Your Fitness Money Coach Podcast - Helping Gym Owners Build Profitable Businesses
You opened your gym to change lives — not to live paycheck to paycheck. The Your Fitness Money Coach Podcast helps you master the money side of your business so you can take home more, stress less, and finally build the life you envisioned. I’m Billy Hofacker, your host. After 20+ years in the trenches of the fitness industry and paying off nearly $500K in debt, I’ve helped hundreds of fitness professionals get financially free. In each episode, you’ll hear real stories of fit pros winning with money, actionable strategies to increase profits and build wealth, and inspiration to keep going on your own path to financial freedom.
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The Biggest Profitability Mistake Gym Owners Make
01/06/2026
The Biggest Profitability Mistake Gym Owners Make
#303 In this episode, I’m sharing a conversation where I was interviewed by Sumit from Naamly about what truly drives profitability and stability in a gym business. We talk about the biggest mistake gym owners make when it comes to profit, why retention is far more important than most people realize, and the habits that consistently show up in the most successful gyms. We also dig into mindset, not in a fluffy way, but in how it actually plays out in day-to-day financial decisions and leadership choices. One idea I shared that really resonated: operate as if your clients always have one foot out the door. Not from fear, but from responsibility. When you do that, everything from retention to finances gets sharper. This is a grounded, honest conversation for gym owners who want to build a solid foundation and a business they’re genuinely proud of. What we cover: The biggest profitability mistake gym owners make Why retention is a financial strategy, not just a metric The daily habits of consistently successful gyms How mindset shows up in cash flow, pricing, and decisions Why assuming clients have one foot out the door leads to better leadership Who this episode is for: Gym owners who want more clarity, better systems, and a business that feels stable — not fragile. The event reference at the end has sold out but if you are interested in any updates for future opportunities, you can get on the notification list at . Learn more here:
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Why “Working ON the Business” Isn’t What You Think with Daniel Meng
12/30/2025
Why “Working ON the Business” Isn’t What You Think with Daniel Meng
#302 In this episode, I sit down with my friend and fellow gym owner Daniel Meng for a real, grounded conversation about business growth, leadership, and what actually changes as a business matures. We unpack a common idea you hear from gurus, that if your business is profitable enough to sell, you should just keep it and why that advice often falls apart in real life. We also talk honestly about what “working on the business” really looks like, why it’s so hard for owners to shift out of day-to-day operations, and the internal changes required to lead at the next level. This isn’t theory. It’s two owners comparing notes, challenging assumptions, and talking about what actually works when real money, real people, and real life are involved. What we cover: Why “just keep the business if it’s profitable” isn’t always realistic The misunderstood difference between working in vs. on the business What actually has to change for an owner to step back operationally Why the shift feels uncomfortable even when things are going well How to think about leadership, leverage, and long-term optionality If you’re a gym owner who feels stuck between growth and burnout, this conversation will hit home. Billy and Daniel will both be teaching at a small, in-person gym owner workshop in January focused on financial clarity, operations, and leadership.
