The Story Engine Podcast
The Story Engine Podcast where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.
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Reviving Human Connection in Sales with Sam Wakefield
11/18/2025
Reviving Human Connection in Sales with Sam Wakefield
In a world dominated by clicks, funnels, and automation, is it possible we’ve lost the human touch? On this episode of The Story Engine Podcast, I sit down with Sam Wakefield, a sales expert and personal development leader who’s on a mission to bring door-to-door sales back into industries that have become overly reliant on digital marketing. Sam shares why face-to-face conversations are still one of the most powerful ways to build trust, how he’s reframing “old school” sales for modern markets, and why genuine human connection is a sales strategy that never goes out of style. If you’ve ever felt that your sales process has become too cold, too automated, or too disconnected, this episode will remind you of the timeless power of a real conversation. ⏱ Episode Highlights with Timestamps [02:31] – Why digital-only strategies can leave businesses missing real connection [05:12] – The psychology of face-to-face sales and why it still works today [08:44] – How Sam is helping companies reintroduce personal interaction into their sales process [12:09] – The hidden advantages of door-to-door over digital in certain markets [15:37] – Kyle and Sam discuss blending digital strategies with in-person engagement [19:03] – A story of how human connection transformed a sales conversation into lasting trust [22:18] – Why “old school” methods aren’t outdated—they’re a competitive advantage [25:41] – Closing thoughts: how to reconnect with customers in a more human way
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Reinventing Coaching with Click Coach featuring Mitch Russo
11/11/2025
Reinventing Coaching with Click Coach featuring Mitch Russo
The coaching world is booming—but most platforms only make the business side more complicated. What if you had a tool that didn’t just organize your coaching practice, but actually made you a better coach? On this episode of The Story Engine Podcast, I sit down with Mitch Russo, serial entrepreneur and founder of multiple software and coaching companies. Mitch introduces Click Coach, a powerful new platform designed to streamline the coaching process while helping coaches consistently deliver on the results they promise. We explore the unique features that set Click Coach apart, the philosophy behind its creation, and what this means for the future of coaching. If you’re a coach—or aspire to be one—this episode will show you how to simplify your systems, elevate your practice, and focus on what really matters: transforming your clients’ lives. ⏱ Episode Highlights with Timestamps [02:34] – Why most coaching platforms fail to support what coaches actually need [05:12] – The origin story of Click Coach and how Mitch saw the gap in the market [08:01] – How Click Coach helps coaches deliver measurable results with less overwhelm [11:26] – The philosophy behind coaching with clarity, accountability, and results [14:58] – Real-world examples of coaches using Click Coach to transform their practice [18:15] – Kyle and Mitch discuss the future of coaching software and AI integration [21:39] – What sets Click Coach apart from generic business platforms [25:02] – Closing thoughts: how coaches can simplify their systems and amplify their impact
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Unlocking the Power of Your Story with Amanda Johnson
11/04/2025
Unlocking the Power of Your Story with Amanda Johnson
Every story you tell—whether on stage, in a book, or in a conversation—has the power to change how people see you, themselves, and what’s possible. But often, we miss the deeper truths in our own stories until someone reflects them back to us. On this episode of The Story Engine Podcast, I sit down with Amanda Johnson, a master storyteller who helps people uncover new possibilities by expressing their truth in talks and books. Together, we explore Amanda’s own story while also unpacking practical storytelling strategies you can apply right away. From reframing limiting beliefs to structuring stories that resonate, this episode is both an intimate journey and a toolkit for better communication. If you want to share your message with more clarity, authenticity, and impact, you won’t want to miss this conversation. ⏱ Episode Highlights with Timestamps [02:25] – Why reflecting back someone’s story can unlock new insights and possibilities [05:41] – Amanda shares her own journey into storytelling and coaching [08:13] – The difference between telling a story and crafting one for impact [11:28] – How to identify the deeper meaning behind your personal stories [14:36] – Practical techniques for structuring talks and books that truly resonate [17:59] – Kyle and Amanda explore how vulnerability and truth connect us with audiences [21:12] – Examples of how storytelling transforms both the speaker and the listener [24:47] – Closing reflections: why your story is always evolving—and how to tell it with power
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Finding Calm: Overcoming High Achiever Anxiety with Dr. Patricia Zurita-Ona
10/28/2025
Finding Calm: Overcoming High Achiever Anxiety with Dr. Patricia Zurita-Ona
High achievers often look successful on the outside—yet underneath, anxiety, self-doubt, and pressure can take a heavy toll. What if the very drive that fuels achievement could also lead to peace and calm, instead of burnout? In this episode of The Story Engine Podcast, I sit down with Dr. Patricia Zurita-Ona, a clinical psychologist who specializes in helping ambitious leaders and high performers break free from the cycles of fear and worry. Dr. Patricia shares why high achievers are especially prone to anxiety, the hidden ways it shows up, and how her approach empowers people to cultivate calm, resilience, and self-acceptance without losing their edge. If you’ve ever felt like your success comes at the cost of your peace of mind, this conversation will show you how to achieve both. ⏱ Episode Highlights with Timestamps [02:19] – Why high achievers are particularly vulnerable to anxiety and overthinking [05:04] – Common patterns: how success-driven habits can mask deeper struggles [08:11] – The hidden cost of perfectionism and constant self-pressure [11:23] – Dr. Patricia’s approach: moving beyond anxiety toward calm and resilience [14:42] – Practical strategies for shifting thought patterns in stressful moments [18:17] – Kyle and Dr. Patricia discuss how anxiety can become a growth signal, not just a setback [21:09] – Stories of clients who transformed their lives by reframing their relationship with anxiety [25:33] – Closing thoughts: why peace and success don’t have to be opposites
