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117 - 12 Week Podiatry Business Reboot

Podiatry Legends Podcast

Release Date: 12/23/2020

398 - Designing A Better Work Week show art 398 - Designing A Better Work Week

Podiatry Legends Podcast

Small Changes that Make A Big Impact As podiatrists, we’re often guilty of letting the week run us, rather than intentionally designing our schedules to work for us. Patients pile in, admin creeps into every gap, and before we know it, another week (or year) has flown by in a blur. In this solo episode, I discuss why so many podiatry business owners feel overworked and scattered, and how a few small changes can transform your weekly rhythm, energy, and impact. The main culprits behind a chaotic week? Overcommitment – Saying yes to everything, leaving no time to breathe Lack of...

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397 - Reignite Your Why Rediscovering Purpose in Podiatry Before the New Year show art 397 - Reignite Your Why Rediscovering Purpose in Podiatry Before the New Year

Podiatry Legends Podcast

As 2025 winds down, now’s the perfect time to pause and ask yourself one powerful question: Why did I get into podiatry in the first place? In this episode of the Podiatry Legends Podcast, I invite you to step back from the day-to-day and reconnect with the deeper why behind your work. Because when your podiatry business starts to feel heavy, uninspired, or off-track, it’s rarely a patient problem, staffing issue or business problem; it’s usually a purpose problem. Before You Launch Into 2026... If you rush into the new year without reconnecting to your purpose, you’ll likely...

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396 - Embracing the Plateau: What to Do When Growth Stalls in Your Podiatry Practice or Career show art 396 - Embracing the Plateau: What to Do When Growth Stalls in Your Podiatry Practice or Career

Podiatry Legends Podcast

Every podiatrist hits a plateau at some point in their career; when growth stalls, motivation dips, and business feels flat. But a plateau isn’t failure; it is feedback. In this short solo episode, I share how to shift your mindset, avoid impulsive changes, and use a plateau as an opportunity to reset, refocus, and rebuild momentum. I also explore three types of plateaus, REVENUE, MOTIVATION & TEAM, and offer strategies to overcome each one. If you’re ready to move from “stuck” to strategic, this one’s for you. Are you looking for a one-on-one business coach? A business owner I...

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395 - The Social Media Blueprint for Podiatrists with Paul Macaulay show art 395 - The Social Media Blueprint for Podiatrists with Paul Macaulay

Podiatry Legends Podcast

In this episode of the Podiatry Legends Podcast, I talk with Paul Macaulay, better known online as Paul the Podiatrist. Paul is a UK-trained musculoskeletal podiatrist now living and practising in Singapore, and over the past three years, he has built an impressive 500,000+ followers across Instagram, TikTok and YouTube. If you’re sitting on the sidelines thinking “social media isn’t for me,” Paul’s story will change the way you look at marketing forever. Content creation isn’t about becoming an influencer; it’s about building trust, attracting ideal patients, and...

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394 - The Mindset Every Successful Podiatrist Needs in 2026 with Dr Peter Wishnie show art 394 - The Mindset Every Successful Podiatrist Needs in 2026 with Dr Peter Wishnie

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This week I’m joined by long-time friend, podiatrist, and business coach . Peter and I have known each other for more than a decade, and although we technically work in the same space, we’ve never competed. Instead, we’ve worked alongside each other with an abundance mindset because when you understand your strengths, your ideal clients, and your purpose, there’s more than enough opportunity to go around. In this episode, we unpack the massive difference between scarcity and abundance, and why so many podiatrists unknowingly sabotage themselves with old beliefs about money,...

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393 - The Global Rise of the Foot Ankle Show and What to Expect in 2026 show art 393 - The Global Rise of the Foot Ankle Show and What to Expect in 2026

Podiatry Legends Podcast

In this episode, I catch up with Tony Gavin, founder of the Foot & Ankle Show, a conference that has rapidly become one of the most dynamic podiatry events in the world.  We talk about: How the show pivoted during COVID and what we learned.   Why the “one big room” format works so well and why everyone loves it.  The rapid growth leading into 2026. The numbers keep getting bigger.  We know have an international audience flying in.  Why continuous improvement is the show’s driving force. 2026 is going to be the best show ever.  The...

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392 - The 25-Hour Work Week Creates Healthy Podiatrists with Daniel Monteleone show art 392 - The 25-Hour Work Week Creates Healthy Podiatrists with Daniel Monteleone

Podiatry Legends Podcast

Healthy Practitioner, Healthy Business: The Future of Podiatry Practice Running a podiatry clinic shouldn’t come at the expense of your health, happiness, or home life. Yet far too many practitioners are running on empty, juggling long hours, heavy patient loads, and the constant pressure to keep their businesses afloat. In this week’s episode of the Podiatry Legends Podcast, I spoke with Daniel Monteleone, the owner of in Geelong, Victoria. Daniel’s outlook is refreshing: he’s built a business model that values wellbeing just as much as revenue, proving that a healthy...

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391 - How to Protect Your Reputation and Business During A Crisis with Tad Nelson show art 391 - How to Protect Your Reputation and Business During A Crisis with Tad Nelson

Podiatry Legends Podcast

This week, we explore how divorce, drink-driving offences, and defamation can cripple a career or clinic if not handled properly, and why most people react far too late. My guest, Tad Nelson, a criminal defence lawyer and “Super Lawyer” from Galveston County, Texas, who brings more than three decades of courtroom experience, plus a master’s degree in forensic toxicology, to our conversation. Tad has seen the best and worst of human behaviour, and his insights apply directly to business owners navigating legal, personal, or reputation challenges. Tad explains the importance of acting...

