The Story Engine Podcast
The Story Engine Podcast where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.
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How to Get Your Message on Global Stages with Claire Angelle
05/06/2025
How to Get Your Message on Global Stages with Claire Angelle
In this episode of The Story Engine Podcast, I’m joined by Claire Angelle, a powerhouse in the world of international PR and advocacy. Claire’s mission is simple yet bold: helping world changers get their messages onto more stages, in more countries, and into the hearts of more people. We dive into Claire’s unique journey—from her roots in international advocacy to her innovative approach to helping thought leaders and changemakers craft stories that resonate across borders. If you’ve ever dreamed of taking your message worldwide, Claire’s insights will inspire and equip you to make it happen. On This Episode: [00:02:35] — Claire’s journey from international advocacy to global PR [00:07:15] — Why traditional PR strategies fall short for changemakers [00:12:42] — How Claire helps speakers craft stories that resonate internationally [00:17:05] — The #1 mindset shift needed to land speaking opportunities around the world [00:22:11] — Common mistakes even brilliant speakers make when pitching themselves [00:28:30] — How to position yourself as a go-to expert without feeling self-promotional [00:34:02] — Claire’s personal philosophy on storytelling, service, and global impact
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When Success Became My Hiding Place
04/29/2025
When Success Became My Hiding Place
In this episode, I share the story I’ve kept quiet for years. It’s about the moment I disconnected from my emotional self and how that single, unconscious choice shaped my business, my leadership, and my voice for over a decade. I talk about the pain of building something successful that feels hollow—and how reconnecting with my story and truth became the path back to fulfillment, creativity, and power. If you’ve ever felt like your success cost you a part of yourself, this one’s for you. On This Episode [00:04:42] — Two losses that cracked open my faith—and shut down my emotions [00:10:33] — Building a “successful” business while feeling completely disconnected [00:15:58] — The moment I realized I had become the operator of a machine [00:19:41] — Why strategy couldn’t fix what was ultimately a survival pattern [00:23:07] — The difference between performance and presence—and why it matters [00:30:49] — What truly makes your message magnetic (hint: it’s not just your credentials) [00:35:24] — How I rebuilt my business by returning to my voice, creativity, and truth [00:40:50] — Reconnection is the key to magnetism—and the beginning of healing
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How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
04/22/2025
How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
On this episode of The Story Engine Podcast, I sat down with Josh Elledge, founder of Up My Influence, to unpack how he helps podcasters attract high-quality clients—without resorting to pressure, awkward pitches, or sleazy tactics. Josh shares how he uses podcasting as a powerful, generous tool to connect with ideal clients and create meaningful business relationships. We talk about the systems he’s built, how he filters for fit, and how showing up with generosity and intention can lead to consistent, aligned growth. If you're a podcast host or service-based business owner, this one is packed with gold. In This Episode [00:03:22] — The surprising philosophy behind Up My Influence: connection before conversion [00:07:08] — How Josh fills his pipeline with the right prospects—by inviting them as guests [00:12:45] — Why the “go-giver” model works (and how to do it without being manipulative) [00:19:30] — Filtering with integrity: how Josh qualifies ideal clients during the podcasting process [00:26:12] — What most podcasters miss when trying to monetize (and how to fix it) [00:33:01] — The real ROI of a podcast—and it’s not downloads [00:39:15] — Josh’s behind-the-scenes process for client attraction without burnout
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From Invisible to Impactful: How Scott Aaron Built Confidence & Connection on LinkedIn
04/15/2025
From Invisible to Impactful: How Scott Aaron Built Confidence & Connection on LinkedIn
If you’ve ever hesitated before posting on LinkedIn or wondered if it’s really worth your time, this episode is for you. I sat down with Scott Aaron—a master of consistency, confidence, and connection on LinkedIn—to unpack the story behind his hard-won presence on the platform. We explored not just his tactical strategies (which are powerful), but also the deeper personal evolution that helped him show up authentically online, day after day. Whether you're brand new to LinkedIn or want to use it more strategically to grow your business, Scott’s story is a clear reminder that confidence is built, not born—and visibility pays compounding interest when you stay in the game. In This Episode [00:03:12] The LinkedIn mistake most people make (and how to fix it fast) [00:06:49] Scott’s first post: what he learned by hitting “publish” despite fear [00:12:33] Why showing up consistently creates “compound interest” in your business [00:18:07] How Scott rebuilt his confidence from scratch after hitting rock bottom [00:23:54] Kyle reflects Scott’s growth in a powerful, emotional story mirror moment [00:28:21] The exact daily strategy Scott uses to create content and real connections on LinkedIn [00:34:15] What it really means to lead with value—and why it always works
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Messaging Mastery To Create Power Buyers With Fabi Paolini
04/08/2025
Messaging Mastery To Create Power Buyers With Fabi Paolini