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Transforming Leaders Through Fitness with Mycal Anders
10/21/2025
Transforming Leaders Through Fitness with Mycal Anders
What if fitness wasn’t just about building muscle or burning calories—but about reshaping the way you lead, work, and live? On this episode of The Story Engine Podcast, I sit down with Mycal Anders, a fitness coach who helps high achievers and executives create total life transformation through the discipline of fitness. Mycal shares why training the body is the gateway to unlocking clarity, resilience, and purpose, and how his approach goes far beyond the gym to impact leadership, relationships, and mindset. Whether you’re an entrepreneur, an executive, or simply someone striving for more, this conversation will show you how fitness can become the foundation for real transformation in every area of life. ⏱ Episode Highlights with Timestamps [02:21] – Why fitness is more than just health—it’s a tool for leadership and clarity [05:10] – The unique challenges high achievers face when it comes to health and balance [08:36] – Mycal’s approach to using fitness as an anchor for discipline and resilience [11:44] – Stories of executives who completely shifted their lives through his coaching [14:59] – How physical training impacts mental strength, confidence, and decision-making [18:12] – Kyle and Mycal discuss the ripple effect of fitness on relationships and business [21:28] – Practical steps leaders can take to start integrating fitness into their transformation journey [24:55] – Closing thoughts: why investing in your body is the key to unlocking your full potential
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Simplifying Business Systems with Lisza Crisalle
10/14/2025
Simplifying Business Systems with Lisza Crisalle
Entrepreneurs often find themselves juggling too many platforms—emails, landing pages, websites, and social media—leaving them stuck in complexity instead of flow. What if you could bring all of that under one roof and create more freedom, ease, and simplicity in your business? On this episode of The Story Engine Podcast, I sit down with Lisza Crisalle, an expert at streamlining systems and building automation that supports growth without the overwhelm. Lisza shares her philosophy on simplifying business, her approach to integrating tools seamlessly, and how entrepreneurs can reclaim time and focus by letting go of tech chaos. If you’ve ever felt buried under platforms and logins, or you’ve wondered how to scale your business without scaling your stress, this conversation will show you the path to building smarter systems that actually serve your vision. ⏱ Episode Highlights with Timestamps [02:18] – Why most entrepreneurs struggle with complexity in tech and automation [05:09] – Lisza’s philosophy: freedom and ease as the foundation for scaling [07:42] – How consolidating tools saves both time and money for business owners [10:16] – Real-world examples of entrepreneurs transformed by streamlined systems [13:24] – The hidden cost of scattered platforms on productivity and mindset [16:33] – Lisza’s process for mapping out automation that truly supports your business goals [19:08] – Kyle and Lisza discuss the role of storytelling in communicating tech solutions [22:15] – The promise of automation: more time for creativity, freedom, and growth [25:39] – Closing thoughts: how to start simplifying your systems today
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From Grief to Joy: Alisa Cooper’s Cocoon to Butterfly Journey
10/07/2025
From Grief to Joy: Alisa Cooper’s Cocoon to Butterfly Journey
How do you move from the depths of grief to a life of joy, purpose, and transformation? On this episode of The Story Engine Podcast, I sit down with Alisa Cooper, founder of Cocoon to Butterfly—a movement, program, and experience designed to guide people through the painful seasons of loss and help them emerge with renewed hope and joy. Alisa shares her deeply personal journey, the lessons she’s learned along the way, and the practices that allow her to support others on their own paths of transformation. This conversation is as much about resilience as it is about healing. Whether you’re navigating grief yourself, supporting someone you love, or simply seeking more joy and alignment in your life, Alisa’s story and methods will leave you inspired to embrace transformation. ⏱ Episode Highlights with Timestamps [02:27] – Alisa’s personal journey: how grief became the catalyst for her mission [05:43] – The importance of creating safe, supportive spaces for healing [08:19] – How transformation often feels like a cocoon stage before joy can emerge [11:06] – Practices and rituals Alisa uses to help people move through grief [14:52] – Why joy and grief can coexist—and how to honor both [18:17] – Kyle and Alisa discuss the power of vulnerability in building community [21:44] – Stories of participants who found new strength and clarity through her program [25:09] – The role of movement, creativity, and ritual in the healing process [28:35] – Closing thoughts: embracing the transformation from cocoon to butterfly in your own life
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Turning Fear Into Strength with Akshay Nanavati
09/30/2025
Turning Fear Into Strength with Akshay Nanavati
What if fear, stress, and even pain weren’t enemies to overcome—but powerful allies? On this episode of The Story Engine Podcast, I sit down with Akshay Nanavati, founder and author of Fearvana. Akshay has built his life and mission around transforming our relationship with negative emotions—teaching us how to channel fear, struggle, and discomfort into fuel for growth, clarity, and resilience. Drawing from his own extraordinary experiences, including life-threatening adventures and personal battles, Akshay shares his process for reframing fear and using it as a compass instead of a roadblock. Whether you’re a high achiever facing burnout or simply someone looking for more courage in daily life, this episode offers a blueprint for turning struggle into strength. ⏱ On This Episode [02:14] – Why high performers struggle with fear, stress, and self-sabotage [05:06] – The science of reframing “negative” emotions into productive energy [07:38] – Akshay’s personal story: a time when Fearvana helped him in life-or-death situations [10:41] – How embracing fear builds resilience instead of draining energy [13:22] – The mindset shift that turns pain into purpose and clarity [16:08] – Practical exercises for using fear as a tool in business and life [19:47] – Kyle and Akshay discuss how to reframe failure as training, not defeat [23:11] – Why fearlessness is a myth—and why fear itself is essential for growth [26:40] – Closing insights: how to live a bold, aligned, and purpose-driven life with Fearvana
