The Go-Giver Podcast

Would you like your business — and your life — to be a lot more fun, a lot less stressful, and a lot more profitable? Do you want to sell more, lead better, be more influential, and live a life of significance? In this show, based around the Five Laws of Stratospheric Success from the international bestseller, “The Go-Giver”, you'll learn how to naturally create a life of joy and prosperity. Your host, Bob Burg, coauthor of “The Go-Giver” will share his insights and interview notables including today’s top entrepreneurs, business and thought leaders.

181 Creating Your Big Idea – Bob Sager 06/01/2021

181 Creating Your Big Idea – Bob Sager Innovation, Business Strategies, Creative Thinking, Ideas, Connection Summary Not focusing on your competition is NOT the same as ignoring them. We’ll look at that in our Thought of the Day. And in our interview segment, Bob Sager shows us how to be creative and innovative as a way of distinguishing our businesses FROM the competition… in a very crowded and noisy marketplace. That and more on today’s show. Bob’s Thought of the Day We’ll explore: The difference between FOCUSING on your competitors and ACKNOWLEDGING them. Why it’s important to learn about your competitors but to focus on your customer. That successful people live in the world that IS, not the world they WISH it is. That your role is to create value for those in your target market—those you serve and wish to serve. Interview with Bob Sager You’ll discover: The importance of presenting yourself in an innovative way, so people will pay attention. The top three problem areas for businesses. The principle of “magnification” in order to engage prospective customers. How Bob Sager’s game, What’s the BIG Idea? elevates your creative thinking skills. That coming up with good ideas means coming up with a lot of ideas. An overview of Bob Sager’s subscription service for business strategies. Click to Tweet People only pay attention until they THINK they know what you’re saying. Then they quickly move on. @sagerbob #communication You have 5 seconds or less to capture people’s attention. @sagerbob #attention If you want to come up with good ideas, you have to come up with a lot of ideas. @sagrebob #ideas Interview Links Find Bob Sager on LinkedIn. Follow Bob Sager on Twitter. Chat with Bob Sager on Clubhouse: @bobsager. 101 Freaking Brilliant Business Ideas: And Ten Ways YOU Can Create Your Own by Bob Sager Discovering Your Greatness: A Higher Level Thinking and Action Guide by Bob Sager Living a Wealthy Life: Stories of Gaining an Abundance in All Five Forms of Wealth by Bob Sager Visit Spear Point Solutions’ website. Connect with Spear Point Solutions on LinkedIn. Follow Speak Point Solutions on Facebook. Explore Spear Point Solutions’ Resources. Learn More About the What’s the BIG Idea Game Show. Check Out What’s the BIG Idea Show’s Facebook Page. Watch What’s the BIG Idea Show on Youtube. Resources The Go-Giver Success Alliance look Bob’s Ten Feel-Good Questions Endless Referrals: The Go-Giver Way The Go-Giver The Go-Giver Leader The Go-Giver Influencer GoGiverSalesAcademy.com Endless Referrals: The Go-Giver Way 2-Day Workshop TheGoGiver.com GoGiverSpeaker.com Burg.com How to Post a Review /episode/index/show/thegogiver/id/19282649

