The Story Engine Podcast
The Story Engine Podcast where we teach you how to make marketing easier, more powerful and fun through storytelling. Each week we learn from top entrepreneurs, influencers and world-changers on how to share your story through content, copywriting, speaking and how to make your story your most powerful marketing tool.
info_outline
The Cost of Control: Healing Communication at Home and in the Boardroom with Tressa Yonekawa
07/01/2025
The Cost of Control: Healing Communication at Home and in the Boardroom with Tressa Yonekawa
What if the traits that made you successful are the same ones sabotaging your most important relationships? In this powerful and heartfelt conversation, communication coach and culture consultant Tressa Yonekawa unpacks the deeper truths behind high-performing leaders who struggle with connection, both in business and at home. Tressa shares how early childhood dynamics shape our ability to relate, how high-achievers often create chaos without realizing it, and why rapid transformation doesn’t always require a 10-year process. She also reflects on her own journey—from toxic partnerships to conscious communication—and offers simple but profound tools to create real connection, even in the most high-stakes relationships. Whether you're leading a team, building a brand, or simply trying to relate more authentically, this episode offers a mirror for transformation. In The Episode: (01:20) Tressa shares how 30 years in corporate culture shaped her work with high-profile couples and leaders. (04:31) The common root cause behind high-performer burnout and misaligned communication. (06:18) How ego and perfectionism show up in business—and why they keep your team from taking ownership. (11:42) Tressa’s unorthodox approach: why change doesn’t need a process, it needs clarity. (13:09) The “hallway moment”: a raw story of verbal abuse that sparked a complete life transformation. (21:04) A breath, a pause, and the power of relational tools—how one miscommunication turned into healing. (23:16) Rebuilding a broken business partnership—what it takes to come back stronger and more aligned. (31:00) Kyle reflects Tressa’s story back to her in a signature distillation—see how the narrative transforms when it’s truly seen. (34:00) Tressa shares her final thoughts on reflection, healing, and the importance of being heard.
/episode/index/show/storyengine/id/37208825
info_outline
Creating Confidence From The Bedroom To The Boardroom With Sam Itshaki
06/24/2025
Creating Confidence From The Bedroom To The Boardroom With Sam Itshaki
In this bold and eye-opening episode of The Story Engine Podcast, I sit down with Sam Itshaki—also known as Mr. Get Bigger Now—for a conversation that many avoid, but most need to hear. Sam opens up about his journey into the world of men’s sexual health and confidence, and how his non-pharmaceutical, non-surgical device is helping men (and women!) reclaim a deeper sense of power in and out of the bedroom. This isn’t just about performance—it’s about identity, vulnerability, and how sexual health intersects with personal leadership, relationships, and emotional well-being. If you’ve ever struggled with confidence behind closed doors or know someone who has, this episode offers a refreshing and grounded conversation that’s long overdue. In This Episode 🎧 Highlights with Timestamps: (01:28) Why Sam chose to talk publicly about male sexual health (04:10) How confidence in the bedroom affects confidence everywhere else (06:22) Common myths around pumping and sexual health products (10:15) The psychological effects of shame, silence, and toxic masculinity (13:40) How women respond when their partners take initiative (16:55) The evolution of Sam’s brand: Mr. Get Bigger Now (20:34) Why this work is more emotional than physical (24:19) The difference between confidence and bravado (28:45) Creating connection through vulnerable conversations (31:10) How to start having these conversations with your partner
/episode/index/show/storyengine/id/37087795
info_outline
How to Use the 5 Love Languages in Your Marketing With Armando Leduc
06/17/2025
How to Use the 5 Love Languages in Your Marketing With Armando Leduc
In this episode of The Story Engine Podcast, I sit down with content creator and brand strategist Armando Leduc to uncover an unexpected twist in how he connects with audiences—through the lens of the five love languages. Originally designed for romantic relationships, Armando shares how he translates these emotional drivers into authentic and effective marketing strategies for his high-profile legal clients and beyond. We explore how personalized communication, empathy, and storytelling can create deeper, more lasting client relationships, whether through email, social media, or YouTube. If you're looking for ways to build trust and resonance in your content, this is a conversation you don’t want to miss. 🔍 In This Episode (01:42) The surprising role acting and storytelling played in shaping Armando’s career (04:55) How he began working with lawyers and legal professionals on content strategy (08:10) Discovering the 5 Love Languages as a marketing tool (11:38) Real-life examples of applying each love language in emails and client outreach (15:22) Why Words of Affirmation builds engagement in written content (19:45) Using Acts of Service to deliver value in your funnels and campaigns (22:30) Physical Touch and Quality Time as metaphors in digital content (27:05) How to find your “love language” as a content creator or entrepreneur (30:40) Armando’s final advice for building emotional equity in your audience
/episode/index/show/storyengine/id/36832500
info_outline
The Art And Science Of Presence And Biohacking With Sandy Martin
06/10/2025
The Art And Science Of Presence And Biohacking With Sandy Martin