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Fighter Pilot Lessons & Divine Guidance with Ed Rush
09/16/2025
Fighter Pilot Lessons & Divine Guidance with Ed Rush
What if you could get clarity on life’s biggest decisions—not by overthinking, but by listening? On this episode of The Story Engine Podcast, I sit down with Ed Rush, former fighter pilot, serial entrepreneur, and bestselling author. Ed shares powerful stories from his time in the cockpit and the boardroom, and reveals the unique process he uses to talk to God and receive insights that guide his most important life and business choices. Whether or not you consider yourself spiritual, Ed’s approach offers practical tools for gaining clarity, tuning into intuition, and taking bold action. Packed with unforgettable fighter pilot stories and real-world business lessons, this episode will inspire you to trust your inner compass and navigate life with confidence. ⏱ Episode Highlights with Timestamps [02:07] – How Ed’s fighter pilot background shaped his ability to make high-stakes decisions [05:22] – The process Ed uses to talk to God and why it’s accessible to anyone [08:40] – Why you don’t need to be religious to benefit from listening for guidance [11:15] – Ed shares a story of receiving a clear insight that shifted his business path [14:29] – How to distinguish between fear, ego, and true divine direction [18:06] – Kyle and Ed explore the overlap between faith, intuition, and entrepreneurship [21:48] – Fighter pilot lessons applied to business: making quick, decisive choices under pressure [25:12] – The surprising connection between silence, stillness, and breakthrough ideas [29:33] – Closing thoughts: why trusting guidance can unlock opportunities you never imagined
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Storytelling Secrets for Startup Pitches with Ben Wiener
09/09/2025
Storytelling Secrets for Startup Pitches with Ben Wiener
What if the key to winning over investors wasn’t just in your numbers—but in the story you tell? On this episode of The Story Engine Podcast, I sit down with Ben Wiener, author of Fever Pitch, a fictional story crafted to teach startup founders how to captivate investors. Ben shares why so many pitches fail, how storytelling bridges the gap between vision and funding, and why a well-told narrative often matters as much as your deck or financials. We dive into the storytelling formula behind Fever Pitch, why founders struggle to get their message across, and how investors can use this book to better understand the entrepreneur’s journey. Whether you’re preparing your first pitch or looking to refine your message, this episode will help you turn your startup story into a funding advantage. ⏱ On This Episode [02:18] – Why most startup founders struggle to get their pitches across effectively [04:46] – How fiction can teach real-world lessons about storytelling and persuasion [07:12] – The unique formula Fever Pitch uses to engage readers while teaching founders [10:05] – Why investors benefit from reading stories like Fever Pitch to understand founder psychology [13:21] – The common mistakes founders make when presenting their ideas to investors [16:08] – How storytelling builds trust and emotional resonance in a pitch [19:33] – Ben’s advice for founders preparing to pitch: how to stand out beyond the slide deck [23:10] – Kyle and Ben discuss why blending creativity and business is a founder’s superpower [27:41] – Closing thoughts: why every founder needs to see their pitch as a story
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Sculpting an Epic Life with Paul Hoffman
09/02/2025
Sculpting an Epic Life with Paul Hoffman
How do you go from writing hit jingles for major brands to helping people design lives filled with purpose and creativity? On this episode of The Story Engine Podcast, I sit down with Paul Hoffman, a master creator who transformed his career in music into a mission to guide others in sculpting their lives. Paul shares how his early days as a musician and jingle-writer taught him the power of storytelling, rhythm, and discipline—skills he now uses to help people consciously create their daily habits, shape their mindset, and design an “epic life.” We dive into the art of living with intention, the importance of crafting small daily rituals, and the mindset shifts that allow you to move from being reactive to becoming the true author of your story. If you’ve ever felt like life is happening to you instead of through you, this episode will inspire you to start sculpting with purpose. ⏱ On This Episode [02:11] – Paul shares his early career creating jingles and what it taught him about influence and creativity [05:36] – The turning point: how Paul shifted from music into personal development and leadership [08:52] – Why sculpting your life starts with small daily rituals and consistent habits [12:07] – The difference between living reactively vs. consciously designing your life [15:22] – How mindset patterns can either build or break your ability to create an epic life [18:39] – Paul’s framework for “sculpting” life one decision and detail at a time [22:05] – Kyle and Paul discuss how creativity in music translates into creativity in life design [25:47] – A story of transformation: how one of Paul’s clients rewrote their life narrative through this process [29:18] – Closing thoughts on how to begin sculpting your epic life today
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How AI Click Campaigns Are Changing Online Business with Mike Filsaime
08/26/2025
How AI Click Campaigns Are Changing Online Business with Mike Filsaime
