annette Mashi Find Annette on LinkedIn to learn more about her work and insights into networking effectively: Website/ Free Resource: 3 Steps Turning Prospects into Paying Clients Connect with Virginia:
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Episode 153: Stay Connected and Be Remembered with Janice Porter
12/23/2024
Episode 153: Stay Connected and Be Remembered with Janice Porter
Episode Description: In this episode Virginia and Annette talked about: How Janice got in her start in business LinkedIn mistakes that are costing you connections Hot tips for profitable connections on LinkedIn Janice’s Relationship Rules Podcast Takeaways: Does your LinkedIn profile let them get to know you from the get-go First things first - build rapport! Creating relationship is a habit Stay connected and be remembered Connect with Janice Porter Find Janice on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/janiceporter/ Website/ Free Resource: 7 Steps to Build Solid Business Relationships That Las & Grow Your Business Connect with Virginia:
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Episode 152: Finding Strength in Your Struggle with Sabrina Victoria
12/16/2024
Episode 152: Finding Strength in Your Struggle with Sabrina Victoria
Episode Description: In this episode Virginia and Sabrina talked about: Sabrina’s career in door-to-door sales What inspired Sabrina to build a community Conquering the victim mindset The importance of omnipresence Sabrina’s 377 method Takeaways: There’s always one more.. Never quit! Build something where people want to come Lean into your story and own who you are Don’t quit until you succeed Connect with Sabrina Victoria Find Sabrina on LinkedIn to learn more about her work and insights into networking effectively: Website/ Free Resource: HER Nation Global FB Group: Connect with Virginia:
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Episode 151: Monetize Your Personal Brand with John Vlach
12/09/2024
Episode 151: Monetize Your Personal Brand with John Vlach
Episode Description: In this episode Virginia and John talked about: Why John decided to be an entrepreneur The necessity of intentionally building your personal brand Essential elements of a personal brand How to monetize your mission on Youtube Takeaways: Stay true to your mission Your personal brand should build trust Build strong personal connections to create client referrals Your YouTube channel is your gift to the world Youtube Business Plan Worksheet Connect with John Vlach Find John on LinkedIn to learn more about his work and insights into networking effectively: Website/ Free Resource: Youtube Business Plan Worksheet - johnthevideoguide.com Connect with Virginia:
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Episode 150: Turn Referrals into Revenue: A Behind-the-Scenes Look with Jermane Cheathem
11/25/2024
Episode 150: Turn Referrals into Revenue: A Behind-the-Scenes Look with Jermane Cheathem
Episode Description: In this episode Virginia and Jermane talked about: How networking can create financial freedom through strategic partnerships. Traditional sales to leveraging referral partnerships for growth. The power of personalized gift-giving to build rapport and reward loyalty. Patience, understanding your audience, and fostering confidence and humility for long-term success. Key Takeaways: Great partnerships begin with the courage to listen and the patience to nurture. Small, thoughtful gestures can leave an impact that echoes far beyond the moment. Authenticity isn’t just a strategy; it’s the foundation of lasting success. True service starts with asking, ‘How can I help?’ and meaning it. Connect with Jermane Cheathem Find Jermane on LinkedIn to learn more about his work and insights into networking effectively: Website/ Free Resource: Offers information about his training programs and services for entrepreneurs interested in the financial services sector. Connect with Virginia:
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Episode 149: Moments Insight, Elevation and Connection: How to turn clients in to Raving Fans with Blake Grewal
11/18/2024
Episode 149: Moments Insight, Elevation and Connection: How to turn clients in to Raving Fans with Blake Grewal
