Business by Referral Podcast
Welcome to the Business by Referral podcast, where 6-figure solopreneurs discover the must-know secrets for getting off the revenue roller-coaster and building a business that fuels their passions, funds their dreams and leaves a legacy! Each week the Referral Diva herself, Virginia Muzquiz, will be bringing you how-to tips, tactics, and strategies to put you on the path to building the kind of business relationships that lead to revenue AND results!
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Episode 198: For the Love of Launches with Elisa Boogaerts
01/12/2026
Episode 198: For the Love of Launches with Elisa Boogaerts
Elisa Boogaerts' BIO: Elisa is a launch strategist and project manager. She helps established coaches launch their online programs and events with ease so they can focus on scaling their business. She has 15 years of project management experience that she uses to get her clients ready to launch in a structured and organized way. She works with their team by keeping everyone focused and on task with her launch plan. This way the coach can be out speaking, selling, and filling their events, knowing that everything else is being taken care of. In this episode, Virginia and Elisa talked about: How Elisa fell in love with project management The Myth of the Mega Launch The launch process The importance of nurturing your leads Takeaways: Do your market research before you sell Give yourself enough time to build your launch strategy Start with leads! Create your Partner Tracking System! Connect with Elisa on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 197: Preserving Memories & Building Networks that Last with Andrew Darlow
01/05/2026
Episode 197: Preserving Memories & Building Networks that Last with Andrew Darlow
Andrew Darlow's BIO: Andrew Darlow is a New Jersey–based photographer, inventor, and author who’s spent 20+ years at the intersection of imaging, printing, and digital backup. He got his start in the high school darkroom, studied business at The College of New Jersey, and lived/studied in Japan and Heidelberg, Germany. Early in his career he helped build a New York photo studio serving clients like The Body Shop, Rolex, and McDonald’s, which fueled his passion for fine-art printing. Andrew now splits his time between selling his artwork and directing remote pet-portrait sessions over Zoom/FaceTime. He hosts the Imaging Buffet podcast, runs a workshop/podcast around his Backup Blueprint system, and has authored four books—including a 500-page guide to better inkjet prints and a dog-photography coffee-table book. He also offers the ebook “Don’t Lose What’s Important,” a practical guide to implementing his Backup Blueprint. Andrew has two daughters, a grandson, and two dogs, and he’s a committed advocate for preserving memories through smart backups. In this episode, Virginia and Andrew talked about: How Andrew fell in love with photography Andrew’s professional journey The importance of a backup strategy The power of online networking Takeaways: Relationships are like backups. Protect them before you need them Your creative gift opens the door but relationships keep it open Diversify your network like you diversify your data Collaboration beats competition every time Say yes to opportunities that align with your purpose Connect with Andrew on his LinkedIn account to learn more about his work and insights into networking effectively: LinkedIn URL: Connect with Virginia:
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Episode 196: Getting Yourself Unstuck with Dr. Dee Trudeau Poskas
12/29/2025
Episode 196: Getting Yourself Unstuck with Dr. Dee Trudeau Poskas
Dr. Dee Trudeau Poskas's BIO: Dr. Denise Adele Trudeau Poskas—known widely as Dr. Dee—is a scientist at heart, a coach by craft, and a catalyst by nature. With a background in biological sciences and neuroscience, paired with advanced degrees in leadership and team empowerment, Dr. Dee has spent her career decoding what truly drives human potential—especially in high achievers, entrepreneurs, and visionary leaders. She is the co-founder of Blue Egg Leadership, a certified ICF coach, and the architect behind breakthrough methodologies including EQ-Edge©, SynoVation Valley Leadership Academy, Stroke of Genius©, +Mind Framing+©, and Brilliant Teams©. As a member of the Forbes Coaches Council, she contributes expert insight to global conversations on leadership, neuroscience, and emotional intelligence. In this episode, Virginia and Dr. Dee talked about: Dr. Dee’s passion for science & coaching Self-leadership vs. self-management Why you get stuck and how to get out of a rut Takeaways: Thoughts create emotions — control your thoughts. Your brain only does what you tell it to do. Stop thinking the same old thoughts. Treat your network as an extension of your marketing team. Connect with Dr. Dee on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn URL: Connect with Virginia:
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Episode 195: It’s The Bottom Line That Matters with Jennifer Glass
12/22/2025
Episode 195: It’s The Bottom Line That Matters with Jennifer Glass
Jennifer's BIO: Jennifer Glass is an award-winning business growth architect, international best-selling author, speaker, trainer, and TV show producer. She is also the CEO of Business Growth Strategies International, the only company to offer business growth coaching along with smart payment processing solutions, review management services, marketing plus web hosting, and design solutions designed to increase a company's bottom line. Jennifer works with small- to medium-sized businesses to help them find the money they are leaving on the table. She is the author of multiple works including her “It’s the Bottom Line That Matters” series. In this episode, Virginia and Jennifer talked about: How Jennifer got her entrepreneurial start What holds entrepreneurs back from success The #1 struggle for building your business What to do with the leads you already have! The truth about joint ventures Takeaways: Get out of your comfort zone Your success is directly proportional to your ability to withstand frustration and boredom Want profitability? Know your numbers Don’t just attain a growth plan to sustain your growth Connect with Jennifer on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 194: Empowering Women & LGBTQ+ Leaders through Mindset Mastery with Storm Lotz
12/15/2025
Episode 194: Empowering Women & LGBTQ+ Leaders through Mindset Mastery with Storm Lotz