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The Sale Is Always Running: How Great Communication Drives Growth (with Elias Scarr)
12/23/2025
The Sale Is Always Running: How Great Communication Drives Growth (with Elias Scarr)
#301 Sales doesn’t start and stop with an offer. It’s always running, and it comes down to one thing: communication. In this short but powerful conversation, I sat down with Elias Scarr to talk about what actually drives sustainable growth in a fitness business. We break down why having a clear sales structure matters, how tracking the right data changes everything, and why confidence is the real differentiator between gyms that grow and gyms that stall. If you want more clients, better retention, and fewer awkward sales conversations, this episode is a must-listen. In this episode, we cover: Why sales is always happening whether you realize it or not The 3 core drivers of gym growth: new business, additional business, and retention The role of structure and systems in effective sales communication The 3 biggest sales takeaways every gym owner should focus on How confidence in the client changes the entire sales process The 3 Big Takeaways: Track the right data and actually use it to guide conversations Be diligent with follow-up (most sales are lost here) Build confidence in the client, not just the offer Elias also shares his 8-step framework for doing sales communication the right way, a system he’ll be teaching live at the . About the Guest: Elias Scarr is a sales and communication expert in the fitness industry and one of the featured speakers at the . His work focuses on building simple, repeatable systems that help gym owners grow without feeling pushy or salesy. Coming Up at PGI: Elias will be teaching a session titled: “Turn Your Members Into Your Best Sales Team” (aka how great communication creates referrals, retention, and momentum without awkward selling)
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5 Reasons to Register for the Profitable Gym Intensive
12/16/2025
5 Reasons to Register for the Profitable Gym Intensive
#300 This episode is a little different. It’s episode 300 of the podcast, and instead of teaching a new framework, I wanted to take a few minutes to explain why we created the Profitable Gym Intensive and who it’s actually for. If you’re a gym owner who wants more financial clarity, stronger systems, and a clear plan you can implement right away, this episode will help you decide if the event makes sense for you. No hype. No pressure. Just clarity. In this episode, I cover: Why we’re keeping the Profitable Gym Intensive intentionally small The power of being in the same room with gym owners moving in the same direction Why there will be no selling from the stage What kind of financial clarity and systems you’ll actually walk away with Why leaving with a Monday-ready plan matters more than more information If after listening this feels like a no-brainer, I’d love to have you there. If not, no worries at all — I’ll keep putting out free content like always. Event Details: The Profitable Gym Intensive January 24, 2026 Orlando, FL Limited to 20–25 gym owners 👉 Learn more and register here:
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How to Set Your 2026 Financial Target
12/09/2025
How to Set Your 2026 Financial Target
#299 As we get ready to close out 2025 and step into a new year, it’s the perfect time to get clear on where you’re headed financially. Most gym owners either skip this step or pick numbers that aren’t grounded in what actually matters. A financial target isn’t just a number. It’s a decision that will shape almost everything else — your pricing, your offers, what opportunities you say yes to, and which ones you release. Because this season can feel busy and overwhelming, I wanted to simplify the process. In this short, bite-sized episode, I’m giving you the essential steps to set a meaningful target for 2026. If you take just these steps, the version of you one year from now will be grateful you did. In this episode, you’ll discover: The real purpose of setting a financial target and why it’s not what most owners think. Where to begin when you're setting your number (also not what you think!). How to determine what’s actually possible for your business and personal money. The five most important steps to not only set your target, but dramatically increase your chances of hitting it. Resources & Links: Connect with Billy on Instagram: Learn more at Register for the while spots are available.
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A Post-Thanksgiving Reset: Gratitude That Grounds You
12/02/2025
A Post-Thanksgiving Reset: Gratitude That Grounds You
#298 Thanksgiving may have passed, but the opportunity to pause and remember hasn’t. In this short, reflective episode, Billy talks about the kind of gratitude that changes how you lead, how you spend, and how you show up in your business. He shares a few simple categories for noticing God’s provision, why you can’t be hateful when you’re grateful, and a reminder inspired by Psalm 136 about how far you’ve already been carried. A grounding, faith-forward conversation to help you enter the rest of the year with clarity, peace, and a centered heart. In This Episode: Why post-Thanksgiving is the best time to reflect The five gratitude categories that shift your mindset How gratitude pulls you out of comparison and pressure A subtle but meaningful reminder from Psalm 136 Mastery vs. achievement when it comes to identity One simple 2-minute gratitude exercise for the week Resources & Links: Connect with Billy on Instagram: Learn more at Register for the while spots are available.