In this episode Virginia and Blake Grewal talked about: How Blake began his entrepreneurial journey Why great customer experience design matters Blake’s Six-Week Raving Fans Sprint 3 Critical customer journey touch points How to turn customers into raving fans Key Takeaways: The best businesses provide GREAT experiences What do your clients think of your service? Your customers need quick wins When it comes to customer experience, think in “moments” Connect with Blake Grewal: Find Blake on LinkedIn to learn more about his work and insights into networking effectively: Free Resource: Client HealthScore Tool Connect with Virginia:
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Episode 148: Building Connection Capital: How to Monetize and Grow Your Network with Phil Herrington
11/13/2024
Episode 148: Building Connection Capital: How to Monetize and Grow Your Network with Phil Herrington
In this episode Virginia and Phil Herrington talked about: How Phil got started as a connector Phil’s price tier model How to have a lucrative networking conversation Key Takeaways: Don’t just follow what you see; remember that even experts started small. Embrace the power of one-on-one connections. Strive to be more than just visible—be memorable. Connect with Phil Herrington: Find Phil on LinkedIn to learn more about his work and insights into networking effectively: Connect with Virginia:
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Episode 147: Delegate Your Way to Success Renee Hastings
08/29/2024
Episode 147: Delegate Your Way to Success Renee Hastings
In this episode of the "Business by Referral" podcast, the vibrant and insightful host, Virginia Muzquiz, affectionately known as the "Referral Diva," sits down with Renee Hastings, the inspiring founder of Executive Help Now, a leading virtual assisting agency. Renee's mission is to support overwhelmed entrepreneurs and business owners by offering specialized assistance, enabling them to spend more quality time with their families and focus on strategic growth. Renee shares her compelling journey from an executive assistant to a successful agency owner, highlighting the crucial role of delegation in achieving sustainable business growth. The conversation delves into the intricacies of building a business through referrals, touching on the challenges of finding the right referral partners and ensuring fair compensation. Virginia and Renee also explore the importance of cultivating authentic relationships and serving others within the business community. The episode wraps up with actionable tips on maintaining a healthy work-life balance and effectively growing a business through the power of referrals and strategic partnerships. This is a must-listen for anyone looking to grow their business by working smarter, not harder. 00:00 Introduction and Host Welcome 00:13 Meet Renee Hastings: Helping Entrepreneurs Thrive 02:36 Renee's Journey: From Assistant to Business Owner 04:04 Balancing Act: Managing Full-Time Job and Business 05:15 The Myth of Hustle and Grind Culture 06:50 Delegation: The Key to Sustainable Growth 16:57 The Power of Organic Growth and Referrals 22:05 Identifying Strategic Referral Partners 23:48 Building a Referral Nexus 24:19 Understanding the Right Fit Exchange 25:05 Navigating Referral Fees and Industry Norms 27:47 Fair Exchange in Joint Ventures 31:11 Protecting Your BusinessModel 38:20 Final Thoughts and Contact Information Connect with Renee Hastings ⬇️⬇️⬇️ Facebook: Instagram: Twitter: Youtube: LinkedIn: Website: Connect with Virginia:
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Episode 146: Technology meets Networking with Shafqat Huq
08/26/2024
Episode 146: Technology meets Networking with Shafqat Huq
In this episode of the Business by Referral Podcast, the host dives deep into the powerful blend of relationships and technology in fueling business growth, featuring the dynamic entrepreneur, Shafqat Huq. Together, they explore how building genuine, organic relationships through networking can be a game-changer for any business. Shafqat opens up about his own journey—starting as a high school entrepreneur and evolving into a serial entrepreneur running multiple successful ventures, including a standout marketing agency and a thriving consulting firm. The conversation touches on the role of technology in streamlining business processes and shares actionable strategies for acquiring and nurturing clients. Shafqat offers a wealth of knowledge on setting meaningful goals, overcoming networking challenges, and leveraging tools like GoHighLevel to supercharge business operations. Whether you're just starting out or looking to refine your approach, this episode is packed with insights that will help you grow your business authentically and effectively. 