#034 Freestyle Friday - Consistent Content Myths
The Personal Branding Podcast - Brands On Brands
Release Date: 07/12/2019
Memorable Personal Branding and Public Speaking with Lauren Davis | Ep. 310
The Personal Branding Podcast - Brands On Brands
Building a Memorable Personal Brand with Lauren Davis. In this episode of Brands On Brands, we talk with Lauren Davis, founder of Lauren Davis Creative, about the essentials of personal branding and how to be more memorable. We delve into the importance of personal branding, its impact on engagement, and turning visibility into lifelong client relationships. Lauren shares insights from her extensive experience working with speakers, giving actionable tips on being memorable online, during networking events, and from the stage. Learn more about Lauren Davis at: 00:00 Introduction to...
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Using AI to Create a LinkedIn Newsletter | Ep. 309
The Personal Branding Podcast - Brands On Brands
In this episode of Brands On Brands, Brandon Birkmeyer discusses how he integrated ChatGPT and AI tools to create a unique and engaging newsletter. He explores the differences between his podcast content and the newsletter, explaining how he generates topics, curates content, and infuses his personal voice into the AI-generated framework. Brandon also highlights the benefits of using LinkedIn to share newsletter content and the time-saving process he follows. Looking for help on clarifying your message and creating more content? Set up a free 15-minute chat with Brandon and get your questions...
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Tamsen Webster: Say What They Can't Unhear | Ep. 308
The Personal Branding Podcast - Brands On Brands
Unlocking Persuasion with Tamson Webste. Today we speak with Tamsen Webster, author of Say What They Can't Unhear - The Nine Principles of Lasting Change. Tamsen, a persuasive message design expert with over 25 years of experience, delves into the principles and processes that build lasting buy-in and change. The conversation covers ethical persuasion, overcoming resistance, and the importance of aligning capability and intent in messaging. Learn more about Tamsen at: 00:00 Introduction to Today's Guest: Tamsen Webster 00:20 Tamsen Webster's New Book 06:11 The Importance of Internally...
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The Art of Storytelling for Personal Branding | Ep. 307
The Personal Branding Podcast - Brands On Brands
The Art of Storytelling for Personal Branding. In this episode, we discuss the importance of storytelling as a crucial skill for personal branding. We talk about the impact of engaging stories in public speaking, book writing, and personal interactions and dive into insights on techniques like using dialogue and building suspense to captivate the audience. 00:00 Introduction and Personal Journey 00:55 The Power of Storytelling 01:26 Learning from the Experts 02:34 Crafting Your Story 03:40 Engaging Your Audience 05:13 Practical Applications of Storytelling 06:19 Conclusion and Call to...
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Eric Girard: Building Trust and Reputation in Leadership | Ep. 306
The Personal Branding Podcast - Brands On Brands
In this episode, we speak with Eric Girard, CEO of Gerard Training Solutions and author of the bestselling book, 'Lead Like A Pro.' () With over 30 years of experience in learning and development, Eric discusses his focus on new managers, the importance of empathy in leadership, and the role of trust in team dynamics. Eric shares insights from his book and offers actionable advice on how to build and improve management skills. Get the first two chapters of Eric's book for FREE! Just email Eric at: 00:00 Introduction and Guest Overview 00:19 Eric Girard's Background and Expertise 02:04 Diving...
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Harnessing the Power of Self Awareness | Ep. 305
The Personal Branding Podcast - Brands On Brands
Harnessing Self Awareness for Personal Branding Success. In this episode of Brands On Brands, host Brandon Birkmeyer discusses the importance of self-awareness in personal branding. He reflects on his own experiences of discovering his extroverted nature and adapting his approach to connect better with people. Listen in for valuable tips on using self-awareness to enhance your personal brand and improve your communication skills. 00:00 Introduction and Storytelling Insight 02:31 Understanding Self-Awareness 03:11 Leveraging Strengths and Adaptability 05:31 Balancing Communication Styles 08:14...
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Katie Brinkley: The Future of Social Media and Community | Ep. 304
The Personal Branding Podcast - Brands On Brands
In this episode, we discuss the current landscape of community building and personal branding online. Our guest, Katie Brinkley, shares insights on how the pandemic has altered the way businesses and individuals interact on social media, highlighting the importance of injecting personality into branding to create a 'know, like, and trust' factor. She discusses strategies for maintaining meaningful engagement while avoiding burnout, and outlines her four-post strategy for effective social media content. Katie Brinkley, author of The Social Shift, has been in the social media game since the days...
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The Elevator Pitch You'll Actually Use | Ep. 303
The Personal Branding Podcast - Brands On Brands
In this episode we explore the concept of elevator pitches, highlighting common pitfalls and offering insights on how to craft a more authentic and engaging self-introduction. Get practical tips and strategies for making your elevator pitch clear, concise, and relatable, ensuring better connections in both personal and professional settings. The episode aims to redefine the traditional elevator pitch, making it more tailored to real-life conversations. 00:00 Introduction to Elevator Pitches 00:48 The Problem with Traditional Elevator Pitches 02:22 Key Elements of a Compelling Elevator Pitch...
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John Meese: How to Create & Sell High Ticket Coaching | Ep. 302
The Personal Branding Podcast - Brands On Brands
In this episode of Brands On Brands, host Brandon Birkmeyer interviews John Meese about how to build a successful online education and coaching business. John is the founder of and author of three bestselling books, including "Serve to Sell - Exactly How to Sell Premium Programs with 1 Free Coaching Call". () They discuss various topics including creating online courses, group coaching programs, memberships, and masterminds. John shares his insights on what to prioritize, how to fill your coaching program, and tips for selling high-ticket products. He introduces the concept of the '10x...
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Five Personal Branding Mistakes That Are Costing You Clients | Ep. 301
The Personal Branding Podcast - Brands On Brands
Avoid These 5 Personal Branding Mistakes Costing You Clients. In this episode of Brands On Brands, we discuss the top five personal branding mistakes that can drive clients away. Five things to think about: Inconsistent messaging across platforms Lacking a strong online presence Focusing too much on selling rather than building relationships Neglecting your unique value proposition Ignoring feedback and trends in your niche Get practical advice on how to correct these mistakes and on the importance of maintaining relevance and adapting to changes in your industry. 00:00 Introduction to...
info_outlineA lot of entrepreneurs drive themselves mad fretting about not having enough content at the outset, but really they have it all backwards. Building a brand, at least in the early stages, really isn’t about creating content day after day. Rather it’s about listening for what prospective customers are looking for, reaching out to them for input and to gauge interest, and making the most of what you have while you build up recognition.
In this episode, Brandon explains how he was able to make his brand known before he had a ton of content, suggests ways you can optimize your own content in the early stages of brand-building, and reminds you not to let perfectionism overwhelm you.
The Finer Details of This Episode:
- Answer the questions people in your industry and prospective customers are asking so you can tailor your service to existing needs.
- Realize how a single piece of content, such as a video interview or podcast, can be a source for additional content.
- Don’t be so hard on yourself in the initial stages and try to be perfect. You’ll have time to improve.
- Stake your claim on the Internet by buying a domain, putting up your pictures, and fill in the rest later.
- Also put your name out there by interacting with people you admire and like-minded individuals, and even participating in hashtags.
- Taking a look at how Brandon shows up in a cursory web search.
Quotes:
“This is why you build a brand, so that people can find you.”
“Consistent content is the destination, not the journey.”
“Today you need to set the goal of making your content consistent in the future.”
Links:
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Join the Brand Growth Now Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!