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Turning Ideas Into Results with Kelsa Dickey
11/25/2025
Turning Ideas Into Results with Kelsa Dickey
#297 In this conversation, I sat down with Kelsa Dickey, founder of Fiscal Fitness Phoenix and one of the best financial coaches I know. Kelsa and I talk about the power of turning ideas into action and why cash flow is always the best place to start. She shares a fascinating study showing the progression of how likely something is to get done: Having the idea – 10% Writing it down – 40% Making a plan – 50% Telling someone – 60% Scheduling a recurring meeting – 90% We also discuss how to create goals that actually inspire action, starting with the simple framework: “It would be nice if ________.” Whether you’re a fitness professional, business owner, or someone looking to gain more clarity and control with money, you’ll walk away encouraged and equipped to take the next step and not just dream about it. Connect with Kelsa:
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Why Your Gym Looks Like Everyone Else’s and How to Fix It with Cuoco Black
11/18/2025
Why Your Gym Looks Like Everyone Else’s and How to Fix It with Cuoco Black
#296 Most gym owners spend endless hours refining their programs, pricing, and marketing but overlook one of the biggest profit drivers in their business: the space itself. In this episode, Billy sits down with Cuoco Black, a former faculty member at the New York School of Interior Design and one of the most sought-after gym designers in the world. Cuoco reveals why most fitness facilities unintentionally look the same, from graffiti walls to green turf and industrial lights, and how to design a space that actually sells. In this conversation, you’ll learn: Why most gyms fall into the “generic box trap.” How having a concept (not just a layout) creates emotional connection and brand differentiation. Why Cuoco says to invest 80% of your design budget in the reception area and how it can dramatically impact sales and member experience. How to make simple, strategic changes that elevate your brand without breaking the bank. Connect with Cuoco Black: Instagram P.S. Speaking of building the business and life you actually love, yet? Sign up now while spots are available.
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When Your Business Grows Up: How EOS Brings Clarity and Traction with Meryl Simmons
11/11/2025
When Your Business Grows Up: How EOS Brings Clarity and Traction with Meryl Simmons
#295 In this week’s episode, Billy sits down with EOS Implementer Meryl Simmons to talk about what happens when your business starts to “grow up” and how to lead it with more clarity, accountability, and peace of mind. Meryl explains how the Entrepreneurial Operating System (EOS) helps business owners move from chaos to control using a few simple, powerful tools. She shares her analogy of a business growing from a child to a teenager and what it looks like to mature as a leader in each phase. They also dive into: When you know it’s time to implement EOS What Traction really means in practice How to use Level 10 meetings and 90-day priorities to build momentum Why the best systems aren’t complex but simple and consistent Whether you’re leading a gym, coaching business, or small team, this episode will help you think differently about how your business runs day-to-day and what freedom looks like as it grows. 🎧 Listen on Apple Podcasts, Spotify, or wherever you tune in. 👉 Learn more about Meryl and her EOS work: Meryl Simmons helps burned-out business owners transform business chaos into calm, focused revenue growth. Also, if our would make sense for you, please register now while spots are available.
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How to Design a Mini Retirement with Jillian Johnsrud
11/04/2025
How to Design a Mini Retirement with Jillian Johnsrud
#294 I first saw Jillian Johnsrud speak at FinCon, and I knew right away I wanted to bring her on the show. What she shared was incredibly valuable not just for the personal finance community, but especially for fitness professionals and gym owners who work so hard and often think they have to wait until “someday” to enjoy life. In this episode, Jillian explains what a mini retirement is, why it can be one of the best decisions you’ll ever make, and how to plan for it intentionally. We talk about the time and money components, how to include your family, and how taking a step back can actually move you forward financially and personally. Even if you’re not ready to take one right now, the process of preparing for a mini retirement will help you put the right systems in place and gain clarity about what really matters. In this episode, you’ll learn: What a mini retirement actually is (and what it isn’t) Why it can provide unexpected financial and personal benefits How to think through the time and money pieces so it fits your season of life Tips for making the most of your time away, especially with family Why planning for a mini retirement can strengthen your business systems even if you don’t take one yet About the Guest Jillian Johnsrud never expected to be able to retire early, so she hatched a plan to retire often. Inspired by the idea of sabbatical years, she set out to sprinkle retirements throughout her life. At 40, she has taken over a dozen mini-retirements. These allowed her to pursue dreams like living abroad, traveling to 27 countries, adopting four kids (plus two biological kids), investing in real estate, and touring the U.S. in a camper. Jillian has taught, coached, and wrote about mini-retirements for almost a decade. She hosts the Retire Often podcast and is a popular speaker and consultant for mini retirements. She lives in Montana, where she spends time in the garden drinking tea. Jillian Johnsrud is the founder of and a leading voice in the financial independence and lifestyle design space. She’s helped thousands of people pursue meaningful work, intentional living, and financial freedom on their own terms.