In this episode of The Story Engine Podcast, I sit down with Sandy Martin to explore her deeply personal story of success, burnout, and transformation. Sandy built her career in the fast-paced world of high-level events—but when a health crisis brought everything to a halt, it forced her to rethink everything she knew about success, wellness, and even herself. Sandy’s journey into the world of biohacking began as a search for physical healing, but what she discovered went far beyond supplements and sleep hacks. We dive into what it means to truly be present in your healing journey, and how to reconnect with the body and self when your default mode has always been achievement. If you’ve ever felt like your ambition is costing you your health, this episode will open new doors. In This Episode: [01:05] — The buildup: when ambition collides with physical and emotional burnout [03:42] — The turning point: Sandy’s health crisis and her first steps into healing [06:20] — How the biohacking world opened up—starting with the basics [08:55] — Why being present was more powerful than the perfect routine [11:30] — Redefining success: shifting from high performance to embodied wellness [14:15] — The unexpected healing power of slowing down and tuning in [17:08] — Sandy’s perspective on sustainable biohacking as a mindset, not just tools [19:45] — Lessons for high achievers: how to create a new relationship with your body [22:10] — Final reflections on integrating healing into life, work, and legacy
/episode/index/show/storyengine/id/36785465
info_outline
The Strength In Your Weakness And The Weakness In Your Strength
06/03/2025
The Strength In Your Weakness And The Weakness In Your Strength
In this solo episode of The Story Engine Podcast, I dive deep into a powerful paradox I’ve seen again and again while helping high-achieving entrepreneurs craft signature talks: the strengths that made you successful might be the very things holding you back—and your perceived weaknesses might be your greatest asset. From fictional heroes like Frodo Baggins to world-class leaders like Shamina Taylor, Michael R. Hunter, and even Brene Brown, I explore how vulnerability, emotion, and honesty—when used with intention—can elevate your message, magnetize your ideal audience, and unlock your next level of impact. If your message isn’t landing the way you want, this episode may reveal why. In This Episode [00:01:27] — Intro: The paradox of strength and weakness in high achievers [02:15] — Why the best talks don’t come from your biggest wins, but your most vulnerable moments [03:00] — Frodo Baggins as an archetype for unseen power and quiet leadership [06:17] — Why most leaders default to performance—and what’s waiting when they stop [07:30] — Case study: Shamina Taylor and the shift from control to surrender [10:04] — Masculine vs. feminine energy in high-achieving women [11:33] — Nelson Mandela: How forgiveness looked like weakness—but was actually power [13:09] — Case study: Michael R. Hunter and the trap of being “the magician” in business [16:20] — Turning burnout into brand alignment with personalbrand.com [19:56] — How Brene Brown’s talk changed her career by embracing raw truth [23:13] — Why you can’t strategize your way into truth—and what to do instead [24:46] — Why most experts’ talks underperform—and how to go deeper [25:53] — Final takeaway: When strength and weakness trade places, transformation begins
/episode/index/show/storyengine/id/36771225
info_outline
Creating Unforgettable Events With Phil Mershon
05/27/2025
Creating Unforgettable Events With Phil Mershon
What if your next event didn’t just inform—it transformed? In this episode of The Story Engine Podcast, I’m joined by Phil Mershon, the creative force behind Social Media Marketing World, one of the largest and most iconic marketing events on the planet. Phil shares his hard-earned secrets to crafting truly unforgettable experiences—ones that people not only love attending but feel deeply connected to. We explore the elements that make great events magnetic and how you can take those same ingredients and infuse them into your brand, business, or team culture. Whether you’re hosting a retreat, planning a team offsite, or looking to deepen community in your business, this episode will show you how to turn a gathering into a movement. On This Episode [00:02:18] — The origin story of Social Media Marketing World [00:05:55] — What makes an event truly unforgettable (hint: it’s not just great speakers) [00:10:44] — The "secret sauce" behind memorable experiences [00:14:15] — How to make attendees feel seen, valued, and excited to return [00:18:37] — Mistakes people make when planning high-impact events [00:22:04] — How to design events that feel like an extension of your brand’s mission [00:26:11] — Infusing storytelling and sensory elements into your live experiences [00:31:30] — How leaders can bring event thinking into their everyday business culture [00:35:20] — Why inclusion and belonging are essential to experience design [00:39:10] — Phil’s advice for entrepreneurs planning their first in-person gathering
/episode/index/show/storyengine/id/36683155
info_outline
The Delegation Trap With Atiba De Souza
05/20/2025
The Delegation Trap With Atiba De Souza
As business owners, many of us are stuck in a loop—solving problems, putting out fires, managing day-to-day crises. But what happens when we finally shift out of survival mode and into the visionary role we’re meant to play? In this episode of The Story Engine Podcast, I speak with Atiba De Souza—founder of a successful marketing agency and someone who leads with heart and clarity. Atiba shares how he made the powerful shift from reactive leader to visionary guide, and how being fully present with your team can radically transform your culture, retention, and results. If you’re ready to grow your business by growing your leadership, this episode is for you. On This Episode [00:01:42] — Why presence matters more than performance when leading a team [00:04:15] — The trap of being the “chief fire-putter-outer” (and how to escape it) [00:07:50] — Building trust, loyalty, and autonomy in your team through intentional leadership [00:10:03] — The shift from being reactive to being visionary—and why it’s critical for growth [00:14:21] — How Atiba balances coaching, delegation, and vision-setting [00:18:00] — Practical steps to empower your team without micromanaging [00:22:12] — The personal values Atiba brings into his agency culture [00:26:30] — How presence as a leader transforms your business and your mindset
