Carl Gould #70secondCEO
Task or Project? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When they set goals, number one is the–there’s a difference between a goal and a project, right? You know or task in a project, I think once–what some people do is they’ll be too vague or they’ll make the goal too far out in the future and it is hard to connect with. So I want to lose a hundred pounds. You’re not going to lose a hundred pounds, and you know you might lose a hundred pounds in a year or two years; what’s your 90-day...
info_outline Carl Gould-#70secondCEO-Do you own it Part 4Carl Gould #70secondCEO
Do You Own It? - Part 4 Hi everyone; Carl Gould here, your #70secondCEO, just over a minute of investment per day for a lifetime of results. However, I made friends with the bar backs and I made friends with the servers. We talked about how to stack the tray, you know, the whole bit. That was really big for me, I got a nickname, it wasn’t very flattering in the beginning, but it wasn’t too bad after a while. My colleagues called me “Mr. 20 Percent”. “Ugh, Mr. 20 Percent’s coming back.” Right, ‘cause I would push ‘em. I’m like, “That’s right.” I was all intense...
info_outline Carl-Gould-#70secondCEO-Do You Own It Part 3Carl Gould #70secondCEO
Do You Own It? - Part 3 Hi everyone, Carl Gould here with your #70secondCEO, just over a minute a day of investment for a lifetime of results. So you ever see in a bar, there’s a bar back comes in and loads all the drinks in the back? I had never counted what they put in there, I just assumed that what they put in there was accurate. I started to count, you know, he would come up and be like, “I got a 12 pack of whatever.” I said, “Show me how many are in there.” “Well, why do you wanna see that?” I said, “I wanna see that there’s 12.” There was 11, right? ‘Cause I said,...
info_outline Carl Gould-#70secondCEO-Do You Own It Part 2Carl Gould #70secondCEO
Do You Own It? - Part 2 Hi everyone, Carl Gould here with your #70secondCEO, just over a minute per day for a lifetime of results. I was like “Oh, okay. Uh what’s my number?” And he says, “23 percent.” And I was like, “Really? Do you think I’m stealing from you?” And he said, “No, you’re new to the job.” And he says, he was a real smart ass, he goes “We think you stink at your job. You know, and so but if in three months it’s still over 21, yes, we would think that you are stealing from us.” So, he gave me some techniques on how to bring it down. And now I remember...
info_outline Carl Gould-#70secondCEO-Do You Own It - Part 1Carl Gould #70secondCEO
Do You Own It? - Part 1 Hi everyone, Carl Gould here with your #70secondCEO, just a little over a minute of investment for a lifetime of results. I went to bartending school, I got a job at a club in Hoboken, and a month in, the owner sits me down, and he’s got a long, you know, a long printout, and there’s one line that’s highlighted, the name was Gary. Gary sits me down and says, “Hey, Carl, you know I just wanna review your job, how you’re doin’. Your colleagues seem to like you, you work hard, you’re blending well, you know some things I’d like to see you work on but,...
info_outline Carl Gould-#70secondCEO-Journal EverythingCarl Gould #70secondCEO
Journal Everything Hi everyone, Carl Gould here with your #70secondCEO, just over a minute of investment everyday for a lifetime of results. I want to give you an exercise that has 100% foolproof guaranteed results. Are you ready? Take a pen out; here we go. What I would like you to do for the next two weeks is I would like you to take out a journal and write down everything you do every day for two weeks. What I mean by that is you don't just go to the post office. No, no, no. You have to drive to the post office, get the mail, sort it in, bring the mail back, and drop it on each...
info_outline Carl Gould-#70secondCEO-Getting Others to PERFORMCarl Gould #70secondCEO
Getting Other to PERFORM Hi, Everyone; Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You need to get others to perform at a high level. That means you have to empower them, that means you have to coach them, guide them, and mentor them. So let me give you a couple of statistics here to play around with a couple of formulas how you spend your time. Alright, you are gonna take on in Stage 3 here, is “How well do you get others to perform at a high level?” So I'm gonna give you a little time management formula called 20-20-60:...
info_outline Carl-Gould-#70secondCEO-What Drives ValueCarl Gould #70secondCEO
What drives Value? Hi, Everyone. Carl Gould, here is your #70secondCEO, just over a minute of investment per day for a lifetime of results. There was a study done in 1974 by the Sloan School of Business, and they said, “What drives value in a business? And 95% of what drove value 40 and 50 years ago was the TANGIBLES of the business, its physical assets. Well, let's fast forward to today. A follow-up of those 10,000 companies and the second part of the study showed that 72% of what drives value in business is its INTANGIBLES. Its intellectual property, it's brand equity, its brand...
info_outline Carl Gould-#70secondCEO-Wasting Minutes-Part 2Carl Gould #70secondCEO
Wasting minutes - Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Do you think your company or your team wastes one minute a day? Yeah? Alright. If that's the case, take a hundred dollars, put it on the table, and light it on fire. Because all you did was, you just pissed away that hundred dollars. Do you think it's 2 minutes a day? Well, if it's 2 minutes a day, great. Open up your wallet again, take 200 dollars, put it on the table, and light it on fire. You get the picture. Guess what? You're gonna find...
info_outline Carl-Gould-#70secondCEO-Wasting Minutes-Part 1Carl Gould #70secondCEO
Wasting minutes - Part 1 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So you have your overheads. If you do, remember your non-core operations and your NO systems. This is all the work that has to happen whether you have a customer or not. Those are your OVERHEADS: your fixed overheads that happen every single year, month, and day. Now, let's take those fixed overheads. The amount of money you have to pay whether you do business or not, whether you get paid or not, whether you service the client or not, what is the...
info_outlineAre you offering the right things to your clients? Don't miss out! Listen today to your #70secondCEO Carl Gould.
Read full transcript:
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results.
What are your benefits and bonuses worth? They are worth something to your clientele. Think of the Mastercard commercial, great commercial, if I want to buy this 20 bucks, if I want to get that 30 bucks, peace of mind? Priceless! Peace of mind is priceless to people who don’t have peace of mind. Yeah, like us right? You ask the kids, peace of mind how much is that worth? They’re like, I’m already there Dad. There’s nothing to, there’s no cost there. It’s priceless to us because they’re featuring us, they’re featuring what’s important to us in the commercial. So, the bonuses that come with using the card are more valuable than the card. Does that make sense? Alright, let’s take credit cards while we’re on that topic. They have different types of cards, there’s the regular card, there’s the gold card, there’s the platinum card. There’s different membership levels and different features, advantages and benefits that come with those levels. So, a second way you can get obnoxious here, is to create membership levels or loyalty programs or levels of service or levels of access. Each one of them has a price to it. What should the price be? Let’s go back to the first part of the exercise, you listed your price - that’s your bronze offering. You doubled it, that’s your silver offering. You doubled it again, that’s your gold or platinum offering.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.