00:00 Introduction and Catching Up 00:22 Discussing LinkedIn Photo and Form 02:25 Podcast Experience and Title Discussion 03:29 Technical Issues and Internet Challenges 06:12 Starting the Podcast: Guest Introduction 09:55 Entrepreneurial Journey: High School to Wealth Management 11:20 Fest Friends: The Music Festival Marketplace 13:11 Transition to Tech and Consulting 14:04 Marketing Strategy and GoHighLevel Platform 21:34 Challenges of Technology Adoption for Midlife Entrepreneurs 24:54 Applying New Skills After Training 25:18 The Gratification of Self-Sufficiency 26:58 Networking and Relationship Building 28:34 Challenges in Networking 29:50 The Five P Process 36:51 Leveraging Technology for Business Growth 39:44 The Power of Referrals and Networking 45:33 Advice for Building Relationships 49:34 The Long-Term Benefits of Networking 51:24 Conclusion and Final Thoughts Connect with Shafqat Huq ⬇️⬇️⬇️ Facebook: Instagram: Twitter: Tiktok: LinkedIn: Website: Connect with Virginia:
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Episode 145: Building Your Million Dollar Network Through Your LinkedIn
08/05/2024
Episode 145: Building Your Million Dollar Network Through Your LinkedIn
In this episode of the Business Referral Podcast, host Virginia Muzquiz, affectionately known as "the Referral Diva," delves into the inspiring journey of Michael Griffiths. Once an elite basketball coach, Michael transitioned into a thriving entrepreneur, creating seven businesses and successfully selling six, all fueled by the power of strategic alliances, partnerships, and referrals. Michael shares his incredible story of leveraging a strong network to achieve business success and introduces Leverage Connections, an innovative automated platform designed to expand networks and engage clients on LinkedIn. Together, Virginia and Michael explore the nuances of effective LinkedIn usage, engagement strategies, and common outreach pitfalls. This episode is packed with actionable insights and personal anecdotes, making it a must-listen for anyone looking to enhance their professional network and business growth. 00:00 Introduction to the Referral Diva 00:11 Meet Michael Griffiths: From Basketball Coach to Business Guru 00:23 The Power of Strategic Alliances and Referrals 01:47 The Importance of Connection in Business 03:04 Building a Lucrative Leveraged Network 04:41 Discovering the Value of a Network 08:18 Leveraging LinkedIn for Business Growth 15:21 Common Mistakes in LinkedIn Outreach 19:55 The Power of Curiosity in Marketing 21:35 Crafting an Alluring LinkedIn Profile 23:39 Leveraging LinkedIn for Business Growth 23:45 Personal Coaching and LinkedIn Strategies 24:45 The Importance of LinkedIn Banners 28:59 Introduction to Leverage Connections 30:25 Building a Network of Potential Clients 35:29 Human-Centric Approach to Networking 36:12 Training and Support for LinkedIn Success 40:43 Final Thoughts and Key Takeaways Connect with Michael Griffiths ⬇️⬇️⬇️: Facebook: Instagram: Twitter: Youtube: Website: Connect with Virginia:
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Episode 144: Building Your Network With A Book
07/22/2024
Episode 144: Building Your Network With A Book
In this episode of the Business by Referral Podcast, host Virginia Muzquiz interviews Lin Eleoff, an accomplished entrepreneur who helps business owners grow through the power of writing a “mighty tiny book.” Lynn shares her journey from television news to law school, and how she eventually ventured into entrepreneurship by creating a DIY legal toolkit. She explains the concept of the mighty tiny book—a short, impactful book designed to turn readers into paying clients. Throughout the conversation, they discuss the importance of creating thought-provoking content, the challenges of online business, the benefits of mastermind communities, and the distinction between marketing and networking. The episode also emphasizes the importance of having a clear purpose when writing a book and knowing how to market oneself effectively. Listeners are encouraged to access Lynn's “Client Attraction Genius” training, available in the BBR Podcast gift vault. 