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Burn the Boats: The Leadership Habits That Build Unstoppable Commitment with Antonio Garrido
10/28/2025
Burn the Boats: The Leadership Habits That Build Unstoppable Commitment with Antonio Garrido
#293 In this powerhouse conversation, Billy sits down with leadership and sales expert Antonio Garrido — author of My Daily Leadership and Asking Questions the Sandler Way to explore what it really takes to lead with courage, clarity, and conviction. Antonio and Billy dive deep into topics like burning the boats, work ethic vs. commitment, and the necessity of getting comfortable being uncomfortable. They discuss how leaders who don’t stretch themselves can’t authentically ask their clients or teams to do the same and why mastering discomfort is the secret weapon of great leadership. Along the way, Antonio shares his “4 Rules” that can transform how you sell, lead, and live, plus powerful lessons from Roger Bannister’s four-minute mile and a wild metaphor about keeping a shark in your tank. This episode is packed with wisdom, humor, and actionable insights to help you grow as a leader, inspire your team, and build a business that truly lasts. Key Takeaways Why “burning the boats” is the mindset shift every leader needs The real difference between work ethic and commitment How to build the habit of discomfort and why your credibility depends on it The 4 Rules that will transform your sales and leadership conversations Why every leader needs a “shark in the tank” to keep growing How to identify your blind spots and develop lasting leadership habits Quote Highlight “If we don’t develop the habit of getting uncomfortable in business, we’re a fraud because we’re asking our clients to do that.” — Antonio Garrido Resources & Mentions by Antonio Garrido by Antonio Garrido Follow Antonio on LinkedIn or for leadership resources Learn more about Billy’s work at About the Guest Antonio Garrido is a leadership and executive coach, author, and founder of My Daily Leadership. Drawing from decades of experience in sales, leadership, and talent optimization, Antonio helps leaders grow from good to great by mastering the habits that create consistent success. Billy first met Antonio over a decade ago through EntreLeadership and even had him pop into a book club he led making this conversation a special full-circle moment.
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3 Money Lessons from 17 Years of Marriage
10/21/2025
3 Money Lessons from 17 Years of Marriage
#292 Today’s episode is a little different and a little extra special. Melissa and I just celebrated our 17th wedding anniversary, so before the kids woke up, we hit record and reflected on what we’ve learned about marriage, money, and gratitude. We kept it short, sweet and simple. Just two people talking about what’s helped us stay grounded and grow together over the years. Here’s what we touched on: Being on the Same Page: Why communication and shared vision matter more than perfection. Melissa shared some tactics we use to stay aligned. Focus: How staying focused on the main thing or goal (even when it’s counter-cultural) has shaped our life and finances. Have Fun & Be Grateful: Why money is simply a tool, and how we’ve learned to enjoy it without taking any of it for granted. We wrap things up by sharing what we’re most grateful for about each other. (Fair warning, it gets a little sappy.) Whether you’re married, single, or somewhere in between, we hope this short episode encourages you to align your money with what matters most.
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3 Shocking Stats About Gym Owners
10/14/2025
3 Shocking Stats About Gym Owners
#291 This episode begins with a brief tribute to our friends at Perform Better, following the heartbreaking loss of team member Rob Milani. Rob embodied warmth, generosity, and family-first values — a reminder of what truly matters. From there, Billy shares three eye-opening statistics every gym owner should know. These numbers aren’t meant to discourage. They're meant to wake us up to the power of better financial habits and a stronger plan. In this episode: The shocking percentage of gym owners who can’t handle a $1,000 emergency Why income doesn’t always equal wealth and what to do about it The real reason 80% of gyms don’t make it through the first year Three simple actions to break free from these statistics and start winning financially Key takeaway: Money isn’t the goal. I’s the tool that helps you build a business and life that serve what matters most. 🎧 Listen now and take your next step toward lasting financial freedom.
