The Pro Church Tools Show with Brady Shearer
Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.
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How Even the Smallest Churches Can Win on Social Media
09/17/2025
How Even the Smallest Churches Can Win on Social Media
Small churches actually have a big advantage on social media — as long as they’re not trying to copy bigger ones. The secret is in what you measure. Forget likes and followers. There are two other metrics that matter far more, and they’re the key to thriving on social as a smaller church. ============================= Table of Contents: ============================= 0:00 - Intro 1:50 - Abandoning the Old Metrics 7:25 - The 1st New Metric We Care About 13:50 - The 2nd New Metric We Care About 19:07 - What's The Point Of All This? IMPORTANT LINKS - Buffer | How Often Should You Post on Instagram in 2025? What Data From 2 Million Posts Tells Us: https://buffer.com/resources/how-often-to-post-on-instagram/ THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/38229305
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Free Tools Churches Can't Live Without
09/09/2025
Free Tools Churches Can't Live Without
We’ve put together the ultimate list of 49 free tools churches are using right now. And here’s the best part — these aren’t just our picks. Every single tool comes directly from churches like yours, already putting them to work in real ministry. ============================= Table of Contents: ============================= 0:00 - Intro 3:17 - Communication 9:05 - Project Management 11:58 - Creative Resources 17:25 - Audio 20:43 - Production 24:50 - *Free, Not Free* 28:30 - Most Popular Tools IMPORTANT LINKS - The Church Smartphone Photography Masterclass: https://youtu.be/KaUPT9o4Lus - WhatsApp: https://www.whatsapp.com/ - Slack: https://slack.com/ - Invite Everyone: https://inviteeveryoneapp.com/ - Messenger: https://www.messenger.com/ - Asana: https://asana.com/ - Trello: https://trello.com/ - Notion: https://www.notion.com/ - Unsplash: https://unsplash.com/ - ChatGPT: https://chatgpt.com/ - Gemini: https://gemini.google.com/ - Pinterest: https://www.pinterest.com/ - VSCO: https://www.vsco.co/ - YouTube Video Downloader: https://y2mate.com/ - 4K Video Downloader: https://www.4kdownload.com/ - Coolors.co: https://coolors.co/ - Motion Array: https://motionarray.com/ - Tally Forms: https://tally.so/ - Adobe Express: https://www.adobe.com/express/ - Noun Project: https://thenounproject.com/ - FontBase: https://fontba.se/ - Audacity: https://www.audacityteam.org/ - Loop Community: https://loopcommunity.com/ - Adobe Enhance Speech: https://podcast.adobe.com/enhance - MacWhisper: https://goodsnooze.gumroad.com/l/macwhisper - Otter.ai: https://otter.ai/ - Chrome Remote: https://remotedesktop.google.com/ - Bitfocus Companion: https://bitfocus.io/companion/ - PowerPoint: https://www.microsoft.com/microsoft-365/powerpoint - Keynote: https://www.apple.com/keynote/ - Presenter: https://www.worshiptools.com/en-us/presenter - Life.Church Open Network: https://open.life.church/ - Smash: https://fromsmash.com/ - Meta Business Suite: https://business.facebook.com/ - Google For Non-Profits: https://www.google.com/nonprofits/ - Linktree: https://linktr.ee/ - ImageOptim: https://imageoptim.com/ - OBS: https://obsproject.com/ - Freeshow: https://freeshow.app/ - CapCut: https://www.capcut.com/ - DaVinci Resolve: https://www.blackmagicdesign.com/products/davinciresolve - Canva: https://www.canva.com/ THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/38142360
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Trends Churches Secretly Hate (But Do Anyway)
09/03/2025
Trends Churches Secretly Hate (But Do Anyway)
What’s a popular church tech or creative trend that drives you crazy? We asked that on Instagram and got hundreds of replies. Some overlapped, some were surprising, and a few were just plain weird. Today, we’re breaking them all down. ============================= Table of Contents: ============================= 0:00 - Intro 1:25 - No Vowels 4:26 - Fit Checks 8:50 - Design Icks 11:56 - Skit Reels 15:55 - Black Box 20:18 - Display Icks 24:05 - Copycat Syndrome 31:56 - Forrest Frank 33:26 - BONUS ROUND THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/38058700
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Instagram Confirms Big Algorithm Changes [Important]
08/27/2025
Instagram Confirms Big Algorithm Changes [Important]
