The Story Engine Podcast
The Story Engine Podcast where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.
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How I Helped a Client Create 17 YouTube Videos in One Day
02/07/2023
How I Helped a Client Create 17 YouTube Videos in One Day
Today I am going to tell you how I helped a client of mine create 17 YouTube videos in one day. So what does it take to create over four months of content in a single day and how would it feel knowing that is all scheduled out and planned for you? Sure sounds nice, right? Where would you even start? For most, the idea of sitting in front of a camera for a few hours to create, talk, and share your knowledge is both intimidating and overwhelming. Content takes time! But with the right help and strategy, it can happen. Listen in to hear what we did! In This Episode: Content takes time! With the right help and strategy, the obstacles can quickly disappear. Having somebody else to be able to guide his attention and energy and allow him to flow as best as possible created an environment where he could have a lot of videos done and start integrating them into his business. Things that you thought would take months to create can be done in a day and a matter of hours. This is what I do in my VIP days. And so much more!!!
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The Wisdom of Your Ideal Worst Day with George Bryant
01/31/2023
The Wisdom of Your Ideal Worst Day with George Bryant
Today on the show we have George Bryant. This has been one of my favorite interviews of the last couple of months. George is an excellent guest. He has a ton of experience being an influencer in the health space for a long time and he has grown many different six and seven-figure companies and simultaneously is a world-class coach and somehow does this all in just a few hours a day to make plenty of time for his family. It wasn’t exactly an easy road to get here and he has a ton of stories to share about how that process has gone. George has a ton of gems to share about facing your fears, your hardest moments, and really leaning into the resistance. We are going to dive into a particularly interesting idea he has about how to define your ideal worst day. What are the baseline things that you can do if you can do these things even on your worst day then you still will be making progress toward your goals? We are going to explore what that looks like on the podcast today. In This Episode: Play is the most underrated secret weapon of any human being that wants to be successful. The intention is everything. Intentionality everywhere in our lives especially with where we choose to spend our time is probably one of the greatest resources people have at their disposal when they start using it. All too often we allow outside circumstances to dictate our actions and behaviors which prevent us from winning in most areas of life. Every opportunity is a chance at bat. And so much more! Connect with George Bryant:
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4 Ways You're Leaving Your Best Stories and Money on the Table
01/24/2023
4 Ways You're Leaving Your Best Stories and Money on the Table
We are going to be going over some hard truths today. It may not feel good to hear but once you know about them you will be better off. We are going to be talking about ways you are leaving money on the table, blindspots in your marketing, sales, and communication that are keeping you from getting as good of results as you could. The problem of having your best, most useful stories hidden in plain sight impacts leaders at every level of success whether you are just starting out and crafting your offer for the first time or you have been doing this for a long time and you have really good systems and ways of doing things. No matter what stage of your career you are in means missing out on these stories and leaving money and impact on the table. Discovering the right stories to tell and finding these stories that are hidden in plain sight is one of my favorite things to help my clients with. Over the course of working with hundreds of entrepreneurs, coaches, and leaders to craft stories that get results I have started to notice some common roadblocks that keep people from recalling these great powerful stories that they can use right away. So let's dig into the 4 story blindspots. In This Episode: We are going to be talking about ways you are leaving money on the table, blindspots in your marketing, sales, and communication that are keeping you from getting as good of results as you could. Not every story serves the same purpose. If you start with the end in mind and the destination or effect that you want your story to have then it becomes a lot easier to pick out the right stories. If you understand the frameworks of good storytelling and how they fit together strategically into a good talk then your talk and content become easy to adapt. And so much more!!!
