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051 - Ian Griffiths & Craig Payne Pod Chat Live Braintrust

Podiatry Legends Podcast

Release Date: 12/10/2019

404 - Why Relationships Matter More Than Marketing with Jonathan Shearer show art 404 - Why Relationships Matter More Than Marketing with Jonathan Shearer

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, I sit down with UK podiatrist and clinic owner Jonathan Shearer to discuss how networking and relationship-building have played a major role in growing his practice. Jonathan shares his journey from working in the NHS to building a successful private clinic, along with practical insights into community engagement, collaboration with other health professionals, and why long-term thinking beats short-term marketing tactics. This conversation is ideal for podiatrists and health professionals who want to grow their clinics in a way that feels...

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403 - Life Decisions Made at the Beach Bar with Alan and Sharon Cawthorne show art 403 - Life Decisions Made at the Beach Bar with Alan and Sharon Cawthorne

Podiatry Legends Podcast

Alan and Sharon Cawthorne from Podiatry & Gait Clinic in Middlesbrough, UK, didn’t plan their biggest career decisions sitting up late at night, stressing about life. They happened on holidays, in a relaxed environment, often at a beach bar. In this episode, we talk about career change, pricing confidence, investing in technology, reducing burnout, and designing a clinic and lifestyle that feels sustainable long-term. This is a conversation about perspective. About stepping back to move forward. And about why sometimes the most valuable thinking happens when you’re not trying to be...

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402 - Ten Tips to Get More Out of Conferences in 2026 show art 402 - Ten Tips to Get More Out of Conferences in 2026

Podiatry Legends Podcast

In this bonus episode, I share ten practical ways to get more out of conferences and professional events in 2026. With so many events coming up, this is the perfect time to stop treating conferences as something you squeeze in between clinic days and start using them as genuine growth opportunities. I cover everything from how to prepare properly before an event, why being fully present matters more than taking endless notes, and how relationships formed at conferences often deliver more long-term value than the presentations themselves. We also look at why leaving early, working during...

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401 - Is 3D Printing the Future of Orthotics in Podiatry Clinics with Kieran Carew show art 401 - Is 3D Printing the Future of Orthotics in Podiatry Clinics with Kieran Carew

Podiatry Legends Podcast

3D printing is no longer a future concept in podiatry. It’s already reshaping how clinics think about orthotics, turnaround times, and control over their systems. In this episode of the Podiatry Legends Podcast, I’m joined by returning guest Kieran Carew from , to unpack what’s really happening with 3D printed orthotics inside podiatry clinics. Kieran brings a unique perspective, combining decades of experience in orthotics with a background in engineering and biomechanics. We explore the practical realities of bringing 3D printing in-house, including setup, training, calibration, CAD...

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400- PAID OFF: Why Financial Literacy Matters for Podiatrists with Andrew Jacobs show art 400- PAID OFF: Why Financial Literacy Matters for Podiatrists with Andrew Jacobs

Podiatry Legends Podcast

To celebrate this 400th episode, I’m joined by Andrew Jacobs, an osteopath turned mortgage broker who specialises in working with allied health professionals. Andrew is also the author of Paid Off and Healthy Money, two books written specifically to improve financial literacy among health practitioners. In this episode, we explore why so many podiatrists feel uncomfortable talking about money, despite financial stress being one of the biggest contributors to burnout and career dissatisfaction. Andrew explains how understanding basic financial concepts, such as cash flow, debt, lending...

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399 - Dont Just Set Goals, Solve Problems: A Better Way to Plan for 2026 show art 399 - Dont Just Set Goals, Solve Problems: A Better Way to Plan for 2026

Podiatry Legends Podcast

In this final episode of my four-part December solo series, I share why traditional goal-setting often fails podiatry business owners and what to do instead. If you’ve ever set goals in December only to forget them by February, you’re not alone. The problem isn’t always motivation; it’s that most goals are too vague, too shallow, or completely disconnected from the real issues holding you back. Rather than chasing surface-level growth targets, I encourage you to shift to problem-first thinking. Because while a goal gives you direction, a problem gives you focus. When you start solving...

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398 - Designing A Better Work Week show art 398 - Designing A Better Work Week

Podiatry Legends Podcast

Small Changes that Make A Big Impact As podiatrists, we’re often guilty of letting the week run us, rather than intentionally designing our schedules to work for us. Patients pile in, admin creeps into every gap, and before we know it, another week (or year) has flown by in a blur. In this solo episode, I discuss why so many podiatry business owners feel overworked and scattered, and how a few small changes can transform your weekly rhythm, energy, and impact. The main culprits behind a chaotic week? Overcommitment – Saying yes to everything, leaving no time to breathe Lack of...

