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Pricing College Podcast

Get a free education when you attend Pricing College. Learn everything about pricing, value management, revenue management and how to build a pricing career. Join Joanna Wells and Aidan Campbell for entertaining and informative discussion every week.

info_outline Episode #0119 - What is Value Culture? 02/03/2023
info_outline Episode #0118 - Why Pricing Requires CEO And CSuite Backing 12/02/2022
info_outline Episode #0117 - What is different in B2B pricing? 11/25/2022
info_outline Episode #0116 - Q&A On What Optimising The Tail Means 11/18/2022
info_outline Episode #0115 - Discounting And Price Promotions In Retail Or B2C 10/28/2022
info_outline Episode #0114 - Who do we think listens to our podcast 10/21/2022
info_outline Episode #0113 - Pricing advice for start-ups 10/14/2022
info_outline Episode #0112 - Can pricing save the cinema and movie theatre industry 10/07/2022
info_outline Episode #0111 - What can business learn from gym pricing? 09/30/2022
info_outline Episode #0110 - What is a (CRO) chief revenue officer and what should they know about pricing ? 09/23/2022
info_outline Episode #0109 - How to charge creative industries like graphic designing 09/16/2022
info_outline Episode #0108 - Should you charge more for beer at a stadium than a liquor store? 09/08/2022
info_outline Episode #0107 - Paying more to not see ads on streaming services 09/02/2022
info_outline Episode #0106 - Dynamic pricing in ticket pricing for concerts 08/26/2022
info_outline Episode #0105 - What we can learn from Rolex pricing 08/19/2022
info_outline Episode #0104 - Are Brands still valuable to consumers in 2022? 05/20/2022
info_outline Episode #0103 - The Concept of Building a Pricing Ecosystem 05/13/2022
info_outline Episode #0102 - Can a pricing IT tool fix B2B pricing 04/29/2022
info_outline Episode #0101 - Is being made in Australia still seen as a value to consumers in manufactured products 04/22/2022
info_outline Episode #0100 - What moving from free to paying really means. Difference in freemium vs pay model 04/14/2022
info_outline Episode #0099 - What to be aware of with surcharging 04/08/2022
info_outline Episode #0098 - Why Value-Based Pricing is even more important when inflation is rampant? 03/25/2022
info_outline Episode #0097 - SAAS Pricing and Tiered Pricing options for Online Businesses 03/18/2022
info_outline Episode #0096 - Introduction to Value Culture 03/11/2022
info_outline Episode #0095 - Can value based pricing go wrong? 03/03/2022
info_outline Episode #0094 - What white goods price inflation means in 2022 02/25/2022
info_outline Episode #0093 - B2B business moving to an equipment as a service 12/10/2021
info_outline Episode #0092 - Dangers of surcharges and breaking down pricing too much. 12/03/2021
info_outline Episode #0091 - What to say when procurement ask to see your cost base 11/26/2021
info_outline Episode #0090 - Will shoppers pay a bit more for a better retail experience 11/19/2021
 
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