Storm Lotz's BIO: Storm Lotz – Transformational Coach, Breakthrough Facilitator, and Creator of the BEACON™ Masterclass Storm Lotz is a transformational coach, Master Practitioner of NLP and MER™, and founder of Tempest Transformational Consulting, where she guides women and members of the LGBTQIA+ community to lead boldly, live authentically, and align their lives with who they are. With a career spanning leadership, education, entrepreneurship, and organizational development, Storm knows firsthand that true growth doesn’t happen in the calm—it happens in the storm. Storm created the BEACON™ Masterclass, a signature experience designed for people who feel called to more but who aren’t sure where to begin. This immersive journey illuminates their path forward, helping participants make a way, by reclaiming their voice, overcoming negative emotions and beliefs, aligning with their values, and taking confident, intentional steps toward the future participants want. Through the BEACON™ process, Storm provides both the clarity and the courage clients need to move from uncertainty to empowered action. Her coaching blends neuroscience-backed strategies, mindset mastery, and intuitive, heart-centered guidance, creating a safe space for deep transformation. Storm’s work goes beyond goal-setting—she helps clients rewrite limiting narratives and step fully into their worth, creating lives and careers that feel like their own. Whether working one-on-one, in group programs, or speaking on stage, Storm’s mission is clear: to help clients trust themselves, embody their value, and lead with purpose. For those sensing “there’s more for me,” Storm is the guide who turns that quiet knowing into a bold new reality. In this episode, Virginia and Storm talked about: Storm’s start in entrepreneurship Storm’s 6P Business Plan The struggle of becoming a breakout entrepreneur The Power of Letting Go The Value of Community over Individualism Takeaways: Let go of the baggage. Create your own community. Help others rise with you. Teaching is transformation. Be brave enough to change. Connect with Storm on her social media accounts to learn more about her work and insights into networking effectively: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 193: Building a Business that Runs Without You with Melinda Emerson
12/08/2025
Episode 193: Building a Business that Runs Without You with Melinda Emerson
Melinda Emerson's BIO: Melinda F. Emerson, widely known as SmallBizLady, is America’s #1 Small Business Expert. As CEO of Quintessence Group, she has spent over two decades helping small business owners achieve sustainable growth through strategic marketing, sales training, and business development. Melinda reaches more than 1 million entrepreneurs weekly through her online channels, blog, and podcast, SmallBizChat. She is the bestselling author of Become Your Own Boss in 12 Months and Fix Your Business. A highly sought-after keynote speaker, Melinda has worked with major brands including Verizon, FedEx, VISA, and Google, and has been featured by Forbes, The New York Times, and CNN. Dedicated to ending small business failure, she delivers actionable advice that empowers entrepreneurs to start and scale businesses that work. In this episode, Virginia and Melinda talked about: How Melinda got her entrepreneurial journey How Melinda’s faith has kept her moving forward Melinda’s #1 networking tip How to become your own boss Takeaways: Can your business run without you? Follow your divine calling Say YES to what’s in front of you Surround yourself with people who will not let you quit Connect with Melinda on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 191: It's all about Community with Corry Lang
11/24/2025
Episode 191: It's all about Community with Corry Lang
Corry Lang's BIO: Corry Lang is a certified Regenerative Detoxification Specialist and Iridologist with a background in biology and scientific research. She supports clients with a natural healing practice that integrates regenerative detoxification, iridology, nutritional therapy, naturopathy and emotional health coaching. Her work is dedicated to helping women identify and address the root causes of persistent health challenges, including chronic fatigue, brain fog, chronic pain, skin issues, thyroid imbalances, joint pain, and complex or “mystery” illnesses often labeled as autoimmune. Corry’s professional path was born from personal experience. After struggling with multiple chronic conditions and finding limited support through conventional medicine, she turned to medical research and natural healing modalities. Through this process, she achieved full recovery - without the use of pharmaceuticals - and went on to obtain certifications in the very methods that restored her health. In her practice, Corry takes a comprehensive, personalized approach to natural healing, eliminating the root causes of chronic health challenges and supporting the body’s natural healing mechanisms by offering customized herbal remedies and a strategic detoxification process grounded in integrative, evidence-based natural medicine. Her mission is to empower women to restore their energy, vitality and well-being while building confidence, deepening intuition and cultivating empowering beliefs that support their healing journey and personal growth. In this episode, Virginia and Corry talked about: Corry’s journey to entrepreneurship How Corry empowered herself to reclaim her health Immune system stressors The importance of making friends get referrals Takeaways: Take control of your health Believe in yourself Listen to your body Focus on what you want to get what you want More friends=more referrals Connect with Corry on social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : Facebook URL: Instagram URL: Connect with Virginia:
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Episode 190: Courage, Healing & Self-Love with Erin Jean
11/17/2025
Episode 190: Courage, Healing & Self-Love with Erin Jean