What if you could create, launch, and optimize full-scale marketing campaigns in minutes—without needing a big team or weeks of effort? In this episode of The Story Engine Podcast, I sit down with Mike Filsaime, legendary software creator and founder of some of the most powerful tools for online entrepreneurs. Mike introduces Click Campaigns, his newest platform that puts the power of AI under one roof to simplify and accelerate everything from copywriting to campaign execution. We dive into why this tool is a game-changer for business owners, how AI is transforming the way entrepreneurs work, and what the future of digital marketing looks like when speed and precision are finally on your side. If you’ve ever felt overwhelmed by how long it takes to execute a marketing idea, this episode will show you how that bottleneck is about to disappear. ⏱ In This Episode [01:22] – Why entrepreneurs struggle with execution and how AI is closing the gap [03:48] – What makes Click Campaigns different from other marketing tools [06:15] – How AI can take tasks that once needed a full team and complete them in minutes [09:02] – Real-world example: turning a 30-day campaign build into a 30-minute process [12:10] – The shift from formulas to frameworks in AI-powered marketing [15:27] – Mike’s take on where digital entrepreneurship is headed in the next 5 years [19:44] – How to balance automation with authentic connection in your messaging [23:08] – Closing thoughts: why entrepreneurs who embrace AI now will have the edge tomorrow
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Breaking Through Roadblocks with Alexus Rae Lopez
08/19/2025
Breaking Through Roadblocks with Alexus Rae Lopez
High-achieving women often face invisible roadblocks—patterns of thought, deep-seated beliefs, and subconscious habits that keep them from truly thriving. But what if you could move past those obstacles without years of rehashing the same painful memories in talk therapy? In this episode of The Story Engine Podcast, I sit down with Alexus Rae Lopez, a master NLP practitioner who specializes in helping ambitious women break free from their own mental and emotional barriers. Alexus shares the common patterns she sees in high achievers, why these roadblocks appear in the first place, and how to dismantle them through powerful NLP techniques that create lasting change. If you’ve ever felt like you’re the biggest thing standing in your own way, this conversation will help you understand why—and give you tools to finally step forward with confidence and clarity. ⏱ On This Episode [01:14] – Why traditional talk therapy often keeps people stuck in the same cycles [03:22] – The types of roadblocks high achievers face and how they show up in everyday life [06:05] – How NLP works to reframe limiting beliefs at the subconscious level [08:41] – Alexus shares a client story where a single shift created a breakthrough after years of frustration [11:27] – The connection between unresolved emotional experiences and self-sabotage [14:10] – Practical strategies for spotting and dismantling your own roadblocks [17:36] – Why high achievers often attach their value to output—and how to break that pattern [20:18] – Kyle and Alexus explore the importance of integrating change into your identity, not just your habits [24:03] – Closing insights: stepping into possibility and freedom beyond your limitations
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Executive Abundance in Just 6–10 Words with Mitchell Levy
08/12/2025
Executive Abundance in Just 6–10 Words with Mitchell Levy
What if you could distill the who you serve and the why you do it into just six to ten powerful words—and use it to unlock a whole new level of success? On this episode of The Story Engine Podcast, I sit down with Mitchell Levy, an expert executive coach and master at creating what he calls executive abundance. We explore how one concise, well-crafted phrase can become the guiding compass for your career, business, and personal life—helping you attract opportunities, clarify your brand, and communicate your value instantly. Mitchell walks us through his simple but transformational process, shares stories from executives he’s coached, and even creates a compelling phrase live on the show. If you’ve ever struggled to explain what you do in a way that clicks with people, this episode is your roadmap. ⏱ Episode Highlights with Timestamps [01:12] – Mitchell explains why most leaders struggle to clearly articulate their who and why [03:05] – The six-to-ten word framework that can transform how you present yourself [05:40] – Why brevity builds trust and credibility in high-level business conversations [08:15] – Live example: crafting an executive abundance statement in real time [12:02] – How this short phrase can open doors to unexpected opportunities [14:48] – Real-world case study: an executive’s business growth after implementing their phrase [18:10] – The link between clarity of message and abundance in decision-making [21:33] – Common pitfalls to avoid when defining your who and why [25:56] – Kyle’s reflection on how this process applies to storytelling and personal branding [28:40] – Closing thoughts from Mitchell on building your legacy through clarity
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Using AI To Find Stages With James Feldman
08/05/2025
Using AI To Find Stages With James Feldman
If you’re a speaker, coach, or expert looking to get on more aligned, high-impact stages—this episode is your roadmap. On this episode of The Story Engine Podcast, I sit down with James Feldman—master speaker, serial entrepreneur, and AI innovator—to discuss one of the most powerful new tools available to speakers today. James shares how his platform helps thought leaders discover curated, strategic speaking opportunities perfectly matched to their message and audience. Whether you're trying to grow your authority, generate leads, or book more paid gigs, this conversation dives deep into the systems and insights that make scaling your speaking career predictable and profitable. 🎯 Get ready to turn “How do I find more stages?” into “Here’s where I’m speaking next. 🎧 Episode Highlights: (03:12) – The biggest roadblocks speakers face when looking for stages (07:08) – How James’s AI-powered platform solves this problem (10:45) – Criteria for choosing ideal speaking opportunities (14:22) – How to position your message for curated events (18:03) – The future of speaking in a tech-enhanced world (22:40) – James’s favorite client wins and success stories (27:16) – How to take the first step to get booked more
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Unlocking Success by Calming Your Nervous System – with Dharma Funder