/episode/index/show/storyengine/id/36583225
info_outline
Writing a Real Talk Will Transform You (If You Let It)
05/13/2025
Writing a Real Talk Will Transform You (If You Let It)
When I first crafted a talk about my own health journey—something I thought I’d never share publicly—it didn’t just grow my business… it transformed me. In this deeply personal solo episode, I share the story of how an illness I picked up in the Amazon turned into years of health struggles, shame, and self-doubt—and how stepping onto a stage to tell that story became the start of healing. But more than that, this episode is about why crafting a signature talk is more than a business asset. It’s a crucible for clarity, courage, and deep connection—with your audience and yourself. If you’re a coach, expert, or entrepreneur who wants to create a message that truly moves people—this episode is for you! In This Episode [00:02:35] — The rope swing moment that led to one of the most difficult seasons of my life [00:06:40] — Living with chronic illness and the shame of falling apart in silence [00:10:30] — The surprising event that helped me reclaim my health and my voice [00:15:18] — From health crisis to business clarity: how I turned my “curse” into my calling [00:18:45] — Why writing a great talk changes how you see yourself—not just how you speak [00:22:00] — The 3 crucibles every great speaker must face: Compression, Clarity, Courage [00:31:55] — The real reason most experts avoid doing this deep work—and why that’s a mistake [00:35:40] — How owning your truth creates magnetic content, clients, and clarity [00:41:12] — You’re not just a speaker—you’re a transformer of beliefs [00:44:33] — How to turn your hardest stories into your most defining messages
/episode/index/show/storyengine/id/36506820
info_outline
How to Get Your Message on Global Stages with Claire Angelle
05/06/2025
How to Get Your Message on Global Stages with Claire Angelle
In this episode of The Story Engine Podcast, I’m joined by Claire Angelle, a powerhouse in the world of international PR and advocacy. Claire’s mission is simple yet bold: helping world changers get their messages onto more stages, in more countries, and into the hearts of more people. We dive into Claire’s unique journey—from her roots in international advocacy to her innovative approach to helping thought leaders and changemakers craft stories that resonate across borders. If you’ve ever dreamed of taking your message worldwide, Claire’s insights will inspire and equip you to make it happen. On This Episode: [00:02:35] — Claire’s journey from international advocacy to global PR [00:07:15] — Why traditional PR strategies fall short for changemakers [00:12:42] — How Claire helps speakers craft stories that resonate internationally [00:17:05] — The #1 mindset shift needed to land speaking opportunities around the world [00:22:11] — Common mistakes even brilliant speakers make when pitching themselves [00:28:30] — How to position yourself as a go-to expert without feeling self-promotional [00:34:02] — Claire’s personal philosophy on storytelling, service, and global impact
/episode/index/show/storyengine/id/36344765
info_outline
When Success Became My Hiding Place
04/29/2025
When Success Became My Hiding Place
In this episode, I share the story I’ve kept quiet for years. It’s about the moment I disconnected from my emotional self and how that single, unconscious choice shaped my business, my leadership, and my voice for over a decade. I talk about the pain of building something successful that feels hollow—and how reconnecting with my story and truth became the path back to fulfillment, creativity, and power. If you’ve ever felt like your success cost you a part of yourself, this one’s for you. On This Episode [00:04:42] — Two losses that cracked open my faith—and shut down my emotions [00:10:33] — Building a “successful” business while feeling completely disconnected [00:15:58] — The moment I realized I had become the operator of a machine [00:19:41] — Why strategy couldn’t fix what was ultimately a survival pattern [00:23:07] — The difference between performance and presence—and why it matters [00:30:49] — What truly makes your message magnetic (hint: it’s not just your credentials) [00:35:24] — How I rebuilt my business by returning to my voice, creativity, and truth [00:40:50] — Reconnection is the key to magnetism—and the beginning of healing
/episode/index/show/storyengine/id/36283405
info_outline
How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
04/22/2025
How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge
On this episode of The Story Engine Podcast, I sat down with Josh Elledge, founder of Up My Influence, to unpack how he helps podcasters attract high-quality clients—without resorting to pressure, awkward pitches, or sleazy tactics. Josh shares how he uses podcasting as a powerful, generous tool to connect with ideal clients and create meaningful business relationships. We talk about the systems he’s built, how he filters for fit, and how showing up with generosity and intention can lead to consistent, aligned growth. If you're a podcast host or service-based business owner, this one is packed with gold. In This Episode [00:03:22] — The surprising philosophy behind Up My Influence: connection before conversion [00:07:08] — How Josh fills his pipeline with the right prospects—by inviting them as guests [00:12:45] — Why the “go-giver” model works (and how to do it without being manipulative) [00:19:30] — Filtering with integrity: how Josh qualifies ideal clients during the podcasting process [00:26:12] — What most podcasters miss when trying to monetize (and how to fix it) [00:33:01] — The real ROI of a podcast—and it’s not downloads [00:39:15] — Josh’s behind-the-scenes process for client attraction without burnout