Unlock the secret to attracting "power buyers"—the kind of high-value clients who are eager to invest in your expertise. In this episode of The Story Engine Podcast, I’m diving deep into the secret of attracting those high-value clients who are ready and eager to invest in your expertise. I sit down with brand strategist and messaging expert Fabi Paolini to explore her unique methodology for crafting a magnetic brand message. We’ll uncover how to position yourself as an authority, showcase your "angle of mastery," and create messaging that speaks directly to premium clients. In This Episode [02:15] What makes "power buyers" different from the average client? [07:40] How to uncover your unique angle of mastery [14:20] The biggest messaging mistakes that drive away high-value clients [21:35] How to position yourself as the go-to expert in your industry [30:10] Actionable steps to start attracting power buyers today If you're ready to take your messaging to the next level and bring in the right clients, tune in now! 🎧
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How I Created A Live Experience My Clients Call A "True Mastermind"
04/01/2025
How I Created A Live Experience My Clients Call A "True Mastermind"
I just wrapped up the first-ever Story Pro Mastermind Live Retreat, and in this episode, I’m taking you behind the scenes. This wasn’t just another mastermind—it was a transformational experience designed to help speakers, coaches, and experts refine their messages, connect deeply, and elevate their impact. I’ll share why I created this mastermind, what made it different from other events, and the powerful breakthroughs that happened in the room. If you’re a speaker looking for real feedback, true collaboration, and a space to grow alongside other experts, this episode is for you. 🔹 Want to take your speaking game to the next level? Applications for the next mastermind are open—email me at to join. ⏳ [00:00] Welcome & Behind-the-Scenes Look I take you inside the Story Pro Mastermind Live Retreat and what made it such a unique experience. ⏳ [03:25] Why I Created This Mastermind Past group programs didn’t create the transformation I knew was possible—so I built something that would. ⏳ [07:45] Connection Over Content Most events overload attendees with speakers but fail to facilitate real relationships. Here’s how I structured the retreat differently. ⏳ [12:30] Gift Sharing: Setting the Stage for Value Exchange Members kicked things off by offering their unique skills, from business coaching to breathwork sessions, creating a culture of generosity from day one. ⏳ [18:20] The Referral Party Strategy I designed small group networking pods that unlocked immediate joint venture opportunities among attendees. ⏳ [24:50] Transformational Hot Seats Members brought their biggest personal and business challenges to the table—leading to some of the most powerful breakthroughs of the weekend. ⏳ [30:10] Leading from the Front Even as the mastermind host, I stepped into the hot seat to refine my own talk in real time with the group’s feedback. ⏳ [37:15] The Stage is the Ultimate Activation Point This retreat wasn’t just about learning—it was about action. Attendees will return in July to deliver their talks live, ensuring they turn insights into impact. ⏳ [42:30] Want to Join the Next One? I share details on how to apply for the next mastermind and why this could be the game-changer for your speaking career. 🎙 Listen now & be part of the journey!
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I Thought I Had To Deliver All The Value In My Mastermind... I Was Wrong...
03/25/2025
I Thought I Had To Deliver All The Value In My Mastermind... I Was Wrong...
Have you ever felt like you had to over-deliver to prove your worth? Whether in masterminds, on stage, or in content creation, many leaders make the mistake of trying to provide all the value themselves—only to leave their audience overwhelmed instead of transformed. In this episode of The Story Engine Podcast, I'll share a hard-earned lesson: True leadership and influence come from creating space for others to rise. I unpack how this realization transformed my mastermind—and how the same principle can elevate your speaking, coaching, and leadership. Episode Highlights: ⏳ [00:04:12] – The biggest mistake I made in my mastermind—and how it applies to speaking. ⏳ [00:10:25] – Why over-delivering can hold back your audience’s transformation. ⏳ [00:18:47] – The key shift that makes speakers truly impactful on stage. ⏳ [00:26:55] – How structure, community, and deadlines drive real progress in masterminds. ⏳ [00:35:20] – Where in your own work are you trying to prove yourself instead of creating space? If you're a speaker, coach, or leader who wants to make a real impact, this episode is a must-listen. Tune in now!
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How CEOs & Founders Go From Good To Great With Andreas Pettersson
03/18/2025
How CEOs & Founders Go From Good To Great With Andreas Pettersson
What does it take to lead at the highest levels? CEOs, founders, and executives face immense pressure, and the difference between thriving or burning out often comes down to leadership mastery. In this episode of The Story Engine Podcast, Andreas Pettersson shares his journey across multiple continents and industries, revealing the key strategies elite leaders use to stay resilient, make tough decisions, and build high-performing teams. Episode Highlights: ⏳ [00:03:15] – Andreas’ journey: From global business leader to executive coach. ⏳ [00:09:42] – The biggest leadership challenges facing CEOs today (and how to overcome them). ⏳ [00:17:30] – Why high performers struggle with burnout—and the secret to lasting resilience. ⏳ [00:25:10] – The CEO mindset shift that separates great leaders from the rest. ⏳ [00:34:45] – How Andreas helps top executives unlock their full leadership potential. Whether you’re leading a company or striving for next-level leadership, this episode is packed with valuable insights.