180 Standing on Her … Tippi Toes - Sarah Nuse 05/25/2021

180 Standing on Her … Tippi Toes - Sarah Nuse Happiness, Success, Integrity, Accountability, Intentionality Summary What does it really take … to be happy? We’ll look at that in our Thought of the Day. And in our interview segment, international franchisor Sarah Nuse will share wisdom from her fantastic book, Destined for Greatness. That and more on today’s show. Bob’s Thought of the Day We’ll explore: The idea that the pursuit of happiness is part of our human nature. That acting incongruently with your values makes it nearly impossible to be happy. A converse truth: when you’re willing to stand on principle—even turning down a business opportunity others think you’re crazy to refuse—you WILL be happier. Knowing that much more often than not, staying true to your principles will not be self-sacrificial but rather the best business AND financial move you could make. Interview with Sarah Nuse You’ll discover: The fascinating story of how needing to earn some extra cash in college would lead to an international business career. And how desperation can catapult you to greatness. The power (and necessity) of doing the uncomfortable when building a business. Sarah and her sister, Megan’s Shark Tank appearance...and the intrigue that transpired. The importance of aligning your business with who you are and who you want to be. Details about Sarah’s Destined for Greatness Accountability Program. How accountability and intentionality can help you accomplish your dreams, expand your goals, and deepen your relationships. Click to Tweet Soil responds to seeds, not wishes. ~ Sarah Nuse #fuelyourfire If you want to be great, you just have to be good every single day. ~ Sarah Nuse #greatness Being held accountable helps me to grow, change, and dream bigger, because I’m not alone. ~ Sarah Nuse #accountability Thought of The Day Link: Episode 16 Alignment, Success, & Happiness Interview Links by Sarah Nuse Resources /episode/index/show/thegogiver/id/19226183

179 Tweets … and Deeper Meanings 05/11/2021

179 Tweets … and Deeper Meanings Twitter, Social Media, Quotes, Excellence, Listening Summary The challenge of communicating effectively on Twitter can actually help us to be better communicators. We’ll look at that in our Thought of the Day. Then in the second segment, we’ll look at a few powerful tweets and then expound on them a bit in order to attain an even deeper understanding. That and more on today’s show. Bob’s Thought of the Day We’ll explore: Why Twitter can be a hotbed for misunderstanding, hurt feelings, and an insult or two. The importance of caring enough to ask ourselves how what we are about to say (and how we are about to say it) will likely be interpreted by the other person. Why we must train ourselves to communicate in a way that works for everyone involved. Segment 2 You’ll discover several timeless, wisdom-filled quotes and why they are so powerful: "Fight for the things that you care about, but do it in a way that will lead others to join you." –Ruth Bader Ginsburg, former United States Supreme Court Justice "Excellence is not an ‘aspiration.' Excellence is not a 'hill to climb.' Excellence is the next five minutes. Or it is nothing at all.” –Tom Peters, author of The Excellence Dividend "The older I grow the more apt I am to doubt my own judgment." –Benjamin Franklin, inventor, printer, and United States diplomat Click to Tweet The challenge of communicating effectively on Twitter can actually help us to become better communicators. "Fight for the things that you care about, but do it in a way that will lead others to join you." – RBG #change "The older I grow the more apt I am to doubt my own judgment." ~Benjamin Franklin #judgment "Excellence is not an ‘aspiration.' Excellence is not a 'hill to climb.' Excellence is the next five minutes. Or it is nothing at all.” @tom_peters, author of “The Excellence Dividend” #excellence Links from Today’s Episode by Greg Satell by Tom Peters by Adam Grant by Adam Grant by Ray Dalio Resources /episode/index/show/thegogiver/id/19025762