07/29/2025
Unlocking Success by Calming Your Nervous System – with Dharma Funder
On this episode of The Story Engine Podcast, we sit down with Dharma Funder , a coach who works with high-achieving leaders and entrepreneurs on the nervous system level to unlock lasting growth and clarity. Rather than chasing more productivity hacks or external solutions, Dharma helps clients regulate their internal state to create success from the inside out. This conversation explores how calming the nervous system transforms leadership, enhances decision-making, and clears the way for creativity and powerful performance. If you’re building something big—and feeling the pressure—this episode will help you reconnect to your body, your breath, and your best self. 🎯 Episode Highlights: (03:18) – Why traditional therapy & coaching often fall short (07:40) – Signs your nervous system is stuck in “survival mode” (12:22) – Practical tools for nervous system regulation (16:55) – The unexpected ROI of internal calm (21:30) – Stories from leaders who unlocked growth by going inward (27:10) – Dharma’s daily practice for clarity and grounded action
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How Filmmaking Built a Content Empire (and Millions in Revenue)with Tamara Thompson
07/22/2025
How Filmmaking Built a Content Empire (and Millions in Revenue)with Tamara Thompson
What if your story could be your biggest growth engine? In this episode of The Story Engine Podcast, we are talking with Tamara Thompson, founder of Broadcast Your Authority, whose work has helped experts turn their brilliance into repeatable content systems that drive massive visibility—and real revenue. Drawing on her background in documentary filmmaking, Tamara shares how she designs experiences (not just content), builds trust across platforms like YouTube and podcasts, and helps clients generate millions of dollars in ROI through authentic storytelling. Whether you're a business owner, coach, or creative, this conversation is packed with powerful lessons on building brand equity by showing up with clarity and confidence. 🎧 Episode Highlights: (00:01) – Meet Tamara Thompson: From filmmaker to founder (02:47) – Why most experts struggle to share their brilliance (06:32) – Tamara’s framework for building authority at scale (11:08) – The design thinking behind trust-building content (16:45) – Real client success stories: From invisible to impactful (21:13) – The secret ingredient: Creating “experiences,” not just clips (26:39) – Tamara’s biggest lesson from the filmmaking world (30:12) – How to align your content with high-converting outcomes
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From Gut Check to Breakthrough: Josh Dech's Journey Through Chronic Illness and Healing
07/15/2025
From Gut Check to Breakthrough: Josh Dech's Journey Through Chronic Illness and Healing
On this episode of The Story Engine Podcast, I sit down with functional health expert and gut health specialist Josh Dech, who opens up about his harrowing journey through chronic illness, misdiagnoses, and suicidal ideation—and how it ultimately led him to a life of purpose, healing, and service. We go deep into the hidden impact of gut dysfunction on mental health, how trauma and toxic beliefs can silently sabotage your body, and Josh’s signature 5R framework for healing chronic gut issues at the root. If you’ve been told “it’s all in your head,” or “this is just your genetics,” this conversation will change everything. Whether you’re dealing with anxiety, fatigue, joint pain, or feel like something’s just off—this episode is a must-listen. In This Episode [00:00] – Josh’s raw and powerful introduction: from 15 bowel movements a day to suicidal thoughts [03:20] – The shocking stat: over 60–72% of Americans have gut issues (and most don’t know it) [05:13] – Kyle’s story: How jaw pain, not diarrhea, was the first gut health red flag [08:21] – Josh’s own health crash began as a teenage wrestler with “nervous belly” [11:40] – Why diagnoses like IBS and colitis aren’t the end—they’re just paper labels [13:57] – What’s keeping people sick? The biggest lies and limiting beliefs we’re told [14:30] – Josh’s 5R Framework for healing gut issues at the root (Remove, Replenish, Rebuild, Repair, Rejuvenate) [21:03] – A milestone moment: Josh’s wife says for the first time, “Your back is clear” [23:33] – Josh shares the darkest moment: planning his own suicide in a Home Depot [25:48] – What kept him alive: the flicker of faith, fear of failure, and a future worth fighting for [29:03] – Kyle reflects Josh’s story back to him—powerful storytelling you don’t want to miss [38:00] – Final takeaway: Why your diagnosis is not your destiny—and healing is possible
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From Burnout to Balance: How to Build a Business That Serves Your Life With Aaron Velky
07/08/2025
From Burnout to Balance: How to Build a Business That Serves Your Life With Aaron Velky
In this episode of The Story Engine Podcast, I sit down with Aaron Velky to explore a powerful approach to leadership and life design that goes far beyond business strategy. Aaron shares how high-performing founders and executives can reclaim clarity, purpose, and peace—not by doing more, but by restructuring their lives to align with what truly matters. We dive into what it looks like to build an organizational chart not just for your company, but for your entire life. If you’ve ever felt like your business success is costing you your health, your relationships, or your joy—this is the conversation you need to hear. 🎯 In This Episode: (00:00) Introduction to Aaron Velky and the core question: what do you really want? (02:34) The problem with traditional business org charts and why they fail to support visionary founders. (07:12) Aaron’s story of burnout and how he reclaimed clarity through re-prioritizing his life—not just his business. (13:45) The "Whole-Life Org Chart" framework: building roles and boundaries around your personal needs. (18:20) Practical strategies for integrating health, family, purpose, and business success. (23:08) Why productivity hacks and delegation aren’t enough—and what to do instead. (28:50) How to use this system to make better decisions, build stronger teams, and avoid visionary drift. (34:17) Final thoughts: your business should support your life—not the other way around. 🎧 Listen now to discover how to reconnect with your vision, avoid burnout, and lead from a place of alignment and joy.
