BTI #237: What You're Selling That NO ONE Is Buying
Release Date: 05/21/2021
Beyond the Image Podcast
Creating Community Over Competition with Corey Speigel Hosted by: James Patrick Today, we’re talking about the power of human connection. It is so easy to get lost in this endless sea of competition and comparison. It’s so simple to put yourself on an island and to contrast yourself against the rest of your industry and community. In this episode, we’re talking about working through that and forming connections. My guest today is Corey Speigel, she’s the founder of The Lighthouse. “ people are very accepting when you peel back that layer and get...
info_outline BTI # 592: Photographers Who SuckBeyond the Image Podcast
Photographers Who Suck Hosted by: James Patrick Some photographers just suck, so in this episode, let’s give them a name. “The common denominator is them.” IN THIS EPISODE A list of photographers who really suck and why. What these photographers are doing in their free time. Advice for the photographers who made this list. Connect with James Website: Instagram: Share this podcast with a friend and remember to leave a 5-star review! For more, visit
info_outline BTI # 591: Self-Care for the Modern Entrepreneur with Daniel JamesBeyond the Image Podcast
Self-Care for the Modern Entrepreneur with Daniel James Hosted by: James Patrick I still need to be reminded about the importance of prioritizing ourselves so that we can show up better in other places. We’re going to chatting about self-care today and where self-care could potentially be going. My guest today is the founder and CEO of Vortex, Daniel James. “When you feel good, you do better.” IN THIS EPISODE Daniel’s company and why he felt it was needed in the marketplace. Spa culture. Are men more resistant to self-care? The...
info_outline BTI # 590: Should Photographers Give RAW Files to Clients?Beyond the Image Podcast
Should Photographers Give RAW Files to Clients? Hosted by: James Patrick Today, we’re addressing the question, “Should you as a photographer be giving away your RAW files?” Lets dive into it! “Asking for the RAW file ensures you’re getting the highest quality and highest file size.” IN THIS EPISODE Multiple reasons why clients may ask for the RAW files. Why certain clients may need unedited photos. Understanding photo rights and usage. The divisive stances between photographers on this topic. The importance of knowing the...
info_outline BTI # 589: When to Hire a VA with Kaelyn Marie FuglaarBeyond the Image Podcast
When to Hire a VA with Kaelyn Marie Fuglaar Hosted by: James Patrick Today, we’re talking all about outsourcing: when to outsource, what tasks you should outsource, and how to get the most ROI when you choose to outsource. I’ve been outsourcing work for 18 years of the 20 years I’ve been in business and I can you that I wish I would’ve outsourced 2 years sooner. My guest today is Kaelyn, the owner of Kaelyn Marie Virtual Assistant, who has also been the podcast editor of our show for years. “Having someone who believes in what you’re doing is going to...
info_outline BTI # 588: 7 Ways to Get MORE Clients as a PhotographerBeyond the Image Podcast
7 Ways to Get MORE Clients as a Photographer Hosted by: James Patrick There is a very finite number of things a photographer can do to get work. In this episode, we’re diving into the 7 things a photographer can do to get more clients. “Nothing will work better than manual outbound.” IN THIS EPISODE 7 different strategies to get new clients. How paid ads have changed over the years and how you should be using it in your business. What’s less costly and can be more effective than paid advertising. Why word of mouth marketing leads to...
info_outline BTI # 587: Why Your Ads Aren’t Working with Jason WojoBeyond the Image Podcast
Why Your Ads Aren’t Working with Jason Wojo Hosted by: James Patrick In this episode, we’re talking about how we can best leverage advertising to enhance the awareness of our brand and generate leads for our business. We’re also going to dissect what works in advertising and what may be a useless investment. My guest today is Jason Wojo. He’s a 9 figure advertiser and the owner of Wojo Media. “We’re in a space where everybody’s mind is cookie cutter and we’re trying to get business owners out of that.” IN THIS EPISODE How Jason...
info_outline BTI # 586: Why We Closed Get Published LIVEBeyond the Image Podcast
Why We Closed Get Published LIVE Hosted by: James Patrick In this episode, we’re sharing about why we’re closing the doors on something that we worked on over the last 10 years. “We decided we no longer wanted to be on the sidelines.” IN THIS EPISODE The original event and where the idea came from. The history of previous events. The reason behind our rebrand in 2022. Why we’re retiring the Get Published LIVE brand and what’s coming next. Connect with James Website: Instagram: Share this podcast with a friend and remember to...
info_outline BTI # 585: Getting Your Brand Published with Chelsea ClarkeBeyond the Image Podcast
Getting Your Brand Published with Chelsea Clarke Hosted by: James Patrick In this episode, I have Chelsea Clarke with me, the editor of Icon Refined Magazine. We’re talking about leveraging the power of earned media to amplify brand awareness and generate leads for your business. “You have to figure out what you’re bringing to the table, where it could best be placed and who’s listening to that.” IN THIS EPISODE Takeaways and observations Chelsea had after meeting face-to-face with the attendees of this year’s Get Published Live event. What obstacles...
info_outline BTI # 584: Growth of Independent Magazines with Kaneo Biggs & Chelsea ClarkeBeyond the Image Podcast
Growth of Independent Magazines with Kaneo Biggs & Chelsea Clarke Hosted by: James Patrick In this episode, I have two amazing guests with me; Chelsea Clarke, the editor of Icon Refined Magazine and the one and only, Kaneo Biggs, Publisher and Editor in Chief of Ellements Magazine. Today, we’re diving into how magazines have changed and evolved over time. “Magazines still rank number one.” IN THIS EPISODE The role and value that magazines have with audiences today. The timelessness of being published in a magazine. Do people...
info_outlineI see so many entrepreneurs selling this thing, but I don’t see anyone buying.
This is really important, because if we are spending all of our time promoting our latest service or product, and no one is purchasing it, then we need to figure out where there is a misalignment. Usually, the misalignment is in the verbiage we are using to promote.
IN THIS EPISODE
- Your customers aren’t buying confidence, fulfillment, sustainability, etc.
- Why semantics and specific verbiage matter!
- The few things people actually purchase and how to word it correctly.
- The importance of identifying where your prospect is, the obstacle in their way, and how your service or product can get them to where they want to go.
- Selling results!
Share this podcast with a friend and remember to leave a 5-star review!
BIG NEWS! We have re-opened the Get Amped Mastermind.
A little about the Mastermind:
- Brings together entrepreneurs to connect and support each other.
- Dozens of entrepreneurs have 4x, 6x, 10x their income since being a part of the mastermind.
- It’s a brand new and revamped mastermind.
- A deep dive, strategy session with me followed by 6 months of focused and efficient work with monthly meetings to do work
- A photoshoot with me so I can help you build marketing materials for your brand and business development.
- Real work to focus on reaching results.
Apply at getampedmastermind.com or text me at 408-605-3254 and book a free discovery call with me so we can chat about your goals and see how I can support you.
For more, visit jamespatrick.com