/episode/index/show/storyengine/id/36192970
info_outline
From Invisible to Impactful: How Scott Aaron Built Confidence & Connection on LinkedIn
04/15/2025
From Invisible to Impactful: How Scott Aaron Built Confidence & Connection on LinkedIn
If you’ve ever hesitated before posting on LinkedIn or wondered if it’s really worth your time, this episode is for you. I sat down with Scott Aaron—a master of consistency, confidence, and connection on LinkedIn—to unpack the story behind his hard-won presence on the platform. We explored not just his tactical strategies (which are powerful), but also the deeper personal evolution that helped him show up authentically online, day after day. Whether you're brand new to LinkedIn or want to use it more strategically to grow your business, Scott’s story is a clear reminder that confidence is built, not born—and visibility pays compounding interest when you stay in the game. In This Episode [00:03:12] The LinkedIn mistake most people make (and how to fix it fast) [00:06:49] Scott’s first post: what he learned by hitting “publish” despite fear [00:12:33] Why showing up consistently creates “compound interest” in your business [00:18:07] How Scott rebuilt his confidence from scratch after hitting rock bottom [00:23:54] Kyle reflects Scott’s growth in a powerful, emotional story mirror moment [00:28:21] The exact daily strategy Scott uses to create content and real connections on LinkedIn [00:34:15] What it really means to lead with value—and why it always works
/episode/index/show/storyengine/id/36082150
info_outline
Messaging Mastery To Create Power Buyers With Fabi Paolini
04/08/2025
Messaging Mastery To Create Power Buyers With Fabi Paolini
Unlock the secret to attracting "power buyers"—the kind of high-value clients who are eager to invest in your expertise. In this episode of The Story Engine Podcast, I’m diving deep into the secret of attracting those high-value clients who are ready and eager to invest in your expertise. I sit down with brand strategist and messaging expert Fabi Paolini to explore her unique methodology for crafting a magnetic brand message. We’ll uncover how to position yourself as an authority, showcase your "angle of mastery," and create messaging that speaks directly to premium clients. In This Episode [02:15] What makes "power buyers" different from the average client? [07:40] How to uncover your unique angle of mastery [14:20] The biggest messaging mistakes that drive away high-value clients [21:35] How to position yourself as the go-to expert in your industry [30:10] Actionable steps to start attracting power buyers today If you're ready to take your messaging to the next level and bring in the right clients, tune in now! 🎧
/episode/index/show/storyengine/id/35959200
info_outline
How I Created A Live Experience My Clients Call A "True Mastermind"
04/01/2025
How I Created A Live Experience My Clients Call A "True Mastermind"
I just wrapped up the first-ever Story Pro Mastermind Live Retreat, and in this episode, I’m taking you behind the scenes. This wasn’t just another mastermind—it was a transformational experience designed to help speakers, coaches, and experts refine their messages, connect deeply, and elevate their impact. I’ll share why I created this mastermind, what made it different from other events, and the powerful breakthroughs that happened in the room. If you’re a speaker looking for real feedback, true collaboration, and a space to grow alongside other experts, this episode is for you. 🔹 Want to take your speaking game to the next level? Applications for the next mastermind are open—email me at to join. ⏳ [00:00] Welcome & Behind-the-Scenes Look I take you inside the Story Pro Mastermind Live Retreat and what made it such a unique experience. ⏳ [03:25] Why I Created This Mastermind Past group programs didn’t create the transformation I knew was possible—so I built something that would. ⏳ [07:45] Connection Over Content Most events overload attendees with speakers but fail to facilitate real relationships. Here’s how I structured the retreat differently. ⏳ [12:30] Gift Sharing: Setting the Stage for Value Exchange Members kicked things off by offering their unique skills, from business coaching to breathwork sessions, creating a culture of generosity from day one. ⏳ [18:20] The Referral Party Strategy I designed small group networking pods that unlocked immediate joint venture opportunities among attendees. ⏳ [24:50] Transformational Hot Seats Members brought their biggest personal and business challenges to the table—leading to some of the most powerful breakthroughs of the weekend. ⏳ [30:10] Leading from the Front Even as the mastermind host, I stepped into the hot seat to refine my own talk in real time with the group’s feedback. ⏳ [37:15] The Stage is the Ultimate Activation Point This retreat wasn’t just about learning—it was about action. Attendees will return in July to deliver their talks live, ensuring they turn insights into impact. ⏳ [42:30] Want to Join the Next One? I share details on how to apply for the next mastermind and why this could be the game-changer for your speaking career. 🎙 Listen now & be part of the journey!
/episode/index/show/storyengine/id/35945390
info_outline
I Thought I Had To Deliver All The Value In My Mastermind... I Was Wrong...
