Two Marketers Jam About What’s Working Now: Problems With The Industry and Life
Marketing From The Trenches Podcast
Release Date: 10/15/2019
Better Proposals with Adam Hempenstall
Marketing From The Trenches Podcast
A closed deal starts with a good pitch. Good pitches come from good proposals. But how do you create proposals that will get you more customers and leads? A lot of businesses have gotten used to the customary proposal where they read the first page, the last page, and then make a decision of whether it’s a yes or no.
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How to Outsource Your Marketing with Linh Podetti
Marketing From The Trenches Podcast
With outsourcing, businesses have found a way to gain leverage but with lower costs. The question is, how do you find the perfect person for your team? Where do you get high-quality members who will give you high-quality results?
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Business Models, $1M in Amazon Sales, and Incentive Marketing with Greg Cassar
Marketing From The Trenches Podcast
Marketing is not the only crucial aspect of a business. You also need the right business model for your strategy to work. Aside from these factors, a business owner must possess the right mindset and sufficient knowledge to manage the company better.
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SEO with James Norquay
Marketing From The Trenches Podcast
SEO is the current trend that online businesses utilize to get more leads and scale. However, I’ll be the first to admit that SEO is not my specialty. But although I’ve got a very limited understanding of making SEO work, a good friend of mine is an absolute expert at it.
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Master Your Sales (One Call Sales Process) with John Logar
Marketing From The Trenches Podcast
Today’s guest is one of my mentors, John Logar, the founder of Consulting Unleashed. When I first started in this industry, I knew absolutely nothing about being in business. But John—being one of the top guns in marketing—reshaped the way I thought about sales. He turned me from a geeky dude into a decent salesperson.
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Common Website Mistakes That Are Hurting Your Marketing And Simple Fixes
Marketing From The Trenches Podcast
Every website has backend support. It’s impossible not to have one. The backend support is responsible for how your site is presented to users. However, there are some things we end up doing that end up breaking our websites more than fixing them.
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Marketing Chat - What's Working For Facebook Ads And Why Simple Ads Are The Way To Go
Marketing From The Trenches Podcast
Everybody’s into the world of online marketing nowadays. Even small businesses have a place online where they market the products they offer. That’s why today’s episode will surely be interesting and informative for everyone who is using Facebook ads at the moment, or those who have eCommerce sites.
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Marketing For Mortgage Brokers AND Why Courses
Marketing From The Trenches Podcast
In today’s episode of Marketing From The Trenches, I’ll be speaking to Marius du Preez, a good friend of mine and an expert when it comes to marketing for mortgage brokers. Marius is currently the director and in-charge of Lead Generation for Swell Marketing. We’ll be tackling valuable information regarding the current mortgage industry.
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Using Content To Get 3M Views A Month + How To Sell Out Events
Marketing From The Trenches Podcast
How do you define a great marketer? Is it from the assets he’s acquired? From the websites he’s built? Or do you have to be well-known in the industry to be considered one? If those are the criteria, then we have just the right person to talk to you about marketing today.
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Personalising Done Right And Tools To Help With Email Outreach
Marketing From The Trenches Podcast
One of the core strategies that big companies use to scale their businesses is direct outreach. If this strategy is done right, it is proven to be effective in building a name for your brand. However, if done wrong, you can ruin your brand altogether.
info_outlineThe marketing industry can be a dangerous place at times. The reason why I say that is because there can be a lot of smoke and mirrors, and a lot of bad agencies.
Our guest for today is definitely one of the best marketers in Australia, if not the world. His results for both himself and his clients speak volumes.
In today’s episode, I will be talking to Kim Barrett, CEO and founder of Your Social Voice. We will be having a chat about principles we both share when it comes to marketing, running campaigns, and our thought processes for when we market for ourselves and for clients.
Having a bird’s eye view on the recent issues in the industry will definitely give you leverage, so we’ll be discussing all of that in today’s episode of Marketing From The Trenches, be sure to tune in.
Kim’s Story: How He Got Into Marketing (2:25)
- From Fish Breeder to Email Marketer
- From Basic Employee to Professional Marketer
At Present: What Kim Does For Clients (7:22)
- Education (How to put marketing systems into businesses)
- Actual Work (Trainings, Lead Generation, Social Media Optimization, Back End Marketing, etc.)
- Professional Services
Facebook Ads: What Works For Kim? Where Do The Trends Lead? (9:34)
- A lot depends on the type of client and their goal
- Having a relatively decent audience size is important
- What are Facebook ad sets and how do they work?
- How do ad set limits affect your marketing campaigns?
- Being in control of the money you spend on Facebook ad sets
- What is more beneficial for your business in terms of campaign optimisation?
Differences in Terms of Copy and Design: Are There Any? (13:27)
- The big focus is in standing out and differentiating yourself from other people
- NOC method: Niche-Offer-Copy
- Who to talk to on Facebook: Be specific, personalized, customized, and tailored
- Understanding that the right offer put into the right niche gets you to to the right clients
- The importance of branding for performance
Kim’s Upcoming Event: What To Expect (19:44)
- Certified Ballers Live
- Becoming a Baller in your business
- What is a Baller?
- Importance of being a Baller
Events To Watch Out For (23:39)
- Mastermind Events
- Grant Cardone Events
- Perry Marshall Events
- Super Fast Business Live Events
The Dark Side Of Businesses And Agencies (27:00)
- Responsibilities
- Pressures
Our Guest:
Kim Barrett is the CEO and founder of Your Social Voice. He is a world-renowned marketer, author and digital marketing master. His online marketing agency aims to help his clients generate awareness, leads, and sales. They have helped businesses scale by using the latest marketing strategies and tactics, therefore, keeping their clients ahead of their competitors.
Kim is super active answering questions and helping people via his Instagram account @realkimbarrett.
For those who would like to know about the latest trends in marketing, get to meet and greet the big names in the marketing industry, and learn from them live, check out this event: Certified Ballers Live.
Resources:
We now have a free resources section on our website, which has just been built.
From this section, you can download, for free, the resources we use for ourselves and for our clients to help them execute deals like the one we have examined today.
Visit growthlabz.com/resources to download your free resources today.
See omnystudio.com/listener for privacy information.