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Why Your Origin Story is Not Enough
01/17/2023
Why Your Origin Story is Not Enough
Today on the show we are going to be talking about one of my favorite topics - origin stories but there is a twist. We are going to be talking about why your origin story is not enough. Not enough to succeed, not enough to carry your message to the goals you want to achieve. An origin story is usually 3-10 minutes long and is used to introduce yourself to the audience, create a connection and trust with them, and set you apart from your competition right off the bat. These stories are memorable and have a cinematic feel to them and everybody wants to have one. These are also one of my favorite kinds of stories to work with people on. I love seeing how people light up when they get clear on this story and they are excited to share it. So much opportunity opens up for them. They are so thrilled to put the story into action. They feel a sense of completion but really there is a whole new world to explore. A good origin story is not the end or the entirety of your storytelling journey. It is just the beginning. In This Episode: An origin story is usually 3-10 minutes long and is used to introduce yourself to the audience, create a connection and trust with them, and set you apart from your competition right off the bat. A good origin story is not the end or the entirety of your storytelling journey. It is just the beginning. Storytelling is a deep, diverse, and incredible world that allows you to be a martial artist of the mind. Starting with the origin story is the perfect springboard but there is so much more beyond that. And so much more!!!
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How to Use Storytelling to Predict Your Future
01/10/2023
How to Use Storytelling to Predict Your Future
Today on the show we are going to be talking about how to use storytelling to predict the future. It is a brand new year at the recording of this episode and I am hearing lots of people trashing New Year’s resolutions. They talk about them like New Year’s resolutions are the mean teacher that would scold them in class when they were a bad kid. I think people hate New Year’s resolutions because 99% of the time they are based on whatever inadequacies or insecurities you are feeling right around the new year. It is always based on something bad about yourself. Over the last few years, I found something to replace New Year’s resolutions that is more effective and more successful. It even feels good. Listen in to hear all about it! In This Episode: A great story is structured in a way that sweeps you from the present moment you are in and immerses you in another essential moment in time. As the story is being told unfolds you feel like you are living attuned. The same techniques that you can use to create a great story for a keynote speech, content, or a sales call are the same techniques you can use to write your future. When you bring these same storytelling elements into this process you can become the author of your own life. And so much more!!!
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The Wisdom Of Selfishness with Jessica Dennehy
01/03/2023
The Wisdom Of Selfishness with Jessica Dennehy
Today on the show we have Jessica Dennehy. Jessica is a coach that helps women leaders tap into their selfishness to take better care of themselves to lift themselves up so that through this they can serve their business and family better and show up as the best version of themselves. In our conversation, we dive into selfishness in the life of an entrepreneur, leader, and parent and why it is an essential ingredient for success in what you do. Connect with Jessica:
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How To Get Out Of Your Own Way With Goal Setting With Scarlett Stanhope
12/27/2022
How To Get Out Of Your Own Way With Goal Setting With Scarlett Stanhope
Today on the show we have Scarlett Stanhope. Scarlett is a coach who blends highly practical and tactical business strategy with some mystical hippy abundance mindset and coaching work and blends both of them together to help people not only create goals that they can achieve, and that will advance them in their life but goals that get them excited to be awake every day. Since 2023 is right around the corner, we dive deep into goal setting in this episode so press play and learn how to start setting better goals. Make sure you listen until the very end as there will be a special segment of Scarlett’s story roadmap session. In this episode, we discuss: How Scarlett leaned into her perfectionism when pivoting to life coaching How we can get out of our own way when it comes to goal setting Best ways to get into the mindset of envisioning a goal and seeing it through and so much more
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Story Roadmap Session with Ryan Conway
12/20/2022
Story Roadmap Session with Ryan Conway