Instagram just rolled out some major changes – and yes, they affect everyone. So what now? We’ll walk you through what’s shifting in the algorithm and share practical adjustments your church can make to stay ahead. ============================= Table of Contents: ============================= 0:00 - Intro 1:43 - Supply vs. Demand 7:45 - The Danger of Taking Breaks From Social 13:48 - More Quality vs More Volume 19:40 - Leverage Your Greatest Asset: An In-Person Audience, Not Just An Online Audience 26:04 - Plant Seeds 30:33 - Your Job Is Not To Be Good At Instagram 35:00 - Eventually, New Opportunities Arise IMPORTANT LINKS - Mosseri Q&A: https://bit.ly/3HLgzi2 - Boujee potato: https://bit.ly/3UHkKhR - Alex Hormozi: https://www.instagram.com/hormozi/ - Russell Brunson: https://www.instagram.com/russellbrunson/ - Sean Cannell: https://www.instagram.com/seancannell/ - SocialSermons: https://www.socialsermons.com/ - Alex Hormozi Content Strategy: https://bit.ly/41RfsUM THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37911470
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Steal These Viral Hooks: Church Social Media Edition
08/20/2025
Steal These Viral Hooks: Church Social Media Edition
03If your hook fails, your post fails – it’s that simple. We studied thousands of posts from 63 churches over the past year to uncover the hooks that performed best. The findings? Some were expected, others completely unexpected – and we’re sharing them all with you. ============================= Table of Contents: ============================= 0:00 - Intro 4:13 - What is a “hook”? 6:10 - Inversion 10:40 - Meeting People In Their Pain 17:28 - Missing Info 21:04 - Questions About God 25:27 - Hows and Whys IMPORTANT LINKS - DOWNLOAD The Church Promotions Formula Library: prochur.ch/promo - SocialSermons: https://www.socialsermons.com/ THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37759445
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Human vs. AI Sermon Clips: Full Experiment
08/13/2025
Human vs. AI Sermon Clips: Full Experiment
We put four of the top AI tools to the test — three made for churches and one mainstream option. Using real sermons, we measured editing experience, post quality, and time saved. The goal? To find out which tool, if any, is worth using for your church’s social media… or if it’s still better to do it yourself. ============================= Table of Contents: ============================= 0:00 - Intro 5:14 - The Hook 29:23 - The Edit 35:39 - The Time IMPORTANT LINKS - SocialSermons: https://www.socialsermons.com/ - Social Media Algorithm Secrets For Churches: https://youtu.be/duoWsi5MMao THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37738950
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How To Promote The Same Church Event (Over & Over)
08/06/2025
How To Promote The Same Church Event (Over & Over)
You don’t have to stop promoting the same event at church – you just need to do it in a way that keeps people interested. That’s what today's episode is all about. We took a bunch of real promotions you submitted and we’re going to show you how to rework them into fresh, repeatable frameworks that actually get attention without wearing people out. ============================= Table of Contents: ============================= 0:00 - Intro 1:27 - Recap of The Rules 5:44 - Category #1: Camp 12:25 - Category #2: Worship/Prayer Night 16:13 - Category #3: Groups 21:47 - Category #4: Fall Kickoff 23:10 - Category #5: Autumn Community Event 31:56 - Category #6: Retreat/Conference 35:40 - Category #7: Anniversary IMPORTANT LINKS - DOWNLOAD the Library of Promotion Formulas: https://prochur.ch/promo - The New Rules For Church Promotions: https://youtu.be/oUJd07j4kE0 - SocialSermons: https://www.socialsermons.com/ - Skit Reel Example #1: https://bit.ly/44JWUI6 - Skit Reel Example #2: https://bit.ly/3IJ81bC - Skit Reel Example #3: https://bit.ly/4f1WPmw - Skit Reel Example #4: https://bit.ly/4f1WQXC - Skit Reel Example #5: https://bit.ly/4m6k4y1 - Skit Reel Example #6: http://bit.ly/3IO0JmZ - Skit Reel Example #7: http://bit.ly/4lEbp6h - Skit Reel Example #8: https://bit.ly/40CaHxT - Skit Reel Example #9: http://bit.ly/3IO0RCZ - Skit Reel Example #10: http://bit.ly/3IIhuA2 THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37535705
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The Dark Side Of AI In Youth Ministry
07/23/2025
The Dark Side Of AI In Youth Ministry