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Make Q4 Your Best Quarter Yet
10/07/2025
Make Q4 Your Best Quarter Yet
#291 This episode is all about helping you move the needle in your business and finances in Q4. Most studio owners treat Q4 as a time to coast but there’s no reason you can’t grow 20% and go into 2026 on fire. Using the same three strategies my most successful clients follow, you’ll create momentum like you’ve never had before. Specifically, we’ll cover: ✅ How to set a clear top-line goal — what it is, why it matters, and how to take action on it. ✅ Identifying your Big Rocks — the key priorities that actually move your business and finances ahead. ✅ What you need to be doing daily so you have something to celebrate when January 31st rolls around. Whether you’ve had a strong year or a challenging one, there’s still time to make this your most profitable, purpose-driven quarter yet. P.S. If you’re ready to take control of your numbers and grow profitably, here are a few ways I can help: Money Map Session – Get clear on your cash flow and next right steps. Profit Growth Mastermind – Build profit and accountability with other gym owners. Private CFO Coaching – Personalized strategy to scale with confidence. 👉 Learn more at
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Behind the Scenes: Billy Hofacker Teaching Studio Owners at Studio Grow
09/30/2025
Behind the Scenes: Billy Hofacker Teaching Studio Owners at Studio Grow
#290 Ever wondered what it’s like inside a high-level studio owner intensive? In this episode you’ll get a behind-the-scenes listen to my live training at Studio Grow. I did a full half a day training on: How to spot the signs it’s time to raise your prices. A step by step guide to raising prices depending on the scenario. Why simplifying your pricing options boosts conversions and cash flow. The #1 mistake studio owners make with their numbers (and how to avoid it). Whether you run a gym, Pilates studio, or other service-based business, these tips will help you eliminate money stress, pay yourself more, and grow profitably. If you’re ready to take control of your numbers and build a more profitable, sustainable studio, to set up a free call or learn more about working with me. Links and Resources:
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A Day With a 7-Figure Gym Owner – A Behind the Scenes Look
09/23/2025
A Day With a 7-Figure Gym Owner – A Behind the Scenes Look
#289 Join Jeff Nelson (ADAPT Fitness) and I for a rare, unscripted look inside a coaching day with a 7-figure gym owner client. Recorded on the go, this candid conversation reveals what successful fitness entrepreneurs are thinking about when it comes to finances, growth, and freedom. The truth is there aren’t any secrets although we think there are. What You’ll Hear in This Episode: What a day of high-level financial coaching actually looks like. The biggest lessons Jeff has learned How 7-figure gym owners think about profit, pay, and peace of mind. Real questions and answers about business growth from the front seat. Links and Resources: Schedule a
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Unlocking a Champion’s Mindset with Chase Kough
09/16/2025
Unlocking a Champion’s Mindset with Chase Kough
#288 What separates those who struggle, those who succeed by chance, and those who consistently win? In this episode of Your Fitness Money Coach Podcast, I sit down with Chase Kough, owner of Performance360 and The G.O.A.T. Mind — who has coached Olympic and World Champion athletes across six different sports. With over 40,000 hours of experience, Chase has seen firsthand what it takes to turn dreams into reality. We dive into: The 3 types of people when it comes to success and which one you want to be. The 3 levels of desire and how they impact what you think is possible. Why the smallest words, thoughts, and actions compound into world-class results. How gym owners and entrepreneurs can apply the same frameworks used by elite athletes to win in business and life. This conversation will challenge you to rethink your mindset, elevate your daily habits, and remove the limitations holding you back. Links & Resources: Connect with Chase: Connect with me on
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3 Business Lessons from a Failed Office Rental
09/09/2025
3 Business Lessons from a Failed Office Rental
#287 In this episode, I share a recent frustrating experience I had with a coworking space (spoiler: I’m no longer a member). But more importantly, I’m using it to highlight 3 key lessons every business owner needs to hear. Here’s what happened… Miscommunication, unaddressed billing issues, and inflexible systems turned what could’ve been a minor hiccup into a lost relationship. Whether you run a gym, coach clients, or sell products, the principles apply: Communicate clearly – Say what you’ll do, then do what you said. Radio silence breaks trust faster than anything. Fix billing mistakes fast – There’s no such thing as a “small” billing error. Own it. Stay flexible – If your system can’t make room for your customer, they won’t make room for you. I wrap up with a challenge: What’s one policy, habit, or touchpoint that might be quietly pushing your best people away? This one might sting a bit but it’ll sharpen your business. Let’s dive in.