Today on the show we have Ryan Conway. Ryan is the founder of the Digital Tradesman and he helps build scalable, repeatable, and predictable sales systems and websites for contractors. Contractors are in a unique position in the world where they are typically not very technically savvy and don’t exactly know what they need in terms of good digital marketing systems and so they spend a lot of time struggling through that and aren’t able to get as many clients as they want. Ryan helps build these websites and systems so that these contractors can get to the work that they love most. Today on the show, we are going to be working together with him to craft a story that he can use to make his message reach them and showcase his value and why it is worth it to get an all-in-one solution with all of the systems built together instead of piecing little things here and there. I am going to take him through the interview process that I go through with all of my private clients and help him craft a story. In This Episode: I’m going to be crafting a story with Ryan on this episode today. Building a website is like building a house. There are all these different pieces that you need to figure out and connect. Just having a website is one piece. Don’t focus so much on how we are going to do something but talk about the results you can get. And so much more!!! Connect with Ryan Conway:
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Master Your Customer Journey, Master Your Business with Big Marv
12/13/2022
Master Your Customer Journey, Master Your Business with Big Marv
Today on the show we have Big Marv. Big Marv values freeing up the time of entrepreneurs, coaches, and business owners by creating what he calls “The Dual Funnel System.” “The Dual Funnel System is a series of automations, sequences, and SOPs that make doing a lot of what the hard work is of keeping a business up and going something smooth, effortless, and logical. The sales process, fulfillment, and retention of your customers is all really automated with him. Today we are going to be breaking down some of his philosophy that has helped him develop his business, his processes, and his systems and allowed him to elevate himself from a guy that builds funnels to a premium authority in the market that people go to for help. We have got lots of great stories and very tactical insights, especially for those who are looking to grow from six figures to seven figures and beyond. In This Episode: Put your secrets out there. Focus on how you can change this person’s life then you won’t be begging them to come into your higher ticket offers because you're the person that showed them the way. Pick your core offer, get 5-10 people at that price point and you overdeliver. Whatever they hired you for, deliver that and a little bit more. Focus on how to get those people the best results possible. Everything happens for a reason. Life is 10% circumstance and 90% reaction. So as long as you can control your reaction to your circumstance, you can craft whatever life it is you want. When you are growing you are going to feel more pressure. Seek our experts in your industry that can give you some valuable advice. And so much more!!! Connect with Big Marv:
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How to Access Your Heart's Wisdom with Daniella Cotreau
12/06/2022
How to Access Your Heart's Wisdom with Daniella Cotreau
Today on the show we have Daniella Cotreau. Daniella has been working for over 20 years in helping experts, leaders, and visionaries get in touch with the inner wisdom of their hearts and navigate some of life’s most challenging decisions by tapping into their own unique knowledge and intuition. But accessing this intuition and using it to its fullest often leads us outside of our comfort zones, challenges us, and leads us into realms of uncertainty. Daniella is going to give us many different tactics to both navigate the big challenging decisions, tap into our heart’s wisdom and make the life-defining decisions and choices that can come when you really start to tap into this wisdom. In This Episode: Trust your own guidance within yourself. The tugs, the pulls, the impulses, what they feel called to do, what lights them up, what invigorates them, and what makes them feel alive and learn how to trust just that alone. A lot of times we don’t get the whole picture. Each piece of wisdom someone can gather from their own challenge or their own experience is a step on the path for them. Every piece of wisdom is meant to move me to the next answer or stage of life but first I had to trust. Everything I am sharing is available for every single person. We all have our uniqueness to bring to the world. Our feeling out of place or not belonging may be the gift we are here to bring. And so much more!!! Connect with Daniella Cotreau:
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Story Roadmap Session with Nate Baumgartner
11/29/2022
Story Roadmap Session with Nate Baumgartner