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390 - Expanding and Employing the Right Podiatrists with Dr Patrick McEneaney show art 390 - Expanding and Employing the Right Podiatrists with Dr Patrick McEneaney

Podiatry Legends Podcast

This week, I’m joined again by Dr Patrick McEneaney, DPM from . Patrick shares how he’s grown to 16 clinics by hiring intentionally, tracking the right metrics, and knowing when to consolidate. We talk about the lessons of leadership, the art of delegation, and why cultural alignment is the real key to long-term success. Five Big Takeaways Numbers tell the truth. Always track performance and retention. Hire for attitude, not just skill. You can train techniques, not culture. Growth requires letting go of ego. Make decisions based on data. Consolidation isn’t failure;...

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389 - Lessons and AI Insights from Using the Red Blue and Purple Team Strategy with Dave Frees show art 389 - Lessons and AI Insights from Using the Red Blue and Purple Team Strategy with Dave Frees

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What happens when you take the Red, Blue, and Purple Team Strategy and apply it inside a podiatry clinic? In this episode, I share what I learned firsthand while running this creative exercise with a clinic team, and how it revealed new insights into teamwork, reputation, and readiness. Joined by Dave Frees, we also unpack how AI can help clinics think smarter, act faster, and build lasting resilience. If you want a deeper understanding of this concept, please go back and listen to Learn more about Dave’s training at . If you found this episode helpful, share it with another...

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More Episodes

What are you podiatry business plans for 2021? Have you given it much thought or is it going to be a repeat of 2020, and yes I know COVID has been a hurdle but did you know that some podiatry business had their best year?

It didn't happen by accident, they had their best year because they adapted to the current situation and took action.

Now before YOU SWITCH OFF and think SHIT, this is just going to be a sales podcast, hang around for a little bit longer as you may learn a few things. 

On this episode, I am joined by:

Carly O’Donoghue – Stepping Out Podiatry (Sunshine Coast)

Chloe Wear – The Woodvale Podiatrist (Perth)

Aadila Dadda – Happy Feet Queensland (Brisbane)

Jasmine Kouch – 2 Right Feet Podiatry (Kilsyth, Victoria)

Trina Goard – Armidale Podiatry (Armidale)

Judi France – Toowoomba Podiatry (Toowoomba)

Jonathan Small – Health First Foot & Gait Clinic (Southam, UK)

The reason I asked them to join me for this particular episode is that they’ve all completed the 12-Week Podiatry Business Reboot and have flourished, and I think it would be beneficial to hear from podiatrists who have gone before you. 

No One Knew the Questions

I’d like to point out I have not given anyone these questions to think about first, so I’m not exactly sure what they’re going to say, which I knew would be fun and also produce some very honest answers.

Initial Questions Around Coaching

Q1: - Have you ever been in a coaching program before? 

Q2: When you first heard about the 12-Week Podiatry Business Reboot, why did you decide to do it? What was happening or not happening in your business?

We then moved onto discussing specific questions about the content in the 12-Week Program

  • WEEK 1: Developing Team Culture– Which was about aligning your team with your own business beliefs and values. And, even if you're a solo practitioner, you still have a team (Accountant etc).
  • Q3: Was that a useful topic?
  • Weeks 2-5: Covered Systems (Recalls, Reactivation & Incomplete Rx)- There is a difference in how these are used. 
  • Q4: Most podiatrists have systems, but did this program open your eyes to a few holes that may have existed with what you previously had set up?

We also covered Patient Journeys and Treatment Journeys and how a patient flows through your business and the potential services you may offer.

  • Q5: Did this change the way you approached your patients? 
  • Week 6: We dug deep into finding your Ideal Patient & Niching
  • Q6: Did you get more clarity on who your ideal patient was, and the type of podiatry work you should be targeting?
  • Week 7: Pre-framing Conversations & Directing the Conversation - Selling without selling. 
  • Q7: Did this help with your communication?
  • Week 8-9: Developing your marketing strategy, creating a Yearly Marketing Plan(Roadmap) and  Developing a Daily, Weekly and Monthly Marketing Plan (GPS)
  • Q8: Prior to doing the 12-week reboot, did you have a 12-month roadmap for your marketing, or did you just play it by ear?
  • Weeks 9-12: Protecting & Developing Your Brand and improving your web presence/website.  
  • We also discussed understanding the important NUMBERS in your business that really matter, which lead to a concept called Punctuated Equilibrium.

 

If you've got this far, I’ll explain what is involved in the 12-Week Reboot:

  • 12 x 1-hour weekly Zoom Meetings: All meetings are recorded and uploaded to a private Facebook Group, so if for some reason you cannot make a scheduled meeting, you can catch up with the recording. 
  • Q9: Did anyone here miss a meeting?
  • Weekly Q & A session via Zoom 
  • Templates & Frameworks: As we work through each session, templates and frameworks will be uploaded to the FACEBOOK GROUP.
  • Q10: Did everyone find them useful?
  • Unlimited email questions during the 12-weeks program
  • Video tutorials are created for common group questions 

To wrap up, if someone has listened to this and they’re sitting on the fence what would be your advice be?

If you have any questions about this episode, please email me at tf@tysonfranklin.com.

If you want to learn more about my next 12-Week Podiatry Business Reboot or join the Podiatry Business Owners Club on Facebook, please follow the links.       

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