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Building a “Ten” Marriage with Billy & Melissa Hofacker
09/02/2025
Building a “Ten” Marriage with Billy & Melissa Hofacker
#286 This week’s episode is extra special. Melissa joins me for a conversation we originally had on Marriage Therapy Radio. Together we share how our marriage has grown from survival mode into something we both call a “ten.” You’ll hear about the systems we use to stay connected (date nights, family meetings, Sunday check-ins), the role of faith in deepening our relationship, and how moments of crisis shaped us for the better. We even talk about Jiu Jitsu and how the mat taught me lessons I carry into our marriage. If you’re looking for hope and practical takeaways to strengthen your relationship, this one’s for you. Key Takeaways: “Ten” doesn’t mean perfect—it means committed. Systems build connection: date nights, marriage meetings, family rhythms. Initiating connection is a skill Melissa had to practice. Transformation starts within—personal growth changes the relationship. Faith deepens when life gets harder. Jiu Jitsu taught humility, discipline, and emotional control. Links & Resources: Connect with me on Instagram: Learn more about the Profit Growth Mastermind - DM me “Growth” Subscribe to the for more insights
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Behind the Scenes at Perform Better Summit: Mindset, Conditioning, and Financial Freedom
08/26/2025
Behind the Scenes at Perform Better Summit: Mindset, Conditioning, and Financial Freedom
#285 The Perform Better Summit in Rhode Island brought together over 1,100 fitness professionals including gym owners, coaches, and therapists for a weekend of connection and learning. In this special episode, Billy takes you backstage for three exclusive interviews with world-class presenters: Chase Kough (The G.O.A.T. Mindset) — Learn what separates elite performers and the mindset shifts that make all the difference. Kevin Carr (Mike Boyle Strength & Conditioning) — Discover why conditioning matters for both you and your clients, and how to build a team that lasts. Martin Rooney — Hear a powerful financial insight on the freedom that comes from being debt free. This unique behind-the-scenes episode blends high-level coaching, training wisdom, and financial clarity. Resources & Links: Connect with Billy on Learn more about the Profit Growth Mastermind - DM me “Growth” Subscribe to the Y for more insights
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The 7 Things Your 50+ Clients Really Want with Jay Croft
08/19/2025
The 7 Things Your 50+ Clients Really Want with Jay Croft
#284 The over-50 market is not a niche — it’s a goldmine. In this episode, Jay Croft, founder of Prime Fit Content and author of Selling Longevity, reveals how fitness and wellness pros can connect with older adults by being intentional with their words and designing experiences that meet their real priorities. What You’ll Learn in This Episode: The exact 7 things adults over 50 really want from a fitness or wellness program. Why thoughtful language is your best marketing tool. How vitality, energy, and self-esteem drive buying decisions. Practical shifts in messaging and programming that make your business irresistible to this market. Links & Resources: (https://primefitcontent.com) (https://YFMCscheduling.as.me/QA-Call)
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From Success to Significance with Joe Denner
08/12/2025
From Success to Significance with Joe Denner
#283 In this week’s episode, I sat down with Joe Denner—executive coach, leadership consultant, and father of nine! Joe helps successful leaders who feel stuck or burned out reconnect with purpose, align their work with their faith, and step into a more meaningful next chapter. We talked about his journey from CFO/COO to coach, the power of starting with the end in mind, and practical ways to lead with integrity. Joe also shared how he and his wife Andrea get away every 90 days for a 2-day goal-setting and life-alignment retreat (you’ll want to borrow this idea). We also covered: The 3 traits of effective leaders A simple rhythm to stay aligned as a couple and a team How to delegate and listen well Why integrity—doing what you say—might be your greatest leadership asset At the end, I even shared a personal story that got me a little choked up. This one hit home. Get Joe’s free guide, “From Success to Significance: The Leader’s 3-Step Guide to the Next Level” If you’ve built success but feel stuck or uncertain about what’s next, this guide is for you. It’ll help you reconnect with your purpose, clarify direction, and make confident, values-based decisions. ➡️ Be sure to sign up for the Cash Growth Challenge starting August 18th! —>
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Cash Growth Challenge — Starts August 18 | 5 Days to Boost Your Gym’s Cash Flow