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The Art And Science Of Successful Podcasting In 2025 With Billy Samoa Saleeby
03/11/2025
The Art And Science Of Successful Podcasting In 2025 With Billy Samoa Saleeby
What separates a podcast that fades away from one that scales, grows, and profits? In this episode of The Story Engine Podcast, I sit down with Billy Samoa Salibi to uncover the strategies behind building a highly successful podcast or YouTube channel in today’s digital world. Billy breaks down what most podcasters get wrong, how to structure a show for growth, and why now is the best time to start your own podcast. Episode Highlights: ⏳ [00:01:11] – Billy’s journey from Hollywood filmmaker to podcasting expert. ⏳ [00:04:34] – Kyle reflects on podcasting for 350+ episodes ⏳ [00:07:35] – The biggest shift in podcasting: Why success today is about niche, community-driven content rather than mass appeal. ⏳ [00:13:01] – The #1 mistake new podcasters make ⏳ [00:20:40] – The 3 pillars of podcast success: ⏳ [00:28:53] – Billy’s turning point ⏳ [00:34:12] – Billy’s breakthrough moment on Clubhouse ⏳ [00:43:58] – Billy’s final advice: Don’t wait—start now. Take action, build your platform, and make an impact. Whether you’re a beginner or looking to take your podcast to the next level, this episode is packed with valuable insights. Listen now on The Story Engine Podcast.
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The Art And Science Of Creating Trust With Darryl Stickel
03/04/2025
The Art And Science Of Creating Trust With Darryl Stickel
What makes trust work—and why is it so hard to build? In this episode of The Story Engine Podcast, trust expert Daryl Stickle takes us on a deep dive into the psychology of trust, sharing insights from his decades-long career. You’ll hear real-world stories, unexpected insights, and practical strategies for strengthening trust in business and life. In This Episode: [07:51]The Superpower of Vulnerability [13:43] Building Trust in Hostile Environments [21:46] The Importance of Benevolence in Trust [28:06] Overcoming Leadership Challenges [40:24] Reflections on Growth and Learning This is a powerful conversation you don’t want to miss! Listen now.
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Conversations For A Better Country With Jerremy Newsome
02/25/2025
Conversations For A Better Country With Jerremy Newsome
What does it truly mean to be wealthy? Is it just about money, or something deeper? In this powerful episode of The Story Engine Podcast, we sit down with Jerremy Newsome to explore his incredible journey—building and losing millions, discovering spiritual healing, and finding a deeper purpose. Jerremy shares how a life-changing moment in a self-development course shattered his old beliefs and led him to a new definition of prosperity. He also reveals a bold vision for the future—his new podcast, Solving America’s Problems, and his ultimate goal: running for President in 2032. Episode Highlights: ⏳ [00:03:31] – The moment that changed everything: A question that left Jerremy speechless and redefined his approach to life. ⏳ [00:08:56] – The five levels of spirituality and how they impact wealth, success, and fulfillment. ⏳ [00:16:46] – Jerremy’s latest project: A podcast tackling America’s biggest challenges—education, politics, and unity. ⏳ [00:37:42] – The childhood vision Jerremy kept secret for decades (and why he’s finally stepping into it). ⏳ [00:44:55] – Kyle reflects Jerremy’s story back to him in an unforgettable moment of storytelling mastery. This is an episode filled with wisdom, transformation, and an inspiring call to action. Listen now on The Story Engine Podcast.