More and more teens are turning to AI chatbots for connection, advice, and answers. What could go wrong? If you’re in youth ministry, you may have already seen the dark side of this trend. In this video, we explore why this shift could be more damaging to Gen Z than social media was for Millennials—and what your ministry can do about it. ============================= Table of Contents: ============================= 0:00 - Intro 3:00 - Takeaway #1: Delegation Becomes Dependency (Dr. Caroline Leaf) 6:57 - Takeaway #2: Formation Needs Friction 13:00 - Takeaway #3: AI Is Not A Friend 25:17 - The Theological Argument *For* AI In Ministry IMPORTANT LINKS - Caroline Leaf: https://x.com/DrCarolineLeaf - Your Brain On Chatgpt: https://bit.ly/4nyRHKn - Hopeful Intelligence: A Framework for How Spiritual Wisdom Can Reimagine AI — David Kim [Talkingbird]: https://bit.ly/4nCb59z THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37337900
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How AI Is Transforming Church Tech (For Worse)
07/16/2025
How AI Is Transforming Church Tech (For Worse)
The future of creativity is shifting—fast. And for the first time, humans aren’t the only ones leading the way. New studies from Stanford and MIT reveal how AI is already transforming creative work. In this video, we break down the top 3 takeaways every creative needs to know to stay ahead. ============================= Table of Contents: ============================= 0:00 - Intro 1:00 - Takeaway #1: The AI Revolution Is Backwards 13:06 - Takeaway #2: Trust Is The Biggest Roadblock 20:27 - Takeaway #3: Creative Bankruptcy IMPORTANT LINKS - Future of Work with AI Agents: https://bit.ly/4lzlPnc - Your Brain On Chatgpt: https://bit.ly/4nyRHKn - Threads, Podcast Video Studio, & AI Policy For Churches: https://youtu.be/hngpsILIL8I THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37320510
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Forget Attendance Goals - Track This Instead at Church
07/09/2025
Forget Attendance Goals - Track This Instead at Church
A church in Arizona has shared its goals for the year—and surprisingly, not one of them mentions attendance. So what are they focusing on instead? And should your church take a similar approach? In this episode, we break down their strategy and what it could mean for your ministry. ============================= Table of Contents: ============================= 0:00 - Intro 4:36 - Reason #1: Process OVER Outcome 10:39 - Reason #2: Lead OVER Lag 19:18 - Bonus Goal #1: Young Leaders Coalition 23:44 - Bonus Goal #2: Amplify More Voices 30:35 - Bonus Goal #3: Staff Sabbatical Policy IMPORTANT LINKS - Ironwood Church: https://www.ironwoodchurch.org/ - Luke Simmons Twitter | X: https://x.com/lukedsimmons - Makeovers: https://www.nucleus.church/makeovers - What Predicts Church Growth or Decline?: https://bit.ly/44o8pVk THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37113755
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Church Live Streaming Is Dead (here’s what’s next)
06/25/2025
Church Live Streaming Is Dead (here’s what’s next)
Church live streaming is one of the most misunderstood parts of modern ministry. Some see it as a threat, others as a lifeline—but most hold at least a few misconceptions. So in this episode, we’re unpacking the truth, challenging assumptions, and exploring what’s next for digital church. ============================= Table of Contents: ============================= 0:00 - Intro 8:00 - In-Person vs. Online: What the Data Says 8:53 - Does In-Person Attendance Reduce Online Participation? 10:43 - Is Online Church "Replacing" In-Person Worship? 12:38 - Do People Prefer Online Church? 13:13 - Who Watches Online Church the Most? 14:52 - Key Takeaways 19:50 - Application IMPORTANT LINKS - How AI & Social Media Are Changing You — Rich Wilkerson Jr. & Sean Cannell — Ep 55: https://youtu.be/SKT24eT9svE?feature=shared THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/37025600
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10 Habits of Healthy Churches (copy these)
06/18/2025
10 Habits of Healthy Churches (copy these)
Almost every church says they preach the Bible, follow Jesus, and care about discipleship. Yet, we all know there’s a big difference between a healthy church and one that’s not. So what sets them apart? That’s what we’re unpacking today—10 key habits that define truly healthy churches. ============================= Table of Contents: ============================= 0:00 - Intro 1:50 - Holy Character 4:43 - Hard Work 5:52 - Tender Hearts 9:22 - The Language You Use Becomes The Culture You Build 12:14 - Active Participants Over Passive Spectators 16:00 - Calculated Delusion 19:45 - Devotion Over Dogma 25:44 - Vocal About Values 29:22 - Accountable To The Mission 32:00 - Emphasizing Young People IMPORTANT LINKS - How Churches Are Really Reaching Young People with Dr. Kara Powell: https://youtu.be/v6O0USRnwbY THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36895985
