367 - The Hidden Benefits of Buying an Existing Podiatry Practice with Jonathan Small
Podiatry Legends Podcast
This episode of the Podiatry Legends Podcast discusses the often-overlooked benefits of buying an established podiatry business. Tyson Franklin and Jonathan Small explore why acquiring a practice could be a game-changing move for aspiring podiatrists. If you're interested in growing your career without the typical start-up headaches, this episode offers practical advice on how to make a successful transition into practice ownership. Ten Key Takeaways from the Episode Buying an established practice gives you immediate cash flow. Systems for patient management, billing, and operations are...
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366 - Why Semi-Custom Orthotics Could Be Your Practices Secret Weapon with Steve Jackson
Podiatry Legends Podcast
Have you ever wondered if semi-custom orthotics could improve your practice? In this week's episode of the Podiatry Legends Podcast, I chat with MSK Podiatrist Steve Jackson from Western Australia about the benefits of shifting from custom to semi-custom foot orthotics. Steve shares how this shift has revolutionised his practice and patient care, leading to quicker treatment times, better results, and an overall more efficient workflow. Don’t miss out on these game-changing insights and learn why semi-custom orthotics could be your secret weapon. If you have any questions about this...
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365 - The Truth Behind Starting Your Own Podiatry Business with Lucinda Mercer
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, Tyson Franklin sits down with Lucinda Mercer, owner of Poized Podiatry in the UK. Lucinda shares her inspiring journey from the NHS to launching her own practice and how she found success in musculoskeletal podiatry. Learn how Lucinda navigated the challenges of starting a business, including financial hurdles and the importance of systems and self-care. If you’re thinking about opening your own podiatry practice, this conversation is for you! If you have any questions about this episode or want to contact me, please email me at . ...
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364 - The Benefits of Being A Fit and Health Podiatrist with Zain Hussain
Podiatry Legends Podcast
In today’s episode, we dive into the benefits of staying fit and healthy as a podiatrist with special guest Zain Hussain. Zain, the owner of in the UK, talks about how his passion for fitness has shaped his career and enhanced his ability to care for his patients. Tune in to hear his insights on balancing health, fitness, and podiatry to achieve success both professionally and personally. Here are five reasons to listen to this episode: Inspiring Health and Fitness Journey – Zain Hussain shares his personal story of how fitness has shaped his podiatry career, offering valuable insights...
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363 - HR Demystified: A Guide to Covering Your Arse with Phoebe Kitto
Podiatry Legends Podcast
I never thought HR could be remotely interesting, BUT I can honestly say I was wrong. In today’s episode, I’m joined by HR expert Phoebe Kitto, owner of , to talk about the often misunderstood world of Human Resources. Most people think HR is boring, but after you listen to this episode, you will see how HR can be very exciting, and it can also cover your arse in so many areas of small business. Phoebe explains that HR is not just about rules and compliance, but about creating a thriving, high-performing team. We discuss key strategies for managing staff effectively, the...
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362 - From Olympic Steeplechaser to Sports Podiatry: Matthew Clarke’s Journey
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, I had the privilege of speaking with Matthew Clarke, a two-time Olympian in the 3000-meter steeplechase. Matthew’s story is one of perseverance, determination, and an ever-evolving career that has seamlessly blended athletics and podiatry. He shares how his unique experiences in the world of elite sport shaped his approach to podiatry and the lessons he’s learned along the way. Here are the five top takeaways from the episode: The Power of Patient-Centered Care: Matthew emphasises the importance of tailoring injury management to the...
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361 - Sarah Chisem is the Paddleboarding Podiatrist Balancing Life and Business
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, I chat with Sarah Chisem from , AKA the "Paddleboarding Podiatrist." Sarah’s unique career path, which led her from law school to high-end fashion retail and eventually to podiatry, is nothing short of fascinating. She shares the pivotal moment when she decided to leave retail and pursue podiatry, the lessons she learned from becoming a mature student, and how paddleboarding helped her reflect on her business and personal life. Don't miss this inspiring conversation about resilience, change, and entrepreneurship. If you have any...
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360 - Collaboration Enhances Patient Care with Sports Therapist Olivia Brown
Podiatry Legends Podcast
In this episode, Olivia Brown, a sports therapist, scar practitioner, and stretching specialist from Lincolnshire, UK, shares her unique perspective on collaboration and networking with podiatrists and other health professionals and why it's vital for success. Olivia reveals how her social media presence played a crucial role in connecting her with other health professionals, and despite the occasional negativity surrounding social media, Olivia believes it is an essential tool in today’s world of work and passions. We also discuss: The Role of Social Media in Professional...
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359 - From NHS to Dream Clinic with Andrew Albon
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, I’m joined by Andrew Albon from , a podiatrist with a story that will inspire you. After years of navigating the NHS and private practice, Andrew found success not just in his clinic but in creating a network of supportive colleagues. Listen in as we dive into the power of networking, mentoring, and taking risks to build your dream clinic. Other topics we cover: Networking is Key: Building relationships with fellow podiatrists can transform your career and business. Abundance Mindset: Viewing other podiatrists as...
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358 - Thirty Tips to Improve Your Podiatry Career
Podiatry Legends Podcast
In today’s episode, I’m diving into 30 essential tips for improving your podiatry career. From embracing AI and simplifying decisions for patients, to improving your mindset and boosting your fees, this episode offers practical, actionable strategies that can transform your practice and mindset. Tune in for a wealth of insights that will help you thrive in the podiatry profession! If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at , and we can discuss my speaking topics. FREE Business Guidance...
info_outlineGemma Hodgson is the owner of The Foot Lab, a unique high-end looking podiatry business in Glossip, in the United Kingdom. As Gemma puts it, going cheap was never an option.
Gemma is passionate about private practice and business ownership but also believes that we should be empowering other podiatrists to have the confidence to put their dreams and thoughts into action and be the best clinicians they can be.
In this episode, we discuss:
- Why Gemma invested in a high-end look.
- Developing a patient experience, second to none.
- Why great treatment does not always equal a great experience. Ever had great food yet lousy service?
- Marketing: understanding and educating your audience and patients.
- Branding & social media: The benefits of putting yourself out there.
- Starting with a small budget and putting in the work.
- Smashing it on Facebook.
From Zero to Hero
Gemma started with zero patients, and within 6-months, she was working full-time just by using Facebook.
How is this possible?
Gemma began marketing herself and telling her story, and sharing her journey as a student.
Gemma has patients follow her clinic on social media, and then she constantly educates them, and she has done this from day one.
Be Different
You should always look for good, educational content and don't try to be like everyone else. Being a little bit different will make you stand out.
This is how the branding and thinking behind The Foot Lab
Competition is Good
If you want to perform at the highest level and raise podiatry's overall awareness, you need to have healthy competition.
Healthy competition means you're working together towards better patient outcomes, and if you embrace this, we can all learn from each other.
Your Team
As the business owner, it is up to you to create a happy and encouraging environment for my team to flourish. A happy team equals happy patients, which results in good business.
"Never too late to change something in your life if you are unhappy".
Final Tip
Don't overthink things, and don't put hurdles in front of yourself.
If you have any questions or want to learn more about how I can help grow your business, please call me on 0408 671 966, send me an email at [email protected]; otherwise, you can go directly to my online calendar and schedule a face-to-face Zoom meeting with me.
Youtube
I record and upload most of my podcast interviews and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Business Coach. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded.
Competitive Advantage
If you're looking for a competitive advantage over other podiatrists in your area, please visit my EVENTS PAGE, and consider joining the Podiatry Business Owners Club on Facebook.