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090 - Claire Farquharson Clever Use of Instagram

Podiatry Legends Podcast

Release Date: 07/02/2020

352 - Our Profession Must Embrace Innovation with Cath Hughes from Curacorn show art 352 - Our Profession Must Embrace Innovation with Cath Hughes from Curacorn

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, Tyson E. Franklin talks with Cath Hughes, a pioneering podiatrist who has spent decades at the forefront of foot care innovation. From her work with diabetic patients to revolutionising treatments with , Cath’s experience spans both the clinical and sports worlds. With a career that includes eight seasons treating professional footballers in the UK at the premiership level, she shares her unique insights into advancing podiatric care. We delve into her groundbreaking injectable treatments, discuss the challenges of integrating innovation...

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351 - The Infinite Game by Simon Sinek (Book Review) show art 351 - The Infinite Game by Simon Sinek (Book Review)

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, Tyson Franklin and Richard Chasen discuss Simon Sinek's book 'The Infinite Game.' The book emphasises the importance of long-term thinking in business and life, contrasting finite games like soccer, which have clear rules and endpoints, with infinite games like business, where success is continuous and legacy-building. Through stories and examples, they highlight Sinek's key ideas, such as the importance of having a just cause, building trusting teams, and maintaining ethical standards. They discuss relevant comparisons, including Apple vs....

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350 - Quit If You're Not Happy Where You Work show art 350 - Quit If You're Not Happy Where You Work

Podiatry Legends Podcast

In this solo episode of the Podiatry Legends Podcast, host Tyson E Franklin discusses why podiatrists, especially new graduates, often feel disillusioned with their jobs. Tyson shares an analogy to highlight the frustration of unfulfilled promises and addresses employer dishonesty about job expectations. He provides insights and solutions on how to create a more transparent and fulfilling work environment, encouraging podiatrists to address their concerns and seek better opportunities if necessary.  For additional show notes, please visit the .  If you have any questions about...

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349 - Finding the Right Fit: My Hiring Philosophy with Dr Patrick McEneaney show art 349 - Finding the Right Fit: My Hiring Philosophy with Dr Patrick McEneaney

Podiatry Legends Podcast

This week, I’m joined by Dr. Patrick McEneaney for his sixth appearance on the Podiatry Legends Podcast! Patrick, the owner of Northern Illinois Foot and Ankle Specialists, has expanded his practice from two clinics to 16 (soon to be 17 if not already) and shares the secrets behind his growth. We talk about integrating new clinics, building a strong team culture, and why investing in staff is the key to long-term success. Plus, we compare podiatry practices in the United States and Australia. Not an episode to be missed.  For additional show notes, please visit the .  If...

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348 - Transforming Chaos Into Calm with Sarah Clark show art 348 - Transforming Chaos Into Calm with Sarah Clark

Podiatry Legends Podcast

Discover how to transform your practice from chaotic to calm in this insightful episode of the Podiatry Legends Podcast. Tyson E. Franklin sits down with Sarah Clark of , an expert in optimising healthcare practices through her "Four P's to Success" framework—People, Patients, Paperwork, and Processes. Whether you're looking to improve patient experiences, streamline operations, or elevate your practice management, this episode is packed with actionable tips to help podiatrists and other healthcare providers enhance efficiency and satisfaction. Don’t miss these strategies to take your...

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347 - The Foot and Ankle Show with Tony Gavin show art 347 - The Foot and Ankle Show with Tony Gavin

Podiatry Legends Podcast

I welcome Tony Gavin back to the Podiatry Legends Podcast to discuss the evolution of the Foot & Ankle Show. Tony reveals how his diverse background, including his time as a salsa dance promoter, inspired him to create a unique conference experience for podiatrists. With over five years of growth, the event now attracts global professionals to share knowledge, network, and inspire one another. Tony shares the behind-the-scenes changes that have made the Foot & Ankle Show a standout event in the podiatry industry, from expanding workshop offerings to refining the conference...

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346 - Podiatry in Malta with Joe Sciortino show art 346 - Podiatry in Malta with Joe Sciortino

Podiatry Legends Podcast

In today’s episode, I’m thrilled to welcome back Joe Sciortino, a Maltese podiatrist, to discuss the state of podiatry in Malta and his career journey from Malta to the UK and back to Malta.  If you’re curious about podiatry abroad, this episode is packed with insights. Podiatry in Malta has evolved over the years. Once only known for providing routine foot care, it is rapidly becoming recognised for its broader scope, including expertise in musculoskeletal conditions, sports medicine, and advanced technologies. Joe shares how he’s helping change this perception. More detailed...