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The Rulebook for Leading Church Creative Departments
06/11/2025
The Rulebook for Leading Church Creative Departments
Sometimes it feels easier to just do the project yourself. But if you’re the only creative your church can rely on, you’re going to hit a ceiling. You need others—and a system to lead them well. That’s where our Rulebook for Leading Church Creative Departments comes in. Let’s walk through it together. ============================= Table of Contents: ============================= 0:00 - Intro 3:12 - EMERGENCY MODE: Church Mission = Policy 9:56 - BASIC MODE: Ministry Mission = Policy 15:20 - ADVANCED MODE: Ministry Policy THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36794435
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Father's Day At Church: 10 Unique Ideas
06/04/2025
Father's Day At Church: 10 Unique Ideas
Father’s Day is almost here—so here are creative ways your church can celebrate and appreciate dads. ============================= Table of Contents: ============================= 0:00 - Intro 0:32 - #1: Don't Make Dads a Caricature 3:27 - #2: Have Fathers Recognize Other Fathers 6:13 - #3: Dad Jokes In Pre-Service Slides 7:20 - #4: Create A Reason For Dad's To Spend Time With Their Families After Church 11:24 - #5: Free Coffee For All Dads 12:12 - #6: Supply Bar 14:18 - #7: Favorite Memories From People On Stage 16:55 - #8: Integrate Acknowledgements For Dads In Different Seasons 20:12 - #9: Incorporate Father's Day Elements, But Don't Design Your Entire Service Around It 21:26 - #10: Dedicate Portion Of Giving That Week To Father-Specific Org 22:12 - How To Approach All Of This On Social THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36694430
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Steal These 15 Church Social Posts For Summer
05/28/2025
Steal These 15 Church Social Posts For Summer
Need summer social media ideas for your church? These 15 proven posts work—no fancy gear required. ============================= Table of Contents: ============================= 0:00 - Intro 2:18 - Kid POV 4:03 - Blown Away Promo 5:35 - Press This Button 7:48 - When You & Your Best Friend Serve On Different Teams 10:21 - Whisper In The Crowd 12:44 - Camera & Paper Prompt 14:46 - Finding Out If There's Youth This Friday 16:11 - What's Your Vision For This Room? 17:26 - What Not To Do During Worship 19:27 - Sorry, I Have Plans 20:24 - I Give Up. Going To Church. 22:15 - POV: You're Late To Service, But You're Favorite Praise Song Is Playing 23:25 - He Won't ☠️ 24:30 - Recharge 26:54 - Volunteer Commitment IMPORTANT LINK - Kid POV: https://bit.ly/3SdwW8Y - Blown Away Promo: https://bit.ly/4ktHg8N - Press This Button: https://bit.ly/3HgRomN - When You & Your Best Friend Serve On Different Teams: https://bit.ly/3SJMvVX - Whisper In The Crowd: https://bit.ly/3F3gncR - Camera & Paper Prompt: https://bit.ly/3Sdhw4p - Finding Out If There's Youth This Friday: https://bit.ly/3ZmawGb - What's Your Vision For This Room?: https://bit.ly/436oONH - What Not To Do During Worship: https://bit.ly/4kr5fFB - Sorry, I Have Plans: https://bit.ly/45g8Sd6 - I Give Up. Going To Church: https://bit.ly/4k5Oi3O - POV. You're late to service, but your favorite praise song is playing: https://bit.ly/43uwCb1 - He Won't ☠️: https://bit.ly/4kdGxsz - Recharge: https://bit.ly/4dqqB3t - Volunteer Commitment: https://bit.ly/4dmPrBo THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36660860
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The 2025 Church Social Media Calendar
05/21/2025
The 2025 Church Social Media Calendar
If I ran your church’s social media, this is the calendar I’d use. It works across platforms, adapts to your time, and scales with your team. ============================= Table of Contents: ============================= 0:00 - Intro 8:50 - TUE & THUR: Sermon Clip #1 & #2 17:33 - MON: Quote Post 19:20 - WED: Carousel & Text Thread 23:00 - FRI: YouTube Video + Portrait Post #1 25:35 - SAT: Portrait Post #2 30:30 - EXTRA: Blog Post & Book IMPORTANT LINKS - Churches keep neglecting *this* social media post: https://youtu.be/3DNs1YYvq2I - The Church Social Media Masterclass: https://youtu.be/t1g6iMRR_Tk - Subscribe to our newsletter [The 167]: https://167.prochurchtools.com/ - SocialSermons: https://www.socialsermons.com/ THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36594850