Today I have something a little bit different for you. I am going to be talking with Nate Baumgartner, a coach in breath work, mysticism, and using plant medicines to deeper connect with yourself and get better results in your life. I am going to be walking him through a process I call my story roadmap session. This is something I do one on one with many of my clients to ask them stories or information about their ideal client, the products and services that they deliver, and then find stories from their own lives that they can use to craft and create a tool and a powerful story that get their clients emotional enrolled and excited to work with them. These are the exact frameworks and story formulas that I use in my private program to get great results for those that I work with. I hope you enjoy this process. In This Episode: I’m going to be taking Nate through a process of understanding and creating his story that he can use to serve his clients. We are going to be working through that together. If they continue without addressing the problem their intuition tells them that they are going further off track. As our life progresses and we fail to take action, we begin to learn coping mechanisms to deal with this feeling of being out of alignment. Stories told in the right way, in the right order with the right frameworks, emphasizing the right elements land with people. And so much more!!! Connect with Nate Baumgartner:
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The Gold in Your Gray Area Habits with Kari Schwear
11/22/2022
The Gold in Your Gray Area Habits with Kari Schwear
Today on the show we have Kari Schwear. Kari is an expert in helping coaches, entrepreneurs, and leaders forge new identities that help them overcome past compulsions, addiction, and limiting beliefs and really break through to their ultimate potential. Today we are both going to be talking about some of these “gray area” habits that aren’t so bad and aren’t a big problem but are holding you back from really living the life of your dreams. We are going to talk about the cure for these habits which is forging an identity, making a declaration, and believing in a vision of who you are that is the future version and ideal version of you. Kari has lots of great insights into exactly how to create this and I am excited to share them with you because a lot of these techniques are very near and dear to my heart and my work. In This Episode: We as humans can simply decide what it is that we want and we start to align those things by actions and behaviors. It really comes down to our standards and our level of commitment. We have multiple gray areas. We have gray areas in our relationships, careers, spiritual life, and physical health. These multiple areas that we feel less than or we are living in a place of mediocrity or complacency instead of thriving and really living to our fullest. What we do on a daily basis is everything. When we make better choices we are guaranteed to see better results. Everyday effort equals excellence and expansion. And so much more!!! Connect with Kari Schwear:
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Story Roadmap Session with Taylor Morgan
11/15/2022
Story Roadmap Session with Taylor Morgan
I have something a little bit different and really special to share with you today. I am going to be working with Taylor Morgan who is a masculinity, health, transformation, and fitness coach for men. I am going to be walking him through a story roadmap session. This is a process that I walk many of my private clients and those in my group coaching programs Story Pro to create and inspire new stories that these coaches can use to enroll new clients, inspire new clients, and grow their businesses. In This Episode: A lot of men today are working jobs that they don’t love and they are in relationships that they know are not right for them yet they stay in them because it is good enough. You know that you are living a good enough life. That is the problem. You are afraid to give that up to go into the unknown. We all need to learn how to tell our own tall tales of adventure, challenge, and unlock that potential inside of ourselves. And so much more!!! Connect with Taylor Morgan:
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The Power of Storytelling and Facilitated Discovery with Brooks Meadows
11/08/2022
The Power of Storytelling and Facilitated Discovery with Brooks Meadows
Today on the show we have Brooks Meadows. Brooks is a friend of mine who is an amazing storyteller and coach who has worked with men and women of many different ages, skills, and professions. He has helped them to connect with better stories within themselves and achieve peak performance in their lives. Today we are going to be talking to Brooks about some of his stories and the value of storytelling as an art form and a business tool. This episode was recorded in a live format so there might be a little bit of background noise here and there but the quality of the content and the conversation is outstanding. In This Episode: With our brands, we try to tell the right story to reach the right person. We try to deliver the lessons that are going to give them the value to solve the problem they have. The value of discovering the answer for yourself is way more valuable than being given the answer from someone else. Stories don’t have to be so complicated to be very impactful. It is often the simplest stories that make the biggest impact. And so much more!!! Connect with Brooks Meadows:
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Story Roadmap Session with Eric Patton
11/01/2022
Story Roadmap Session with Eric Patton