03/25/2025
I Thought I Had To Deliver All The Value In My Mastermind... I Was Wrong...
Have you ever felt like you had to over-deliver to prove your worth? Whether in masterminds, on stage, or in content creation, many leaders make the mistake of trying to provide all the value themselves—only to leave their audience overwhelmed instead of transformed. In this episode of The Story Engine Podcast, I'll share a hard-earned lesson: True leadership and influence come from creating space for others to rise. I unpack how this realization transformed my mastermind—and how the same principle can elevate your speaking, coaching, and leadership. Episode Highlights: ⏳ [00:04:12] – The biggest mistake I made in my mastermind—and how it applies to speaking. ⏳ [00:10:25] – Why over-delivering can hold back your audience’s transformation. ⏳ [00:18:47] – The key shift that makes speakers truly impactful on stage. ⏳ [00:26:55] – How structure, community, and deadlines drive real progress in masterminds. ⏳ [00:35:20] – Where in your own work are you trying to prove yourself instead of creating space? If you're a speaker, coach, or leader who wants to make a real impact, this episode is a must-listen. Tune in now!
/episode/index/show/storyengine/id/35852765
info_outline
How CEOs & Founders Go From Good To Great With Andreas Pettersson
03/18/2025
How CEOs & Founders Go From Good To Great With Andreas Pettersson
What does it take to lead at the highest levels? CEOs, founders, and executives face immense pressure, and the difference between thriving or burning out often comes down to leadership mastery. In this episode of The Story Engine Podcast, Andreas Pettersson shares his journey across multiple continents and industries, revealing the key strategies elite leaders use to stay resilient, make tough decisions, and build high-performing teams. Episode Highlights: ⏳ [00:03:15] – Andreas’ journey: From global business leader to executive coach. ⏳ [00:09:42] – The biggest leadership challenges facing CEOs today (and how to overcome them). ⏳ [00:17:30] – Why high performers struggle with burnout—and the secret to lasting resilience. ⏳ [00:25:10] – The CEO mindset shift that separates great leaders from the rest. ⏳ [00:34:45] – How Andreas helps top executives unlock their full leadership potential. Whether you’re leading a company or striving for next-level leadership, this episode is packed with valuable insights.
/episode/index/show/storyengine/id/35510365
info_outline
The Art And Science Of Successful Podcasting In 2025 With Billy Samoa Saleeby
03/11/2025
The Art And Science Of Successful Podcasting In 2025 With Billy Samoa Saleeby
What separates a podcast that fades away from one that scales, grows, and profits? In this episode of The Story Engine Podcast, I sit down with Billy Samoa Salibi to uncover the strategies behind building a highly successful podcast or YouTube channel in today’s digital world. Billy breaks down what most podcasters get wrong, how to structure a show for growth, and why now is the best time to start your own podcast. Episode Highlights: ⏳ [00:01:11] – Billy’s journey from Hollywood filmmaker to podcasting expert. ⏳ [00:04:34] – Kyle reflects on podcasting for 350+ episodes ⏳ [00:07:35] – The biggest shift in podcasting: Why success today is about niche, community-driven content rather than mass appeal. ⏳ [00:13:01] – The #1 mistake new podcasters make ⏳ [00:20:40] – The 3 pillars of podcast success: ⏳ [00:28:53] – Billy’s turning point ⏳ [00:34:12] – Billy’s breakthrough moment on Clubhouse ⏳ [00:43:58] – Billy’s final advice: Don’t wait—start now. Take action, build your platform, and make an impact. Whether you’re a beginner or looking to take your podcast to the next level, this episode is packed with valuable insights. Listen now on The Story Engine Podcast.
/episode/index/show/storyengine/id/35456210
info_outline
The Art And Science Of Creating Trust With Darryl Stickel
03/04/2025
The Art And Science Of Creating Trust With Darryl Stickel
What makes trust work—and why is it so hard to build? In this episode of The Story Engine Podcast, trust expert Daryl Stickle takes us on a deep dive into the psychology of trust, sharing insights from his decades-long career. You’ll hear real-world stories, unexpected insights, and practical strategies for strengthening trust in business and life. In This Episode: [07:51]The Superpower of Vulnerability [13:43] Building Trust in Hostile Environments [21:46] The Importance of Benevolence in Trust [28:06] Overcoming Leadership Challenges [40:24] Reflections on Growth and Learning This is a powerful conversation you don’t want to miss! Listen now.