178 Rewire Your Brain for Success - Frederique Murphy 04/20/2021

177 Peaceful Prosperity - Kenya Nelson Stevens 04/13/2021

176 Mindset Reset - Lisa Jimenez 04/06/2021

175 Magically Making the Impossible … Happen - Mahdi Gilbert 03/23/2021

174 Counterintuitive Charisma 03/16/2021

173 Creating Transformational Change - Greg Satell 03/02/2021

173 Creating Transformational Change - Greg Satell Change, Values, Purpose, Leadership, Movements Summary What does it take to create and sustain transformational change? We’ll look at that in our Thought of the Day. And in our interview segment, we’ll have a discussion with the author of a magnificent book on that very topic. That and more on today’s show. Bob’s Thought of the Day We’ll explore: Why we must never stop looking for ways to better the world. What it takes to do so: creating a plan, executing that plan, and implementing the correct strategies and tactics. Interview with Greg Satell You’ll discover: Lessons about creating transformational change from two movements: one that failed (Occupy Wall St.), and one that succeeded (Otpor). The importance of using humor to dispel tension. Why you must reach out to those outside your movement, and welcome those who wish to join you. A key for creating impact: small groups loosely connected, united by a shared purpose. That violence doesn’t work in terms of winning over the masses.. What we can learn from two of the most notable transformational changes in modern history, Mahatma Gandhi’s leading of the Indian independence movement, and the Reverend Dr. Martin Luther King, Jr.’s leading of the civil rights movement. The immense, game-changing importance of communicating shared values. 10 Principles for Transformational Change Revolutions don’t begin with a slogan. They begin with a cause. The vision always needs to be rooted in solving problems people genuinely care about. That’s why you can’t bribe or coerce change. Once you start trying to engineer change through incentives, you are signaling that this is a change that people don’t really want to make. Transformation fails because people oppose it, not because people don’t understand it. For any significant change, there are going to be some people who aren’t going to like it and they are going to undermine it in ways that are dishonest, underhanded, and deceptive. That is your primary design constraint. Change of any kind threatens the status quo, which never yields its power gracefully. Be explicit about your values. Values represent constraints and constraints bring meaning and credibility. A movement without values is nothing more than a mob. Resist the urge to engage those who attack and undermine you. In fact, as a general rule, you should avoid them until you have gained significant momentum. It will only frustrate you and slow you down. Focus on building local majorities. You want to be continually expanding your majorities within communities and clusters. When you go outside your majority, however, you get pushback. Stay on the inside pushing out. Shift from differentiating values to shared values. Differentiating values are what make people passionate about an idea, but shared values create entry points for people to join your cause. You overcome your opposition by listening and identifying shared values in what they say that can be leveraged to attract others to your cause. Mobilize people to influence institutions. Every action has a purpose. You are always mobilizing someone to influence something. For everything you do, you ask who are we mobilizing and to influence what? Scale change through empowerment. Instead of trying to get people to do what you want, find people who want what you want and give them resources to help them take action. It is through taking action, not taking orders, that people take ownership of the movement and make it their own. Survive victory. The victory phase is the most dangerous phase. You need to think about how to “survive victory” from the start. It’s not enough to make a point, you have to want to make a difference. Transformation is always a journey, never a particular destination. The most important thing you can do to bring change about is simply to get started. If not now, when? If not you, who? Click to Tweet “The first step to building a platform for change is making people feel comfortable.” Greg Satell @Digitaltonto #change On this episode, discover a key element for creating change and impact: “Small groups, loosely connected, but united by a shared purpose.” @Digitaltonto #purpose “You get to the shared values by listening to your most ardent opponents.” Greg Satell @Digitaltonto #values Interview Links by Greg Satell by Greg Satell Resources /episode/index/show/thegogiver/id/18141317