Today on the show we have Eric Patton and we are going to be doing a little bit different and a little bit special. I am going to be giving you a glimpse into what it is like to work with me in a 1 on 1 setting. These are recorded story roadmap sessions. I am going to take Eric, who is a coach in human design, a formula of ancient principles that are used to understand yourself on a deeper level and better navigate your life. I will be asking him questions about his ideal client, who and how he loves to serve them, and some stories from his own life that reflect their experience. There are some really incredible stories to be heard and told here and I hope you enjoy the process of this story road map session. In This Episode: Today I am going to be walking Eric through a story roadmap session. This is a process that I work through with a lot of my clients in creating an origin story. A lot of the things that people are misaligned with were things that were out of their design. Sometimes you are clinging to a life so hard that you have to burn it all down to change anything. And so much more!!! Connect with Eric Patton:
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Creating A Story with Kimberly Kesting
10/25/2022
Creating A Story with Kimberly Kesting
Today on the show we have Kimberly Kesting and we are going to be doing a little bit different interview style than what I typically do on the show. I am going to take Kimberly through a process that I call a Story Roadmap Session where I ask my clients and potential clients about their story, who their ideal client is, and I gather enough information to create a story on the recording for this coach or client to use in their business. I incorporate a lot of the frameworks and systems that I teach in my private program and my group program Story Pro to create this story with people as they are sharing information about their clients and their lives. This is a fun glimpse into what it’s like to work with me and you will get to see me draw out a story from Kimberly, who works with the Enlifted Coaching Certification program. In This Episode: Kyle is going to walk Kimberly through a story roadmap process as we are going to discover the product and services that you are working with to create a story with it. They dig a little deeper into the experience of being a coach before Enlifted and client frustrations. Next, they look at times when Kimberly has dealt with imposter syndrome and a time when she was feeling like she was making an impact and was aligned in her life. And so much more!!! Connect with Kimberly Kesting:
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Entrepreneurship Lessons From A 14 Day Diet
10/18/2022
Entrepreneurship Lessons From A 14 Day Diet
I am just completing a 14-day cleanse diet. What I eat is not usually a topic of the podcast but it was a challenging 14 days and through those challenges, some interesting insights have risen to the surface that I would like to share today on the podcast. I wasn’t doing this to lose weight. I was on a diet to clean out different bacteria and creatures living inside my digestive system. By eating clean, removing sugar, removing a lot of carbohydrates, and taking a certain set of herbs I was cleaning up my insides so I could feel healthier, more energetic, have better focus, and more energy. Your digestive system has a very big impact on your mind and how you feel. In This Episode: It is so essential for speakers to be telling good stories and creating a good human connection to really make sure there is an alignment with the problem and the solution that you create. No matter where you are in your business and what you are creating, you always want to budget time, resources, and energy for yourself and your health. It pays off in the long run to have a healthy, happy body and you will have a clear sharp mind as a result. And so much more!!!
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3 Lessons in Entrepreneurship Taught By Burning Man
10/11/2022
3 Lessons in Entrepreneurship Taught By Burning Man
I recently returned from my first visit to the famous and infamous Burning Man. It is a big event and festival in the desert. It is something I have been familiar with for a long time but was never fully open to committing to the time of at least seven days out in the desert, not to mention traveling. For years I wrote it off but there is a lot more to it than I thought that creates this unforgettable experience. It is an experience I will never forget and I would do it again. I have been back for a few weeks and I have been reflecting on the experience for me and I have taken away a few lessons from Burning Man that I think would be useful for this audience of coaches, entrepreneurs, and visionaries that listen to this podcast. It will be useful for you whether or not you have been to Burning Man or ever intend to go. In This Episode: You build bonds in challenge and discomfort as opposed to an easy or entirely pleasant experience. It allows you to connect with people. Before you can be the philanthropist you must be the professional. Improve yourself, expand your income and your impact, and build a business that can truly lift you up so that you can create and support with full generosity. This deep level of self-acceptance is the same secret ingredient that makes coaches and entrepreneurs compelling and successful. They know their strengths, accept their flaws, and have an authenticity about them that makes them easy to connect with. And so much more!!!
