#092-Diagnosing the Problem When Your Amazon PPC Goals are not Hitting the Mark, with Ritu Java
Release Date: 05/24/2021
#404 - Stability In Times of Uncertainty - 5 Ways To fail Shipping From China
Wizards of Ecom
In this episode, I'm honoured to have as guest Lior Ohayon of Unicargo and he shares five tips of basic things sellers should know before shipping from China. Lior provides valuable tips and essential info to help sellers stabilize their shipping process and ensure successful deliveries. Tune in to learn how to improve your shipping strategy and avoid costly errors. In This Episode: [00:15] Introducing Lior Ohayon of Unicargo [03:00] Unicargo and how they help sellers. [05:45] People ask VS what they should have asked when shipping from china. [18:00] Commercial invoice ...
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#403 - Massive Time Saving Tip For Amazon Wholesalers
Wizards of Ecom
In This Episode: [00:20] Introducing Oleg Kuzmenkov of Seller Assistant App [03:10] Reseller pricing [10:00] Price list analyser [15:25] Manually or doing bulk tools [18:20] Price of seller assistant [25:00] Seller Assistant and what they do. Guest Links and References: Website: Linkedin profile: Book References: Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ ...
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#402 - The Future of Product Reviews On Amazon
Wizards of Ecom
During his two decades of marketing experience, Shane helped over 100 Fortune 500 businesses grow their digital footprint through influencer marketing.He’s been recognized as a leading marketing influencer by organizations, such as the ContentMarketing Institute. After conquering digital marketing, Shane pivoted toe-commerce, with a focus on Amazon. For the past 5 years, Shane has been working with a team of experts with 20+ combined years of experience in the Amazon industry to master the intricacies of Amazon product reviews to develop TraceFuse, a cutting-edge, 100% white-hat system...
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#401 - How TO Launch A Product On Amazon with Influencer Marketing
Wizards of Ecom
In today's episode, we have William Gasner, CMO of Stack Influence, 6X founder, 7-Figure eCommerce seller, featured in leading publications like Forbes, Business Insider, and Wired. In This Episode: [00:15] Introducing William Gasmer of Stack Influencer [01:15] Story of Stack Influencer [05:15] Automation tools, engagement reach [14:00] Campaign Tiers. [16:15] Do you prefer an influencer campaign first before PPC? [23:00] Conversion Rate. [30:05] Long-term strategy. [35:20] Restricted products. [42:00] Campaign limit for influencers. [46:00] Relationship. ...
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#400 - Are You A Villager or a Werewolf? The Hidden Game Of Ecommerce
Wizards of Ecom
In This Episode: [01:00] Milestone: 400 episodes [02:20] Why this topic? [03:20] What is werewolf game? [08:00] How to be a werewolf in e-comm? Links and References: Wizards of Amazon: Wizards of Amazon Courses: Wizards of Amazon Meetup: Wizards of Amazon on Facebook: Wizards of Amazon on Instagram:
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#399 - Product Sourcing Using The Bird Song Technique
Wizards of Ecom
In This Episode: [02:00]Sourcing product. [04:00] Validation process? [05:00] Soft skills [08:40] Bird Song. [11:00] Mastering the bird song. Links and References: Wizards of Amazon: Wizards of Amazon Courses: Wizards of Amazon Meetup: Wizards of Amazon on Facebook: Wizards of Amazon on Instagram:
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#398 - Anti-Shiny Object Syndrome
Wizards of Ecom
In This Episode: [00:45] The best swimmer in the world. [02:00] Judging by your category. [05:00] Cutting back. [08:00] Anti-shiny object syndrome. Links and References: Wizards of Amazon: Wizards of Amazon Courses: Wizards of Amazon Meetup: Wizards of Amazon on Facebook: Wizards of Amazon on Instagram:
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#397 - Product Not a Fit for Amazon - NO Problem! Use The Rako Playbook To Succeed With Retail
Wizards of Ecom
On Today's episode, we have the team behind RAK-O: Marshall Day, Kevin Sagouspe, and Rako-Rick. This ingenious multipurpose garden tool that combines an adjustable rake & hoe into one, picks up animal waste is easy to use, durable and has a bottle opener too. They discussed their unique product and sales strategies. Despite not being fit on e-con, Rak-o has found success in their niche market. Tune in to learn more about their innovative product and how they have navigated the challenges of selling in non-traditional markets. In This Episode: [00:20]...
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BONUS Episode - The Pros & Cons of Inventing Your Own Product To Sell Online
Wizards of Ecom
In This Episode: [00:45] Introducing Piri Lane of SellerSnap [02:07] What is repricer and why Seller Snap has the highest repricer price? [05:00] Buy box [07:55] Difference between Seller Snap and other repricers. [12:30] Pricing with AI [16:30] Wholebase VS Yoyo [18:50] Yoyo method’s genius strategy. [22:15] Who is Seller Snap good for? Book Reference: Guest Links and References: Email: 15 Day Trial: Links and References: Wizards of Amazon: Wizards of Amazon Courses: Wizards of Amazon Meetup: ...
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#396 - Is Reselling On Amazon Dead?
Wizards of Ecom
On today's episode, we have Chris McCabe, founder and CEO of Ecommercechris.com has saved more Amazon brands from the seedier side of working with Amazon than anybody I know. Today we dive into the world of resellers on Amazon and discuss the recent changes. Chris shared valuable insights including what resellers should do to save their Amazon business. Tune in to learn more and be up to date! In This Episode: [00:15] Introducing Chris McCabe [02:50] Resellers must know. [06:25] Letter of Authorization [09:15] First sale doctrine [12:35]...
info_outlineAll problems have solutions and that includes what seems to be your unreachable PPC goals. Today, our guest, Ritu Java of PPC Ninja will help us in more ways that one to learn the importance of diagnosing the problem. It sounds very technical, isn't it? Do you think funneling PPC needs expertise?
Let's hear what Ritu have to say about that as she discussed the how-tos of troubleshooting the funnel.
In This Episode:
[00:30] Welcome Ritu java on the show.
[04:00] System to troubleshoot the funnel
[06:00] Ritu started E-com selling jewelry in Japan and her Ecom background
[12:40] Does PPC funneling need expertise?
[13:50] Types of conversion rates.
[14:40] Types of metrics you need in funneling
[22:20] targeting video ads
[25:30] Creating video ads for ranking and drive conversion.
[28:45] Levels of analyzing the funnel.
[30:20] What to look for
[31:52] The most frequent culprit: conversion rate
[34:30] controlling price thru coupon
[41:00] Reasoning why ACOS is high.
[47:50] PPC Ninja mastermind courses.
Guest Links and References:
WEBSITE: https://www.ppcninja.com/
WEBSITE OFFER: https://www.ppcninja.com/ppcmastermind
LINKEDIN: https://www.linkedin.com/today/author/ritujava
INSTAGRAM: @ppcninja
YOUTUBE: https://www.youtube.com/channel/UCD8rdN7WICzerpmGisi8EMQ
Book Reference:
Theory of Constraints By: Eliyahu Goldratt
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/