172 Creating Value … is YOUR Choice! - Amanda Buse 02/23/2021

171 Grappling with the Gray - Rabbi Yonason Goldson 02/16/2021

170 Navigating Your Blind Spots - Likky Lavji 02/09/2021

169 Confirmation Bias - It’s Real! 01/26/2021

169 Confirmation Bias - It’s Real! Confirmation Bias, Thinking, Decisions, Emotions, Beliefs Summary Imagine a world where we only accept as truth that which we already believe and ignore whatever we don’t. Actually, you need not imagine it. It’s … what we do. We’ll look at that in our Thought of the Day. Then in the second segment, we’ll see what we can do about lessening its effect on us. That and more on today’s show. Bob’s Thought of the Day We’ll explore: A reminder about cognitive dissonance, which we discussed in Episode 133: it is one of the most negatively powerful ways a person will unconsciously allow their emotions to keep them from making a correct decision or a necessary change. A definition of confirmation bias: “The tendency to search for, interpret, favor, and recall information in a way that confirms one’s preexisting beliefs or hypotheses.” Daniel Goleman’s powerful quote, from his book Emotional Intelligence: “The emotional mind takes its beliefs to be absolutely true, and so discounts any evidence to the contrary.” An example of confirmation bias from a conversation I recently had on Twitter. SEGMENT #2 We’ll explore: Why people who are suffering from confirmation bias... don’t realize they are doing so. The importance of continually asking yourself--especially the more strongly and passionately you feel about a thing--if you might be experiencing confirmation bias. A recent interaction when I realized I had confirmation bias. Click to Tweet How does confirmation bias dramatically hold us back from clear decision-making? Find out in this episode of The Go-Giver Podcast. #confirmationbias The degree to which one suffers from cognitive dissonance and confirmation bias is directly proportional to the emotional investment they have in their current belief. #confirmationbias Stay aware of the possibility that confirmation bias might be running through your thought process, and ultimately, your decision-making process. #decisions When it comes to confirmation bias, the most important thing we can do is to continually stop our unconscious thinking and ask ourselves questions. #thinking Resources Episode 133 Confirmatin Bias https://thegogiver.com/2019/01/133-cognitive-dissonance/ /episode/index/show/thegogiver/id/17677571

168 Brilliantly Resilient - Kristin Smedley & Mary Fran Bontempo 01/19/2021

167 Creating a New Version of You! - Randy Gage 01/05/2021

166 The Power of Imagination - Dr. Sofie Nubani 12/29/2020

165 Desire, Courage, Heart, Humility: Shannon’s Story - Shannon Ferraby 12/22/2020

164 From Time Poor to Time Rich - Steve Glaveski 12/15/2020

163 Black Sheep Values - Brant Menswar 12/08/2020

162 Dunkin’ Leadership--More Than Coffee and Donuts - Robert Rosenberg 12/01/2020

162 Dunkin’ Leadership--More Than Coffee and Donuts - Robert Rosenberg Leadership, Business, Influence, Communication, Franchising Summary While it’s important to know the definition of influence, it’s even more important to understand its “essence.” We’ll look at that in our Thought of the Day. And in our interview segment, one of the titans of leadership over the last 35 years of the 20th century--and the author of a fantastic new book--will guide us with some absolute gems of wisdom. That and more on today’s show. Bob’s Thought of the Day We’ll explore: The difference between pushing and pulling in leadership. A powerful reminder from Dale Carnegie’s classic, How to Win Friends and Influence People: “Ultimately, people do things for THEIR reasons, not OUR reasons.” Why your influence is dependent upon how abundantly you can actually focus not on your own interests, but rather on the interests of those you’re wanting to lead. Interview with Robert Rosenberg You’ll discover: How Robert’s new book can help leaders in their personal and business lives. The key lesson Robert learned from accompanying his father on a business trip: quality is better than price. The importance of giving the consumer something that doesn’t exist in the marketplace. Why you must take 100% of the responsibility as the leader. A critical leadership lesson: running a business is just as much a social entity as a commercial one--maybe more so. The importance of communication and defining terms correctly. How Robert helped franchisees understand how remodeling their stores could be a great return on investment. The story behind Dunkin’ Donuts Munchins. Click to Tweet ”For me, it all begins with precise language and a clear and unchanging definition of terms.” ~Robert Rosenberg, Former CEO of Dunkin’ Donuts #leadership “As a leader, you do not blame your followers. You take 100% of the responsibility.” ~Robert Rosenberg, Former CEO of Dunkin’ Donuts #leadership “A healthy dose of humility can be the best asset in the pursuit of learning and betterment.” ~Robert Rosenberg, Former CEO of Dunkin’ Donuts #leadership Interview Links by Robert Rosenberg Resources /episode/index/show/thegogiver/id/16953974