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The Secrets Of A Business And Agency Matchmaker With Behdad Jamshidi
02/18/2025
The Secrets Of A Business And Agency Matchmaker With Behdad Jamshidi
Why do so many businesses struggle to find the right marketing partners? On this episode of The Story Engine Podcast, Behdad Jamshidi shares the hard truths about hiring agencies, avoiding common pitfalls, and the strategy behind connecting businesses with the right marketing experts. Behdad Jamshidi, a marketing matchmaker, dives deep into why business owners keep hitting dead ends with agencies and how his approach creates lasting partnerships that drive real results. We Disscuss ⏳ [00:02:35] – The biggest mistake businesses make when hiring agencies ⏳ [00:10:45] – How agencies oversell and overpromise—and what to do instead ⏳ [00:22:01] – Why businesses fail to give marketing strategies enough time ⏳ [00:34:47] – A powerful moment of business freedom: Scaling while traveling
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Why Your Script Is Holding You Back: The Path to Speaking Mastery
02/11/2025
Why Your Script Is Holding You Back: The Path to Speaking Mastery
On this episode of The Story Engine Podcast, I break down why relying too much on a script can actually weaken your impact and hurt your conversions. I’ll show you how to internalize your message so deeply that you can step on stage with confidence, without clinging to a script for dear life. I used to believe that the key to delivering a powerful talk was having the perfect script—every word polished, every slide dialed in. But over the years, I’ve realized that mastery doesn’t live on a page—it lives in your presence, your connection, and your ability to adapt in the moment. Episode Highlights: ⏳ [00:02:15] – Why scripts feel safe but actually create distance between you and your audience ⏳ [00:10:43] – The difference between memorizing your message and embodying it ⏳ [00:22:30] – A client’s real-life story: How he handled a complete tech failure on stage—and won over his audience ⏳ [00:35:12] – The storytelling frameworks that allow you to flow naturally in your talks
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Why Experts Struggle To Tell Effective Stories
02/04/2025
Why Experts Struggle To Tell Effective Stories
On this episode of The Story Engine Podcast, We discusses the critical role of storytelling for experts and how many fail to leverage their personal narratives effectively. He emphasizes the importance of resonance in storytelling, explaining how connecting emotionally with an audience can inspire trust and action. Through a case study of a tax professional, we illustrate how refining a message and incorporating personal stories can lead to significant improvements in audience engagement and conversion rates. We conclude with a reminder of the unique value that personal stories bring in an increasingly competitive landscape. In This Episode Many experts dismiss storytelling as irrelevant or manipulative. The way solutions are communicated is as important as the solutions themselves. Overloading audiences with information can lead to disconnection. Personal stories can inspire trust and drive action. Resonance in storytelling connects emotionally with the audience. Understanding client pain points is crucial for effective storytelling. Accessing personal stories can transform how experts relate to their audience. A case study illustrates the power of storytelling in a professional context. Simplifying messages can lead to higher engagement and conversion rates. Personal stories are irreplaceable in a world of AI and information overload. We Discuss 00:00 The Importance of Storytelling for Experts 04:28 Understanding Resonance in Storytelling 09:23 Finding Stories That Resonate 14:19 Case Study: Transforming a Tax Professional's Approach 19:26 The Unique Value of Personal Stories
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The Expert's Gap Is Killing Your Speaking Conversions
01/28/2025
The Expert's Gap Is Killing Your Speaking Conversions
On this episode of the Story Engine podcast, we discusses the 'Experts Gap'—the disconnect that occurs when experts fail to effectively communicate their knowledge to their audience. We emphasize the importance of understanding audience needs, overcoming misconceptions about structure in talks, and the anatomy of a high converting presentation. By focusing on authority stories, addressing audience beliefs, and creating urgency for action, experts can bridge the gap and enhance their impact. The episode concludes with a success story illustrating the transformative power of structured communication. In This Episode The Experts Gap occurs when experts fail to connect with their audience. Experts often design messages that satisfy their own understanding rather than the audience's needs. Structure in communication is not inauthentic; it enhances clarity and connection. A well-structured talk allows for emotional connection and audience engagement. The anatomy of a high converting talk includes three key questions: Should I listen to this? Will this work for me? Should I act now? Authority stories help establish trust and relevance with the audience. Addressing audience beliefs is crucial for effective communication. Creating urgency for action is essential for conversions. Structure liberates creativity and amplifies authenticity in presentations. Success stories demonstrate the effectiveness of structured communication. We Discuss 02:33 The Misconceptions of Expert Communication 05:57 Anatomy of a High Converting Talk 08:47 Crafting Authority Stories 11:58 Addressing Audience Beliefs 14:54 Creating Urgency for Action 17:45 The Power of Structure in Storytelling 20:02 Real-Life Success Story: Nima Ramani 23:00 Conclusion and Call to Action
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How To Capitalize On Connections With David Gonzalez
01/21/2025