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Christianity's Decline Finally Over? Here's Proof
05/14/2025
Christianity's Decline Finally Over? Here's Proof
For 15 years, the story’s been the same: belief is fading. But new data tells a different story. Not just in America—but across the West. Let’s unpack what’s changing and what the Church should do next. IMPORTANT LINKS - Religion in 2024: The Plateau Is Real: https://bit.ly/4cYyCN7 - The Quiet Revival: Gen Z leads rise in church attendance: https://bit.ly/4jZ3G1j THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36438480
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Quick Fixes To Improve Church Announcements
05/07/2025
Quick Fixes To Improve Church Announcements
From blah to brilliant—5 quick, proven fixes to instantly level up your church announcements. No overhaul needed, just simple tweaks that make a big difference. ============================= Table of Contents: ============================= 0:00 - Intro 4:15 - The Curveball 8:05 - The Callback 13:15 - The Interview 17:31 - The Interaction 22:18 - The Audible THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36412395
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The Worst Church Social Media Trends
04/30/2025
The Worst Church Social Media Trends
Today on the show: 15 things everyone says your church needs on social media. Spoiler — many don’t matter at all. We’re sorting each one: necessary, nice to have, or nonsense. Let’s cut through the noise. ============================= Table of Contents: ============================= 0:00 - Intro 1:48 - Spring Promotions 5:46 - Facebook Group 7:04 - Consistency 8:51 - Photography Of Church Life 11:18 - DM Automation 13:12 - Skit Reels 18:50 - Meta Verified 20:26 - Following & Engaging With Others 23:30 - Sprinkle Promotions 28:40 - Hashtags 31:42 - Sermon Reels 38:24 - Social Accounts For Ministries 40:52 - Ideal Post Timing 43:15 - X Account 44:30 - TikTok/Threads Account IMPORTANT LINKS - ManyChat: https://manychat.com/ - Stop Saying “Link In Bio”! Say This Instead… : https://youtu.be/wEMYlV4ZvPg THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36298970
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Church Branding 101: What Every Ministry Should Know
04/16/2025
Church Branding 101: What Every Ministry Should Know
This is Church Branding 101. Learn the difference between brand and branding, exercises to define your church’s identity, and whether branding even belongs in ministry. ============================= Table of Contents: ============================= 0:00 - Intro 2:02 - The Simplest Way To Understand Branding 3:52 - Brand vs. Branding 5:38 - All Church's Practice Perception Design, Most Just Do It Unintentionally 10:14 - Is Intentionally Practicing Perception Design 'Manipulative?’ 12:50 - Your Church Branding Foundation: Purpose/Mission/Vision/Values IMPORTANT LINKS - Pro Church Certified: https://prochurchcertified.com - Email us: [email protected] THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/36131690
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Brutally Honest Truths for Millennials in the Church
04/09/2025
Brutally Honest Truths for Millennials in the Church
Ministry is shifting, and Millennials are stepping into leadership like never before. But without awareness, we risk repeating the mistakes of those before us. Let’s talk about what’s changing and how to navigate it wisely. ============================= Table of Contents: ============================= 0:00 - Intro 5:20 - Big Idea #1: Creative Culture Vs. Capitalist Culture 10:10 - Big Idea #2: Millennials No Longer Shape Pop Culture 13:15 - Big Idea #3: Millennials Will Repeat Past Leaders’ Mistakes—But Excuse Themselves 17:15 - Big Idea #4: Some Values To Help Us Navigate This New Era 23:53 - Big Idea #5: Mission Over Method IMPORTANT LINKS - Dupe Photos: https://dupephotos.com - Eden Church: https://www.instagram.com/edenchurchhouston THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/35990105
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How to Communicate with a Stubborn Pastor
04/02/2025
How to Communicate with a Stubborn Pastor