08/05/2025
Cash Growth Challenge — Starts August 18 | 5 Days to Boost Your Gym’s Cash Flow
#282 If you’ve been feeling stuck, stressed, or just want a boost to your gym’s cash flow, I’ve got something for you. The Cash Growth Challenge is a 5-day, action-packed sprint designed to help gym owners like you bring in more cash fast without complicated funnels or gimmicks. You’ll get: ✅ A short, focused video each morning ✅ A simple action step you can take that same day ✅ 2 live group coaching calls (Day 3 + Day 5) ✅ Optional community for accountability and encouragement This isn’t a sales course. It’s not a marketing program. It’s a financial action plan that works with whatever coaching or systems you already have in place and it starts Monday, August 18. 🎧 Listen to this episode to hear why I created it, who it’s for, and how to get the most out of it. Then grab your spot and let’s get you a quick win. 📅 Starts: Monday, August 18th 🔗 Sign up here:
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What To Do If You're Behind on Your Taxes
07/29/2025
What To Do If You're Behind on Your Taxes
#281 Falling behind on taxes is one of the most common (and stressful) money challenges for business owners, especially gym owners. The good news? It’s fixable. In this episode, I walk you through exactly what to do if you're behind so you can stop the spiral, take control, and get back on track without freaking out. You'll learn: Why falling behind happens (and why it’s not just a “you” problem) My own struggle with the taxman A simple 4-step catch-up plan to eliminate stress and regain momentum How to build a tax savings habit you can actually stick with What NOT to do when you're behind If you're ready to stop dreading tax season and start feeling confident about your business finances, this episode is for you. 👉 Want my free tax savings worksheet? Just DM me “TAXES” on or reply to this episode’s email and I’ll send it your way.
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What to Do if You're Having a Bad Year
07/22/2025
What to Do if You're Having a Bad Year
#280 Are you in a rough season? Maybe your revenue’s down, motivation is low, or things just haven’t gone as planned this year. In this episode, I share some quick but powerful perspective shifts that have helped me and the fitness pros I coach navigate difficult years in business. Here’s what I cover: Putting your year in perspective My experience with bad months and years What to expect over a 10-year timeline How to adjust your focus and face reality The importance of getting support And why staying focused is everything DM me “RESET” on Instagram if you want to get back on track: Want help building real wealth from your gym? Let’s chat: Subscribe to the . Subscribe on .
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The Truth About Growth: 3 Lessons Every Gym Owner Needs to Hear
07/15/2025
The Truth About Growth: 3 Lessons Every Gym Owner Needs to Hear
#279 We’ve been sold the idea that more is always better — more clients, more revenue, more hustle. But is growth always a win? In this episode, I break down the truth about business growth and share 3 powerful lessons that will help you scale smarter, avoid burnout, and build a business that actually supports your life. Here’s what we cover: The trap of revenue growth without profit Why bigger isn’t always better How to pursue focused, aligned growth that lasts Whether you’re just starting to scale or deep in the trenches, this episode will help you pause, reflect, and grow the right way. 🎧 Listen now and find your version of financial freedom. Links & Resources: Want help building real wealth from your gym? Let’s chat: 📩 Let’s connect! DM me on Instagram and let me know your biggest takeaway from today’s episode! Please join my
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3 Things That Helped Me Turn Things Around Financially
07/08/2025
3 Things That Helped Me Turn Things Around Financially
#278 A client recently asked me, “What helped you turn your finances around?” It got me thinking… In this episode, I’m sharing the 3 biggest game-changers that took me from financial chaos to clarity including how I paid off nearly $500K in debt, grew my business, and created more peace for my family. Here’s what you’ll learn: Why taking ownership was the first real step forward The simple systems that made my finances easier to manage How focus became my unfair advantage No fluff. Just real talk, real strategies, and real encouragement. 🎧 Listen now and take your next step toward lasting financial health. Links & Resources: Want help building real wealth from your gym? Let’s chat: 📩 Let’s connect! DM me on Instagram and let me know your biggest takeaway from today’s episode! Please join my .