00:00 Introduction and Guest Welcome 00:42 Lin Eleoff's Journey to Entrepreneurship 02:17 The Power of a Tiny Book 02:47 The Great Pivot of 2020 03:46 Writing the Right Book for Your Business 05:40 Marketing and Capturing Attention 14:55 Challenges of Building an Online Business 15:50 The Importance of Effective Communication 18:33 The Challenges of Networking 20:33 The Importance of Positioning 21:10 Referral Marketing Strategies 22:06 Mastermind Communities and Networking 23:07 Leveraging Books in Networking 24:55 Strategic Networking and Referral Funnels 29:28 Client Attraction Genius Training 31:42 Conclusion and Final Thoughts Connect with Lin Eleoff ⬇️⬇️⬇️ Facebook: LinkedIn: Instagram: Twitter: Book to Business Training: Website: Connect with Virginia:
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Episode 143: Becoming a self-made millionaire with Misty Gilbert
07/15/2024
Episode 143: Becoming a self-made millionaire with Misty Gilbert
In this inspiring episode of the Business by Referral Podcast, host Virginia Muzquiz by interviews Misty Gilbert, a self-made millionaire who shares her incredible journey of escaping an abusive past and building a life of freedom, choice, and entrepreneurship. Misty discusses the pivotal moments of her life, from leaving her restrictive home environment at a young age to facing significant challenges and becoming a successful business consultant and entrepreneur. The conversation delves into Misty's strategies for building a support network from scratch, the importance of living authentically, and the value of setting boundaries while giving back. This episode is a testament to Misty's resilience, faith, and determination to empower others through her story. 00:00 Introduction to the Podcast 00:21 Misty Gilbert's Early Life and Bold Decision 02:16 Building a New Life from Scratch 05:37 The Escape Plan and Family Confrontation 11:24 Starting Over in Texas 14:16 Journey into Entrepreneurship 15:57 Overcoming Challenges and Achieving Success 20:43 Reflections on Entrepreneurship and Freedom 24:16 Taking Charge: From Office Manager to Interim CEO 24:51 The Stress of Bankruptcy and Health Crisis 27:31 Learning to Say No and Setting Boundaries 28:38 Networking and Reciprocity 29:56 Giving Back and Maintaining Balance 37:00 Building and Nurturing Relationships 43:45 Final Thoughts and Farewell Connect with Misty Gilbert⬇️⬇️⬇️ Facebook: LinkedIn: Instagram: Website: Twitter: Pinterest: Connect with Virginia:
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Episode 142 From Employee to Entrepreneur: Joe Nicassio's Journey to Self-Reliance
07/08/2024
Episode 142 From Employee to Entrepreneur: Joe Nicassio's Journey to Self-Reliance
In this episode of the Business by Referral Podcast with host Virginia Muzquiz, known as the 'Referral Diva,' Joe Nicassio, founder of the Employee Escape Plan, shares his remarkable journey from teenage stereo repairman to acclaimed business coach. Drawing from transformative experiences with mentor Jay Abraham, Joe illuminates the path from employee to successful entrepreneur, emphasizing the vital role of joy in business. He underscores the importance of networking and support systems in achieving sustainable growth, offering practical insights for assessing and enhancing business strategies. Joe also explores the balance of masculine and feminine energies in entrepreneurship, making this episode essential listening for those eager to thrive in their entrepreneurial endeavors. 00:00 Introduction to Joe Nicosio 01:49 Joe's Early Entrepreneurial Journey 04:28 Transition to Business Consulting 05:57 Helping Entrepreneurs Escape the 9-to-5 09:51 The Importance of Business Creation 13:29 Balancing Success and Fulfillment 17:58 The Heart of Business 21:42 The Importance of Fun in Business 22:05 Recognizing and Sharing Brilliance 23:41 Learning from Jay Abraham 24:13 Troubleshooting Business Problems 25:43 People Before Profits 25:58 The Power of Networking 28:28 Effective Networking Strategies 37:23 The Art of Selling and Pricing 40:48 Commitment to Success 41:32 Bulletproof Business Assessment Connect with Joe Nicassio: Facebook: Instagram: Youtube: Tiktok: Twitter: LinkedIn: Website: Connect with Virginia:
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