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345 - Top Five Books for Christmas show art 345 - Top Five Books for Christmas

Podiatry Legends Podcast

On this episode, I am joined by Carly O'Donoghue. We highlight five books that we believe everyone should own, and if you don't, they should be on your Christmas List. These books would also be perfect for team members, friends and family. Book 1: Untamed - "The only thing that was ever wrong with me was my belief that there was something wrong with me." Book 2: The Courage to Be Disliked - Book 3: Nedd Brockman Showing Up -  Book 4: The 12 Week Year - Book 5: The One Thing - If you find this video interesting, please share it with your friends, give it a thumbs up, and subscribe to...

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344 - Jo Shapter Unknowingly Inspiring Others show art 344 - Jo Shapter Unknowingly Inspiring Others

Podiatry Legends Podcast

Jo Schapter’s journey into the world of podiatry wasn’t a straightforward one. She didn’t begin with a clear path; instead, her story unfolded in ways she never anticipated. From her beginnings in sports science to an unexpected detour into beauty and foot care, Jo's story is a testament to the power of following one's curiosity and passion.  Jo’s story is a reminder that we don’t always have to have everything figured out. Sometimes, the best journeys begin when we are willing to explore unfamiliar territories. For Jo, this exploration led to podiatry — a profession she...

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343 - Podiatry in Mauritius with Usama Anwar and Zahra Chouthy show art 343 - Podiatry in Mauritius with Usama Anwar and Zahra Chouthy

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, host Tyson Franklin interviews Usama Anwar and Zahra Chouthy, owners of Podiatry For All in Mauritius. They discuss their unique journey from the UK to Mauritius, highlighting the challenges and rewards of practising podiatry in a country with limited services. The conversation covers cultural insights, the importance of educating doctors and the local population about podiatry, and their personal stories and experiences, making this episode both informative and heartwarming. More detailed notes can be found on the Podiatry Legends Podcast...

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More Episodes

Claire Farquharson will be the first person to tell you that she is not an Instagram expert; however, she has found a way to make Instagram work for her and her career as a podiatrist. 

In 2018, she started a little Instagram page and blog @_ThePod with the hope of changing peoples perceptions on podiatry as a profession. She loves art, design, fashion and podiatry, and I could not see why they couldn’t all co-exist together on one social page. 

On this episode we discuss:

  • Why she is helping people change the way they look at their feet and the stigma attached to podiatry. 
  • Social media as a platform to educate, inform and inspire both patients and other health professionals
  • Finding your angle on social media
  • How to make podiatry more aesthetic, trendy and relevant
  • Your profile does not need to be attached to a specific location or business name. 
  • The subtle art of sharing your podiatry message 

"People don’t want to see ingrown toenails pop up in their newsfeed."

Final Tips

  1. You will learn what works from your previous posts, and you will evolve.
  2. You cant be relatable too soon too quick; you need to gain your follower's trust

If you have any questions after listening to this episode, please send me an email at [email protected], or you can connect with Claire @_ThePod on Instagram. 

Facebook Page & Group

Facebook Group: Podiatry Business Owners Club - This is for podiatry business owners and budding business owners, and is the group I now add my business and marketing videos. 

Facebook Page: Podiatry Legends Podcast - This is where I post each podcast episode and information regarding podiatry events around the world.

Podiatry Business Coaching & Mentoring

If you want to own and operate a Thriving Podiatry Business, you've got to work on four specific areas of your business. 

  • Marketing - You need to have a proper, well thought out strategy
  • Systems - You need systems that will support both your marketing and your team.
  • Team - You need to develop a culture that makes your life easier, not harder
  • Diary - This is the backbone. Your diary needs to be structured in a way that maximises patient number per day and in turn, will increase your daily profits. 

Thinking you can just work on one part or maybe two out of four areas and still do well is no longer good enough, you must develop all four pieces of the business puzzle.

If you want to join one of my upcoming Group Coaching Programs or discuss one-on-one Business Coaching & Mentoring, please email me at [email protected], and we can set up a Zoom Call and have a quick chat and see where I can help.  

Newsletter & Events 

Please sign up for my NEWSLETTER if you'd like to know more about upcoming EVENTS, I promise not to spam you with daily emails telling you how great I am.

My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository.

Tell Your Podiatry Friends

If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. 

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