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The Cost of Control: Healing Communication at Home and in the Boardroom with Tressa Yonekawa
07/01/2025
The Cost of Control: Healing Communication at Home and in the Boardroom with Tressa Yonekawa
What if the traits that made you successful are the same ones sabotaging your most important relationships? In this powerful and heartfelt conversation, communication coach and culture consultant Tressa Yonekawa unpacks the deeper truths behind high-performing leaders who struggle with connection, both in business and at home. Tressa shares how early childhood dynamics shape our ability to relate, how high-achievers often create chaos without realizing it, and why rapid transformation doesn’t always require a 10-year process. She also reflects on her own journey—from toxic partnerships to conscious communication—and offers simple but profound tools to create real connection, even in the most high-stakes relationships. Whether you're leading a team, building a brand, or simply trying to relate more authentically, this episode offers a mirror for transformation. In The Episode: (01:20) Tressa shares how 30 years in corporate culture shaped her work with high-profile couples and leaders. (04:31) The common root cause behind high-performer burnout and misaligned communication. (06:18) How ego and perfectionism show up in business—and why they keep your team from taking ownership. (11:42) Tressa’s unorthodox approach: why change doesn’t need a process, it needs clarity. (13:09) The “hallway moment”: a raw story of verbal abuse that sparked a complete life transformation. (21:04) A breath, a pause, and the power of relational tools—how one miscommunication turned into healing. (23:16) Rebuilding a broken business partnership—what it takes to come back stronger and more aligned. (31:00) Kyle reflects Tressa’s story back to her in a signature distillation—see how the narrative transforms when it’s truly seen. (34:00) Tressa shares her final thoughts on reflection, healing, and the importance of being heard.
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Creating Confidence From The Bedroom To The Boardroom With Sam Itshaki
06/24/2025
Creating Confidence From The Bedroom To The Boardroom With Sam Itshaki
In this bold and eye-opening episode of The Story Engine Podcast, I sit down with Sam Itshaki—also known as Mr. Get Bigger Now—for a conversation that many avoid, but most need to hear. Sam opens up about his journey into the world of men’s sexual health and confidence, and how his non-pharmaceutical, non-surgical device is helping men (and women!) reclaim a deeper sense of power in and out of the bedroom. This isn’t just about performance—it’s about identity, vulnerability, and how sexual health intersects with personal leadership, relationships, and emotional well-being. If you’ve ever struggled with confidence behind closed doors or know someone who has, this episode offers a refreshing and grounded conversation that’s long overdue. In This Episode 🎧 Highlights with Timestamps: (01:28) Why Sam chose to talk publicly about male sexual health (04:10) How confidence in the bedroom affects confidence everywhere else (06:22) Common myths around pumping and sexual health products (10:15) The psychological effects of shame, silence, and toxic masculinity (13:40) How women respond when their partners take initiative (16:55) The evolution of Sam’s brand: Mr. Get Bigger Now (20:34) Why this work is more emotional than physical (24:19) The difference between confidence and bravado (28:45) Creating connection through vulnerable conversations (31:10) How to start having these conversations with your partner
/episode/index/show/storyengine/id/37087795
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How to Use the 5 Love Languages in Your Marketing With Armando Leduc
06/17/2025
How to Use the 5 Love Languages in Your Marketing With Armando Leduc
In this episode of The Story Engine Podcast, I sit down with content creator and brand strategist Armando Leduc to uncover an unexpected twist in how he connects with audiences—through the lens of the five love languages. Originally designed for romantic relationships, Armando shares how he translates these emotional drivers into authentic and effective marketing strategies for his high-profile legal clients and beyond. We explore how personalized communication, empathy, and storytelling can create deeper, more lasting client relationships, whether through email, social media, or YouTube. If you're looking for ways to build trust and resonance in your content, this is a conversation you don’t want to miss. 🔍 In This Episode (01:42) The surprising role acting and storytelling played in shaping Armando’s career (04:55) How he began working with lawyers and legal professionals on content strategy (08:10) Discovering the 5 Love Languages as a marketing tool (11:38) Real-life examples of applying each love language in emails and client outreach (15:22) Why Words of Affirmation builds engagement in written content (19:45) Using Acts of Service to deliver value in your funnels and campaigns (22:30) Physical Touch and Quality Time as metaphors in digital content (27:05) How to find your “love language” as a content creator or entrepreneur (30:40) Armando’s final advice for building emotional equity in your audience
/episode/index/show/storyengine/id/36832500
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The Art And Science Of Presence And Biohacking With Sandy Martin
06/10/2025
The Art And Science Of Presence And Biohacking With Sandy Martin
