Episode 166: No Bro Selling with Kirstin Carey

Kirstin Carey Bio:

I’m a serial entrepreneur. I started my first business in college. I’ve built multiple 6- and 7-figure businesses that were brick-and-mortar as well as online virtual companies. I’ve been in business consulting, sales, health coaching, restaurants, and professional speaking, to name a few. 

I’m also a holistic practitioner littered with certifications in neuroresilience, nutrition, and emotional wellness. I became a practitioner because I needed a solution to heal from two autoimmune conditions - which I did. So I not only understand what it feels like to be a successful business owner, I also understand what it’s like when your body stops you in your tracks because you are grinding, forcing, and not being authentic to yourself.

I also understand the psychological components to becoming successful and what is needed to avoid burnout. (Or what to do if you already have.)

I’ve served on the National Board of the National Speakers Association, am a board member for Energetic Health Institute, and have served as faculty for functional medicine and nutrition programs. I’ve had as many as 28 people on payroll and as little as 1 and have personally sold millions of dollars of products, services, catering, online courses, retreats, and high ticket coaching…

What I learned over the past 30+ years, running companies, working with top executives, speaking all over the country to business owners and entrepreneurs is this: you cannot build a successful business without being effective at selling. Period. 

Though you can have a little hobby on the side that never really takes off, or a business that might look good from the outside, but will suck the life out of you, if you don't stay in balance. 

And no matter the industry or business, there’s a basic process that is important to understand when it comes to sales - and much of it probably goes against everything you’ve probably ever heard about being successful. 

Selling should feel fluid, simple, and easy. If it doesn’t, then you need a better way. 

In this episode, Virginia and Kirstin talked about:

• Kirstin entrepreneurial journey from the age of 18 

• The importance of resilience in building business 

• The problem with “traditional sales process”

• How to live (and sell) in the now

Takeaways: 

1. If you are pushing to convince someone to buy, you aren’t selling well 

2. Your job is to help your prospect to a Clear Yes or No. 

3. Most people aren’t aware of their real issue

4. We see people as WE ARE! 

5. If you are excited about something, you can sell it!

Connect with Kirstin on these platforms to learn more about her work and insights into networking effectively:

LinkedIn - https://www.linkedin.com/in/kirstincarey/

Facebook - https://www.facebook.com/kirstin.carey

Youtube - https://www.youtube.com/@evolveminded 

Connect with Virginia: 

https://www.bbrpodcast.com/