How To Capitalize On Connections With David Gonzalez
On this episode of the Story Engine Podcast, We are talking to David Gonzalez, a renowned connector in the digital marketing space. David shares his journey from hosting the Internet Marketing Party to creating transformative Think Tank experiences. He discusses the importance of vulnerability in mastermind settings and how he has evolved from being a connector to showcasing his own expertise through the Experts Council. The conversation highlights the significance of creating safe spaces for deep connections and personal growth, as well as David's aspirations for the future. In This Episode David is known as the 'serial super connector' in the digital marketing space. The Think Tank experience allows for deep vulnerability and problem-solving. Creating safe spaces is essential for honest discussions among entrepreneurs. David's journey reflects a personal transformation from connector to leader. The Experts Council aims to provide tailored solutions for high-level entrepreneurs. David emphasizes the importance of meritocracy in his events. Vulnerability can lead to significant personal and professional breakthroughs. David's passion for connection stems from his childhood experiences. The Think Tank sessions have led to life-changing decisions for participants. Self-compassion and kindness are key focuses for David in 2025. We Discuss 05:26 The Power of Connection and Think Tanks 10:26 Creating Safe Spaces for Vulnerability 15:33 The Evolution of David's Passion Projects 20:27 The Birth of Experts Council 25:14 The Unique Value of Curated Experiences 30:26 Reflections on Personal Growth and Future Vision
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How Professionals Create Profitable Podcasts With Hector Santiesteban
01/14/2025
How Professionals Create Profitable Podcasts With Hector Santiesteban
On this episode of the Story Engine podcast, Kyle Gray interviews Hector Santiesteban from Amplify Media, discussing the evolution of podcasting and its significance for businesses. Hector shares insights on creating sustainable podcasts, the importance of understanding the audience, and overcoming imposter syndrome. He introduces the 'Three P's' framework for successful podcasting, emphasizing authenticity and emotional resonance. The conversation also touches on the challenges faced by executives in the podcasting landscape and the transformative power of sharing personal stories. In This Episode Every business could benefit from podcasting. Understanding your audience is crucial for success. Authenticity resonates more than high production value. The sales cycle can be shortened through effective podcasting. Imposter syndrome is common among executives starting podcasts. The 'Three P's' framework is essential for podcasting success. Creating a personal connection with the audience is key. Podcasts can serve as a powerful marketing tool. It's important to focus on your unique experiences. Podcasting is an infinite game, not a one-time win. We Discuss 11:06 Understanding the Audience 18:11 The Challenges Executives Face 25:22 Burnout and the Need for Clarity 29:49 The Desire to Be Seen 35:55 The Journey of Transformation 42:27 Connecting and Closing Thoughts
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The Magic Of Hypnosis With Adrianna Foster
01/07/2025
The Magic Of Hypnosis With Adrianna Foster
On this episode of the Story Engine podcast, host Kyle Gray speaks with Adrianna Foster, a clinical hypnotherapist and transformational trainer. They explore the power of hypnotherapy in addressing deep-seated belief systems and the subconscious mind. Adrianna shares her insights on the importance of embracing discomfort for personal growth, the role of shadow work in healing, and the significance of authenticity and self-expression. Through personal stories and unique approaches, they discuss how to identify pain points and desired outcomes in the journey of transformation. In This Episode Hypnotherapy can help address subconscious beliefs that control behavior. Many people struggle with the belief that solutions lie outside themselves. Embracing discomfort is essential for personal growth and transformation. Shadow work involves befriending fears and negative thoughts. Authenticity is key to solving personal and societal problems. Understanding one's gifts is crucial for fulfillment and happiness. Shame and guilt are significant toxic emotions that hinder progress. Personal stories of transformation can inspire others to seek change. Creating a supportive environment is vital for healing and growth. We Discuss 03:42 Understanding Hypnosis and Its Impact 06:30 Belief Systems and Client Transformation 09:41 Embracing Discomfort for Growth 12:50 The Role of Shadow Work in Healing 15:42 Unique Approaches to Client Experiences 18:45 Transformative Stories of Change 21:43 Finding Alignment and Ease in Life 24:44 The Power of Vulnerability and Authenticity 27:34 Closing Thoughts and Resources
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More Creations With AI: Dinosaur Oracle Cards, Future Visions, and Emotional Clarity
12/31/2024
More Creations With AI: Dinosaur Oracle Cards, Future Visions, and Emotional Clarity
On this episode, I discusses the creation of the Dinosaur Oracle Card deck, the role of AI in enhancing creativity, and the development of personal tools for self-reflection and growth. I shares insights on how AI can facilitate deeper connections and imaginative projects, emphasizing the importance of creativity and human intuition in the process. Join the waitlist for the Destiny Dinos Oracle Deck: Unearth Ancient Wisdom In This Episode The Dinosaur Oracle Card deck was born from a collaborative and creative process. AI can enhance creativity by handling repetitive tasks, allowing for deeper exploration. Creating vision boards with AI can help visualize and manifest personal goals. AI can serve as a tool for self-reflection and emotional processing. The iterative process in creating the card deck led to better organization and creativity. Each dinosaur in the deck carries a unique message and reflection question. AI can help identify patterns in personal struggles and aspirations. The importance of connection and creativity in using technology is paramount. AI should be seen as a collaborator rather than a replacement for human intuition. Imagination is limitless when combined with technology, opening new avenues for personal growth. We Discuss 01:57 The Creation Of Destiny Dinos 15:26 Crafting a Vision for the Future 21:18 Creating an AI Therapist 26:58 The Power of Imagination and Connection