What do you do when your pastor won’t listen? This is a common challenge in churches, and today, we’re sharing five practical approaches to communicate effectively—without being manipulative. These strategies work in churches of all sizes. ============================= Table of Contents: ============================= 0:00 - Intro 3:02 - The Principle Of Congruency 10:17 - The Middle Option 16:58 - The Historical Analogy 22:45 - The 'Church Across The Street' Example 30:15 - The Testimony THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Standout Church Trends of the 2020s
03/19/2025
Standout Church Trends of the 2020s
It’s time to check in on the state of religion and Christianity. We’ve gathered key data-backed trends shaping this decade, including the one denomination that’s growing, the strongest force in American religion, and the most common words in new church names. Let’s dive in. ============================= Table of Contents: ============================= 0:00 - Intro 1:30 - Trend #1: Church Names 9:40 - Trend #2: The One Denomination That's Growing 16:07 - Trend #3: Young Men Are Now As Religious As Young Women 27:19 - Trend #4: The Strongest Force In American Religion IMPORTANT LINKS - Ryan Burge: https://www.drburge.com/ - Ryan Burge | Twitter/X: https://twitter.com/ryanburge - Graphs about Religion: https://www.graphsaboutreligion.com/ - What's In a Name? Trends in Non-Denominational Church Branding: https://bit.ly/4iJfQL9 - The Assemblies of God: A Denomination That May Be Growing: https://bit.ly/43JmYD1 - Are Young Women Leaving Religion Faster than Young Men?: https://bit.ly/4iLkk3N - Non-Denominationalism Is the Strongest Force in American Religion: https://bit.ly/41Zvj47 - The American Religious Landscape: Facts, Trends, and the Future: https://amzn.to/3XMZ1a2 THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Church social media strategies that DIED in 2025
03/12/2025
Church social media strategies that DIED in 2025
RIP to these social media strategies—they didn’t make it in 2025. If your church is still using them, it’s time to move on. The good news? Dropping outdated tactics frees you up to focus on what truly works. Let’s break it down. ============================= Table of Contents: ============================= 0:00 - Intro 0:53 - Followers 10:25 - Publishing Posts To Stories 15:00 - Choosing Quantity Over Quality 23:14 - Ignoring The Value Of The Re-Post 29:25 - Ignoring Consistent Branding THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/35646465
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Best Church Cameras For 2025 [Great New Options!]
03/05/2025
Best Church Cameras For 2025 [Great New Options!]
Our 2025 church camera buying guide is here, featuring the best new options of the year. We’ll break down top picks across mirrorless, cinema, studio, PTZ, and camcorders—plus, grab our downloadable camera catalog. 2025 CAMERA CATALOG HERE: https://prochurchtools.com/best-church-cameras-buying-guide ============================= Table of Contents: ============================= 0:00 - Intro 2:25 - The Best Budget Mirrorless Camera: Panasonic G7 ($497 USD) 6:33 - The Best Overall Mirrorless Camera: Sony A7C II ($2,198 USD) 12:20 - The Best PTZ Camera Money Can Buy: Sony BRC-AM7 ($12,000 USD) 16:23 - The Best Cinematic PTZ Camera: Sony FR7 ($9,699 USD) 21:30 - The Best Camcorder Money Can Buy: Sony PXW-Z200 ($3,988 USD) 27:40 - The Best Overall Cinema Camera: Sony FX30 ($1,598 USD) 30:45 - The Budget Cinema Camera: Blackmagic Pocket Cinema Camera 4K ($995 USD) IMPORTANT LINKS - Joel W Smith: https://www.joelwsmith.com - The Church iPhone Filmmaking Masterclass: https://youtu.be/6OWGVAuYSEk - Panasonic G7: https://bhpho.to/4ke1WlP - Sony A7C II: https://bhpho.to/41vZsrw - Sony BRC-AM7: https://bhpho.to/41wWlQ7 - Sony FR7: https://bhpho.to/4hWiNIc - Sony PXW-Z200: https://bhpho.to/3XlTdnY - Sony FX30: https://bit.ly/3SD0jkP - Blackmagic Pocket Cinema Camera 4K: https://bit.ly/3wd4U5v THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Social Media's New Hack That's Actually Helpful
02/19/2025
Social Media's New Hack That's Actually Helpful
Recently, I made a social media discovery I never saw coming. We're calling it a hack, but that doesn't quite capture it. This isn't a shortcut—it actually makes social media more human. And for churches, it's a game changer. ============================= Table of Contents: ============================= 0:00 - Intro 0:50 - DM Automation 5:18 - Pushback on DM Automation 10:54 - My Recent Comment On A Post 14:40 - My Test 25:25 - Church Application THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Social Media for Youth Ministry: The 2025 Approach
