BTI #351: Future of Online Customer Experience with Jill Schiefelbein
Release Date: 03/16/2022
Getting Fired by Clients
Beyond the Image Podcast
By default we only want to share our wins and successes. The fear is that if we are open and honest about projects that don't go well or client experiences that are not stellar that it will somehow reflect negatively upon us. The truth is, when we only share the positives about our careers, it gives a false aspiration of what a creative career truly looks like. Throughout our careers we will lose more work than we will ever win. That is the simple math of it. And once we acknowledge that reality - we can begin to look at losses as not failures but as opportunities to learn and improve our...
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Photographers Give Terrible Advice
Beyond the Image Podcast
When I am in the mood to torture myself, I hop over to Photography Facebook Groups and read the comment sections whenever a photographer asked for help, support or advice. The inevitable result is a barrage of awful keyboard critics giving the worst advice pretending they are being altruistic and supportive - but in reality just trying to keep others out of the industry they believe they are at the center of. In this episode I discuss what happened when a photographer made the mistake of asking for help. https://jamespatrick.com/
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Nightmare Photo Shoots **Halloween Special!**
Beyond the Image Podcast
I selected 13 (of course) of the most terrifying photo experiences I've had in my 20+ year career. Everything from having people physically assault me to say I'm too young to be a photographer. Enjoy my awful memories while I go into an anxiety attack reliving these horrific experiences. https://jamespatrick.com/
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How to Ask a Photographer to Work for Free
Beyond the Image Podcast
Okay don't get too mad at me for this episode! It is not that I am encouraging photographers that they have to work for free. But I wanted to dissect how someone could professionally and respectfully ask a photographer to collaborate or provide services at low-to-no cost. https://jamespatrick.com/
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Competition in Photography
Beyond the Image Podcast
How do we best compete as photographers in a way that supports the community and industry as a whole? And what happens when photographers go against that supportive environment and try to harm other's businesses? In this episode of the Beyond the Image podcast, host James Patrick discusses both sides of competition from healthy to unhealthy. Connect with James Patrick at https://jamespatrick.com/
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When Should Photographers Work for Free
Beyond the Image Podcast
When should photographers work for free? If you've followed me for anything length of time, you've seen the numerous videos and posts I've done about cheap clients trying to take advantage of photographers. You would, no doubt, asssume I would be diligent about saying that no photographer or creative should ever work for free. But that is not what I feel at all. In this episode of the Beyond the Image podcast, I chat about the times when photographers and creatives should consider taking out the camera without being paid. What do you think? Connect with me on my website or Instagram
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Creating Your Style as a Photographer
Beyond the Image Podcast
When we think about creating our style as a photographer (or any creative professional) what we intially think is that we have to niche down who our core market is and the type of work we will be focusing on. And we are not wrong to think that. But surprisingly, there is actually a tremendous amount more we can do to define our style as a creative. In this episode of the Beyond the Image podcast, host James Patrick discusses a myriad of ways that photographers, videographers and fellow creatives can begin the process of defining and carving out their unique style to help them stand out from...
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Camera Settings for Various Situations
Beyond the Image Podcast
In this episode of The Beyond the Image podcast, host James Patrick reviews his recomended camera settings for a variety of various situational photo shoots. From in studio portraits to on location action photos to window lit natural light photos. James reviews each scenario and gives his recommended settings for ISO, f-stop and shutter speed. In addition, James reviews recommended camera settings to help work more efficiently when doing your photo shoots. Connect with James at JamesPatrick.com or IG @JPatrickPhoto
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Questions to Ask Before Pricing Your Photography Services
Beyond the Image Podcast
"What do you charge" is a quesiton that can immediately generate a lot of panic for any photorapher. The fear is that the client is immediately trying to frame your pricing so they can find a potentially cheaper service provider. And likely, you may not be wrong. But what about those times when a genuine client approaches you with a real project? How do you help ensure you are best equipped with all of the right information to help you make an accurate price proposal and bid so you ultimately win more work? In this episode I talk about specific questions you should consider asking your...
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Best & Worst Photo Gear
Beyond the Image Podcast
In over two decades as a professional photographer, I've spent more than I will ever admit on photo gear. From cameras to lenses, from modifiers to lights, from tripods to c-stands and from computers to editing softwares. In this episode of Beyond the Image, I spill the tea on all my favorite pieces of gear I've ever purchased as well as all of the items I wish I could get my money back on. Have you bought and loved or purchased and regretted any of these items? Connect with James Patrick
info_outlineNote: Check out this podcast episode's post at JamesPatrick.com to see an AI video in action!
When was the last time you had a delightful consumer experience? It’s hard to think of one because it’s almost like our brains are wired to only remember the negative consumer experiences that did not go well. The ones that are so distasteful that they send us straight to Google or Yelp to hash out our 1 star review. Fun fact: I love reading 1 star reviews because so often, that 1 star review has nothing to do with the product or service and so often is more of a user error.
Anyway - I think the reason it’s hard to remember being delighted is because we’ve started to tune out so much when it comes to marketing and sales. But there’s a tremendous opportunity as a business owner to find the touch points you have with your clients and how you can delight them. Every interaction you have is a new opportunity and if you are the pioneer of delighting your consumers and enhancing their experience, that’s what you’ll be remembered for.
In today’s episode we are going to talk about a fascinating new way to liven, enhance, and celebrate the consumer experience. My guest today is Jill Schiefelbein, the founder of The Dynamic Communicator.
“That’s what meaningful connections do, they change our physiological state.”
IN THIS EPISODE
- What an AI video avatar really is and how it can be used.
- How you can use AI video in your business and how much it may cost.
- Different AI video versions and price points.
- Where this technology is going in the next couple of years and how it’s evolving.
- Building trust and catering to your consumers.
- Breaking the status quo.
- Meaningful connections and how to create them.
- Concerns and fears behind using AI video in their business.
- How consumers are responding to different avatars and why.
- Why you need a documented sales process and finding where AI fits into the process.
- How to host avatar videos.
Connect with James
Website: jamespatrick.com
Instagram: @jpatrickphoto
Text me marketing questions @: 480-605-3254
Connect with Jill
Website: www.thedynamiccommunicator.com
Facebook: @dynamicjill
Instagram: @dynamicjill
Email: [email protected]
Share this podcast with a friend and remember to leave a 5-star review!
For more, visit jamespatrick.com