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How I Trained AI To Help You Tell Stories Like A Pro
12/24/2024
How I Trained AI To Help You Tell Stories Like A Pro
On this episode, we discusses my innovative approach to leveraging AI in the creative processes, particularly in writing a book and developing a storytelling tool. I emphasize the importance of maintaining authenticity while using AI as a collaborative partner to refine ideas and enhance audience engagement. The conversation also covers the creation of the Authority Story Creator, a tool designed to help users craft compelling narratives that resonate with their audience. Create your story at: On This Episode Kyle emphasizes a balance between authenticity and AI's capabilities. He discusses the iterative process of refining his book with AI. The importance of audience focus in content creation is highlighted. AI serves as a collaborator, not just a tool, in his creative process. Kyle's approach involves defining clear goals for his projects. He shares insights on creating concise and impactful content. The Authority Story Creator was developed to aid storytelling. Empathy-driven storytelling fosters deeper connections with audiences. Kyle's tools aim to simplify the storytelling process for users. He expresses optimism about the future of AI in content creation. We Discuss 00:00 Harnessing AI for Creative Processes 06:48 Creating The Book 10:10 Building The Authority Story Creator 19:23 Future Prospects and AI Integration
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The Cost Of Getting Through The Day
12/17/2024
The Cost Of Getting Through The Day
On this episode of the Story Engine Podcast, I'll discuss the concept of 'The Cost of Getting Through The Day' and how it relates to personal growth and creativity. I share personal experiences with anxiety and the feeling of just getting through the day, emphasizing the importance of recognizing and reframing fear as a tool for growth. I encourage listeners to create a vision for their future that excites them and to actively work towards it, rather than succumbing to survival mode. In This Episode The cost of doing nothing can lead to regret and shame. Anxiety-driven choices often result in unproductive patterns. Naming fears can help in addressing them effectively. Reframing fear as a tool can empower personal growth. Creating a vision for the future is crucial for motivation. Daily practices like journaling can help focus intentions. Recognizing small progress is important for self-acknowledgment. Understanding the roots of fear can lead to healing. Survival mode can hinder creativity and fulfillment. Embracing creativity is essential for a meaningful life. We Discuss 10:24 Understanding Fear and Anxiety 18:19 Creating a Vision for the Future 31:10 Re-enrolling in Your Vision
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How To Have A Sales Call With Yourself
12/10/2024
How To Have A Sales Call With Yourself
On this episode, We discusses the transformative process of having a sales call with oneself. We emphasizes the importance of self-reflection, commitment to personal vision, and the need to address limiting beliefs. Through personal anecdotes, we illustrate how taking time for introspection can lead to profound reinvention and alignment with one's true self. The conversation culminates in practical steps for listeners to engage in their own self-enrollment and daily practices that nurture growth and clarity. In This Episode The sales call with yourself is an intimate process. Self-reflection is crucial for personal growth. Many focus outwardly instead of inwardly. Reinventing oneself requires commitment and clarity. Daily practices help maintain alignment with vision. Identifying obstacles is the first step to overcoming them. Past successes can inspire future actions. Setting goals should excite and energize you. Overwhelm and procrastination are common pitfalls. Self-compassion is essential in the growth process. We Discuss 00:00 The Importance of Self-Reflection 07:32 Reinventing Yourself 20:34 Daily Practices for Alignment
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A Reliable Process For Change With Rich Walker
12/03/2024
A Reliable Process For Change With Rich Walker
On this episode of the Story Engine podcast, Rich Walker shares his journey as a serial entrepreneur and author, discussing his four-step methodology for personal change. He emphasizes the importance of wanting to change, believing in one's ability to change, and understanding the core beliefs that drive behaviors. Rich reflects on his childhood experiences and how they shaped his perspective on change, as well as the challenges he faced in his business. The conversation highlights the power of beliefs in shaping reality and the significance of storytelling in personal narratives. In This Episode You have to want to change to initiate the process. Belief in your ability to change is crucial. Childhood experiences can significantly impact your perspective on change. Navigating challenges requires a choice between stress and productivity. Identifying core beliefs is essential for meaningful change. Work on one change at a time for better focus. Your beliefs shape your reality and experiences. Storytelling can enhance the impact of personal narratives. Choosing empowering beliefs leads to personal growth. Embrace change as a constant in life. We Discuss 05:56 Understanding the Desire to Change 11:59 Navigating Business Challenges and Personal Growth 17:50 The Power of Beliefs in Shaping Reality 24:08 Closing Thoughts and Resources for Change