/episode/index/show/storyengine/id/35315175
info_outline
Conversations For A Better Country With Jerremy Newsome
02/25/2025
Conversations For A Better Country With Jerremy Newsome
What does it truly mean to be wealthy? Is it just about money, or something deeper? In this powerful episode of The Story Engine Podcast, we sit down with Jerremy Newsome to explore his incredible journey—building and losing millions, discovering spiritual healing, and finding a deeper purpose. Jerremy shares how a life-changing moment in a self-development course shattered his old beliefs and led him to a new definition of prosperity. He also reveals a bold vision for the future—his new podcast, Solving America’s Problems, and his ultimate goal: running for President in 2032. Episode Highlights: ⏳ [00:03:31] – The moment that changed everything: A question that left Jerremy speechless and redefined his approach to life. ⏳ [00:08:56] – The five levels of spirituality and how they impact wealth, success, and fulfillment. ⏳ [00:16:46] – Jerremy’s latest project: A podcast tackling America’s biggest challenges—education, politics, and unity. ⏳ [00:37:42] – The childhood vision Jerremy kept secret for decades (and why he’s finally stepping into it). ⏳ [00:44:55] – Kyle reflects Jerremy’s story back to him in an unforgettable moment of storytelling mastery. This is an episode filled with wisdom, transformation, and an inspiring call to action. Listen now on The Story Engine Podcast.
/episode/index/show/storyengine/id/35176365
info_outline
The Secrets Of A Business And Agency Matchmaker With Behdad Jamshidi
02/18/2025
The Secrets Of A Business And Agency Matchmaker With Behdad Jamshidi
Why do so many businesses struggle to find the right marketing partners? On this episode of The Story Engine Podcast, Behdad Jamshidi shares the hard truths about hiring agencies, avoiding common pitfalls, and the strategy behind connecting businesses with the right marketing experts. Behdad Jamshidi, a marketing matchmaker, dives deep into why business owners keep hitting dead ends with agencies and how his approach creates lasting partnerships that drive real results. We Disscuss ⏳ [00:02:35] – The biggest mistake businesses make when hiring agencies ⏳ [00:10:45] – How agencies oversell and overpromise—and what to do instead ⏳ [00:22:01] – Why businesses fail to give marketing strategies enough time ⏳ [00:34:47] – A powerful moment of business freedom: Scaling while traveling
/episode/index/show/storyengine/id/35130350
info_outline
Why Your Script Is Holding You Back: The Path to Speaking Mastery
02/11/2025
Why Your Script Is Holding You Back: The Path to Speaking Mastery
On this episode of The Story Engine Podcast, I break down why relying too much on a script can actually weaken your impact and hurt your conversions. I’ll show you how to internalize your message so deeply that you can step on stage with confidence, without clinging to a script for dear life. I used to believe that the key to delivering a powerful talk was having the perfect script—every word polished, every slide dialed in. But over the years, I’ve realized that mastery doesn’t live on a page—it lives in your presence, your connection, and your ability to adapt in the moment. Episode Highlights: ⏳ [00:02:15] – Why scripts feel safe but actually create distance between you and your audience ⏳ [00:10:43] – The difference between memorizing your message and embodying it ⏳ [00:22:30] – A client’s real-life story: How he handled a complete tech failure on stage—and won over his audience ⏳ [00:35:12] – The storytelling frameworks that allow you to flow naturally in your talks
/episode/index/show/storyengine/id/35066225
info_outline
Why Experts Struggle To Tell Effective Stories
02/04/2025
Why Experts Struggle To Tell Effective Stories
On this episode of The Story Engine Podcast, We discusses the critical role of storytelling for experts and how many fail to leverage their personal narratives effectively. He emphasizes the importance of resonance in storytelling, explaining how connecting emotionally with an audience can inspire trust and action. Through a case study of a tax professional, we illustrate how refining a message and incorporating personal stories can lead to significant improvements in audience engagement and conversion rates. We conclude with a reminder of the unique value that personal stories bring in an increasingly competitive landscape. In This Episode Many experts dismiss storytelling as irrelevant or manipulative. The way solutions are communicated is as important as the solutions themselves. Overloading audiences with information can lead to disconnection. Personal stories can inspire trust and drive action. Resonance in storytelling connects emotionally with the audience. Understanding client pain points is crucial for effective storytelling. Accessing personal stories can transform how experts relate to their audience. A case study illustrates the power of storytelling in a professional context. Simplifying messages can lead to higher engagement and conversion rates. Personal stories are irreplaceable in a world of AI and information overload. We Discuss 00:00 The Importance of Storytelling for Experts 04:28 Understanding Resonance in Storytelling 09:23 Finding Stories That Resonate 14:19 Case Study: Transforming a Tax Professional's Approach 19:26 The Unique Value of Personal Stories
/episode/index/show/storyengine/id/34940370
info_outline
The Expert's Gap Is Killing Your Speaking Conversions
01/28/2025
The Expert's Gap Is Killing Your Speaking Conversions