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Net Worth by Age for Gym Owners: How Do You Stack Up?
07/01/2025
Net Worth by Age for Gym Owners: How Do You Stack Up?
#277 Most gym owners focus on sales, revenue, and growth but the real question is: Are you actually building wealth? In this episode, we break down average and median net worth by age so you can see where you stand and what to do next. I’ll also share why most gym owners fall into the trap of focusing on income while ignoring the true scoreboard: net worth. Whether you’re ahead of the curve or just getting started, this episode will help you take your next step toward lasting financial freedom. What You’ll Learn: The difference between average and median net worth (and why it matters) Net worth benchmarks by age (U.S. data) Why gym owners often have high income but low wealth Simple steps to increase your net worth starting today Links & Resources: Want help building real wealth from your gym? Let’s chat: 📩 Let’s connect! DM me on Instagram and let me know your biggest takeaway from today’s episode! 📅 Want help with your financial goals? . Please join my .
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5 Nuggets From the Perform Better Summit
06/24/2025
5 Nuggets From the Perform Better Summit
#276 Fresh off the stage and the floor at the Perform Better Chicago Summit, I’m sharing 5 powerful takeaways that really hit home plus one big overall lesson that’s bigger than business. Whether you made it to the event or not, these lessons can help you lead better, think sharper, and grow stronger personally and professionally. Top 5 Nuggets: Compare Yourself to Bigger Companies – Brendan Stapleton Big companies leave clues. Observe and learn. Mindset Matters – Q&A Room Takeaway Growth always starts between the ears. Want Better Answers? Ask Better Questions – Todd Durkin Elevate the questions, elevate the outcomes. Show Up Different – Bill Parisi The crowded middle is not where you want to be. Don’t Compete on Price. Compete on Service – Frank Nash Want loyalty? Deliver value they can’t get anywhere else. Bonus: I wrap with the biggest lesson of all: the power of real connection. There’s nothing like being in the room, and these live events can change the game. If you missed Chicago, don’t miss the upcoming Summits in Long Beach and Providence. 📩 Let’s connect! DM me on Instagram and let me know your biggest takeaway from today’s episode! 📅 Want help streamlining your time and finances? Please join my
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Pushing Forward: Business, Boundaries, and Balance with Ann Chisolm
06/17/2025
Pushing Forward: Business, Boundaries, and Balance with Ann Chisolm
#275 In this episode, I’m joined by the incredibly insightful Ann Chisolm — a nutrition coach, gym owner, and trail runner who knows what it means to lead with purpose. We unpack everything from personal discipline to practical financial systems, offering a roadmap for creating a business that fuels your life… not the other way around. Here’s what we cover: Why having passions outside of work helps you perform better in your business How to use time blocking and time audits to create more freedom (not less) The cash flow systems that make profitability feel inevitable Ann’s must-read book list for business and life How to know when it’s time to hire your next team member If you’ve been feeling stuck, scattered, or unsure of your next step, this conversation is the reset you didn’t know you needed. Connect with Ann: Ann’s full bio: Ann is a dynamic fitness and nutrition leader, part-owner of Tropos Fitness Club, and founder of Fettle + Food in Victoria, BC. As a certified personal trainer and registered natural nutrition clinical practitioner, she empowers adults to achieve strength, health, and confidence through personalized coaching. A former university basketball player and now ultra-marathon trail runner, Ann brings her passion for pushing physical limits to her work, inspiring clients to embrace challenge and resilience. Hailing from Canada’s East Coast, Ann’s journey from marketing and advertising to fitness and nutrition reflects her commitment to transformative change. Now rooted on Vancouver Island with her husband and 3-year-old daughter, she thrives in the outdoors, drawn to the mountains and fuelled by a love for travel. Ann’s approach blends nutrition with community-driven fitness, building a movement of unstoppable individuals. 📩 Let’s connect! DM me on Instagram and let me know your biggest takeaway from today’s episode! 📅 Want help with your financial goals? Please join my
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