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4 Mental Roadblocks Keeping You From Converting When Speaking
11/26/2024
4 Mental Roadblocks Keeping You From Converting When Speaking
On this episode of the Story Engine Podcast, We discuss four mental roadblocks that hinder effective speaking and conversions. We'll emphasize the importance of shifting from courtroom truth to personal truth, using descriptive language instead of prescriptive, and focusing on customer-oriented communication rather than self-oriented. By addressing these roadblocks, speakers can enhance their engagement and effectiveness, ultimately leading to better conversions and audience connection. On This Episode Many speakers are unaware of the mental roadblocks affecting their conversions. Courtroom truth can dilute ideas and confuse listeners. Personal truth focuses on values and emotional connection. Descriptive language helps listeners envision possibilities. Single decision-oriented talks can overwhelm the audience. Progression in talks allows for a more engaging experience. Self-oriented communication leads to imposter syndrome. Customer-oriented communication fosters connection and trust. Effective storytelling anticipates audience limiting beliefs. Shifting focus from self to audience enhances purpose and impact. We Discuss 01:14 Understanding Courtroom Truth vs. Personal Truth 06:16 The Shift from Prescriptive to Descriptive Language 12:16 Single Decision vs. Progression in Presentations 17:03 Self-Oriented vs. Customer-Oriented Communication
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The Creation Of Stoic Simple With Phil Van Treuren
11/19/2024
The Creation Of Stoic Simple With Phil Van Treuren
On this episode of the Story Engine podcast, Phil Van Treuren shares his journey as an entrepreneur and author, discussing his experiences in publishing, the influence of Stoic philosophy on his life, and the creation of his publishing company, Stoic Simple. He reflects on the importance of virtue and excellence, the challenges of navigating change, and the fulfillment he finds in his current life. Phil also emphasizes the value of learning from mistakes and the significance of storytelling in connecting with others. On This Episode Phil has reinvented himself multiple times throughout his career. Stoic philosophy has greatly influenced Phil's personal development. The Feather is a story about the impact of small virtues. Virtue in Stoicism can be understood as excellence. Acceptance of things we cannot change is crucial for personal growth. There are always opportunities to practice excellence in any situation. Mistakes are part of the learning process and should not hinder progress. Phil finds happiness in the present without needing more material possessions. Storytelling is a powerful tool for connecting with audiences. Phil's journey reflects the importance of self-belief and perseverance. We Discuss 06:01 The Birth of Stoic Simple 11:56 Understanding Virtue in Stoic Philosophy 18:00 Navigating Change and Acceptance 24:03 Learning from Mistakes and Opportunities 29:53 Reflections on Past Struggles
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Virtual Event Advantage With Caleb Fowler
11/12/2024
Virtual Event Advantage With Caleb Fowler
On this episode we are talking with Caleb Fowler. Caleb discusses the current landscape of virtual events, emphasizing the importance of building trust in a market where skepticism is high. He shares insights on how to effectively engage clients through virtual events, the significance of understanding one's ideal client, and strategies for scaling a business using these events. The discussion also touches on the evolution of virtual events post-pandemic, the challenges of attracting high-quality leads, and practical tips for creating engaging experiences that reduce Zoom fatigue. We'll discuss the challenges of customer acquisition, the importance of having a proven process for conversion, and the competitive advantages that events can provide for businesses. They share insights on the breakthrough method that has helped them scale their business and the significance of trust and certainty in the current market. The discussion also touches on the early struggles of E3 Events and how they pivoted to teach others about successful event execution. We Discuss 06:00 Building Trust in a Distrustful Market 12:03 Creating Engaging Virtual Event Experiences 17:48 Choosing the Right Format for Your Event 23:56 Understanding Your Ideal Client's Needs 29:50 The Breakthrough Method: A Proven Process 38:11 The Birth of E3: A Turning Point 45:05 Starting Where You Are: The Path Forward
/episode/index/show/storyengine/id/33878857
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The Villain's Journey And Why You Need To Go On One
11/05/2024
The Villain's Journey And Why You Need To Go On One
In this episode of the Story Engine Podcast, we explore the concept of the villain's journey, emphasizing its importance in storytelling and personal transformation. We'll discusses how villains, often seen as antagonists, play a crucial role in challenging the status quo and driving change. The conversation outlines the stages of the villain's journey, drawing parallels to the entrepreneurial experience and highlighting the necessity of embracing both the hero and villain within ourselves to create meaningful impact. In This Episode The villain's journey is about transformation. Villains often challenge the norms and become agents of change. Change is uncomfortable but necessary for growth. Betrayal can serve as a catalyst for transformation. Gathering allies is essential for challenging the status quo. Challenging norms can lead to significant personal and societal change. Conflict between hero and villain leads to new perspectives. Embracing the villain within can unlock creativity and impact. Both heroes and villains are necessary for a better world. Understanding both roles can enhance personal growth and storytelling. We Discuss 04:51 Stage 1: The Status Quo 06:44 Stage 2: Betrayal and Breaking Point 08:38 Stage 3: Gathering Allies 10:32 New Chapter 11:35 Stage 4: Challenging the Status Quo