On this episode of the Story Engine podcast, we discusses the 'Experts Gap'—the disconnect that occurs when experts fail to effectively communicate their knowledge to their audience. We emphasize the importance of understanding audience needs, overcoming misconceptions about structure in talks, and the anatomy of a high converting presentation. By focusing on authority stories, addressing audience beliefs, and creating urgency for action, experts can bridge the gap and enhance their impact. The episode concludes with a success story illustrating the transformative power of structured communication. In This Episode The Experts Gap occurs when experts fail to connect with their audience. Experts often design messages that satisfy their own understanding rather than the audience's needs. Structure in communication is not inauthentic; it enhances clarity and connection. A well-structured talk allows for emotional connection and audience engagement. The anatomy of a high converting talk includes three key questions: Should I listen to this? Will this work for me? Should I act now? Authority stories help establish trust and relevance with the audience. Addressing audience beliefs is crucial for effective communication. Creating urgency for action is essential for conversions. Structure liberates creativity and amplifies authenticity in presentations. Success stories demonstrate the effectiveness of structured communication. We Discuss 02:33 The Misconceptions of Expert Communication 05:57 Anatomy of a High Converting Talk 08:47 Crafting Authority Stories 11:58 Addressing Audience Beliefs 14:54 Creating Urgency for Action 17:45 The Power of Structure in Storytelling 20:02 Real-Life Success Story: Nima Ramani 23:00 Conclusion and Call to Action
/episode/index/show/storyengine/id/34849195
info_outline
How To Capitalize On Connections With David Gonzalez
01/21/2025
How To Capitalize On Connections With David Gonzalez
On this episode of the Story Engine Podcast, We are talking to David Gonzalez, a renowned connector in the digital marketing space. David shares his journey from hosting the Internet Marketing Party to creating transformative Think Tank experiences. He discusses the importance of vulnerability in mastermind settings and how he has evolved from being a connector to showcasing his own expertise through the Experts Council. The conversation highlights the significance of creating safe spaces for deep connections and personal growth, as well as David's aspirations for the future. In This Episode David is known as the 'serial super connector' in the digital marketing space. The Think Tank experience allows for deep vulnerability and problem-solving. Creating safe spaces is essential for honest discussions among entrepreneurs. David's journey reflects a personal transformation from connector to leader. The Experts Council aims to provide tailored solutions for high-level entrepreneurs. David emphasizes the importance of meritocracy in his events. Vulnerability can lead to significant personal and professional breakthroughs. David's passion for connection stems from his childhood experiences. The Think Tank sessions have led to life-changing decisions for participants. Self-compassion and kindness are key focuses for David in 2025. We Discuss 05:26 The Power of Connection and Think Tanks 10:26 Creating Safe Spaces for Vulnerability 15:33 The Evolution of David's Passion Projects 20:27 The Birth of Experts Council 25:14 The Unique Value of Curated Experiences 30:26 Reflections on Personal Growth and Future Vision
/episode/index/show/storyengine/id/34835360
info_outline
How Professionals Create Profitable Podcasts With Hector Santiesteban
01/14/2025
How Professionals Create Profitable Podcasts With Hector Santiesteban
On this episode of the Story Engine podcast, Kyle Gray interviews Hector Santiesteban from Amplify Media, discussing the evolution of podcasting and its significance for businesses. Hector shares insights on creating sustainable podcasts, the importance of understanding the audience, and overcoming imposter syndrome. He introduces the 'Three P's' framework for successful podcasting, emphasizing authenticity and emotional resonance. The conversation also touches on the challenges faced by executives in the podcasting landscape and the transformative power of sharing personal stories. In This Episode Every business could benefit from podcasting. Understanding your audience is crucial for success. Authenticity resonates more than high production value. The sales cycle can be shortened through effective podcasting. Imposter syndrome is common among executives starting podcasts. The 'Three P's' framework is essential for podcasting success. Creating a personal connection with the audience is key. Podcasts can serve as a powerful marketing tool. It's important to focus on your unique experiences. Podcasting is an infinite game, not a one-time win. We Discuss 11:06 Understanding the Audience 18:11 The Challenges Executives Face 25:22 Burnout and the Need for Clarity 29:49 The Desire to Be Seen 35:55 The Journey of Transformation 42:27 Connecting and Closing Thoughts
/episode/index/show/storyengine/id/34722405
info_outline
The Magic Of Hypnosis With Adrianna Foster
01/07/2025
The Magic Of Hypnosis With Adrianna Foster
On this episode of the Story Engine podcast, host Kyle Gray speaks with Adrianna Foster, a clinical hypnotherapist and transformational trainer. They explore the power of hypnotherapy in addressing deep-seated belief systems and the subconscious mind. Adrianna shares her insights on the importance of embracing discomfort for personal growth, the role of shadow work in healing, and the significance of authenticity and self-expression. Through personal stories and unique approaches, they discuss how to identify pain points and desired outcomes in the journey of transformation. In This Episode Hypnotherapy can help address subconscious beliefs that control behavior. Many people struggle with the belief that solutions lie outside themselves. Embracing discomfort is essential for personal growth and transformation. Shadow work involves befriending fears and negative thoughts. Authenticity is key to solving personal and societal problems. Understanding one's gifts is crucial for fulfillment and happiness. Shame and guilt are significant toxic emotions that hinder progress. Personal stories of transformation can inspire others to seek change. Creating a supportive environment is vital for healing and growth. We Discuss 03:42 Understanding Hypnosis and Its Impact 06:30 Belief Systems and Client Transformation 09:41 Embracing Discomfort for Growth 12:50 The Role of Shadow Work in Healing 15:42 Unique Approaches to Client Experiences 18:45 Transformative Stories of Change 21:43 Finding Alignment and Ease in Life 24:44 The Power of Vulnerability and Authenticity 27:34 Closing Thoughts and Resources