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397 - Reignite Your Why Rediscovering Purpose in Podiatry Before the New Year show art 397 - Reignite Your Why Rediscovering Purpose in Podiatry Before the New Year

Podiatry Legends Podcast

As 2025 winds down, now’s the perfect time to pause and ask yourself one powerful question: Why did I get into podiatry in the first place? In this episode of the Podiatry Legends Podcast, I invite you to step back from the day-to-day and reconnect with the deeper why behind your work. Because when your podiatry business starts to feel heavy, uninspired, or off-track, it’s rarely a patient problem, staffing issue or business problem; it’s usually a purpose problem. Before You Launch Into 2026... If you rush into the new year without reconnecting to your purpose, you’ll likely...

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396 - Embracing the Plateau: What to Do When Growth Stalls in Your Podiatry Practice or Career show art 396 - Embracing the Plateau: What to Do When Growth Stalls in Your Podiatry Practice or Career

Podiatry Legends Podcast

Every podiatrist hits a plateau at some point in their career; when growth stalls, motivation dips, and business feels flat. But a plateau isn’t failure; it is feedback. In this short solo episode, I share how to shift your mindset, avoid impulsive changes, and use a plateau as an opportunity to reset, refocus, and rebuild momentum. I also explore three types of plateaus, REVENUE, MOTIVATION & TEAM, and offer strategies to overcome each one. If you’re ready to move from “stuck” to strategic, this one’s for you. Are you looking for a one-on-one business coach? A business owner I...

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395 - The Social Media Blueprint for Podiatrists with Paul Macaulay show art 395 - The Social Media Blueprint for Podiatrists with Paul Macaulay

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, I talk with Paul Macaulay, better known online as Paul the Podiatrist. Paul is a UK-trained musculoskeletal podiatrist now living and practising in Singapore, and over the past three years, he has built an impressive 500,000+ followers across Instagram, TikTok and YouTube. If you’re sitting on the sidelines thinking “social media isn’t for me,” Paul’s story will change the way you look at marketing forever. Content creation isn’t about becoming an influencer; it’s about building trust, attracting ideal patients, and...

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More Episodes

Ian Griffiths is a London based Podiatrist, and Craig Payne resides in Melbourne, Australia. In October 2017, while Craig was visiting Ian in the UK, he had an idea, "let's do a Facebook LIVE video and see what happens". To their surprise, it was well-received and so began Pod Chat LIVE.

Initially, it was a weekly show, but due to time restraints, it is now produced monthly. Still, with over 60 hours of video recordings, there's sure to be something interesting for every podiatrist.

On this episode we discuss:

  • The reason for starting Pod Chat Live in October 2017
  • How people consume information is changing and why we need to change with the times
  • Why the show went from video on Facebook and YouTube to a podcast show
  • It's a FREE resource - "I’m sorry if you do not like the show, would you like your money back". 
  • Positive reinforcement 
  • Fear of public speaking
  • Craig Payne's - Podiatry CPD Academy 
  • Ian Griffiths - Sports Podiatry Info
  • Niching works 

Final Tip

Ian - Listen to Pod Chat Live, it’s never been easier to have information at your fingertips. 

Craig - Don’t drink the Kool-Aid or jump on the bandwagons that other people are falling for. 

"Be an excellent critical thinker with a certain level of healthy scepticism". 

If you have any questions about this podcast, please email me at tf@tysonfranklin.com, or you can connect with Ian and Craig via their Pod Chat Live website or Facebook Page. 

Business Coaching & Mentoring

If your podiatry business needs help to develop marketing strategies or business systems, the most efficient way to do this is with one-on-one coaching and mentoring. Please email me at tf@tysonfranklin.com and let's see where I can you. BUT, I'll be perfectly honest I'm not for everyone. 

Newsletter & Events 

If you'd like to be kept up to date with my PODIATRY MARKETING WORKSHOPS and other EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily rubbish. 

Next Event  - EARLY BIRD SPECIAL UNTIL 23 DEC. 2019

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I post additional business and marketing tips, information regarding podiatry events and conferences around the world. 

My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository.

Tell Your Podiatry Friends

If you enjoy the Podiatry Legends Podcast, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. 

If you enjoyed this episode you might also enjoy:

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It's No Secret with Dr T. Podcast

If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Ep 188 - Developing Your Avatar & Unique Selling Proposition with Alex Frees