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A Middle Schooler's Guide to Time Travel with Mike Iskandar
10/04/2022
A Middle Schooler's Guide to Time Travel with Mike Iskandar
Today on the show we have Mike Iskandar. Mike is an educational consultant and he particularly works with middle school-aged children and helps them create emotional resilience. He gives them a lot of the exercises and tools that I am only just now in these last few years of my life discovering and using to heal some of the wounds, traumas, and baggage that comes from growing up as a kid in middle school. We have a really interesting conversation today about how to get kids opened up to these ideas that aren’t commonly taught in schools and there are a ton of parallels for all of you entrepreneurs, coaches, and marketers out there who are trying to get your message out and have an audience with a very tight attention span and if there is anybody with tight attention spans it has to be middle schools. If Mike can get them open to this, you can do anything. In This Episode: They get very excited about their future selves and start thinking about what they have to do now to become that future version of themselves later. We can learn to connect to the younger parts of ourselves to make life more enjoyable and to have fun. These childhood qualities are the ones we need especially as entrepreneurs. It is really about giving these kids and teachers the tools they need. They can take those tools with them into the future. And so much more!!! Connect with Mike Iskandar:
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How to Naturally Make 10k+ Offers with Kevin Kwan
09/27/2022
How to Naturally Make 10k+ Offers with Kevin Kwan
About a year ago I hosted an event called The High Ticket Wellness Summit where I interviewed over 40 experts in health, marketing, sales, and business to help anybody in coaching, business, and transformation create more high ticket clients. Today I am going to be sharing a gem from this series, an interview with Kevin Kwan. Kevin is an expert in making high ticket sales feel as natural as your coaching. We are going to be diving into that with him today. In This Episode: Sales really is a balance of coaching and leadership. You have to earn their connection first. You can’t connect with a person if you can’t deeply listen. Questions lead the conversation. You can dig into where the client is at, what their meaning is on things, and where their beliefs are. For sales calls, understand that it is just another coaching call. You are just coaching them at a different level and helping them get out of their own way. And so much more!!! Connect with Kevin Kwan:
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Unlock Your Legacy with Dr. Melissa Petersen
09/20/2022
Unlock Your Legacy with Dr. Melissa Petersen
About a year ago I hosted an event called The High Ticket Wellness Summit which was all designed for helping people in the health and wellness space. Really helping anybody in any kind of coaching, marketing, or high ticket product sales get better results with their client, charge what they are worth, and experience the success in their business that they set out to achieve when they first started out. Today we are going to be talking about one of the end stages of that and how to start with the end in mind building your legacy. Today we are going to be talking to Dr. Melissa Petersen who is an expert in longevity in many different ways and influence in many different ways. We will hear her methods for really creating a legacy that stands the test of time. In This Episode: The key to unlocking your greatest, to truly show up, and express at your peak begins within you. Certainty wins so the more certain you are in who you are, how you show up, and what you bring the more successful you will be. Tune into that end-state energy now and let that inform your decision-making process. And so much more!!! Connect with Dr. Melissa Peterson:
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Double Your Client Results in Half the Work Time with Jenn Malecha
09/13/2022
Double Your Client Results in Half the Work Time with Jenn Malecha
About a year ago I hosted a summit with over 40 guest speakers called The High Ticket Wellness Summit. It was a treasure trove of great information, particularly for health and wellness experts but this is great for anybody in the coaching or entrepreneurship space. I am sharing a few of the gems from that event. Today I am excited to share with you one of my favorite colleagues in the world of marketing and business, Jenn Malecha. I have worked with her on many different levels. We have collaborated in many different ways and every conversation we have recorded is filled with gems and this one is no different. Today we are going to be talking about simple systems that you can use in your business to scale up how many clients you can serve and the results that you get for your clients without you working hard or more time. In This Episode: Utilize your story as your number one marketing tool that you have in your back pocket. Your story is unique to you. Your business is only as solid as your ability to deliver. Our clients that we serve well are naturally going to refer to us and be our biggest fans and cheerleaders. Client retention and service are very critical. If we are not owning our self-worth and pricing our packages and offerings appropriately that is going to be reflected back in our clients. And so much more!!! Connect with Jenn Malecha:
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Better Compliance for Better Clients with Anne Fischer Silva
09/06/2022
Better Compliance for Better Clients with Anne Fischer Silva