In this episode of The Story Engine Podcast, I sit down with Sandy Martin to explore her deeply personal story of success, burnout, and transformation. Sandy built her career in the fast-paced world of high-level events—but when a health crisis brought everything to a halt, it forced her to rethink everything she knew about success, wellness, and even herself. Sandy’s journey into the world of biohacking began as a search for physical healing, but what she discovered went far beyond supplements and sleep hacks. We dive into what it means to truly be present in your healing journey, and how to reconnect with the body and self when your default mode has always been achievement. If you’ve ever felt like your ambition is costing you your health, this episode will open new doors. In This Episode: [01:05] — The buildup: when ambition collides with physical and emotional burnout [03:42] — The turning point: Sandy’s health crisis and her first steps into healing [06:20] — How the biohacking world opened up—starting with the basics [08:55] — Why being present was more powerful than the perfect routine [11:30] — Redefining success: shifting from high performance to embodied wellness [14:15] — The unexpected healing power of slowing down and tuning in [17:08] — Sandy’s perspective on sustainable biohacking as a mindset, not just tools [19:45] — Lessons for high achievers: how to create a new relationship with your body [22:10] — Final reflections on integrating healing into life, work, and legacy
/episode/index/show/storyengine/id/36785465
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The Strength In Your Weakness And The Weakness In Your Strength
06/03/2025
The Strength In Your Weakness And The Weakness In Your Strength
In this solo episode of The Story Engine Podcast, I dive deep into a powerful paradox I’ve seen again and again while helping high-achieving entrepreneurs craft signature talks: the strengths that made you successful might be the very things holding you back—and your perceived weaknesses might be your greatest asset. From fictional heroes like Frodo Baggins to world-class leaders like Shamina Taylor, Michael R. Hunter, and even Brene Brown, I explore how vulnerability, emotion, and honesty—when used with intention—can elevate your message, magnetize your ideal audience, and unlock your next level of impact. If your message isn’t landing the way you want, this episode may reveal why. In This Episode [00:01:27] — Intro: The paradox of strength and weakness in high achievers [02:15] — Why the best talks don’t come from your biggest wins, but your most vulnerable moments [03:00] — Frodo Baggins as an archetype for unseen power and quiet leadership [06:17] — Why most leaders default to performance—and what’s waiting when they stop [07:30] — Case study: Shamina Taylor and the shift from control to surrender [10:04] — Masculine vs. feminine energy in high-achieving women [11:33] — Nelson Mandela: How forgiveness looked like weakness—but was actually power [13:09] — Case study: Michael R. Hunter and the trap of being “the magician” in business [16:20] — Turning burnout into brand alignment with personalbrand.com [19:56] — How Brene Brown’s talk changed her career by embracing raw truth [23:13] — Why you can’t strategize your way into truth—and what to do instead [24:46] — Why most experts’ talks underperform—and how to go deeper [25:53] — Final takeaway: When strength and weakness trade places, transformation begins
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Creating Unforgettable Events With Phil Mershon
05/27/2025
Creating Unforgettable Events With Phil Mershon
What if your next event didn’t just inform—it transformed? In this episode of The Story Engine Podcast, I’m joined by Phil Mershon, the creative force behind Social Media Marketing World, one of the largest and most iconic marketing events on the planet. Phil shares his hard-earned secrets to crafting truly unforgettable experiences—ones that people not only love attending but feel deeply connected to. We explore the elements that make great events magnetic and how you can take those same ingredients and infuse them into your brand, business, or team culture. Whether you’re hosting a retreat, planning a team offsite, or looking to deepen community in your business, this episode will show you how to turn a gathering into a movement. On This Episode [00:02:18] — The origin story of Social Media Marketing World [00:05:55] — What makes an event truly unforgettable (hint: it’s not just great speakers) [00:10:44] — The "secret sauce" behind memorable experiences [00:14:15] — How to make attendees feel seen, valued, and excited to return [00:18:37] — Mistakes people make when planning high-impact events [00:22:04] — How to design events that feel like an extension of your brand’s mission [00:26:11] — Infusing storytelling and sensory elements into your live experiences [00:31:30] — How leaders can bring event thinking into their everyday business culture [00:35:20] — Why inclusion and belonging are essential to experience design [00:39:10] — Phil’s advice for entrepreneurs planning their first in-person gathering
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The Delegation Trap With Atiba De Souza
05/20/2025
The Delegation Trap With Atiba De Souza
As business owners, many of us are stuck in a loop—solving problems, putting out fires, managing day-to-day crises. But what happens when we finally shift out of survival mode and into the visionary role we’re meant to play? In this episode of The Story Engine Podcast, I speak with Atiba De Souza—founder of a successful marketing agency and someone who leads with heart and clarity. Atiba shares how he made the powerful shift from reactive leader to visionary guide, and how being fully present with your team can radically transform your culture, retention, and results. If you’re ready to grow your business by growing your leadership, this episode is for you. On This Episode [00:01:42] — Why presence matters more than performance when leading a team [00:04:15] — The trap of being the “chief fire-putter-outer” (and how to escape it) [00:07:50] — Building trust, loyalty, and autonomy in your team through intentional leadership [00:10:03] — The shift from being reactive to being visionary—and why it’s critical for growth [00:14:21] — How Atiba balances coaching, delegation, and vision-setting [00:18:00] — Practical steps to empower your team without micromanaging [00:22:12] — The personal values Atiba brings into his agency culture [00:26:30] — How presence as a leader transforms your business and your mindset