161 Expert Positioning - David Newman 11/24/2020

161 Expert Positioning - David Newman Marketing, Business, Sales, Relationships, Prospects Summary How important is it to really embrace the value of your product or service? We’ll look at that in our Thought of the Day. And in our interview segment, one of the truly outstanding marketers of today’s entrepreneurial world, David Newman, will share some of his top tips on Thought Leadership Marketing. That and more on today’s show. Bob’s Thought of the Day We’ll explore: A powerful example of valuing your product to be legitimately worthy of a higher price. Why we must believe in the value of our product or service if we expect our customers or clients to believe in it. A key principle of sales: we should not be selling on low price, but rather on high value. Interview with David Newman You’ll discover: That if you want to stand out, you have to say things differently, you have to do things differently, and you have to be more helpful than the average salesperson. Some of the how-to’s of thought leadership marketing. Three key questions: 1) What business are you in? 2) What business are you REALLY in? 3) What business do your prospects need you to be in? The importance of connecting first as a friendly expert or trusted authority. The value of doing 15 minutes of research on a company you want to do business with. Why a true salesperson is a catalyst for new thinking. The value of knowing how Covid-19 has affected your prospects, and why you must adjust your sales language. A powerful David Newman-ism. Click to Tweet “If you want to stand out, you have to stand out.” ~@dnewman #business “Research before reach out.” ~@dnewman #research “Marketing comes down to four words: Offer value, Invite engagement.” ~@dnewman #marketing Interview Links by David Newman by David Newman Free by David Newman ResourcesTR-4=P[ CAN WE ADD A LINK TO Around The Corner to Around the World: A Dozen Lessons I Learned Running Dunkin’ Donuts by /episode/index/show/thegogiver/id/16928090

160 Pouring Into Your People, Part 2 - April Shprintz 11/17/2020

159 Pouring Into Your People, Part 1 - April Shprintz 11/10/2020

158 Power Couple - Heath Oakes & Jenny Anchondo 12/10/2019

157 Radical Relevance - Bill Cates 12/03/2019

156 Freedom Lifestyle - Curt Mercadante 11/26/2019

155 Manage Attention … Unleash Genius - Maura Nevel Thomas 10/15/2019

154 The Gift of Struggle - Bobby Herrera 10/08/2019

153 The Art of the “Heart” Sell - Christine Schlonski 09/24/2019

152 Happy Money - Ken Honda 09/17/2019

152 Happy Money - Ken Honda Money, Gratitude, Relationships, Business, Happiness Summary How do *feel* about money? We’ll look at that in our Thought of the Day. And in our interview segment, money and happiness expert Ken Honda shares with us why--not the money itself, but our emotions around money--have so much to do with the degree of happiness we experience. That and more on today’s show. Bob’s Thought of the Day We’ll explore: The beauty of a free-market: a place where people can choose to buy and pay for what they wish based on their own values. Why money tends to be one of the most emotional concepts there is, and why most people’s reactions to money have a negative ring. Several prosperity-based authors who can help you override the constant messages of lack we receive from so many sources. Interview with Ken Honda You’ll discover: The story that opens Ken’s book--a rather strange story by Western standards. The difference between Happy Money and Unhappy Money. Why most of us are already in a deeply committed, unhappy relationship with our money. The tragedy that began Ken’s quest to learn and understand the meaning of money. Two powerful words that will help you to start to transform your relationship with money. Two kinds of money knowledge: IQ and EQ. The myth of scarcity and why it is so pervasive. What parents must teach their children about money. Five Steps to Happy Money: Shift out of the scarcity mindset. Forgive and heal your money wounds. Discover your gifts and get into the flow of Happy Money. Trust life. Say “arigato” all the time. Click to Tweet It is not how much you make or have that results in Happy Money or Unhappy Money; it is the energy in which your #money is given and received that determines your flow. @KenHondaHappy Winning the #money game is not how well you do financially. It is how good you FEEL ABOUT PLAYING. @KenHondaHappy A healthy relationship with #money can bring you a deep sense of peace. @KenHondaHappy Interview Links by Ken Honda Resources /episode/index/show/thegogiver/id/11216561

The Go-Giver Podcast

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