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The Secrets of Successful Speakers with Danella Burnett
10/29/2024
The Secrets of Successful Speakers with Danella Burnett
On this episode of the Story Engine Podcast, Danella Burnett shares her journey from a reluctant entrepreneur to a successful event producer and speaker strategist. She discusses the importance of understanding the needs of event hosts, finding speaking opportunities, and the lessons learned from her experiences on stage. Danella emphasizes the significance of collaboration, knowing your audience, and the value of being flexible in the speaking industry. Her insights aim to empower speakers to get visible and make a positive impact in the world. In This Episode Danella Burnett has over 40 years of experience in event production. Her entrepreneurial journey began unexpectedly in a church kitchen. Understanding the needs of event hosts is crucial for speakers. Collaboration can lead to greater opportunities in speaking. Finding speaking opportunities requires leveraging past experiences and networks. Getting paid to speak is a pathway, but understanding value is key. Flexibility and adaptability are important in the speaking industry. Speakers should know their audience and the event's goals. Building relationships is essential for long-term speaking success. Danella's legacy is about lifting others onto the stage to make an impact. We Discuss 07:50 The Reluctant Entrepreneur's Journey 16:08 Understanding the Needs of Event Hosts 23:58 Finding Speaking Opportunities 32:02 Lessons from the Stage
/episode/index/show/storyengine/id/33611727
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How To Go Global and Local In Your Mastermind with Eric Berman
10/22/2024
How To Go Global and Local In Your Mastermind with Eric Berman
Today on the show, we are talking with Eric Berman. Eric is the founder of the speak easy mastermind, a unique mastermind that combines small local groups and big global events to make sure that the whole community gets everything they need from powerful tactical practical advice, real honest feedback and support and being surrounded by people who really understand you and what you're going through. Today we're going to learn his story of how he started out working hard for sweat equity and became the leader of this incredible community. On This Episode Entrepreneurship is a personal development journey. SpeakEasy combines local and global connections. The ideal avatar for SpeakEasy is marketing-centric entrepreneurs. Tactical problem-solving is essential in masterminds. Creating a safe space fosters vulnerability and honesty. Self-leadership is crucial for guiding others. Balancing work and personal life reduces stress. Community provides support and connection. Loneliness is a common challenge for entrepreneurs. Stories are powerful tools for connection and engagement. We Discuss 04:06 The Concept of Masterminds and SpeakEasy's Unique Approach 07:02 Identifying the Right Audience for SpeakEasy 10:15 Building Trust and Vulnerability in Mastermind Groups 13:17 Transitioning from Entrepreneur to Community Leader 16:18 Self-Leadership and Personal Development 19:12 The Rewards of Community and Connection 21:55 Reflections on Loneliness and the Need for Community 25:45 The Journey of Entrepreneurship 29:06 Misunderstood by Friends and Family 31:43 Finding Community and Support 35:42 The Birth of Speak Easy Mastermind 40:29 Closing Thoughts and Future Directions
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The Quest For Freedom In Business With Kyle Leavitt
10/15/2024
The Quest For Freedom In Business With Kyle Leavitt
On this episode of The Story Engine Podcast, we are talking with Kyle Leavitt, CEO & Co-Founder of Customer HUB. Kyle discusses the challenges and triumphs of entrepreneurship, particularly focusing on the importance of creating systems that allow for time freedom and the liberation of entrepreneurs from traditional service-based business models. He shares insights on the misalignment often experienced in the pursuit of success, the significance of leadership and vision, and the role of storytelling in connecting with clients. Personal anecdotes about family life and the struggles of software development further illustrate the journey towards achieving a balanced and fulfilling entrepreneurial life. In This Episide Entrepreneurs often seek financial and time freedom. Misalignment occurs when success doesn't match expectations. Scaling a business can lead to more responsibilities and burnout. Doing fewer things better is key to success. Leadership is about setting a clear vision for the team. Storytelling can create empathy and connection with clients. Personal experiences shape our business journeys. Software development requires focus on core problems. Creating systems can alleviate confusion and support growth. Family time is essential for a balanced life. We Discuss 02:54 The Misalignment in Entrepreneurial Success 05:56 The Journey to Time Freedom 09:05 Scaling and the Importance of Systems 11:54 Leadership and Vision in Business 14:56 The Role of Storytelling in Business 17:58 Personal Experiences and Family Life 21:02 Navigating Challenges in Software Development 24:07 Reflections on Growth and Learning 27:02 Creating Freedom Through Customer Hub
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