Erin Jean's BIO: Erin Jean is a dedicated relationship coach and personal transformation expert, passionate about helping women revitalize their marriages and rediscover self-worth. With over four years of coaching experience, Erin has crafted a unique system guiding women toward self-love and relationship renewal. Drawing from her own 19-year challenging marriage, Erin blends empathy, practical strategies, and spiritual wisdom. As a certified Rapid Rewire Practitioner, she specializes in rewiring limiting beliefs, empowering women to build fulfilling lives and loving relationships. Erin focuses on professional women aged 35-45, navigating long-term marriages while balancing career and family. Her holistic approach integrates personal development, faith, and wellness, nurturing mind, body, and spirit. A mother of three and entrepreneur, Erin understands the balance of family and ambition. She believes strengthening marriages fosters healthier families and a positive society. Through one-on-one coaching, group programs, and retreats, Erin transforms lives, helping women create the love stories they deserve. In this episode, Virginia and Erin talked about: Erin’s journey into entrepreneurship Being brave Restoring yourself to repair your relationship Rewiring your beliefs to create lasting change The power of focusing on yourself, not fixing others Takeaways: Be brave. Put one foot in front of the other Love yourself You have more power than you think Change yourself and everything changes Healing yourself can heal your marriage Connect with Erin on social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : Facebook URL: Instagram URL: Connect with Virginia:
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Episode 189: The Reinvention Mindset with Lori McDowell
11/10/2025
Episode 189: The Reinvention Mindset with Lori McDowell
Lori McDowell's BIO: Dr. Lori McDowell is an international speaker, best-selling author, and founder of Reimagine U Strategies. She inspires audiences worldwide with talks that blend personal story, mindset mastery, and actionable clarity—helping others lead with purpose, courage, and joy. Lori is also the creator of Done-For-You Transformational Retreats, partnering with heart-centered coaches to design powerful, soul-aligned experiences without stress or overwhelm. With decades of experience in engineering, leadership, and event design, she brings a unique mix of strategy, creativity, and heart to everything she does. Lori’s mission is to help others build extraordinary lives—for themselves and those they serve. In this episode, Virginia and Lori talked about: From engineering to entrepreneurship Principles of reinvention How to deal with negative emotions The journey to soul alignment How Lori is getting clients from her network Takeaways: If you are stuck, reinvent yourself! Help is available if you’ll just ask Declutter your internal environment Build your business around what you’re good at and what you love Enthusiasm=Energy Connect with Lori on social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : Facebook URL: Instagram URL: Connect with Virginia:
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Episode 188: Entrepreneurship, Grit and Growth with Harvey Mitchell
11/03/2025
Episode 188: Entrepreneurship, Grit and Growth with Harvey Mitchell
Harvey Mitchell's BIO: As a broker at Crane Agency and founder of Church Risk Advisors, I specialize in guiding organizations with complex needs through the insurance process with clarity, care, and confidence. Whether I’m working with a ministry, a pain management clinic, or a contractor, my goal is always the same: deliver protection that fits your mission. In this episode, Virginia and Harvey talked about: Harvey’s entrepreneurial journey Bridging the gap between business and ministry Building the courage to build relationship Loading your pipeline How to be a good referral partner Takeaways: The hard conversations can lead to the best partnerships What would you do if we were about to lose it all? The bar of entry to entrepreneurship might not be as hard as you think FIGURE IT OUT! Don’t limit yourself to what you know. Connect with Harvey on LinkedIn to learn more about his work and insights into networking effectively: LinkedIn URL : Connect with Virginia:
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Episode 187: Money Mindset & Financial Clarity with Melissa Miranda
10/27/2025
Episode 187: Money Mindset & Financial Clarity with Melissa Miranda
Melissa Miranda's BIO: Melissa Miranda is a Certified Public Accountant and the owner of Step By Step Accounting, a Woodard Top 50 Accounting Practice. Step By Step is a fully cloud based, teaching-oriented accounting and advisory firm. Melissa's mission is to empower 100,000 entrepreneurs to have financial success and mental health. She speaks about how businesses can be even more successful by covering cash flow planning, pricing strategies, and business financial foundations. She has been named a US Top 100 QuickBooks ProAdvisor for the past 2 years, and with her team of 12, provides QuickBooks consulting and Fractional Controller services to small business clients. In this episode, Virginia and Melissa talked about: How Melissa earned a Woodward Top 50 Accounting Firm What makes Melissa unique in the industry Why do you NEED an advisory service? Mental health and entrepreneurship Takeaways: Plan for your success Networking Up? Be of Service First Referrals come from doing a good job Tell people, “This is what I’m doing” Authenticity creates stronger connections Connect with Melissa on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : https://www.linkedin.com/in/melissalmirandacpa/ Instagram URL : https://www.instagram.com/melissa.l.miranda/ Connect with Virginia:
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Episode 186: Transforming Trauma into Thought Leadership with Deidre Sirianni
10/20/2025
Episode 186: Transforming Trauma into Thought Leadership with Deidre Sirianni
Deidre Sirianni's BIO: Deidre Sirianni is an International Best Selling Author, TEDx Speaker, and Founder of Radically Aligned Life Academy where Impact Driven Entrepreneurs, Visionaries, and Leaders come to master their inner world and make a bigger impact in the world with their gifts. She helps people who are ready to step into higher levels of leadership and impact the world, release self-sabotage, heal trauma, and go all in on their vision and purpose without compromising when it comes to matters of the heart. She believes the foundation of success and fulfillment comes from stepping into Radical Alignment in all areas of life. Her work has been featured in: Alive Magazine, Novus TV, The Good Men Project, Impact Festival, Addicted To Success Magazine and more where she talks about fulfillment, purpose, impact, entrepreneurship and leadership. In this episode, Virginia and Deidre talked about: Why Deidre chose entrepreneurship How Deidre helps people tell their story to grow their business. Creating alignment in business and life How Deidre is building her business Takeaways: Decide who you want as a client and go for it Every success requires a price. What are you willing to give up? We need to give ourselves permission to evolve. When you support someone else to achieve their goals, they naturally want to support you. Stages lead to stages if you play your cards right. Connect with Deidre on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : https://ca.linkedin.com/in/deidre-sirianni-a2a27528 Facebook URL : https://www.facebook.com/radicallyaligned/ Instagram URL : https://www.instagram.com/iamdeidresirianni/ Connect with Virginia:
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Episode 185: From Tragedy to Triumph with Wendy Melrose
10/13/2025
Episode 185: From Tragedy to Triumph with Wendy Melrose
Wendy Melrose's BIO: Wendy Melrose is the founder of Resilience Press, an innovative publishing company dedicated to empowering survivors to share their powerful stories of triumph and victory. With over 20 years of entrepreneurial experience and a deep passion for storytelling, Wendy specializes in guiding authors from initial concept to published book, enabling them to make a meaningful impact in the lives of readers. Wendy’s journey began when the Lord reignited her gift for writing after years of self-doubt. Her personal experiences overcoming significant obstacles fueled her mission to support others in finding clarity, courage, and purpose through writing. Known for her warm, faith-driven approach, Wendy’s guidance has helped numerous authors release transformational books that inspire healing and resilience. Committed to expanding her impact, Wendy recently launched her podcast, Healed. Whole. Called., a vibrant platform dedicated to amplifying the voices of victorious women who have overcome trauma and tragedy. Each episode highlights authentic conversations, practical wisdom, and powerful testimonies designed to uplift listeners and affirm their own journeys toward wholeness. Grounded in Proverbs 16:3, Wendy daily dedicates her work to the Lord, trusting Him to guide each project and conversation. Beyond her professional accomplishments, Wendy’s greatest joy comes from her family and her unwavering faith. Her compassionate spirit, coupled with her professional expertise, positions Wendy as a trusted facilitator and mentor, passionately committed to illuminating the strength and beauty in every survivor’s story. In this episode, Virginia and Wendy talked about: Wendy’s leap from insurance to Resilience Press Storytelling as healing and opportunity Legacy writing vs. business goals Wendy’s process with authors Faith, referrals, and community in business Takeaways: Your story saves lives. Healing happens when you share. Let your mess become your message Turn pain into purpose. Write it. Heal from it. Share it. Connect with Wendy on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : https://www.linkedin.com/in/wendymelrose/ Facebook URL : https://www.facebook.com/wendycmelrose/ Instagram URL : https://www.instagram.com/wendy_melrose/ Connect with Virginia:
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Episode 184: Build your Business Foundations with Nikki Green
10/06/2025
Episode 184: Build your Business Foundations with Nikki Green
Nikki Green's BIO: Nikki Green is a Life & Business Resiliency Expert who has been in the international business industry for over 25 years and is a 7x published author. Nikki is an avid traveler, visiting 16+ countries and completing 7 marathons and dozens of triathlons across 3 continents. Nikki has dedicated her life to assisting others reduce their fear and go after their dreams. Nikki's greatest passion is empowering people to reach their full potential. In this episode, Virginia and Nikki talked about: Nikki’s entrepreneurial journey Major mistakes newer entrepreneurs make and how to avoid them Foundational Business Basics How to automate your business for $14 a month with Google Workspace How to use AI to take your business to the next level Takeaways: Success comes from overcoming Revenue does not equal income Focus on process over tools Finance should be at the heart of your business Connect with Nikki on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL : https://www.linkedin.com/in/TheNikkiGreen/ Facebook URL : https://www.facebook.com/TheNikkiGreen Instagram URL : https://www.instagram.com/_thenikkigreen/ Connect with Virginia:
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Episode 183: Making Accounting Approachable with Steve Koch
09/29/2025
Episode 183: Making Accounting Approachable with Steve Koch
Steve Koch's BIO: Steve Koch is a CPA and the founder of Primary Care Financial, where he helps solopreneurs & small businesses get clarity on their business finances — from bookkeeping and taxes to big-picture strategy. After years of working in corporate finance and watching small business owners get left behind, Steve decided to bring Wall Street-level insight to Main Street entrepreneurs. He specializes in translating financial jargon into plain English, helping business owners finally understand their numbers and use them to make smarter decisions. Whether it's setting up a first bookkeeping system or advising a six-figure business on how to pay themselves and plan for taxes, Steve's approach is practical, relatable, and just a little bit fun. When he’s not knee-deep in spreadsheets, you’ll find him playing hockey, cracking dad jokes, or cheering on Michigan’s local small business scene. Learn more at . In this episode, Virginia and Steve talked about: Steve’s start as an entrepreneur Accounting mistakes solopreneurs make Challenges and benefits of AI Making the jump from corporate to solo-entrepreneurs Hidden elements of effective marketing Takeaways: Growth and Sales should be your main focus Don't be scared to call your accountant Prompt-engineer is a skill you need! Your prospect wants to be seen, heard and understood Be proactive in networking spaces Connect with Steve on his social media accounts to learn more about his work and insights into networking effectively: LinkedIn URL : https://www.linkedin.com/in/steven-koch39/ Facebook URL : https://www.facebook.com/profile.php?id=61559786093836 Instagram URL : https://www.instagram.com/smallbizmoneycoach/ Connect with Virginia:
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Episode 182: The Business of Future You with Shelby Hansen
09/22/2025
Episode 182: The Business of Future You with Shelby Hansen