/episode/index/show/storyengine/id/36583225
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Writing a Real Talk Will Transform You (If You Let It)
05/13/2025
Writing a Real Talk Will Transform You (If You Let It)
When I first crafted a talk about my own health journey—something I thought I’d never share publicly—it didn’t just grow my business… it transformed me. In this deeply personal solo episode, I share the story of how an illness I picked up in the Amazon turned into years of health struggles, shame, and self-doubt—and how stepping onto a stage to tell that story became the start of healing. But more than that, this episode is about why crafting a signature talk is more than a business asset. It’s a crucible for clarity, courage, and deep connection—with your audience and yourself. If you’re a coach, expert, or entrepreneur who wants to create a message that truly moves people—this episode is for you! In This Episode [00:02:35] — The rope swing moment that led to one of the most difficult seasons of my life [00:06:40] — Living with chronic illness and the shame of falling apart in silence [00:10:30] — The surprising event that helped me reclaim my health and my voice [00:15:18] — From health crisis to business clarity: how I turned my “curse” into my calling [00:18:45] — Why writing a great talk changes how you see yourself—not just how you speak [00:22:00] — The 3 crucibles every great speaker must face: Compression, Clarity, Courage [00:31:55] — The real reason most experts avoid doing this deep work—and why that’s a mistake [00:35:40] — How owning your truth creates magnetic content, clients, and clarity [00:41:12] — You’re not just a speaker—you’re a transformer of beliefs [00:44:33] — How to turn your hardest stories into your most defining messages
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How to Get Your Message on Global Stages with Claire Angelle
05/06/2025
How to Get Your Message on Global Stages with Claire Angelle
In this episode of The Story Engine Podcast, I’m joined by Claire Angelle, a powerhouse in the world of international PR and advocacy. Claire’s mission is simple yet bold: helping world changers get their messages onto more stages, in more countries, and into the hearts of more people. We dive into Claire’s unique journey—from her roots in international advocacy to her innovative approach to helping thought leaders and changemakers craft stories that resonate across borders. If you’ve ever dreamed of taking your message worldwide, Claire’s insights will inspire and equip you to make it happen. On This Episode: [00:02:35] — Claire’s journey from international advocacy to global PR [00:07:15] — Why traditional PR strategies fall short for changemakers [00:12:42] — How Claire helps speakers craft stories that resonate internationally [00:17:05] — The #1 mindset shift needed to land speaking opportunities around the world [00:22:11] — Common mistakes even brilliant speakers make when pitching themselves [00:28:30] — How to position yourself as a go-to expert without feeling self-promotional [00:34:02] — Claire’s personal philosophy on storytelling, service, and global impact
/episode/index/show/storyengine/id/36344765
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When Success Became My Hiding Place
04/29/2025
When Success Became My Hiding Place
In this episode, I share the story I’ve kept quiet for years. It’s about the moment I disconnected from my emotional self and how that single, unconscious choice shaped my business, my leadership, and my voice for over a decade. I talk about the pain of building something successful that feels hollow—and how reconnecting with my story and truth became the path back to fulfillment, creativity, and power. If you’ve ever felt like your success cost you a part of yourself, this one’s for you. On This Episode [00:04:42] — Two losses that cracked open my faith—and shut down my emotions [00:10:33] — Building a “successful” business while feeling completely disconnected [00:15:58] — The moment I realized I had become the operator of a machine [00:19:41] — Why strategy couldn’t fix what was ultimately a survival pattern [00:23:07] — The difference between performance and presence—and why it matters [00:30:49] — What truly makes your message magnetic (hint: it’s not just your credentials) [00:35:24] — How I rebuilt my business by returning to my voice, creativity, and truth [00:40:50] — Reconnection is the key to magnetism—and the beginning of healing
/episode/index/show/storyengine/id/36283405
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How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
04/22/2025
How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
On this episode of The Story Engine Podcast, I sat down with Josh Elledge, founder of Up My Influence, to unpack how he helps podcasters attract high-quality clients—without resorting to pressure, awkward pitches, or sleazy tactics. Josh shares how he uses podcasting as a powerful, generous tool to connect with ideal clients and create meaningful business relationships. We talk about the systems he’s built, how he filters for fit, and how showing up with generosity and intention can lead to consistent, aligned growth. If you're a podcast host or service-based business owner, this one is packed with gold. In This Episode [00:03:22] — The surprising philosophy behind Up My Influence: connection before conversion [00:07:08] — How Josh fills his pipeline with the right prospects—by inviting them as guests [00:12:45] — Why the “go-giver” model works (and how to do it without being manipulative) [00:19:30] — Filtering with integrity: how Josh qualifies ideal clients during the podcasting process [00:26:12] — What most podcasters miss when trying to monetize (and how to fix it) [00:33:01] — The real ROI of a podcast—and it’s not downloads [00:39:15] — Josh’s behind-the-scenes process for client attraction without burnout
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