/episode/index/show/storyengine/id/34716705
info_outline
More Creations With AI: Dinosaur Oracle Cards, Future Visions, and Emotional Clarity
12/31/2024
More Creations With AI: Dinosaur Oracle Cards, Future Visions, and Emotional Clarity
On this episode, I discusses the creation of the Dinosaur Oracle Card deck, the role of AI in enhancing creativity, and the development of personal tools for self-reflection and growth. I shares insights on how AI can facilitate deeper connections and imaginative projects, emphasizing the importance of creativity and human intuition in the process. Join the waitlist for the Destiny Dinos Oracle Deck: Unearth Ancient Wisdom In This Episode The Dinosaur Oracle Card deck was born from a collaborative and creative process. AI can enhance creativity by handling repetitive tasks, allowing for deeper exploration. Creating vision boards with AI can help visualize and manifest personal goals. AI can serve as a tool for self-reflection and emotional processing. The iterative process in creating the card deck led to better organization and creativity. Each dinosaur in the deck carries a unique message and reflection question. AI can help identify patterns in personal struggles and aspirations. The importance of connection and creativity in using technology is paramount. AI should be seen as a collaborator rather than a replacement for human intuition. Imagination is limitless when combined with technology, opening new avenues for personal growth. We Discuss 01:57 The Creation Of Destiny Dinos 15:26 Crafting a Vision for the Future 21:18 Creating an AI Therapist 26:58 The Power of Imagination and Connection
/episode/index/show/storyengine/id/34504115
info_outline
How I Trained AI To Help You Tell Stories Like A Pro
12/24/2024
How I Trained AI To Help You Tell Stories Like A Pro
On this episode, we discusses my innovative approach to leveraging AI in the creative processes, particularly in writing a book and developing a storytelling tool. I emphasize the importance of maintaining authenticity while using AI as a collaborative partner to refine ideas and enhance audience engagement. The conversation also covers the creation of the Authority Story Creator, a tool designed to help users craft compelling narratives that resonate with their audience. Create your story at: On This Episode Kyle emphasizes a balance between authenticity and AI's capabilities. He discusses the iterative process of refining his book with AI. The importance of audience focus in content creation is highlighted. AI serves as a collaborator, not just a tool, in his creative process. Kyle's approach involves defining clear goals for his projects. He shares insights on creating concise and impactful content. The Authority Story Creator was developed to aid storytelling. Empathy-driven storytelling fosters deeper connections with audiences. Kyle's tools aim to simplify the storytelling process for users. He expresses optimism about the future of AI in content creation. We Discuss 00:00 Harnessing AI for Creative Processes 06:48 Creating The Book 10:10 Building The Authority Story Creator 19:23 Future Prospects and AI Integration
/episode/index/show/storyengine/id/34503348
info_outline
The Cost Of Getting Through The Day
12/17/2024
The Cost Of Getting Through The Day
On this episode of the Story Engine Podcast, I'll discuss the concept of 'The Cost of Getting Through The Day' and how it relates to personal growth and creativity. I share personal experiences with anxiety and the feeling of just getting through the day, emphasizing the importance of recognizing and reframing fear as a tool for growth. I encourage listeners to create a vision for their future that excites them and to actively work towards it, rather than succumbing to survival mode. In This Episode The cost of doing nothing can lead to regret and shame. Anxiety-driven choices often result in unproductive patterns. Naming fears can help in addressing them effectively. Reframing fear as a tool can empower personal growth. Creating a vision for the future is crucial for motivation. Daily practices like journaling can help focus intentions. Recognizing small progress is important for self-acknowledgment. Understanding the roots of fear can lead to healing. Survival mode can hinder creativity and fulfillment. Embracing creativity is essential for a meaningful life. We Discuss 10:24 Understanding Fear and Anxiety 18:19 Creating a Vision for the Future 31:10 Re-enrolling in Your Vision
/episode/index/show/storyengine/id/34366090
info_outline
How To Have A Sales Call With Yourself
12/10/2024
How To Have A Sales Call With Yourself
On this episode, We discusses the transformative process of having a sales call with oneself. We emphasizes the importance of self-reflection, commitment to personal vision, and the need to address limiting beliefs. Through personal anecdotes, we illustrate how taking time for introspection can lead to profound reinvention and alignment with one's true self. The conversation culminates in practical steps for listeners to engage in their own self-enrollment and daily practices that nurture growth and clarity. In This Episode The sales call with yourself is an intimate process. Self-reflection is crucial for personal growth. Many focus outwardly instead of inwardly. Reinventing oneself requires commitment and clarity. Daily practices help maintain alignment with vision. Identifying obstacles is the first step to overcoming them. Past successes can inspire future actions. Setting goals should excite and energize you. Overwhelm and procrastination are common pitfalls. Self-compassion is essential in the growth process. We Discuss 00:00 The Importance of Self-Reflection 07:32 Reinventing Yourself 20:34 Daily Practices for Alignment
/episode/index/show/storyengine/id/34264170