Shelby Hansen's BIO: Shelby Hansen is a certified life coach, speaker, and chronic fatigue recovery expert. After going into kidney failure as a young mom of three—and giving birth to her fourth child while pregnant on the transplant list—Shelby believed her transplant would be the answer to everything. But even after surgery, the exhaustion, pain, and overwhelm continued. Her healing truly began when she discovered the connection between chronic fatigue and the nervous system. Through learning to regulate her stress response, shift lifelong patterns of people-pleasing, and rebuild trust with her body, Shelby experienced a full transformation—and knew she had to help other women do the same. Today, she helps women with chronic fatigue stop feeling like a burden and start living vibrant, purpose-filled lives. Her approach combines nervous system healing, mindset coaching, and compassionate support to help women regain energy, ease, and joy—without relying on endless supplements or impossible routines. Shelby is a kidney transplant recipient, Air Force wife of 20+ years, mom of four, and host of the Get Your Energy Back podcast. She believes healing gets to be gentle, empowering, and deeply personal—and that energy is just the beginning. In this episode, Virginia and Shelby talked about: The importance of cultivating courage The power of visualization in the face of (negative) facts How Shelby started her business How to become your future you Takeaways: Do it scared If it’s not working, think something different The Universe will never tell you “no”. Sometimes you just have to focus on the potential Live in your results Connect with Shelby on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn URL : Connect with Virginia:
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Episode 181: The Power of Perception with Christian Hansen
09/15/2025
Episode 181: The Power of Perception with Christian Hansen
Christian Hansen's BIO: Christian Hansen Has gone behind the scenes in some of the biggest organiza'ons in the world to find out why some people get chosen and why others don’t. As the interna'onally recognized author of The Influence Mindset—a #1 bestseller and one of LinkedIn’s Top Ten Marke'ng Books—Chris'an helps individuals and organiza'ons stand out and become the obvious choice. With degrees from Brigham Young University and The London School of Economics, Chris'an has helped thousands of students and professionals upgrade their influence and sell themselves. An ac've composer and choral musician Chris'an blends his passion for music and professional insight to create memorable experiences for his audiences. Based in Utah, he is an avid traveler and taco enthusiast. In this episode, Virginia and Christian talked about: Christian’s first foray into entrepreneurship The Key to being chosen How to create the perception of value How to shift your language to bring success How to use AI effectively on your business 7 Conversational assets to engage prospects and partners Takeaways: People buy their PERCEPTION of you Deliver UNEXPECTED value Attention follows value and connection Use AI to amplify what is already working Craft your client-success story in advance Connect with Christian on his LinkedIn account to learn more about his work and insights into networking effectively: LinkedIn URL : Connect with Virginia:
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Episode 180: The Three Reasons You Don’t Get Referrals with Frank Agin
09/08/2025
Episode 180: The Three Reasons You Don’t Get Referrals with Frank Agin
Frank Agin 's BIO: Frank Agin is president of AmSpirit Business Connections, which empowers entrepreneurs, sales representatives, and professionals to become successful and gain more referrals through networking. He also shares information and insights on professional relationships, business networking and best practices for generating referrals on his Networking Rx podcast and through various professional programs. Finally, Frank is the author of several books, including Foundational Networking: Creating Know, Like & Trust For A Lifetime of Extraordinary Success and The Three Reasons You Don’t Get Referrals. See all his books and programs at frankagin.com. In this episode, Virginia and Frank talked about: Why Frank believes in the power of networking. 3 Reasons you aren’t getting referred How to build business referral relationships How to create recognition for your business How to inspire your network to engage Takeaways: There is something to small talk It’s possible to have a great relationship and never get a referral Help people beyond what you do Stop asking for anyone and everyone Don’t tell me what you do, tell me when you do it Connect with Frank on his LinkedIn account to learn more about his work and insights into networking effectively: LinkedIn URL: Connect with Virginia:
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Episode 179: Reclaim Your Dreams Through Play with S. S. Coulter
09/01/2025
Episode 179: Reclaim Your Dreams Through Play with S. S. Coulter
S. S. Coulter's BIO: S. S. Coulter is here to help everyday, busy parents feel extraordinary about their parenting. Her tools help parents compete with the additive draw of technology to help the youngest generation shift from a tech-centered-childhood back to play-centered-childhood. Her children’s book series, The Fassa Tails, activities, and upcoming activity app offer screen-lite, easy ways to get kids playing, imagining, and moving. Her mission: to help the next generation build balance in mind, heart, and body—and develop a healthy relationship with technology—all while simply being kids and having fun! In this episode, Virginia and S. S. talked about: Why Shannon built this business The importance of failure and imagination What you can learn from playing with your kids Takeaways: Focus! Sell one thing to grow Amplify your imagination Give yourself permission to “make bad art” Don’t let your supervillain tell you you suck Your kids copy what you do, not what you say. Connect with S. S. on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 178: Taking the Leap with Lana Manikowski
08/25/2025
Episode 178: Taking the Leap with Lana Manikowski