02/12/2025
Social Media for Youth Ministry: The 2025 Approach
Here’s what’s working for youth groups on social media in 2025. We’re breaking down strategy, post ideas, and the best youth group accounts to follow for inspiration. Let’s dive in. ============================= Table of Contents: ============================= 0:00 - Intro 2:17 - Guiding Principle #1: Student Driven 9:19 - Guiding Principle #2: Show Don't Tell 14:39 - Post Idea #1: Mic Up Kid 17:42 - Post Idea #2: Disposable 19:55 - Post Idea #3: Broadcast Channels 23:30 - Post Idea #4: Live Performance 29:35 - Post Idea #5: Bible Trivia IMPORTANT LINKS - Pro Church Certified: https://certified.prochurchtools.com/ - How Churches Are Really Reaching Young People with Dr. Kara Powell: https://youtu.be/v6O0USRnwbY - cravegeneration: https://www.instagram.com/cravegeneration/ - weareamplifyyouth:https://www.instagram.com/weareamplifyyouth/ - Try This Church Photo Trend ASAP: https://youtu.be/ox4FQ3VKrj0 THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Underrated Methods To Build Reliable Church Teams
02/05/2025
Underrated Methods To Build Reliable Church Teams
Strong teams are the backbone of every thriving church. But let’s be honest—building them isn’t always easy. Today, we’re sharing underrated strategies and practical exercises that can help your church cultivate competent, healthy teams that last. ============================= Table of Contents: ============================= 0:00 - Intro 1:45 - Guiding Principle #1: Churches Thrive By Developing Talent, Not Just Discovering It. 7:13 - Guiding Principle #2: You Need Both Soft Skills And Hard Skills 9:18 - Hard Skill #1: Complex Made Simple 13:20 - Hard Skill #2: Get A Quick Win ASAP 16:22 - Hard Skill #3: Long Obedience In The Same Direction 19:20 - Soft Skill #1: Known & Needed 23:35 - Soft Skill #2: People Will Do Almost Anything To Not Feel Pain 29:30 - Soft Skill #3: Expanding Your Language Expands Your World. 32:33 - Pro Church Certified Deep Dive IMPORTANT LINKS - Pro Church Certified: https://certified.prochurchtools.com/ - An Honest Conversation about recruiting volunteers: https://youtu.be/FiyWC4B_lNU - Loom: https://www.loom.com/ THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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Your Toughest Church Social Media Questions Answered
01/29/2025
Your Toughest Church Social Media Questions Answered
Got tough church social media questions? Today, we're tackling the most obscure, specific, and church-centric challenges you won’t find answers to in search engines. Let’s bring clarity to your social strategy! ============================= Table of Contents: ============================= 0:00 - Intro 1:30 - Tips for creating a modular, welcoming, pinned profile banner? 7:02 - How to boost engagement on new church Instagram pages? 9:22 - How frequently should you be posting? 13:32 - Planting a church soon, what should be doing in the lead up on social? 17:30 - Who should be in front of the camera staff-wise? 20:00 - Why did our Facebook engagement drop suddenly? 22:28 - What do we do with bad comments on our church Instagram page? IMPORTANT LINKS - Try This Church Photo Trend ASAP: https://youtu.be/ox4FQ3VKrj0 - SocialSermons: https://www.socialsermons.com/ - Exposing Church Social Media Myths!: https://youtu.be/pLOhaisGwTA - Church Social Media Trends For 2025: https://youtu.be/_lFcU5cL42w - Nucleus Insiders: https://www.facebook.com/groups/nucleusinsiders/ THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
/episode/index/show/prochurchtools/id/34886450
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Toxic Church Staff? Here’s How to Fix It
01/22/2025
Toxic Church Staff? Here’s How to Fix It
Church leadership can be challenging, especially when negativity creeps into your team. Whether it’s one disruptive member or a broader cultural issue, it’s tough to navigate. Today, we’re sharing a practical framework for both preventing and addressing these challenges, based on our combined experiences in ministry and serving churches. ============================= Table of Contents: ============================= 0:00 - Intro 0:58 - Set the standard yourself 11:30 - Set the standard for communication 17:24 - Align Behavior And Attitude Issues With Your Church's Core Values And Mission 22:15 - Earn Equity 26:24 - Clarify Expectations THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer
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