Episode 244 - How a Rebrand Exploded A Pet Business with Amber Van Denzen, of Atta Boy Animal Care
The Poodle to Pitbull Pet Business Podcast
Release Date: 09/30/2022
Episode 354 - Designing a Disnified Pet Business – A Look Back at IMPACT 23
The Poodle to Pitbull Pet Business Podcast
June sees the return of IMPACT - The Pet Business Success Summit, and this year it’s a superhero themed event as Pet Business Owners from all over the world 'Assemble' in Sunderland to learn how to upgrade to 'Superhero' levels of excellence... So, in the coming weeks, as the event of the year gets nearer, Dom will be sharing some behind the scenes his IMPACT 24 prep. To get you warmed up for that, in this weeks show he's sharing the opening presentation from last years IMPACT event, which was the Disnify Your Pet Business Success Summit. Dom started the show by talking about how you can...
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Episode 353 - Dom's Mid-Year Pet Business Review
The Poodle to Pitbull Pet Business Podcast
We are approaching the half-way point of the year, which means it's time for Dom to conduct a mid-year review of his business. What has been a spectacular success, and what was a phenomenal flop? Did Dom hit his targets or was the first half of 2024 a muddle of marketing mistakes? Tune in to discover; How to build a business around the kind of life you want to live (and how long it took Dom to do that) Why Segmentation is the watchword for Dom's promotions this year Why Dom had to re-arrange his working week, in order to maintain his productivity streak How to make...
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Episode 352 - Introducing PetBizSuite! The CRM Sales Engine Your Pet Business Needs
The Poodle to Pitbull Pet Business Podcast
When someone lands on your website, are they greeted with educational information that positions you as an expert, moves them closer to the sale AND makes them feel at ease because they've found the expert they are looking for? If not, then that might explain why your adverts and social media activity aren't converting into sales. Truth is, most pet business websites are a hot mess of overwhelming options that do little to NOTHING to grow the business. And if you aren't collecting contact details and doing email follow up then you are missing out on LOTS of future sales...
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Episode 351: The Secret to a Systemized, Scaleable, Fully Automated Pet Business
The Poodle to Pitbull Pet Business Podcast
Do you have a system to track your customer journey? So, new clients, existing clients and lapsed clients all get the right marketing message? Did you know you can automate this process with a CRM system like PetBizSuite? Most pet business owners never experience the freedom that comes when you add automation to your marketing machine, and in this weeks episode, Dom and Josh Hightower talk about the quick and easy automations you should add to your business, and how PetBizSuite can save a ton of time and energy because it comes pre-loaded with these automations. Tune in to...
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Episode 350: Automate Your Pet Business: How to Save Time and Increase Profits, with Josh Hightower
The Poodle to Pitbull Pet Business Podcast
Are you constantly bogged down by repetitive tasks in your pet care business? Do you struggle to keep up with client follow-ups and lead management? Are you desperate to streamline your operations, and free up more time to focus on what truly matters? Today Dom is joined by his business partner, and automation expert Josh Hightower, as they dive into the transformative power of automation for pet care businesses. Learn how to implement automated systems that save you time, enhance client engagement, and boost your profitability. In this episode, you'll learn: The Power of Follow-Up: Why...
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Episode 349 - How to Be Seen and Known as an Expert Pet Professional
The Poodle to Pitbull Pet Business Podcast
Do you consider yourself an expert pet professional? Have you worked hard to get really good at the thing you do, and is staff training and ongoing CPD education a big deal to you? In short, are you offering a better service than your competitors? Now, the big question...are you charging a lot more than your competitors? If you aren't charging premium prices - and you really are offering a better service - then you are seriously missing out, because experts get paid more than generalists in all walks of life. Maybe the problem is you aren't...
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Episode 348 - Doms Pet Biz Rules 6-10: Building a Team and Exciting Your Tribe
The Poodle to Pitbull Pet Business Podcast
Do you offer a different and better service than your competitors, but struggle to communicate what makes you special? Do you lack the systems and partners you need to take your business to the next level? Are you failing to claim your place as the rightful, respected 'leader' in your canine community? Then tune in and take notes because Dom is about to share the next five of his Pet Biz Rules of Success. Tune in to discover; Where to start when building a team to help your pet business grow faster, and go further Why you should AVOID partnerships unless both parties...
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Episode 347 - How to Price Your Pet Services (To Maximise Profits)
The Poodle to Pitbull Pet Business Podcast
Are you worried you are undercharging for your pet services? Are you struggling to pay staff, and invest in your business because your margins disappearing due to rising costs? Are you just starting out in the industry and don't have a clue what to charge? Most pet business owners set themselves up for a difficult business journey, because they fail to nail a profitable pricing strategy. They fear charging high prices because they worry dog owners won't pay a premium, when there's so much compeition around. This is almost always a mistake because there are affluent dog owners out...
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Episode 346 - Dom's Pet Biz Success Rules 1 to 5
The Poodle to Pitbull Pet Business Podcast
Do you have rules your life AND your business by? Are you ruthless about enforcing these rules and do you communicate them to your clients? Most pet business owners have no rules (and no spine) so they end up making bad decisions that negatively impact their future growth and mental health. After 13 years in the industry Dom has created a non-negotiable 'set-in-stone' list of rules that lead to pet business success for any service based pet business owner, and in episode 346 he shares the first five; If you constantly get side-tracked by pointless tasks, and you have no...
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Episode 345 - How to Automate Your Pet Business
The Poodle to Pitbull Pet Business Podcast
Does your website sucks and you don’t know how to fix it? Are you sick of running ever faster on the social media treadmill trying to promote your business, and it’s exhausting? Do you need to add automation to your business, but are you crap with technology and don't know where to start? Then it's time to tune in to this weeks special episode which shares the audio from Dom's recent 'How to automate your pet business' webinar. Tune in to discover; Secret #1 - Why your website is a leaky bucket and how to fix it Secret #2 - How to build an email list of hot prospects...
info_outlineThis weeks guest is the amazing Amber Van Denzen of Attaboy Animal Care in Lakeland Florida.
Very entrepreneurial from a young age, Amber started doing pet sitting jobs as a teenager for her neighbours, before moving on to training as a vet tech after highschool.
She had dreams of moving further into the vetrinary world but struggles with science (in particular chemistry, which I can totally identify with!) which meant she switched to equine management.
Then she discovered she was alergic to horse which meant she went back to vet teching, which was rewarding, but incredinbly tiring and underpaid.
A chance conversation with a friend let to her starting up a pet care business, which she built around her vet tech role.
She did a stint working with the Girl Scouts before going full time in building Atta Boy Pet Care.
Amber shares the ups and downs of scaling up a thriving pet business, and the challenges of building a business around being a wife and mother.
You'll discover;
- How a major rebrand caused her business to double in size.
- Why she switched from IC's to employees to make the business more sustainable
- And she shares a day in the life of running a thriving pet care business.
- And much, much more...
You can find out more about Ambers business by clicking here
Check out her useful Youtube Channel here
To find out more about Dom's Coaching Programs click here
To grab a ticket for Dom's Grow Your Pet Business FAST! in Orlando Florida on October 15th click here