Lana Manikowski's BIO: Lana Manikowski is an author, keynote speaker, infertility advocate, and certified life coach who helps women thrive after infertility when motherhood didn’t happen. She’s the founder of The Other’s Day Brunch and host of The “So Now What?” Podcast, both created to support women who are childless not by choice. After a seven-year fertility journey that ended without a child—and with adoption and donor egg not being the right path—Lana faced the deep grief and isolation so many women silently carry. When her clinic offered no resources to help her navigate life without children, she created the support she needed and now offers it to others. Through her coaching and bestselling book So Now What?, Lana helps women reconnect with their bodies, build meaningful relationships with partners and friends, and create a life that feels purposeful and fulfilling—even without motherhood. She holds advanced certification in grief and post-traumatic growth, is a member of ASRM, and volunteers with RESOLVE: The National Infertility Association. Lana is known for her signature message: Your story isn’t over. It’s just beginning. She lives in downtown Chicago with her husband and their dog, Coco. In this episode, Virginia and Lana talked about: Why Lana started this business How Lana transitioned from corporate sales to entrepreneur Three Pillars of Thriving as a woman who has gone through infertility Finding your first clients Takeaway: Plan for your passion Who is your best source for referrals? Make your collaborations reciprocal Build multiple referral streams Track and reward partner efforts Connect with Lana on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 177: How Strategic Relationships Drive Business Growth with Lyndsay Mitcheson
08/18/2025
Episode 177: How Strategic Relationships Drive Business Growth with Lyndsay Mitcheson
Lyndsay Mitcheson's BIO: Lyndsay’s journey is one of resilience, creativity, and transformation. After losing her leg to an MRSA infection, she set out to design a walking stick she could feel proud to use. What began in her kitchen became Neo Walk, a bold brand of stylish, colourful acrylic walking sticks that empower people living with disabilities to embrace their mobility with confidence and pride. Neo Walk now ships to over 28 countries and offers a wide range of designs—from sleek classics to light-up statement pieces—redefining what mobility aids can look and feel like. Lyndsay’s mission is simple but powerful: to make walking sticks that people want to use. In 2023, Neo Walk received both a National Diversity Award and a Women in Business Award, and its unique designs have even appeared on red carpets through collaborations with Hollywood stylists. Lyndsay’s story is a powerful reminder that personal challenges can spark meaningful change—and that mobility aids can be more than functional; they can be beautiful, bold, and proudly carried. In this episode, Virginia and Lyndsay talked about: How Lyndsay turned personal adversity into a thriving global brand The power of word-of-mouth and networking in building a business Why brand credibility starts with authentic relationships Leveraging strategic partnerships to reach new markets Balancing purpose, service, and profitability in entrepreneurship Takeaway: Your challenges don’t define you, your response does. Strategic relationships can open doors, marketing can’t. Word-of-mouth is still one of the most powerful growth tools. Your brand’s credibility is built through connection not just promotion. Visibility creates possibility. Be seen to inspire the next generation. Connect with Lyndsay on his social media accounts to learn more about his work and insights into networking effectively: Facebook URL: Instagram URL: Connect with Virginia:
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Episode 176: The Success Trifecta: Business, Family and Fitness with Brian Parana
08/11/2025
Episode 176: The Success Trifecta: Business, Family and Fitness with Brian Parana
Brian Parana's BIO: Brian Parana is not merely a health coach; he is a transformative catalyst who comprehends the intricate balance between professional achievement, personal well-being, and family responsibilities. Brian’s over two decades of helping 1,000’s of clients0 in the nutrition and fitness industry serve as a testament to the importance of consistency and dedication in impacting individuals’ lives. His experience comes from owning 2 CrossFit gyms for years, online speaking opportunities, and serving busy professionals globally as a health & lifestyle coach. Weight loss and improving poor health situations are just the start of his coaching. Notably, he has had the privilege of coaching a 2-time Olympian and CrossFit World Champion. With 15+ years of entrepreneurship, while raising a young family, Brian blends using science-back strategies to empower his clients to regain control and confidence through building a sustainable lifestyle with the relentless demands of managing a successful business and, more importantly, supporting a family. He married his high school sweetheart, Amber, for nearly two decades, while raising 4 children, ranging in age from 15-9: 3 boys and 1 girl. The Paranas share a passion for travel, exploring all 50 states and 3 continents. Their next BIG goal is to visit all 7 continents! In this episode, Virginia and Brian talked about: How Brian started his fitness journey How to balance business, family and fitness Motivation vs. Will Power Why AI might be ruining your referrability Why it’s so hard to get results Takeaway: -If your body wears out, who will run your business? -Who’s in your “Me Team” -In the absence of structure, habit always wins (Jay Fiset) -People helping other people..that’s just business. -We are in a trust recession - slow down and build relationships. Connect with Brian on his social media accounts to learn more about his work and insights into networking effectively: LinkedIn URL https://www.linkedin.com/in/coachbrianparana/ Facebook URL https://www.facebook.com/coachbrianparana Instagram URL https://www.instagram.com/coachbrianparana/ Connect with Virginia:
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Episode 175: Turning Networking into a Marketing System with Tim Hyde
08/04/2025
Episode 175: Turning Networking into a Marketing System with Tim Hyde