Last year I hosted a summit with over 40 guest speakers called The High Ticket Wellness Summit. It was an incredible event with a ton of wisdom in the many interviews that I shared there. It has been a while since any of these interviews have been shared but they are so good that I wanted to dedicate this podcast episode to sharing the voices of one of the best interviews I had at that event. Today we are going to hear from Anne Fischer Silva. She is going to be talking about how to get more compliance from your clients. She is speaking in a health and wellness world but much of what she speaks about can be applied to all kinds of coaching from business, marketing, and transformational. The more that your clients listen to the recommendations that you give and implement them the better results that they are going to get. In This Episode: When you come to somebody for nutrition guidance you basically have to do the work yourself. There are a couple of key steps that we need to take to make sure that we have pre-qualified them, that they know what's ahead, and that they are ready to go and stay on board. If the client walks away unhappy they are not going to tell their friends and family about you. The integrity part is explaining what it looks like upfront. Having some sort of rating system helps guide you as you progress through the healing journey with your client. This allows us to see what symptoms have been resolved and what needs more work. And so much more!!! Connect with Anne Fischer Silva:
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How Unplugging and Adventuring Makes You a Better Entrepreneur with Matt Gallo
08/30/2022
How Unplugging and Adventuring Makes You a Better Entrepreneur with Matt Gallo
Today on the show we have Matt Gallo. Matt is a former cross-fit who now dedicates his time to helping entrepreneurs a few years into their journey who are experiencing the first signs of burnout or in need of a change go on an adventure, experience nature in a completely new environment, and discover new lessons in leadership and management while out and away from the noise of the day to day life that we all live in. Today we are going to talk about how unplugging, zooming out from your life, and going on an adventure is one of the best things you can do especially as you become more successful as an entrepreneur. That might sound somewhat counterintuitive to some people who think that you always need to be working harder. In This Episode: Money is one resource. Time is another. When you put your money into something you are also committing other resources. The result of committing all of your resources to one thing is usually a pretty good return. Our perspective affects the choices we make. Investing in ourselves, our health, and our happiness is one of the best ways we can spend money. Really great entrepreneurs and leaders are constantly in this problem-solving state. They are course correcting at all times and not afraid to make a decision. And so much more!!! Connect with Matt Gallo:
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How to Go From Under-Priced to High-Ticket with Christine Hansen
08/23/2022
How to Go From Under-Priced to High-Ticket with Christine Hansen
A year ago I hosted an online event called The High Ticket Wellness Summit where I showcased interviews with 40 experts in health, business, marketing, sales, and everything in between. It was a phenomenal event and recently I discovered the treasure trove of these interviews that I want to share on the podcast because there was a lot of great information. Even if you are not in the health and wellness space there is plenty of good information at this summit for you. Today I am going to be talking about one of the biggest topics that were at the summit… going from under-priced to high-ticket. I am going to be interviewing Christine Hansen who is an expert in both health and wellness and business and coaching fields. She has some very simple steps to lay out that are going to show us exactly how we can start charging what we are worth. In This Episode: Having that nonjudgement as you figure out your pricing and shape your packages in a way that makes sense really works. Another pitfall is basing your pricing on how many hours you work with someone. You are paying for the result and not for the time. It is about the mindset, the numbers, how you appear, and knowing your stuff. And so much more!!! Connect with Christine Hansen:
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Creating Better Men Through Better Health with Dr. Tracy Gapin
08/16/2022
Creating Better Men Through Better Health with Dr. Tracy Gapin
Today we have Dr. Tracy Gapin on the show. Dr. Tracy has been working for over five years in the fields of functional medicine and men's health by helping high-achieving men truly access all of their energy, clarity, and power, and better serve their businesses, workplaces, and their families. Today we are going to talk about the many myths behind men's health and health in general that keep many people held back in their health and in many areas of their life that lead to burnout. We will also talk about how he changes their perspective and gives them a plan that is personalized to them to truly become the best version of themselves. We are not only going to talk about some of the myths but also some of the businesses that he has built and how he has evolved from having a brick-and-mortar practice to also serving people online and really scaling up his business and message in a way that allows him to be able to have time for his wife and kids and really be the father and leader he wants to be while still have many successful businesses under his belt. In This Episode: If you’re not focused on optimizing yourself and living with intention then ultimately you’re not going to be able to achieve the success that you are wanting. The success that you achieve in every area of your life starts and ends with your health. It’s important to focus on your priorities, goals in life, what you want to achieve, and are you on the path to get there. So many times we lose sight of it. Focus on the bigger picture. And so much more!!! Connect with Dr. Tracy Gapin:
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Unlock Success Every Morning with Jimmy Hays
08/09/2022
Unlock Success Every Morning with Jimmy Hays
About a year ago, I hosted an online event called The High-Ticket Wellness Summit where I interviewed over 40 experts in marketing, sales, coaching, health and wellness, and business and helped high-ticket healers and transformers in health and wellness, marketing, and business get better results with their high-ticket clients. Today we are going to be talking about creating success every morning with Jimmy Hays. I am a big fan of Jimmy and have gotten to work with him personally on many occasions and he is absolutely brilliant. He is going to give you a few simple steps that you can do every morning to be more successful. In This Episode: We know in our gut what we were designed for but what we immediately do is create a list of all the reasons we never could do it. Success starts in the morning with how we set our intentions for the day. Whatever time you wake up now, wake up 30 minutes earlier. For the first 20-30 minutes our minds are prime to how it is going to set up the rest of our day. And so much more!!! Connect with Jimmy Hays:
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Mastering Marketing and Becoming a Health Influencer with Kyle Lasota
08/02/2022
Mastering Marketing and Becoming a Health Influencer with Kyle Lasota
About a year ago I hosted an event called the High Ticket Wellness Summit which was filled with many gems, particularly for health, wellness coaches, and experts. It is also great information for experts in business, marketing, coaching, transformation, and many of the listeners of this show. I have decided to share a few of my favorite interviews from the event on the podcast. Today we are going to be hearing from Kyle Lasota who has an incredible journey going from being a marketer and working with some of the best marketers in the world to creating his own health brand and using his marketing skills to create great content to help serve other people. It is an incredible story of transformation that I am excited to share with you. In This Episode: Building a personal brand is really important. People are consuming your content and without them knowing it you are building a relationship with them. Content is relationship building at scale. Life in business can be easy and fun. Whatever you are working on and trying to build it doesn’t have to be hard. You have to give yourself permission for it to be easy. And so much more!!! Connect with Kyle Lasota:
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Scaling Your Business Vision With Dr. Matt Shiver
07/26/2022
Scaling Your Business Vision With Dr. Matt Shiver
Today on the show we have Dr. Matt Shiver. He has earned the title doctor because he has a doctorate in physical therapy but these days he is much more of a physical therapist for businesses and their systems particularly helping coaches and entrepreneurs who are at the early six-figure mark scale beyond this. We talk a lot in this episode about the particular challenges that happen in scaling up from achieving maybe a 10K month consistently to really growing beyond that and what is necessary to do that as well as some of the things that Matt does to help business owners and visionaries really get clear on what they want so they can create a business that supports and uplifts them instead of gives them more work to do and stresses them out. This is an action-packed episode and I am very excited to share Matt with you because many of the things he is talking about we have been working on in my business. In This Episode: Outsourcing the fulfillment first is actually the best way to go. You have to learn how to create really good processes to give to somebody else to teach them how to do what you do. The shift happens from how can I paint this vision so vividly and so accurately and so descriptively where other people feel inspired by that vision and want to join you to achieve that. You need a scalable offer before you can really create all the systems and processes. And so much more!!! Connect with Dr. Matt Shiver:
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Creating a Contagious Vision for Your Business with Garrett Gunderson
07/19/2022
Creating a Contagious Vision for Your Business with Garrett Gunderson
Today we are going to be revisiting one of my favorite episodes from the archives. This is an interview I did with Garrett Gunderson. Garret is somebody I admire a ton in the business world. He has an incredible approach to money, mindset, financial management, and wealth. He is also an amazing marketer, storyteller, and artist. He brings all of that to his work. He is one of the most unique people in the financial planning space I have ever met. Today I want to share again the interview I did with him a few years back and the amazing video interview that was recorded along with this great audio. Garrett is the founder of Wealth Factory, a company that has been making big waves and innovation in the financial planning industry especially when it comes to entrepreneurs. It is not just his methods that are unique, Garrett also has a unique and powerful vision which he has built his company around. You can see it in his unique and viral marketing, his highly committed and loyal team, and his own personal energy and creativity in everything he does. In This Episode: External validation is never truly fulfilling because it is hard to love yourself if you are looking for other people's approval. Entrepreneurs should use money as a benchmark but always have a second benchmark for success at a minimum. If you know how to get there, it is just a goal. A vision is beyond your reach. And so much more!!!! Connect with Garrett Gunderson:
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