Tim Hyde's BIO: Tim Hyde is the founder of Win More Clients, a leading marketing automation and CRM consultancy dedicated to helping service-based businesses scale smarter. With over 30 years of experience in strategy, technology, and sales systems, Tim is a master at transforming chaos into clarity. Having worked with more than a thousand business owners, Tim has a proven track record of streamlining marketing systems, boosting conversions, and building sustainable growth strategies without the burnout. When he's not fixing funnels or architecting scalable pipelines, you’ll find Tim in the kitchen cooking up a storm, skiing through deep powder, cracking dad jokes over board games, and most importantly, hanging out with friends in the JVMM. In this episode, Virginia and Tim talked about: How Tim got started in referrals and tech How to create a mature marketing funnel Four kinds of marketing channels you should be employing to scale your business The intersection of CRM and referral partnerships How The Dunbar Formula relates to networking Tim’s Quest Framework Takeaways: Word-of-Mouth and Referrals are a marketing channel Practice the art of test and measure Without a system, there’s no success A great partner does the selling for you! Intimacy is the key to referral and sales success! Connect with Tim on his LinkedIn account to learn more about his work and insights into networking effectively: LinkedIn URL - Connect with Virginia:
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Episode 174: Raising Leaders at Home and in Business with Janet Krebs
07/21/2025
Episode 174: Raising Leaders at Home and in Business with Janet Krebs
Janet Krebs' BIO: Janet Krebs is a speaker, strategist, and 4X best-selling author who empowers families and influencers to lead with confidence, self-reliance, and heart. Drawing from her background in consulting, HR, and education—as well as 14 years as "Commander Krebs" in a space flight simulator guiding over 65,000 students—she blends practical leadership tools with real-world parenting strategies. Her greatest accomplishment? Her two adult children, Benjamin and Elisa. In this episode, Virginia and Janet talked about: Why Janet jumped into entrepreneurship The importance of leadership in parenting How Janet is building her business The importance of messaging to your ideal, right fit client Takeaways: You are your own biggest challenge Do your business in a way that makes you joyful Integrity matters more than scale in your business Parenting is personal development in disguise Influence begins at home, not in the boardroom Connect with Janet on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL - Facebook URL - Connect with Virginia:
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Episode 173: Human Design in Business with Candy Barone
07/14/2025
Episode 173: Human Design in Business with Candy Barone
Candy Barone's BIO: Candy Barone is a Leadership Alchemist and Human Design Guide, empowering visionary leaders and changemakers to unlock their true leadership potential and lead with clarity, purpose, and alignment. With over 30 years of experience in leadership and business strategy, Candy specializes in helping leaders break free from outdated paradigms, reconnect with their soul’s blueprint, and create transformative impact that lasts. Through her work, Candy blends the power of Human Design and Gene Keys with relational intelligence to guide clients in activating their unique leadership voice. She believes leadership isn’t just about strategy; it’s about cultivating heart-centered connections, fostering deep relationships, and leading with authenticity. Candy’s approach goes beyond conventional leadership. She helps clients shed limiting beliefs and step into bold, unapologetic leadership that aligns with their core essence, allowing them to make lasting, aligned impact in their businesses and beyond. Candy has helped countless leaders tap into their full potential and create a Living Legacy that reflects their deepest values and vision. Whether through 1:1 mentoring, Human Design readings, Gene Keys insights, or strategic frameworks, Candy offers a unique, soul-led approach to leadership that’s both transformational and sustainable. When she’s not guiding visionary leaders, Candy is dedicated to igniting a leadership revolution that’s deeply connected, empowering, and purpose-driven. In this episode, Virginia and Candy talked about: How Candy blended her engineering background with Quantum energetics Why human design helps us understand how we operate in the world Candy’s non-traditional way of building business and transforming her clients Divine feminine and Divine masculine How to create more functional partnerships in business Takeaways: Let your clients learn from your experiences What is your living legacy? Leadership is a team sport Focus on Return on Impact The best relationship helps you grow. Connect with Candy on her social media accounts to learn more about her work and insights into networking effectively: LinkedIn URL - Facebook URL - Instagram URL - Connect with Virginia:
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Episode 172: The Power of Trust in Financial Planning And Networking with Mason Brunsmann
07/07/2025
Episode 172: The Power of Trust in Financial Planning And Networking with Mason Brunsmann
Mason Brunsmann's BIO: Mason Brunsmann is a CERTIFIED FINANCIAL PLANNER® with Sirius Wealth Management, known for delivering comprehensive financial planning and investment management strategies tailored to the unique needs of business owners and families. His specialties include comprehensive financial planning, investment management, risk management, and income & tax planning. Mason is dedicated to helping clients work toward their financial goals through personalized, strategic guidance. Mason holds both a Bachelor’s and Master’s degree in Business Administration with a finance emphasis from the University of Missouri–St. Louis. He also earned a graduate certificate in Financial Technology from the same institution, as well as a graduate certificate in Financial Planning through Kaplan College of Financial Education. Mason maintains FINRA Series 7, 9, 10, 63, and 66 licenses, equipping him with a deep understanding of the financial services landscape. With over a decade of experience, Mason is committed to helping clients navigate the complexities of building and protecting wealth across every stage of life. In this episode, Virginia and Mason talked about: How Mason uses social media to create visibility Mason’s journey to financial planning Mason’s unique take on building wealth Mason’s financial planning pet peeves The value of networking for improving client retention Takeaways: You need to always “Know a guy who” It’s better to create a network that is an inch wide and a mile deep, than a mile wide and an inch deep Focus on building trust and the money will follow Don’t chase 1,000 connections—nurture the right 10. Reciprocity isn’t always instant, but it’s always real. Connect with Mason on his LinkedIn account to learn more about his work and insights into networking effectively: LinkedIn: https://www.linkedin.com/in/mason-brunsmann-cfp-financialadvisor/ Connect with Virginia:
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Episode 171: Conversations From The Green Velvet Chair with Laura Ballerini
06/30/2025
Episode 171: Conversations From The Green Velvet Chair with Laura Ballerini
Laura Ballerini's BIO: Perspective shifter, Laura Ballerini is an accomplished designer who has been running a thriving communications firm for over 25 years. She started her creative journey in the Advertising Department of The Calgary Herald—during the heyday of newspapers. Ballerini has a degree in Visual Communications from The Alberta University of the Arts and is a recipient of numerous awards. While she’s a quiet and introverted creative, Laura has recently found her inner badass and radiates her “quietly fierce” disposition in her work and in her personal life. As author of The Green Velvet Chair, Laura gathered a collection of heartfelt stories depicting how art and design influence us and spur creativity in our everyday lives. The essays are viewed through her unique creative lens. Running her own design boutique over many decades has enabled Laura to work with a variety of clients from many industries. She deliberately chose to ensure her client base was diverse and sees this as her strength. Laura comes to the table with fresh eyes and approaches every project with unique interest and expertise. Ballerini lives in Calgary, Alberta, with her husband, children, and a pretentious cat named Gooey. In this episode, Virginia and Laura talked about: Laura’s background as a designer The transition from print to digital media Networking as an introvert Laura’s new book The Green Velvet Chair The Power of Thought leadership Takeaways: Know Your Audience Learn to tell your story Flip the networking narrative Ask great questions and listen intensely for networking success. Commit to your vision even when no one else see it Connect with Laura on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn: https://www.linkedin.com/in/lauraballerini/ Connect with Virginia:
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Episode 170: When You Know You Are Made For More with Alison Jones
05/28/2025
Episode 170: When You Know You Are Made For More with Alison Jones
Alison's Bio: Alison C. Jones is a leadership transformation speaker and coach, and the founder of Wellness Society LLC. She’s the best-selling author of Character Leadership, a book focused on building healthy leadership from the inside out. With a master’s in industrial/organizational psychology, multiple certifications in wellness, change management, and leadership, and decades of hands-on experience, Alison is on a mission to blend leadership and wellness into one powerful, purpose-driven path. She helps leaders and organizations reduce burnout, elevate culture, and lead with greater clarity and care. Known for her grounded presence and thoughtful insight, Alison brings heart and strategy to her work—helping leaders find clarity, connection, and renewed purpose. Outside of work, she’s an avid reader, sports enthusiast, music lover, and a passionate advocate for elephant and rhino conservation. In this episode, Virginia and Alison talked about: Alison’s origin story How to lead from your centered self Alison’s GLOW program How to lead with light 5 steps of authentic leadership Takeaways: Nothing sustainable starts outside—it begins within We lead by who we become Don’t confuse humility with invisibility Resilience isn’t found—it’s cultivated Purpose isn’t a someday thing—it’s a today thing Connect with Alison on her LinkedIn account to learn more about her work and insights into networking effectively: LinkedIn: Connect with Virginia:
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Episode 169: Your Body In Your Business with Lila Veronica
05/07/2025
Episode 169: Your Body In Your Business with Lila Veronica
Lila Veronica's Bio: As a Speaker, Coach and CEO of The Riverstone Movement School, Lila Veronica helps high-performers, business owners & organizational leaders own their worth & shift the physical component of their lives. She integrates mindfulness & movement into their mental-mastery journey, so her clients reach a greater potential faster without burning out. Lila has personally mentored leaders on all 7 continents. In this episode, Virginia and Lila talked about: Lila’s journey to entrepreneurship Mistakes we make trying to sell The biggest challenges in the relationship business Practical pointers for communicating with your body Takeaways: Harness the power of PRESENCE The person with the most power moves the slowest Leaders don’t have boundary issues The slower you go, the more trusted you are. Connect with Lila on her social media to learn more about her work and insights into networking effectively: Facebook: Instagram: LinkedIn: Connect with Virginia:
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Episode 168: Priorities, Networking and Peace with Sophie Anderson
04/30/2025
Episode 168: Priorities, Networking and Peace with Sophie Anderson
Sophie Anderson's Bio: Sophie Anderson is a certified life coach who specialises in mindset and lifestyle. She is the founder of Cairns Coaching, where she partners with organisations to create health and wellbeing programs that actually work — the kind that go beyond traditional Employee Assistance Programs (EAPs). Her main focus is to help people become healthier, more productive, and more engaged, so they become better contributors in their life, their workplace, and in their community. Sophie’s services are practical, evidence-based, and focused on education, self-awareness and self-leadership skills. Originally from Canada, now based in beautiful Cairns, Australia, she is passionate about boosting health and happiness — in the workplace, at home, and everywhere in between. In this episode, Virginia and Sophie talked about: How Sophie got into entrepreneurship Individual vs Organizational Coaching The Psychology of getting stuff done How to generate reciprocity Takeaways: Stick to the plan not to the mood Does your calendar reflect your priorities? Your greatest power is the discipline to choose your thoughts True change starts in your personal life, not just the workplace Knowing what you want is the first step toward meaningful reciprocity Connect with Sophie on LinkedIn to learn more about her work and insights into networking effectively: https://www.linkedin.com/in/sophanderson/ Connect with Virginia:
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